Professional Documents
Culture Documents
2
CONSUMER BEHAVIOUR
MODERN LIFESTYLE
Radiations Stress
« Text-Neck Fatigue
syndrome »
1Why urban health matters, WHO, 2010 | 2Joseph Goldberg, MD, 2014 | 3Consumer Trends 2015 UK-SEA, Mintel | 4Top 10 Global Consumer Trends for 2015, Euromonitor Int. 3
CONSUMER BEHAVIOUR
CONSCIENTIOUS CONSUMPTION
90%
Human rights and
Citizens affected ECO-ETHICALLY
worldwidet2 industries
CONSCIOUS
76%
British pay attention to
UV and Awareness campaigns Green and ethical
aspects of products 1
ozone & Mobile Apps
layer To improve behavior regarding solar
protectio3
77%
Brazilians will pay more
for an ethical brand of
Nivea - 'Take Care Out There'
campaign Youtube soda1
1 Consumer Trends 2015 UK-SEA, Mintel | 2Why urban health matters, WHO, 2010 | 3Sun-safety apps improve sun protection practices, study finds, Cosmetics design USA, 2015
4
MODERN LIFESTYLE PROTECTION
ASIANIFICATION OF BEAUTY
EMEA
• Urban lifestyle (pollution, stress, fatigue,…)+++
• Skin barrier : « Aqua-therapy» concept, over 60
NORTH AMERICA •Detox (cellular)
•Photo Aging + Post UV
•PHOTO-AGING+++ •Makeup, hygiene and body care
•Pollution
•Detox (cleanser)
•Super anti-oxidant (hair) ASIA PACIFIC
• Lifestyle (glycation, fatigue,..) •ANTI-POLLUTION & urban lifestyle
• DETOX: cleanser
•Photo-aging and isolating (UV, IR & HEV*)
• facial care hair, makeup
• Masks and facial mists
LATIN AMERICA
• SKIN BARRIER
•ANTI-UV
•Detox (+cleanser)
• Environmental stress
• Body and hair care
makeup and ♂
* HEV : High energy Visible, High energy visible light-blue/purple of 400 to 500 nm 6
EMERGING COSMETICS TRENDS
ASIA PACIFIC
7
EMERGING COSMETICS TRENDS
EMEA
Detox / super-antioxydant Smart / Multifunction Second Skin protective Fight Pollution & UV
« Remise à Zéro » daily T- Sonic pre-shave brush matrix- night cream Cream
MLPF™ RADIATION
(UVA, UVB, IR…)
Daily radiation protection
1Anti-aging’s breakdown down of the bottle, for Seppic Inc., Mintel group, 2013
10
SHIELD YOUR SKIN and PERFECTLY PROTECT HAIR
11
MLPF™ Climate
Strengthen CUTANEOUS BARRIER
Increased synergy
1. Super hydrating actives 2. Second-skin ingredient 3. «Active » emulsifiers
VEGETABLE SILICONE
AQUA-THERAPY
ACTIVE INGREDIENT OLIGOGELINE™
AQUAXYL™
• Instantly retains skin’s
• Stronger skin barrier: -14% moisture (TEWL*: -38%
TEWL* after 30 days after 2h)
• ↗ Ceramides 1&2 and • Barrier effect:
Cholesterol in 24h carrageenans bind with the
•-25% skin desquamation skin’s proteins.
in 1 month
Seaweed: The ‘silicone’ plant
Sugars: Natural xylitol complex
Flash Effect
Sustainably sourced
Dual Actives
Moisturizing and soothing SESAFLASH™
•The flash tightening effect
SOLINE®/SOLINE® Bio seen after 5 minutes
•Obtained via patented process
•Increases key lipids such as •Smoothes wrinkles,
Ceramides 1 & 2, Cholesterol and provides moisture
Cerebrosides • Leaves a protective film
•+48.6 % moisturization after 1 which stays all day.
hour in-vivo
13
MLPF™ Climate
PERFECTLY PROTECT THE HAIR
VEGETABLE SILICONE
AMINOVECTOR™ for Hair
Protection
OLIGOGELINE™
SEPICAP™ MP • Gently envelopes the hair
•Limits lipoperoxide formation at the hair with its protective film to
surface after UVA radiation.
