Professional Documents
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Convenience sampling is a type of non-probability sampling that involves the sample being drawn from that part of the population that
is close to hand.
Survey
V2V technology uses dedicated short-range communications (DSRC) radios to send and receive
information that can be used by on-board crash avoidance safety applications to warn drivers of
imminent crash situations, so the driver can take action to avoid the crash.
An important part of assessing the feasibility of a V2V mandate is understanding how consumers
will react to V2V technology in their vehicles. If consumers dislike or do not understand a new
safety technology, they may not use it, or may not use it properly. Hence, this survey aims to
anticipate consumer beliefs and attitudes that may mitigate acceptance of the technology.
Specific objectives were:
1. Understand consumers’ knowledge of V2V technology and “connected vehicle environments”
and beliefs and attitudes toward the technology
2. Identify barriers to and drivers of V2V technology usage when it becomes available
3. Identify segments of consumers that may warrant tailored communication strategies
4. Assess reactions to informational materials about V2V technology to guide future
communication strategies.
Method
To complete the quantitative research, an opinion survey of 1,818 licensed drivers was conducted.
The survey was administered online between March, 2020, and April 2020. Respondents
were recruited from convenient sampling representative of Malaysia adult licensed drivers in terms
of age, gender, race, geographic region, and income. Sample weights were applied to further
increase representation. The survey consisted of 35 questions, which required roughly 14 minutes
to complete. Key survey measures included acceptance of V2V technology, perceptions regarding
barriers to V2V technology, and perceptions regarding benefits of V2V technology. In addition,
participants were queried on driving behaviors and technology use to identify differences on the
variables as a function of these characteristics.
Upon entering the survey, respondents were asked a screening question to determine whether
they held a Malaysia driver’s license. If they qualified (held a license), they continued the survey.
Next, respondents were queried on acceptance of V2V technology. They answered a series of
questions on perceptions of benefits and barriers related to V2V use. Because reading and
responding to the survey items on benefits and barriers could affect V2V acceptance, we queried
respondents a second time, after the benefits and barriers section. The first and second questions
on V2V acceptance are referred to as “early acceptance” and “late acceptance,” respectively.
Finally, respondents answered a series of demographic questions, as well as questions about
driving, vehicle decision-making, and technology use.
Most respondents were above 35 years of age, while the least represented group was those in the
18 to 24 year range. The percentages are whole numbers rather than decimal values because the
data were weighted to match the U.S. population of licensed drivers. In other words, the proportion
of respondents in each age category was set to fixed values (11 percent, 18 percent, 37 percent,
and 34 percent).
There was almost an equal distribution of male and female respondents, slightly in favor of males.
The most common education level was high school graduate. A little under a third of respondents
had a college degree (including those with advanced degrees).
Over half of respondents identified as living in urban areas.
The majority of respondents reported being involved in accidents, but they occurred five or more
years ago. One fourth of respondents reported having never been in an accident. Of those
involved in recent accidents, slightly more respondents reported the incident caused minor
damage, than reported major damage. Not many reported an accident that required medical
attention. A little over two-thirds of respondents traveled less than 100 miles a week. The
remaining respondents traveled between 100 to 499 miles a week. Only 2.1 percent of
respondents indicated traveling 500 miles or more.
Most respondents indicated that they would rather wait until a product is thoroughly tested before
purchasing (46.0 percent.) Only 11.1 percent of respondents indicated that they prefer to be the
first to buy and try new technologies
This survey summarises current level of awareness and acceptance of V2V technology. A total 0f
818 participants responded to the survey in March 2020. The report also provides information on
benefits, barriers, and potential communications channels. Results of the study show that
approximately 49 percent of respondents were classified as “accepters” of V2V technology
(proportion of accepters; margin of error = ±2.5 percent). “Non-accepters” comprised 26 percent of
the respondents, and “fencesitters” (those who are undecided or neutral about V2V technology)
comprised 25 percent.
Abstract
The purpose of this research report is to assess the readiness for application of
vehicle-to-vehicle (V2V) communications, a system designed to transmit basic safety
information between vehicles to facilitate warnings to drivers concerning impending
crashes. This report explores technical, legal, and policy issues relevant to V2V,
analyzing the research conducted thus far, the technological solutions available for
addressing the safety problems identified by the agency, the policy implications of
those technological solutions, legal authority and legal issues such as liability and
privacy. Using this report and other available information, decision-makers will
determine how to proceed with additional activities involving vehicle-to-vehicle
(V2V) technologies.
Even with the success of the Safety Pilot Model Deployment in proving
that V2V technology can work in a real-world environment on actual
roads with regular drivers, additional items need to be in place
beyond having the authority to implement a V2V system, in order for a
potential V2V system to be successful. These items include:
Wireless spectrum: V2V communications transmit and receive messages at the 5.8-
5.9 GHz frequency. The FCC is currently considering whether to allow “Unlicensed
National Information Infrastructure” devices (that provide short-range, high-speed,
unlicensed wireless connections for, among other applications, Wi-Fi-enabled radio
local area networks, cordless telephones, and fixed outdoor broadband transceivers
used by wireless Internet service providers) to operate in the same area of the wireless
spectrum as V2V. Given that Wi-Fi use is growing exponentially, “opening” the 5.8-
5.9 GHz part of the spectrum could result in many more devices transmitting and
receiving information on the same or similar frequencies, which could potentially
interfere with V2V communications in ways harmful to its safety intent. More
research needs to be done on whether these Wi-Fi enabled devices can share the
spectrum successfully with V2V, and if so, how.