PROPOSAL KEWIRAUSAHAAN

KESEHATAN/ MEDICAL

“Usaha senam ibu hamil dan yoga Cantika” 

Oleh:

Oktaghina Jennisya (173110259)

Dosen Pembimbing:

Ns.Yessi F!"i#n$i% SK&.'.Ke&

D-III KEPERAWAA! PADA!"

PO#EKKE$ KE%E!KE$ PADA!"
2017&201'
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(A( )

PROFIL PERUSAHAAN

).) L$" bel*ng +sh

Pe*ahan +aa,iga ,an kea.an /aan e*at asyaakat *e+aya

eningkatkan ,ea.at kesehatannya $aah sat +aya tese*t a,aah +esia+an ,aa

engha,a+i +ses +esainan yang aan nyaan ,an an4a Kean4aan ,aa engha,a+i

 +ses +esainan ,a+at ,i+esia+kan se.ak aa saah satnya a,aah engikti kegiatan sena

hai *agi i*-i* hai

$ena hai ,a+at en.aga kn,isi tt-tt ,an +esen,ian yang *e+ean ,aa

ekanise +esainan e+etinggi kesehatan 6isik ,an +sikis seta ke+e4ayaan +a,a ,ii sen,ii

,an +enng ,aa engha,a+i +esainan ,an e*i*ing anita en. sat

 +esainan yang 6isigis $ena hai .ga e+ekat ,an e+etahankan eastisitas

tt-tt ,in,ing +et tt-tt ,asa +angg igaen ,an .aingan seta 6asia yang

 *e+ean ,aa ekanise +esainan eentkan +esen,ian-+esen,ian yang

 *eh*ngan ,engan +ses +esainan e*entk sika+ t*h yang +ia sehingga ,a+at

e*ant engatasi kehan-kehan etak .anin ,an engangi sesak na+as engasai teknik-

teknik +ena+asan ,aa +esainan ,an ,a+at engat ,ii +a,a ketenangan
Daa +eke*angannya sena hai *anyak eni*kan kntesi 8a ini

,ise*a*kan ,aa kaangan asyaakat ,ah (,an ngkin asih a,a sa+ai sekaang) yang

te.e*ak its *aha seang i* hai ti,ak *eh *eke.a ti,ak *eh *anyak 

 *e+egian ti,ak *eh akan ikan ,an asih *anyak ti,ak *eh: yang ain  8a ini

tentnya akan sangat egikan engingat *esanya an6aat sena hai .ika ,itea+kan
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Dengan eningkatnya +engetahan i* hai aka i* akan seakin easakan

 +entingnya sena hai *agi kesehatan ,ii ,an .aninnya %n4nya kesa,aan ini akan

e*eikan ,a+ak +a,a i* ntk ,a+at eaksanakan se4aa teat

<anyaknya +eintaan ,an ke*than sena hai *agi i* hai e*at saha

kinik sena hai en.a,i se*ah +eang saha yang en.an.ikan ,iana

,aa e*ka

saha kinik sena hai ini ti,ak ,i+ekan ,a yang *esa nan en.an.ikan +6it

yang 4k+ *esa $eain it siste +engeaan ,an +eaksanaan yang ,ah ,an se,ehana

e*at saha kinik sena hai ,a+at ,i.aankan eh sia+a sa.a ,an ,iana sa.a

Peang *isnis kinik sena hai ,a+at ,ike*angkan se4aa as eai

siste 6an4is ata aaa*a sehingga asyaakat akan seakin tetaik kaena

,engan a,anya ke,ahan tese*t ,a+at engikti sena hai ,iana+n ,an

ka+an+n kaena a,anya kinik aaa*a tese*t

)., Des*"i&si Um+m Ush

;saha ini e+akan .enis saha ,aa *i,ang kesehatan yait *e+a .asa kegiatan
sena yang ,it.kan ke+a,a i*-i* khssnya ke+a,a i* yang se,ang hai yang *iasa
,ikena ,engan sena hai

).- T++n

1 .an ;
;ntk eningkatkan Kesehatan I* 8ai engangi angka keatian ,an angka

kesakitan ketika eahikan

2 .an Khss

a %e*eikan +eayanan tea+i sik +a,a i* hai

 * %engangi ke4easan +a,a i* en.eang +esainan ,an ,aa +ses
 +esainan seta e*at i* hai easa nyaan
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Pesahaan kinik sena ,an yga 4antika yang kai ,iikan en.a .asa yait
 +enga.aan sean ,an yga ke+a,a i* hai
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KE1IATAN DAN PE'ASARAN

,.) Pems"n Ush

<e*ea+a 4aa yang ,a+at ,i.a,ikan se*agai stategi +easaan kinik sena hai antaa

ain=
1 %easakannya eai t ke t %engin6asikan kinik sena hai

 +a,a tean kea*at ,ekat ,an +aa tetangga sekita

2 %enye*akan *s seta +a6et ntk engenakan kinik sena hai +a,a

asyaakat
3 %easang s+an,k ata nen *> ,i ,e+an kinik sena hai aga ,ah ,iihat

,an ,ikenai eh asyaakat saat ang ? ang eeati kasi kinik sena hai
@ Peiik saha kinik sena hai ,a+at eakkan ke.a saa ,engan