•-71% free radicals and -62% damaged prevent the penetration of
keratin on the hair fiber ↙ degradation and pollution
prevents the lifting of cuticles. •An improvement in the shine
•Protects the root (maintains cell division)
•Hair shaft is smoother and protected, its
on hair
natural shine is restored •An improvement in hair
softness
Lipo Amino Acids
combined with Silicone Seaweed: The ‘silicone’ plant
grafted Panthenol
14
AQUA THERAPY
EU07337A CREAM-GEL SERUM FOR THE DAY
Oily phase
Gelified water
A Aqua/Water Up to 100%
SEPINOV™ EMT 10 0.9%
Glycerin 14%
White GELTRAP™ BIOPLASMA BG 1%
Packaging: tube
B EASYNOV™ 2%
Thirst quenching body care DUB ININ 6%
GELTRAP™ offers moisturizing and EUXYL® PE 9010 (schulke) 0.5%
emollient properties even with a low Parfum/Fragrance 0.3%
percentage of oily phase
its very fresh texture is easily absorbed
without leaving a sticky effect even with 14%
of glycerin!
BIOPLASMA BG, derived from a micro-algae
which grows in the desert, strengthens the
epidermal hydrolipidic barrier.
Appearance White
Viscosity 1M at RT 95000 mPa.s Brookfield S4S6
Viscosity 1M at 45°C 92000 mPa.s Brookfield S4S6
Viscosity recovery at RT 95000 mPa.s Brookfield S4S6
(after 1M at 45°C)
Stability At RT /45°C/ thermal cycles -5°/ +40°C
US20025 REFRESHING EXPRESS MIST
WITH PEARLS
23
MLPF™ Pollution
DETOXIFY THE DAMAGE
REVERSE AGE
JUVENESSENCE™ AD
•Strong detoxifying active material
working on increasing
proteasome activity.
•Downregulate the mTOR
pathway to help detoxify Progerin
(the aging protein) to accelerate
wrinkle reduction.
BIOPLASMA™ FA
• Dual mechanism:
stimulates Proteasome
and Thioredoxin
• Improves recycling of
oxidated proteins
24
MLPF™ Pollution
A BREATH OF FRESH AIR
Living in a highly polluted environment
means having to breathe air filled with
toxins and harmful particles on a daily
basis. Looking up at the smog in the sky
tells you that fresh oxygen is hard to come
by. SEPPIC has a variety of materials which
work to bring fresh oxygen back into the
skin. Feel like you’re enjoying a beautiful
clear sky even if your surroundings tell you
otherwise.
25
MLPF™ Pollution
A BREATH OF FRESH AIR
FIGHTS
ASPHYXIATED SKIN
NATIVE ESSENCE™
• ↗ Cutaneous CO2
• ↗ cellular renewal and
regulated Filagrine under
asphyxia
• Skin’s radiance: +14% after
28j / skin less dull (90% of
volunteers)
26
EU07340 URBAN DETOX DRY CLEANSER
MICELLAR WATER
A Aqua/Water Up to 100%
EUXYL® PE 9010 (schulke) 1.00%
Potassium Sorbate 0.30%
Pale green mousse Colorant 0.15%
Packaging: jar B MONTANOV™ 68 2.00%
MONTANOV™ 202 1.00%
Detoxifying silky mask. Nourished and purified, the DUB GMS 2.00%
face is rejuvenated DUB DONPG 6.00%
DUB ININ 6.00%
Detoxifying and antioxidant actions of
VOLUFORM™ 1.00%
VOLUFORM™ to sublime the skin
FLUIDANOV™ 20X 2.00%
This emulsion offers an unctuous and non-oily
sensation thanks to MONTANOV™ 202 and C SEPIMAX™ ZEN 1.00%
MONTANOV™ 68 SOLAGUM™AX 0.20%
FLUIDANOV™ 20X brings emollience and a D Kaolin 10.00%
texturizing effect to the formula Aqua /Water 20.00%
SEPIMAX™ ZEN combined with kaolin texturizes
E Parfum / Fragrance 0.10%
the mousse and its association with SOLAGUM™
AX offers a soft and velvet touch
Perfect mask for a well-being and relaxation moment
like at the spa!
