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Running Head: The Free Cash Flow 1
Running Head: The Free Cash Flow 1
Name
Institution affiliation
THE FREE CASH FLOW 2
The free cash flow is a very crucial concept in measuring financial performance of a
company. The free cash flow is arrived at by subtracting the expenditures from the operating
cash flow (Christy, 2013). I have decided to illustrate the concept by using the McDonald’s Inc.
and The Wendy’s Company. The two companies are excellent for analysis because they are both
in the beverage and hospitality industry and are widely spread across the globe
The above tables show the free cash flow for both companies in 2013 and 2014. The
M.C. Donald’s Inc. free cash flow has increased from $122000000 in 2013 to $292000000 in
2014 (McDonald’s Inc. & United States, 2016). It is an indicator that the company is performing
well and a result, investors will earn dividends even if the company is dissolved. Such
reduction in costs. The increased free cash flow makes the shares for this company attractive,
thereby raising the company’s value. On the other hand, Wendy’s free cash flows decreased from
$34921000 to $-188812000 (The Wendy’s Company & United States, 2016). Maybe the
THE FREE CASH FLOW 3
company financed the purchasing of its assets using debt, and it is poorly managed which is
reflected by the inefficiencies and poor performance. To get them out of this situation, Wendy’s
References
Christy, G. C. (2013). Free cash flow: Seeing through the accounting fog machine to find great
McDonald’s Inc. & United States. (2016). Form 10-K annual report. Washington, D.C:
The Wendy’s Company & United States. (2016). Form 10-K annual report. Washington, D.C: