ACTIVIDAD DE APRENDIZAJE 3

EVIDENCIA 6: SEGMENTATION “DESCRIBING POTENTIAL

CLIENTS”

SERVICIO NACIONAL DE APRENDIZAJE SENA

APRENDIZ MARCY LILIANA BEJARANO ROMERO

TECNÓLOGO EN NEGOCIACION INTERNACIONAL

FICHA 2104821
 Actividad de aprendizaje 3 Evidencia 6: Segmentation “Describing Potential
Clients”

1. Resuelva en inglés las preguntas que se le presentan a continuación:

A) Where do you usually buy your cleaning products?
B) Do you consider yourself as a neat person? Why?
C) Do you feel satisfied with the cleaning products you buy? Why?
D) What kind of cleaning product would you like it to be improved? Why?
E) Mention 5 cleaning product brands you consider as the best ones
F) Which are the most important aspects to be taken into account to choose a
cleaning product brand?
J) Imagine you are promoting a new product. Describe it and write in ten lines
the reasons to convince your potential clients to buy your product.

A) Where do you usually buy your cleaning products?

They buy them the supermarket
B) Do you consider yourself as a neat person? Why?
I do consider myself an orderly person, because I like everything to be in its
place.
C) Do you feel satisfied with the cleaning products you buy? Why?
If I am satisfied with the toiletries that I buy, because they are of very good
quality.
D) What kind of cleaning product would you like it to be improved? Why?
I would like to improve the floor cleaner because I don't want to have to rinse
twice.
E) Mention 5 cleaning product brands you consider as the best ones
P&G
Full fresh
Ariel
Colgate
Aromax duo
F) Which are the most important aspects to be taken into account to
choose a cleaning product brand?
first that it is not harmful to health and that it is good and economical.
J) Imagine you are promoting a new product. Describe it and write in ten
lines the reasons to convince your potential clients to buy your product.
multipurpose powerful md
Its powerful formula removes stains on different types of fabrics, using different
temperatures,
Its formula, without chlorine, can also be used on carpets, living rooms and
chairs, removing stains at the first wash,
It is not recommended to use on fabrics such as silk, embroidered garments,
velvet, wool, stretch fabrics or leather.
Instructions for use:

To machine wash clothes, pour 1 teaspoon into a load of clothes,

If you prefer, pre-soak your clothes in a bucket of water and 1 teaspoon,
For Pre-wash, pour ¼ teaspoon into a glass of water and pour it over your
garment, or apply directly to the stain, without leaving more than 8 minutes to
act.
save money and time.
2. Describa en inglés el tipo de población a la que pretende proyectar el
producto o servicio, de acuerdo con el país ya seleccionado.
When it comes to the purchase of household cleaning products, although the
main responsible parties do not change notably, most of the purchases are
made by women (49%) and 33% again affirm that they are made in a shared
way between the two heads. Thus, 14% say that the male head is in charge.
3. En base a la población descrita con anterioridad elabore una encuesta en
inglés para ser aplicada a esta población.
La encuesta está en la siguiente hoja
 CONSUMER SURVEY

COMPLETE NAMES::
OCCUPATION:

E-MAIL:

AGE:
DIRECTIONS: Answer the following questions according to your criteria.

1. 1. How often do you clean your home?

Once a week

Twice a month

Only when necessary

Never

2. What scent do you like the most?

Roses

lavender

Chocolates

Others

3. What color do you prefer?

Red

White
 yellow

4. Where do you prefer to buy this product?

Supermarket

social networks

websites

marketplace