29
MLPF™ Modern Stress
Limit OXIDATIVE STRESS and FIGHT AGAINST FREE RADICALS
Patented
innovation ANTI-OXIDANT
TESTED IN VIVO
Anti-oxidant EPHEMER™
assessed • Strengthens skin’s
in-vivo oxidative capacity in 28
days (in vivo vs placebo)
• Cellular antioxidant
(↗catalase)
•Protects mitochondrial DNA
Protects DNA
Biotechnology: Cellular culture of
macro-algae (gametophytes)
Detox skin
& hair
30
MLPF™ Modern Stress
Limit OXIDATIVE STRESS and FIGHT AGAINST FREE RADICALS
Increased synergy
BIOACTIVE POLYPHENOLS
ALGAE SPECIFIC
ANSWER SEPIVINOL™
•“The French paradox”
KALPARIANE™AD concept from red wine
• Proven to provide better polyphenols to fight against
antioxidancy capabilities primary and secondary
versus more popular free radicals.
ingredients like Vitamin E • Boosts the expression of
(ORAC test). Sirtuin -1,providing cellular
•Offers global protection. longevity.
31
EU07332 ANTI-AGING MAGIC STICK
ANTILEUKINE 6™
•Neutralizes the effects of UVB
on keratinocytes in the deeper
layer of epidermis
(↘sunburn cells*)
Protects •Reduce cell DNA degradation
induced by UV
DNA • Inflammation modulation
B MONTANOV™ 82 3.00%
DUB B 1215 5.00%
Octocrylene 6.00%
High protection fluid Ethylhexyl Methoxycinnamate 6.00%
Broad spectrum protection against UVA, UVB, IR Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine 3.00%
Dimethicone 3.00%
C SEPIMAT™ H10 FW 2.00%
30% sunscreens (chemical filter + mineral fillers) + SEPIPLUS™ 400 1.20%
PHYCOCORAIL anti-IR . Cyclopentasiloxane 5.00%
MONTANOVTM 82 alone emulsifies up to 45% of oily Titanium Dioxide & Isohexadecane & Triethylhexanoin & Aluminum Stearate &
phase. Alumina & Polyhydroxystearic Acid 5.40%
SEPIMATTM H10 FW oil absorption for a lighter feeling, D Methylene bis-Benzotriazolyl Tetramethylbutylphenol 10.00%
and less sticky finish. Water 4.00%
Citric Acid 25% 0.10%
SEPIPLUSTM 400, electrolyte-resistant polymer,
F AQUAXYL™ 3.00%
stabilizes rich-in-filters emulsions. Tocopherol 0.05%
EUXYL® PE 9010 (schulke) 1.00%
ANTILEUKINE 6 2.00%
MULTI-PROTECTION:
Parfum/Fragrance 0.20%
- PHYCOCORAIL: absorbs infra-red radiation (IR) and
G Aqua/Water 3.00%
protects keratinocytes & Langherans cells exposed to PHYCOCORAIL 0.50%
UV/IR.
H Citric Acid 25% 0.53%
-ANTILEUKINE 6, neutralizes effects of UVB on
keratinocytes of the basal layer.
- AQUAXYL, protects the lipid barrier.
A diet rich in
FATIGUE sugars can lead to
DARK CIRCLE ERASER GLYCATION.
&ANTI-SAGGING SKIN The excess sugar binds to
the dermis fibers.
ADIPOLESS™
Skin becomes less elastic
•Strongly decreases and wrinked
dark circles in 1 month.
