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Blind in one eye: How psychological ownership of ideas affects the types
of suggestions people adopt
Markus Baer a,⇑, Graham Brown b
a
Olin Business School, Washington University in St. Louis, One Brookings Drive, St. Louis, MO 63130, United States
b
Peter B. Gustavson School of Business, University of Victoria, Victoria, BC, Canada V8W 2Y2
a r t i c l e i n f o a b s t r a c t
Article history: Two experimental studies demonstrated that feeling as though an object, such as an idea, is ‘‘ours’’ (i.e.,
Received 2 March 2010 experiencing feelings of psychological ownership) propels people to selectively adopt others’ suggestions
Accepted 31 January 2012 for change. Whereas feelings of ownership caused individuals to embrace the adoption of suggestions
Available online 10 March 2012
that expanded upon their possessions (additive change), it simultaneously made them shun the adoption
Accepted by Daan van Knippenberg
of suggestions that shrank them (subtractive change) (Studies 1 and 2). Furthermore, results indicated
that both a sense of personal loss and negative affect sequentially mediated this joint effect of psycholog-
Keywords:
ical ownership and change type on the adoption of others’ suggestions for change (Study 2). Our findings
Psychological ownership
Resistance to change
suggest that the nature of change and how it impacts high ownership people’s sense of loss and negative
Affect infusion model affect is an important determinant of whether feelings of ownership will cause individuals to remain
Self enhancement open to or resist others’ suggestions for change.
Ego threat Ó 2012 Elsevier Inc. All rights reserved.
Collaboration
Creativity
Advice taking
0749-5978/$ - see front matter Ó 2012 Elsevier Inc. All rights reserved.
doi:10.1016/j.obhdp.2012.01.003
M. Baer, G. Brown / Organizational Behavior and Human Decision Processes 118 (2012) 60–71 61
we contend that whether others are trying to shape one’s work by for changing these ideas. According to this logic, then, a sense of
(1) diminishing it (subtractive change) or (2) building upon it ownership may propel individuals to be open to others’
(additive change) determines how people with varying levels of suggestions for change. Consistent with these arguments, owner-
psychological ownership will respond to these change attempts. ship of various targets, such as one’s job, work group, or organiza-
Although previous theory has highlighted the potential for psy- tion has been shown to positively relate to a number of outcomes
chological ownership to determine individuals’ openness or resis- reflecting people’s concern for and desire to invest in their posses-
tance to change (Dirks et al., 1996), no prior work has sions, such as commitment, citizenship behaviors, and improve-
empirically investigated the complex interplay between psycho- ment attempts (O’Driscoll et al., 2006; Van Dyne & Pierce, 2004;
logical ownership and change type on the adoption of change. Vandewalle, Van Dyne, & Kostova, 1995; Wagner, Parker, & Chris-
Our study fills this important gap in the literature. Specifically, in tiansen, 2003), and to negatively relate to outcomes reflecting a
the present study we examine ownership of people’s ideas and lack of responsibility, such as workplace deviance (Avey, Avolio,
how such ownership propels people to adopt or reject others’ sug- Crossley, & Luthans, 2009).
gestions for change, depending on whether such change is subtrac- In contrast to the perspective that psychological ownership pri-
tive or additive in nature. Our focus on people’s ideas seems to be marily has beneficial effects, Brown et al. (2005) cautioned that
particularly timely and relevant, given that many countries, includ- feelings of ownership might also have a ‘‘dark side,’’ causing indi-
ing the US are in the process of becoming ‘‘creative economies’’ viduals to engage in protective behaviors directed toward the tar-
(Florida, 2002; Howkins, 2002). In addition, we decided to test get of ownership. For example, individuals may resist sharing their
our arguments in a distributed collaboration environment given ideas with their colleagues in an attempt to hide or hoard them
the prevalence of such environments in contemporary organiza- (Brown & Robinson, 2007; Webster et al., 2008) or, even if the ideas
tions (Keisler & Hinds, 2002). are shared, may want to retain exclusive control over them, result-
ing in the rejection of others’ attempts to contribute to them (Choi
& Levine, 2004; Pierce, Jussila, & Cummings, 2009). Applied to the
Background and hypothesis development context of the present research, this implies that psychological
ownership may lead individuals to reject others’ efforts at refining
Psychological ownership their ideas thereby becoming resistant to others’ change attempts.
