How the TOP SDRs

OVERCOME OBSCURITY
and CRUSH the COMPETITION
RALPH BARSI
Senior Director, Global Sales Development

@rbarsi
in/ralphbarsi
rbarsi@gmail.com Subscribe.

ralphbarsi.com
“They’ll email or
call me back.
I just KNOW
they will.”
ATTRACT (DON’T PURSUE) YOUR AUDIENCE

Adjust your mindset

Go from A to B, not A to Z

Remind yourself why you do what you do

Decide to win
 REVAMP YOUR SOCIAL PROFILES

Read The Complete Guide to Building Your Personal Brand

Take the Building a Personal Brand lecture course

Join Groups: Listen, then connect, then engage

Create content that makes people DO SOMETHING

 CULTIVATE YOUR NETWORK

Learn Reed’s and Metcalfe’s Laws

Read The Ultimate Guide to Meeting People at Events

Focus on your CURRENT followers (NOT future ones)

Ask for (and broker) introductions; never eat alone

 WRITE AND SPEAK GOOD WELL

Devour Writing That Works (by Roman and Raphaelson)

Download The Ultimate Guide to Social Skills

Go Meta: Create content on content on content

Model your favorite writers and speakers

“Hey, they’re
getting back
to me!”
THANK YOU

RALPH BARSI
@rbarsi
in/ralphbarsi
rbarsi@gmail.com
ralphbarsi.com