•Better protects elastic
fibers and vascular system
•Limits MMP* synthesis
Neuro-Cosmetics
Minimize Redness
SWEETONE
Reduces the sensation of
discomfort while
minimizing redness by
inhibiting TRPV1
(Transient Receptor
The Soothing Potential Vanilloid)
Aminovector ™
Vegetal: Chinese Schizandra
berry
SEPICALM™ S WP
36
Ingredient summary
Cutaneous Second skin Anti-pollution Anti-Oxidant DETOX DNA Protection Anti-radiation
barrier effect
MONTANOV™ ♥
GELTRAP™ ♥
OLIGOGELINE™ ♥ ♥
AQUAXYL™ ♥
CERAMOSIDES™ HP ♥ ♥
SOLINE™ ♥
AQUALICIA™ ♥
SESAFLASH™ ♥ ♥
SEAMOSS™ BG PF ♥ ♥
SEPITONIC™ M3 ♥ ♥
EPHEMER™ ♥ ♥
BIOPLASMA™ FA ♥ ♥ ♥
NATIVE ESSENCE ♥
ANTILEUKINE™ ♥ ♥
PHYCOCORAIL™ ♥
SURVICODE™ ♥
JUVENESSENCE™ ♥
AD
VOLUFORM™ ♥
EFFIPULP™ ♥
Ingredient summary
NATIVE ESSENCE™
♥
SEPITONIC™ M3
♥ ♥
OLIGOGELINE™
♥
ADIPOLESS™
♥
ANTILEUKINE™6
♥
SEPICALM™ S WP
♥
SWEETONE™
♥
SEPICAP™ MP
♥
SEA SATIN™
♥
ALARIANE™ AD
♥
38
MLPF™,
tomorrow’s youth guard!
SEPPIC Beauty Care near you
Nota
The analytical specifications warranted are only those mentioned on the certificate of analysis supplied with each delivery of the product.
Except as set forth above, SEPPIC* makes no warranties, whether express, implied or statutory, as to the product which is the subject of this document. Without limiting the generality of the foregoing, SEPPIC* makes no
warranty of merchantability of the product or of the fitness of the product for any particular purpose. Buyer assumes all risk and liability resulting from the use or sale of the product, whether singly or in combination with other
goods. The information set forth herein is furnished free of charge and is based on technical data that SEPPIC* believes to be reliable. It is intended for use by persons having technical skill and at their own discretion and risk.
Since conditions of use are outside SEPPIC*'s control, SEPPIC* makes no warranties, express or implied, and assumes no liability in connection with any use of this information. Nothing herein is to be taken as a license to
operate under or a recommendation to infringe any patents.
* SEPPIC being:
USA - SEPPIC Inc. SINGAPORE - SEPPIC Asia Singapore JAPAN - SEPPIC Japan Office CHINA - SEPPIC China
30, Two Bridges Road, suite 210 3 HarbourFront Place # 09 – 04 Air Liquide Japan's office Room 2909 Nan Zheng Building
Fairfield, HarbourFront Tower Two Granpark Tower 3-4-1 Shibaura 580 West Nan Jing Road
New Jersey 07004-1530 Singapore 099254 P.O. Box 54638 Minato-ku, Tokyo 108-8509 Shanghai 200041
USA SINGAPORE JAPAN CHINA
Tel. : +1 973 882 5597 Tel : +65 6278 6711 Tel : +81 3 6414 6725 Tel : +86 (21) 64 66 01 49
us.seppic@airliquide.com singapore.seppic@airliquide.com japan.seppic@airliquide.com china.seppic@airliquide.com
POLAND - SEPPIC Poland Office DUBAI - SEPPIC Dubai Air Liquide India Holding Pvt Ltd BRASIL - SEPPIC Brasil
CCIF East Wing 5, Block-A, 3rd Floor O2 Commercial Twin Tower Alameda Santos 745/ cj 72 / 7ºfloor
Ul. Widok 8 Dubai Airport Free Zone B/1304, Asha Nagar Road Cerqueira Cesar
00-023 Varsovie UNITED ARAB EMIRATES Mulund (W) 01419-001
POLAND Tel : +971 (0) 4 205 5443 Mumbai 400080 São Paulo – SP
Tel : +48 22 690 68 73 dubai.seppic@airliquide.com INDIA BRAZIL
poland.seppic@airliquide.com Tel : + 91 22 61046464 Tel : +55 11 3242 3911
india.seppic@airliquide.com brasil.seppic@airliquide.com
GERMANY - SEPPIC Gmbh ITALIA - SEPPIC Italia Srl COLOMBIA - SEPPIC Colombia SAS
Martinstrasse 16-20 Via Quarenghi 27 Calle 71 n°10-40
50667 Köln 20151 Milano Edificio Orbe 71 of 401
GERMANY ITALY Bogota
Tel : +49 (0)221-888824-0 Tel : +39 02 38009110 COLOMBIA
germany.seppic@airliquide.com italy.seppic@airliquide.com Tel : +571 702 44 48
colombia.seppic@airliquide.com
40