Given the potential for psychological ownership both to pro-
Consistent with previous research, we define psychological mote openness and resistance to others’ change attempts, it is
ownership ‘‘as the state in which individuals feel as though the tar- essential to identify the conditions that regulate whether or not
get of ownership or a piece of that target is ‘theirs’ (i.e., ‘It is people with ownership of their ideas are likely to adopt or reject
mine!’)’’ (Pierce et al., 2003, p. 86). At the conceptual core of the other’s feedback. It is to the discussion of these moderating forces
state of ownership is a sense of possession of a particular target that we now turn.
(e.g., the results of one’s labor, such as an idea or an artistic crea-
tion) and of being psychologically tied to that target. In other Moderating effects of change type
words, psychological ownership reflects a relationship between a
person and an object (material or nonmaterial) in which the object Consistent with previous theoretical work (Dirks et al., 1996),
of ownership is experienced as being closely connected to the self, we distinguish between change that shrinks people’s possessions
that is being part of the extended self (Belk, 1988; Dittmar, 1992). In (subtractive change) and change that expands upon them (additive
essence, psychological ownership provides the answer to the ques- change) and suggest that this distinction has important implica-
tion ‘‘What do I feel is mine?’’ tions for our understanding of when individuals with varying lev-
Feelings of ownership can develop for a variety of objects, both els of ownership will adopt or reject others’ suggestions for change.
material and nonmaterial. So long as an object allows important For the purpose of the present research, we define subtractive
needs, such as the need to feel efficacious or competent to operate change as those contributions that aim at refining a person’s ideas
and to be satisfied (Dirks et al., 1996; Pierce et al., 2003), feelings of by eliminating certain aspects of them. We define additive change
ownership are bound to emerge. Indeed, Brown and Robinson as those contributions that aim at refining an individual’s ideas by
(2011) showed that individuals feel ownership over a wide range building upon or extending them. It is important to note that sub-
of targets including both material (e.g., products, workspaces, tractive and additive change can both be of equal value—it may be
etc.) and nonmaterial (e.g., ideas, roles, etc.) objects and exhibit as important to identify aspects of an object, such as an idea, that
similar responses involving these objects. In addition, feelings of are flawed as it is to enhance those aspects that are strong suits.
ownership can emerge in a variety of ways. Research on the mere Thus, although the terms subtractive and additive might have cer-
ownership effect, for example, has demonstrated that simply being tain connotations attached to them (e.g., negative versus positive),
randomly associated with a material (Beggan, 1992) or a nonmate- both can be useful types of change.
