Starbucks

1. From the management result-driven, practical and inspirational strategies

implemented by Schultz at Starbucks, which struck you as something worth

imitating?

- Celebrate not only victories but also mistakes, this is one of his inspirational

strategies that I find very stirring and common at the same time. Schultz once

said “I’ve said for years that that you to celebrate your victories and really

celebrate your mistakes. And what I mean by that is that you have to learn from

the mistakes that you make. And you’ve got to create an environment where

people are not afraid to take a risk and not afraid to do things that are beyond

what the expectations are. At the same time, you’ve got to set up a framework for

how those things are managed and judged and evaluated”. I find this worth

imitating because for you to celebrate your mistakes and learn from it you need

to first wrestle with your pride. And victory over self and lessons from the past

mistakes that you committed will mold you to be a strong willed person with

objective point of view which I find every CEO possessed. It is very common

because most of personalities that became successful are suggesting that to

succeed one must not be afraid of failures, risks and mistakes. And that failures

and mistakes bring lessons that you could use as a tool in building your plans

into reality if you handle it in constructive way.

 2. What management theory/theories have you learn from Starbucks?

a. Operations management theory - Schultz go beyond the concept of just selling

high quality coffee beans. He turned these high quality coffee beans into

signature coffee drinks which Starbucks well known for today. His management

also deals with satisfying coffee drinkers to the highest level possible. The bold

move by Starbucks to open a shop in Milan the home of espresso is one of the

proof that his management is effective in dealing with customer service, quality

assurance and competition.

b. Contingency theory - Starbucks have millions of customers every day and more

than 24,000 retail stores in 70 countries. Every country has diverse cultural

differences it means Schultz should deal with these differences effectively and he

succeeded.

3. How can you relate management of Starbucks in the management of the

laboratory

- Starbucks sells coffee drinks as laboratories sells services such as laboratory

tests. Customer satisfaction must be on the top of the line every time as quality of

products or services offered in the laboratory must be excellent. Starbucks

management value its employees that should be the same also in managing a

laboratory. The employer must respect the rights and meet its responsibilities

toward its employees. And laboratory innovation and inputs from your employees

must be given enough attention. The most important thing is that an institution

would it be a coffee shop or laboratory must be open for change and innovation

to meet the ever changing trend of the world.