BISNIS INTERNASIONAL

Kode Matakuliah : EAK 21332

Jumlah Kredit :3
Kelas, Waktu : A, Selasa 10.00-12.30, Daring

Dosen Pengampu : Shiddiq Nur Rahardjo, SE, M.Si, Akt

SMS/WA 081328718625,
Email shiddiq_nr@yahoo.com,

Koordinator Kelas : Putri Sinta Syarif

Deskripsi Matakuliah
Mata kuliah ini merupakan bentuk pembelajaran mahasiswa untuk memahami konsep dan
praktik bisnis internasional.Tujuan dari mata kuliah ini adalah memberikan pemahaman kepada
mahasiswa mengenai lingkungan politik, hukum, budaya dan ekonomika dari bisnis internasional
dan bagaimana kekuatan tersebut berpengaruh dalam membentuk perdagangan, investasi, dan
aktivitas bisnis. Selain itu juga akan dijelaskan mengenai strategi bisnis dan keputusan manajerial
dalam lingkup perusahaan yang berkaitan dengan lingkungan internasional

Buku Text Acuan:

1. GLOBAL BUSINESS TODAY.2018. 10th Edition

Pengarang: Charles W. L. Hill (University of Washington), & G. Thomas M. Hult, (Michigan
State University), McGraw-Hill Education (HH)
2. INTERNATIONAL BUSINESS: THE NEW REALITIES. 2017. 4rdEdition
Pengarang: S. Tamer Cavusgil, Gary Knight, John R. Riesenberger. — Prentice Hall (CKR)

Pokok Bahasan:

Materi Topic Sub Topics Chapter

Ke-
1 Introduction: What is International 1. What is international business? Chapter1
Business? 2. What are the key concepts ininternational (CKR)
trade and investment?
3. How does international business differ
from domestic business?
4. Who participates in international
business?
5. Why do firms internationalize?
6. Why study international business?
2 Globalization of Markets 1. Why globalization is not new Chapter1-(HH)
and the Internationalization 2. Market globalization: An Chapter 2 (CKR)
organizingframework
of the Firm 3. Dimensions of market globalization
4. Drivers of market globalization
5. Technological advances
6. Societal consequences of market
globalization
7. Firm-level consequences of market
globalization: Internationalization of the
firm’s value chain
3 National Differences in Political, 1. The nature of country risk Chapter 2-(HH)
 Economics, and Legal Systems
4 Differences in Culture
5 Ethics, Corporate Social
Responsibility, and Sustainability
6 International Trade Theory
7 Regional Economic Integration
8 The International Monetary
and Financial Environment
9 The Strategy of International
Business
10 Entering Foreign Market
2. Political and legal environments
ininternational business
3. Political systems
4. Legal systems
5. Participants in political and legalsystems
6. Types of country risk produced
bypolitical systems
7. Types of country risk produced by
legalsystems
8. Managing country risk
1. Culture and cross-cultural risk Chapter4-(HH)
2. Key concepts of culture
3. The role of culture in
internationalbusiness
4. Cultural metaphors, stereotypes, and
idioms
5. Interpretations of culture
6. Subjective versus objective dimensionsof
culture
7. Language as a key dimension of culture
8. Contemporary issues in culture
9. Overcoming cross-cultural
risk:Managerial guidelines
1. Ethics in international business Chapter 5-(HH)
2. Corporate social responsibility
3. The role of sustainability in
internationaloperations
4. Corporate governance and Itsimplications
for managers
5. A framework for making ethicalDecisions
1. Theories of international trade and Chapter 6-(HH)
investment
2. Why do nations trade?
3. How can nations enhance
theircompetitive advantage?
4. Why and how do firms internationalize?
5. How can internationalizing firms gainand
sustain competitive advantage?
1. Regional integration and economicblocs Chapter 9-(HH)
2. Levels of regional integration
3. The leading economic blocs
4. Advantages of regional integration
5. Success factors for regional integration
6. Ethical dilemmas and drawbacks
ofregional integration
7. Management implications of
regionalintegration
MID EXAM
1. Gold Standard Chapter 11
2. Foreign Exchange Market
3. Currency Risk
1. Strategy in international business Chapter 12-
2. Building the global firm (HH)
3. The integration-responsivenessframework
4. Strategies based on the integration-
responsiveness framework
5. Organizational structure
6. Organizational structures forinternational
operations
1. Assessing global market opportunities Chapter 13-
 2. Analyzing organizational readiness (HH)
tointernationalize
3. Assessing the suitability of products
andservices for foreign markets
4. Screening countries to identify target
markets
5. Assessing industry market potential
6. Choosing foreign business partners
7. Estimating company sales potential
11 Exporting, Importing and 1. An overview of foreign market Chapter 14
Countertrade entrystrategies
2. Internationalization of the firm
3. Exporting as a foreign market
entrystrategy
4. Managing export-import transactions
5. Payment methods in exporting and
importing
6. Export-import financing
7. Identifying and working with
foreignintermediaries
8. Countertrade: A popular approach
foremerging markets and
developingeconomies
12 Global Global Production and 1. Outsourcing, global sourcing, Chapter 15
Supply Chain Management andoffshoring
2. Benefits of global sourcing
3. Risks of global sourcing
4. Strategies for minimizing the risks
ofglobal sourcing
5. Implementing global sourcing
throughsupply-chain management
6. Global sourcing and corporate
socialresponsibility
13 Global Marketing and Research 1. Global marketing strategy Chapter 16
and Development 2. Standardization and adaptation
ofinternational marketing
3. Global branding and productdevelopment
4. International pricing
5. International marketing communication
6. International distribution
14 Global Human Resource 1. The strategic role of human resources Chapter 17
Management ininternational business
2. International staffing policy
3. Preparation and training of
internationalemployees
4. International performance appraisal
5. Compensation of employees
6. International labor relations
7. Diversity in the international workforce
FINAL EXAM