rial object, such as a set of arguments (De Dreu & van Knippenberg, How will change that is subtractive or additive in nature im-
2005) can be enough to elicit feelings of ownership and the self- pact the effects of psychological ownership on the adoption of
enhancing biases that are operative when possessions become part such suggestions? As noted earlier, at the core of psychological
of our extended self. Be it via simple association, through the ownership is the feeling of possessiveness and of being psycho-
investment of time and effort into an object, or by having the logically tied to an object with the result that the object is con-
opportunity to control it (e.g., Pierce et al., 2003), feelings of own- sidered part of the extended self. Beggan (1992), for example,
ership are ubiquitous and can have some important implications. suggested and showed that material possessions can easily be-
What, then, are the consequences of individuals being psycho- come part of the extended self and, as a result, are prone to
logically tied to a set of ideas? Previous research suggests that peo- the same self-enhancing biases as the core self. In a series of
ple with strong bonds to their psychological possessions are likely three experiments, he demonstrated that participants rated a
to experience a sense of responsibility and concern for them (Dip- material object (e.g. cold drink insulator) more favorably simply
boye, 1977; Korman, 1970) and, in turn, a need to care for and nur- because they owned it—an effect termed the mere ownership ef-
ture them. Thus, when individuals feel as though a set of ideas is fect. De Dreu and van Knippenberg (2005) showed that the mere
truly theirs, they are likely to invest time and energy into cultivat- ownership effect also applied to nonmaterial objects, such as
ing it, for example, by considering and adopting others’ suggestions arguments and attitudes. Indeed, in a series of four experiments
62 M. Baer, G. Brown / Organizational Behavior and Human Decision Processes 118 (2012) 60–71
these authors showed that a set of arguments associated with Procedure and materials
the self (i.e., that participants came to own randomly) were val- Upon their arrival in groups of six, participants were asked to
ued more than otherwise identical arguments not associated complete a questionnaire assessing their demographic
with the self (i.e., that participants did not own). Given individ- information. All participants were then instructed to assume the
uals’ need to see the self and its extended parts—material or role of a member of a virtual team charged with the development
nonmaterial—in a positive light (Allport, 1937; McDougall, of a promotion strategy for a new restaurant. Participants were
1933), any contribution that jeopardizes the satisfaction of this also told that an initial strategy proposal had already been devel-
need for self-enhancement should be negatively received and, oped by some members of their team and that their task was to re-
as a result, less likely to be adopted (e.g., Kiesler, 1971; Petty vise the proposal in a two-stage process prior to submitting it to an
& Cacioppo, 1986). evaluation committee. In the first stage, participants were in-
Subtractive change constitutes such a condition. Specifically, structed to review the proposal and then to send it via email to a
by eliminating certain elements of a person’s ideas, subtractive different virtual team member (one who was not involved in the
change takes away or diminishes what the individual has at- initial development of the proposal) for feedback. In reality, how-
tached him- or herself to. This, in turn jeopardizes the need ever, the proposal was sent to a research assistant who delivered
for self-enhancement—when parts of what we consider to be experimenter-composed feedback to the participants. In the
ours shrink, this effectively serves to temporarily reduce the self, second stage, participants were told to revise the proposal based
resulting in an elevated sense of personal loss (Furby, 1980; on the feedback that was provided to them and then to submit it
James, 1890). In contrast, as people with limited ownership tend to the evaluation committee—a group of students who would
not to be invested as heavily in their possessions and are unli- vet the different proposals and forward the most promising to
kely to consider them part of the extended self, they should be the restaurant ownership.
less likely to respond to others’ suggestions for subtractive Following this general introduction, the experimenter handed
change with a temporary decline in the self. In essence, we each participant the same written instructions and then assigned
anticipate people with a strong sense of ownership of their ideas each person to a private room. After setting up their laptop com-
to experience others’ attempts to eliminate certain elements of puters, the experimenter handed each participant the proposal.
their ideas as a relatively greater threat. As a result, we expect Although largely identical, the initial version of the proposal varied
such individuals to incorporate relatively fewer subtractive slightly as a function of the two experimental conditions. Specifi-
changes into their ideas as compared to people with limited cally, while the proposal in the limited ownership condition was
ownership. completely finished, participants in the enhanced ownership con-
In contrast, under conditions of additive change, psychological dition were told that the proposal had not yet been finished and
ownership should boost the adoption of others’ suggestions for that they had to complete the missing details (e.g., restaurant
change. Additive change satisfies the need for self-enhance- name, location, etc.,) before resubmitting it (for details, see Manip-
ment—when parts of the self grow because others are building ulation of psychological ownership). Participants were given 30 min
on or extending our psychological possessions (i.e., our ideas), this to review their proposal.