,kte kan,ngan ,an *i,an ntk en.aing i*-i* hai aga *ese,ia

engikti sena

hai ,i kinik sena hai

5 %engat .a,a kegiatan sena sesai ,engan akt senggang +aa i* *ahkan

 *isa enyesaikan ,engan ke*than i* hai

 %e*eikan + khss *agi +eseta sena hai +a,a kn,isi tetent

,., Ss"n Kons+men

;saha kinik sena hai e+nyai sasaan knsen i*-i* hai ieste I
sa+ai ,engan ieste III

,.- Anlisis SWOT

S$"eng$h
2*e*+$n3
1 <isnis ini te*iang ,ah ntk ,i.aankan kaena ti,ak ,i*thkan *anyak tenaga

a+n +ikian
2 $eakin *anyaknya i* hai seta +eningkatan ke*than akan +esia+an

 +esainan yang aan ,an nyaan e*at kinik sena hai *anyak ,iinati eh
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3 %asih se,ikit a,anya kinik sena hai esi ,iingkngan +ektaan a+n

 +e,esaan sehingga *isnis ini *isa ,ike*angkan se4aa  francise ,aa akt yang akan

,atang
@ Peiik saha ,a+at enye,iakan *a. sena hai seta ss ntk i* hai

se*agai nit *isnis

We*ness 2*elemhn3
1 <isnis kinik sena hai te*atas hanya ntk i*-i* hai
2 Kesa,aan asyaakat akan an6aat sena hai ntk i*-i* hai asih en,ah

O&&o"$+ni$# 2&el+ng/ *esem&$n3

1 %e*at angan kinik sena hai senyaan
ngkin 2 %en.aga kaa ganti&an,i teta+ *esih
3 %enggnakan instkt yang asih enegik *e+engaaan ,an *eseti6ikat

Th"e$ 2hmb$n3
1 <anyak nya i*-i* hai engagga+ sena hai ,an yga ti,ak tea +enting
 *agi kesehatan *ayi
2 <anyak ya i*-i* ,i keas initas sehingga *e+en,a+at sena hai ,an yga
engeakan *iaya yang aha

(A( III
ASPEK KEUAN1AN
-.) Ren4n Ush
1 %,a
Aa

 !O Deski+si <iaya

1 $ea te+at seaa 5 tahn R+ @0000000B00
2 $n,DCD&D + aye R+ '00000B00
3 <a. s ena 3 s te R+ @ 50000B00
@ %atas 2 0  ang R+ 1
000000B00
5 #eai  ke R+ 1 500000B00
 "an,iss+ense R+ 2 50000B00
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Peaatan ,an te+at engaai +enystan seteah +eakaian @ tahn (@' *an)
F 1&@' > R+ @9000000 F R& ).6,6.8--

2 <iaya O+easina

 !O Deski+si <iaya

1 Pa+an n aa R+ 3 00000
2 Psi R+ 35 0000
3 ee+n#istikAi&*an R+ 550000
@ "a.i Instkt&*an R+ 3 000000
5 "a.i 4eaning sei4e&*an R+ 1700000
 Penystan a at R+ 2 000000
7 A,iistasi R+ 1500000
0+mlh R&
5.66.666

3 O/et +e *an

Peaskan R+200000 > 0 Oang F R&.),.666.666
@ #a*a +e *an
R+ 12000000 - R+9@00000 F R&. ,.966.666
5. ROI (Return of Investment)
R+@9000000 & R+200000 F 1'' ata 19
ROI ; )5 b+ln
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Deikian ++sa ke.asaa +eayanan $ena I* 8ai  ini kai *at se*agai

ana estinya sega ++sa ini e*eikan ga*aan tentang kegiatan

+eayanan sena yang akan kai aksanakan <esa haa+an kai sekianya

en,a+at +ehatian

 +atisi+asi seta kese,iaannya <a+ak&I* ,aa e*ant +ga ke.a tese*t

.) Kesim&+ln

%ent kai kegiatan Paktik Keiasahaan ini ,a+at ,ike*angkan ,an

,itingkatkan ntk e*entk enta ,an .ia *eiasaha ke+a,a
ahasisa khssnya seh ahasisa Jsan Ke+eaatan Piteknik Kesehatan
Keenkes Pa,angKai sangat yakin *aha kegiatan ini ,a+at e*ant +aa
ahasisa ntk 
e*ih *einasi akti6 ,an keati6 ,aa g*a se+eti sekaang ,iana enntt
 +esaingan yang sangat ketat

., S"n

Dihaa+kan saha ini ,a+at ,i.aankan se4aa *ekean.tan ,an enggnakan

stategi +easaan yang e*ih *aik yait ,engan e+eas .aingan +en.aan
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