4.2.

Survey form results

Are you using detergent bleach?

yes
no

Figure 1 shows that 94% or 44 out of 50 respondents are using bleach. The results reveal that

many _______ (who are the respondents) use detergent bleach.

 how often do you use detergent bleach?

Once a week
2-3 times a week
never
others

Figure 2 illustrates that 70% or 35 out of 50 respondents use detergent bleach once a week

while 24% or 12 out of 50 respondents use 2-3 times a week and only 1% or 1 out of 50

respondents never use detergents bleach.

 what brand of detergent bleach do you usually use?

Zonrox
Breeze
Ariel
Others

Figure 3 displays that 72% or 36 out of 50 respondents use Zonrox while 4% or 2 out of 50

respondents use other brands. The results reveal that many of the respondents trust the brand

Zonrox as detergent bleach.

where do you usually buy detergent bleach products?

sari-sari store
convenience store
supermarket
others
Figure 4 shows 64% or 32 out of 50 respondents buy at sari-sari store and 4% or 2 out of 50

chose others. The data show that 32 out of 50, buy in Sari-sari store instead of convenience

store, supermarket and other places. This means that easy accessibility of the place is a factor

for respondents.

how much do you usually spend for a 250ml detergent

bleach?

20php - 30php
40 php -50php
60php -70php
80php - 90php

Figure 5 shows 76% or 38 out of 50 respondents spend 20php – 30php and 1% or 1 out of 50

respondents spend 80php -90php. The results tell that 76% of the respondents predominantly

consider low cost detergent bleach that ranges from 20-30 php.
 What factors do you consider in buying a detergent
bleach?

price
scent
effectiveness

Figure 6 shows 70% or 35 out of 50 respondents chose price and 10% or 5 out of 50

respondents chose scent. This reveals that aside from quality specifically ‘effectiveness’ is a

major factor in choosing a detergent bleach.

 Are you willing to try a new detergent bleach product
that is made of "Kamias" extract?

yes
no

Figure 7 shows 90% or 45 out of 50 respondents say yes to try the product and 10% or 5 out of

50 respondents says no. The results display that 90% of the respondents are open in trying a

new brand made of “kamias” as a detergent bleach.

 If yes, are you willing to buy it?

yes
no

Figure 8 shows 90% or 45 out of 50 respondents says yes in buying the product and 10% or 5

out of 50 respondents says no . The results show 90% of the respondents are affirmative in

trying out a new brand of detergent bleach.