effectively works to temporarily enhance a person’s self resulting After sending the proposal to their colleague for feedback,
in a sense of personal growth (i.e., reduced sense of loss) (Dirks participants then completed a questionnaire assessing felt own-
et al., 1996). In contrast, as people with limited ownership tend ership over the proposal. Before receiving the feedback, the
to be less invested in their psychological possessions and are unli- experimenter instructed participants that they did not have to
kely to consider them part of the extended self, they should be less change anything in response to the feedback if they did not
likely to view others’ suggestions for additive change as a vehicle want to. Fifteen minutes after emailing the proposal, participants
to expand the self. In essence, we anticipate people with a strong received the feedback, which was identical in both conditions.
sense of ownership of their ideas to experience others’ attempts Participants were then given an additional 15 min to revise the
to build upon or add to their ideas as a relatively greater opportu- proposal, after which they emailed the proposal to the selection
nity for enhancement. As a result, we expect such individuals to committee. Participants then completed a third questionnaire
incorporate relatively more additive changes into their ideas as and returned to the main room where they were debriefed
compared to people with limited ownership. Thus, we hypothesize and dismissed.
the following:
Hypothesis 1. Psychological ownership and change type will Manipulation of psychological ownership
interact to affect the adoption of others’ suggestions for change; We created two levels of psychological ownership by varying
participants with enhanced ownership of their ideas will adopt the degree to which participants were able to alter the initial ver-
fewer subtractive and more additive suggestions for change than sion of the proposal. According to previous work, there are three
participants with limited ownership. mechanisms—or routes—through which a sense of ownership
may emerge: (1) exercising control over the target of ownership,
(2) getting to know the target intimately, and (3) investing the self
Study 1: psychological ownership, change type, in the target (Pierce et al., 2001, 2003). Through the exercise of
and the adoption of change control, objects become a part of the extended self, in the process
of which feelings of ownership are likely to emerge. In addition, as
Method a result of coming to intimately know a target and deeply investing
the self into it, a sense of personal ownership is likely to emerge as
Participants one or more of the motives for ownership (i.e., efficacy and effec-
Participants were 102 undergraduate students who received ex- tance, self-identity, and having a place to dwell) are stimulated
tra credit points in exchange for their time. The sample consisted of and satisfied (Pierce et al., 2009). Allowing participants varying
55% women and the average age was 21.56 years (SD = 1.53). Par- amounts of control over the proposal and to invest themselves
ticipants were randomly assigned to one of the two ownership more into it should therefore regulate the extent to which people
conditions with additive/subtractive change as a within-subjects experience causal efficacy and come to see the proposal as part
factor. of the self.
M. Baer, G. Brown / Organizational Behavior and Human Decision Processes 118 (2012) 60–71 63
likely to experience less ownership over these communal parts as evidence that it is indeed psychological ownership that produced
compared to the more personal elements of the proposal, our test the effects observed in Study 1. That is, people experienced stron-
of the subtractive component of Hypothesis 1 is a conservative one. ger psychological bonds to the elements of the proposal they had
However, our feedback also included recommendations for the generated themselves as compared to the communal elements
elimination and replacement of two elements of the proposal that they came to possess merely by being part of a larger team, and
participants had developed themselves—the name of the it was this difference in psychological ownership that is likely to
restaurant and the celebrity identified.1 This provided us with the have produced the relatively smaller effect in the case of the more
opportunity to conduct an additional test of the subtractive compo- communal elements of the proposal.
nent of Hypothesis 1. In contrast to communal aspects of the pro- Although previous theoretical work has shed some light on the
posal, specific features that participants had decided upon conditions that regulate the effects of psychological ownership on
themselves are likely to elicit stronger feelings of proprietary attach- the adoption of change, little is known about the mechanisms
ment because the individual’s identity is more uniquely associated mediating these effects. Indeed, our first study is silent on the psy-
with and expressed in such ideas.2 As a result, subtractive change chological mechanism transmitting the effects of ownership and
targeting personal as opposed to communal elements of the proposal change type on the adoption of change. Thus, an important exten-
should be met with greater resistance resulting in fewer adopted sion of extant research in this area is to identify why people with a
changes. Indeed, a study by Choi and Levine (2004) found that strong sense of ownership of their ideas are less likely than people
choosing which strategy to pursue in an on-line simulation produced with limited ownership to adopt others’ suggestions for subtrac-
significantly higher levels of resistance to a newcomer’s suggestion tive change but more inclined to incorporate suggestions that are
for changing the strategy as compared to a condition in which the additive in nature. In the following, we argue that it is a sense of
strategy was assigned. Thus, not only should there be a statistically personal loss and feelings of negative affect that are likely to sequen-
significant difference between the ownership conditions in terms of tially mediate the effects of the interaction between psychological
the number of adopted personal subtractive changes, but the differ- ownership and change type on the adoption of change.
