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1. Normal (or Expected) return from the stock is the part of the return that investors predict or expect. This return
depends on the information investors have about the stock, and it is based on the market’s understanding today of the
important factors that will influence the stock in the coming year.
2. Risky (or Unexpected) return from the stock is the part that comes to uncertain/unexpected information revealed
during the year.
1. Systematic Risk = Risks that influence a large number of assets. Also called market risk.
= GDP, interest rates, or inflation. These conditions affect nearly all companies to some degree.
2. Unsystematic Risk = Risks that influences a single company or a small group of companies. Also called unique or
asset-specific risk.
= Unsystematic event, for example, is the announcement of an oil strike by a particular company.
It will primarily affect that company and, perhaps, a few others (such as primary competitors and suppliers). It is
unlikely to have much effect on the world oil market, however, or on the affairs of companies not in the oil business.
= The distinction between the two types of risk allows us to break down the surprise portion, U, of the return
on the Flyers stock into two parts.
R – E(R) = Systematic portion + Unsystematic portion
or
R - E(R) = U = m + E