Petunjuk:
1. Perkuliahan dilakukan secara On Line/Daring
2. Perkuliahan dilakukan dalam bentuk presentasi kelompok, oleh karena itu dibentuk
kelompok sejumlah 14 kelompok, setiap kelompok menyajikan materi sesuai urutan
pertemuan sebagai berikut:
PEMBAGIAN MATERI KELOMPOK
PERTEMUA MATERI KE KELOMPOK
 N
1. PENJELASAN DOSEN
2. 1 1
3 2 2
4 3 3
5 4 4
6 5 5
7 6 6
7 7
MID EXAM
8 8 8
9 9 9
10 10 10
11 11 11
12 12 12
13 13 13
14 14 14
FINAL EXAM
Lihat pertemuan ke 7 ada 2 materi dan 2 kelompok

3. Kelompok penyaji membuat power point dan dishare kepada seluruh peserta, sebaiknya
lewat WA, untuk itu disarankan membuat grup wa yang dibuat Koordinator Kelas.
4. Setiap kelompok yang akan presentasi harus mempersiapkan diri terlebih dahulu.
Persiapan yang dilakukan antara lain pemahaman dan penguasaan materi yang dibahas.
Powerpoint yang dibuat maksimal berisikan 9 baris kalimat dalam satu slide. Hanya
point-point penting (kata-kata kunci) saja yang dicantumkan didalam slide, jangan
mencantumkan kalimat yang panjang. Waktu presentasi dibatasi maksimal 45 menit.
Disarankan slide yang dibuat tidak terlalu banyak (maksimum 25 slide). Bagilah materi
presentasi kepada anggota kelompok secara merata.
5. Selesai presentasi dilakukan diskusi tanya jawab dari peserta kepada kelompok
presenter. Penanya menyebutkan nama dan NIM (3 digit terakhir), yang dicatat oleh
kelompok penyaji untuk disampaikan ke dosen. Setelah sesi diskusi dan Tanya jawab,
dosen akan memberikan simpulan akhir.
6. Setiap pertanyaan dari peserta kelas harus tercatat dan terdokumentasikan dengan baik
oleh kelompok penyaji, kemudian kirimkan ke dosen.
7. Tugas individu diberitahukan kemudian.