ence between conditions should be significantly larger when sub-
tractive change is targeted at personal as opposed to communal
elements of the proposal. Study 2: sense of personal loss and negative affect
Supporting this logic, participants in the ownership condition in a two-stage mediation model
(M = .49, SD = .65) adopted significantly fewer subtractive changes
targeting personal elements than participants in the limited own- Implicit in our earlier arguments was the assumption that the
ership condition (M = 1.19, SD = .71), t(100) = 5.18, p < .01, effect on the adoption of change of both psychological ownership
d = 1.03.3 In addition, a repeated measures ANOVA with ownership and change type is a direct result of the changes to the self that
(limited ownership vs. enhanced ownership) as the between-sub- people with varying degrees of ownership experience when con-
jects factor and subtractive change type (communal vs. personal) fronted with subtractive versus additive change. In the following
as the within-subjects factor produced the expected statistically sig- we concretize this logic by suggesting that it is the extent to which
nificant interaction, F(1, 100) = 4.59, p < .05, indicating that the dif- individuals with ownership of their psychological possessions
ference in subtractive change between the limited ownership and experience a sense of personal loss that initially determines how
the enhanced ownership conditions was statistically significantly they respond to subtractive and additive change.
larger for personal (DM = .70, SE = .15) than for communal Previous research suggests that feedback generally commands
(DM = .31, SE = .13) elements of the proposal. and receives considerable attention, with the consequence of alter-
ing individuals’ locus of attention (Kluger & DeNisi, 1996). Feed-
back that is critical in nature, such as the feedback intervention
Discussion in the present study, is likely to direct at least some amounts of
individuals’ attention to the self. Whether it is through change that
The results of our first study suggest that change type plays an eliminates certain aspects of the proposal or through change that
important role in determining whether individuals with strong requires the extension of existing ideas, both subtractive and addi-
psychological bonds to their possessions remain open to others’ tive feedback signal the need for further improvement and adjust-
suggestions for change or resist those change attempts. As pre- ment and, as a result, are likely to be construed as a challenge or
dicted in Hypothesis 1, individuals with enhanced ownership of potential threat to the self (i.e., the proposal is not yet good enough
their ideas, as compared to those with limited feelings of owner- and requires additional investment of time and effort). Indeed, pre-
ship, were more likely to adopt additive change and less likely to vious research suggests that change that implies that the ‘‘old
adopt subtractive change. Additional analyses revealed that the ef- ways’’ of doings things may have been suboptimal can be threating
fects of ownership were more pronounced when subtractive to the self as it causes people to lose face (Kanter, 1985). Baumei-
change was directed at elements of the proposal that people had ster, Smart, and Boden (1996) defined a threat to the self as a sit-
generated themselves as compared to those that had been gener- uation ‘‘when favorable views about oneself are questioned,
ated by participants’ teammates. These findings provide additional contradicted, impugned, mocked, challenged, or otherwise put in
jeopardy’’ (p. 8) (see also Campbell & Sedikides, 1999). Given that
1
Participants in the limited ownership condition were asked to eliminate and individuals typically see themselves in a positive light (Baumeister,
replace the same two elements as participants in the enhanced ownership condition. 1998), any change that threatens the self is likely to cause at least a
The only difference was that they had not previously developed these themselves but temporary decline in the self (Jussim, Yen, & Aiello, 1995; McFarlin
they were included in the proposal that was given to them.