Kelompok

No NIM Nama Kelompok

1 12030119130243 Muhammad Faisal Dwi Amartiya 1
2 12030119130157 Bella Rafti Oktavia 1
3 12030119120035 Atika Sari Dalimunthe 1
4 12030119120037 Lika T. Siringoringo 1
5 12030119120059 Safira Nuril Ulya 1
6 12030119130101 Regina Theoni Br Pakpahan 2
7 12030119130151 Brigita Adira Cahyaningtyas 2
 8 12030119130211 Miftah Nur Haqiqi 2
9 12030119130199 Emilia Fransisca 2
10 12030119140225 DEVANIA RIZKY LINUWIH 2
11 12030119130143 Rahmatillah Noveza Rahmi 3
12 12030119130187 Nur Devi Putri Septiyani 3
13 12030119130099 Triyana 3
14 12030119130117 Julfikri 3
15 12030119130195 Muhammad Daffa Muthi Fadhali 3
16 12030119130115 THEOFILUS KRISTIAN BESIR 4
17 12030119140265 ADITYA WIRANANDA HIDAYAT 4
18 12030119120069 Natasha Vania Susanto 4
19 12030119120071 Luthfi Aulia 4
20 12030119120031 Syauqi Taufiqurrohman 4
21 12030119120027 Dina Nurjannah 5
22 12030119120057 Desti Rohana Sagala 5
23 12030119120033 Seevaniska Amanda 5
24 12030119130241 TIKA KUSUMA SARI 5
25 12030119130089 RAIHAN YAHYA ALHAFIZH 5
26 12030119120039 Risti Kurnia Ramadhani 6
27 12030119130131 Allisa Fiolina 6
28 12030119130263 SUSAN LIYA SETYANI 6
29 12030119130081 Mochammad Adhitya Sukmadinata 6
30 12030119140205 ARDEWANGGA BAGAS NUGRAHA 6
31 12030119120047 SHERLI ALRESTA RAMADHANI 7
32 12030119120063 Tenia Nur Cahyati 7
33 12030119130097 Sasmita Maharani Lantip 7
34 12030119130273 Hanif Kamal Ananto 7
35 12030119130261 Ezar Zachary 7
36 12030119120041 Mega Khoirunnisa 8
37 12030119120049 Helen Sophia Siahaan 8
38 12030119140233 VALIANT DARMA PANGENTAS 8
39 12030119120051 Rosa Maisyaroh 8
40 12030119120045 Putri Ayu Noviyanti 8
41 12030119130077 DHIFA RAHMA ZHAFIRA 9
42 12030119120005 Titis Aulia Rahma Juniarti 9
43 12030119140253 VIVI MARDAHLIA 9
44 12030119130219 TIMOER WARIH RIANGGARA 9
45 12030119140269 REYNO ELVIN ALBAROKAH 9
46 12030119130075 Yogi Indra Ardana 10
47 12030119140283 MH.YUVE PUTRA HARYADI 10
48 12030119120023 Aulia Rahmanisa 10
49 12030119120021 Kharisma Yosi Noviana 10
50 12030119130235 FALSA DZAKY ARIFIAN 10
51 12030119130173 Ariel Leonardo 11
52 12030119120053 Anis Rahma Wati 11
53 12030119140121 PUTRI SINTA SYARIF 11
54 12030119130193 RIZAL NURHUDA ARIYAHAQ 11
55 12030119140163 MUHAMMAD IKHWAN SAMUDRO 12
56 12030119140175 LUVINA NIRMALA RAHMAHADI 12
57 12030119130267 Satrio Wahyutomo 12
58 12030119110022 RYAAS MAHARDIKA MUHAMMAD 12
59 12030119130204 Vincencius Fritz Valerian Prabawa 13
60 12030119140266 MUHAMMAD DAFFA DEWANTO 13
61 12030119140135 FAISAL ADITYA PAMUNGKAS 13
62 12030119130106 Abimata Dwiokta Rochaddi 13
63 12030119140287 FAUZAN SANDI OSMADEN 14
64 12030119140289 RIZQI MAULIDAN PRASETYO AJI 14
65 12030119130083 FATHIYA AMALIYA SARI 14
66 12030119140159 AKRAM FAUZAN 14