2 & Blascovich, 1981; Swann, Griffin, Predmore, & Gaines, 1987). We
Altman (1975) differentiated between primary territories, objects that individuals
feel are theirs exclusively, and secondary territories, objects are objects that are refer to this temporary decline as a sense of personal loss (James,
understood to be shared by a group. People feel more ownership over primary versus 1890).
secondary territories. In this study, the proposal is a secondary territory and the The above logic suggests that any change—subtractive or addi-
elements of the proposal that the participant added (i.e., restaurant name) can be
tive—can be potentially threatening and, as a result, elicit at least
considered primary territories.
3
Please note that the absolute rate of adopted subtractive change for personal and
some sense of personal loss. However, the level of threat and per-
communal elements cannot be compared as they targeted different elements of the sonal loss experienced in response to subtractive and additive
proposal. change should vary considerably as a function of the extent to
M. Baer, G. Brown / Organizational Behavior and Human Decision Processes 118 (2012) 60–71 65
which people have psychological ownership of their possessions. needs are thwarted (Berkowitz, 1989; Dollard, Doob, Miller, Mow-
While individuals with limited ownership should perceive subtrac- rer, & Sears, 1939), we would expect people who experience a
tive and additive change as similarly challenging or threating to strong sense of personal loss to also experience relatively higher
the self, those with ownership of the proposal are likely to experi- levels of negative affect. Supporting this logic, James (1890) noted
ence subtractive and additive change quite differently. that people feel ‘‘cast down’’ when their possession dwindle, that
For people with strong psychological bonds to their ideas, the is, when they experience a sense of personal loss. In addition, Dirks
thought of adopting subtractive change should be particularly et al. (1996) suggested that any change that poses a threat to a per-
threatening. As the proposal has become an integral part of a per- son’s self is likely to evoke intense feelings of negative affect and
son’s extended self—research has highlighted that similar to the may even produce the motivation to retaliate. Finally, the afore-
core self, the extended self is prone to threat (De Dreu & van Knip- mentioned study by De Dreu and van Knippenberg (2005) demon-
penberg, 2005)—the thought of adopting change that actively strated that when people experienced a threat to their extended
shrinks one’s ideas is likely to represent a relatively greater threat self, hostility and aggression arose. Although this study did not as-
(as compared to people with limited ownership). With the ex- sess participants’ affective state directly, it stands to reason that
tended self being under greater threat, a stronger sense of personal hostility and aggression were accompanied by elevated levels of
loss is bound to emerge. In contrast, as people with limited owner- negative affect.
ship are unlikely to consider the proposal an integral part of the ex- Based on this previous theory and research, we suggest that
tended self, they should perceive subtractive change as relatively there will be a positive relation between the extent to which par-
less threatening and, as a result, experience a more limited sense ticipants experience a sense of personal loss and the degree to
of personal loss. Thus, when confronted with subtractive change, which they experience negative affect. Thus, we hypothesize:
we expect individuals with ownership of their ideas to experience
a relatively greater sense of personal loss relative to people with Hypothesis 3. Sense of personal loss will be positively related to
limited ownership. negative affect.
The opposite pattern is likely to emerge when people with psy- So far we have argued that the nature of others’ contributions
chological ownership of their ideas are presented with additive has important implications for whether people with ownership
change. As the proposal has become an important part of a person’s of their psychological possessions (as compared to those with only
extended self, the thought of adopting change that allows the self limited ownership) experience a heightened or reduced sense of
to grow should reduce any sense of threat (as compared to people personal loss and that (2) the experience of personal loss is likely
with limited ownership) induced by the feedback. With the ex- to result in negative affect. Here we suggest that the extent to
tended self being under limited threat, feelings of personal loss which people with ownership of their ideas experience differing
should be relatively lower. In contrast, as people with limited own- degrees of negative affect determines the extent to which they
ership are less likely to consider the proposal an integral part of the adopt or reject others’ suggestions for change.
extended self, they are less likely to perceive additive change as a According to the affect infusion model (AIM, Forgas, 1995),
vehicle to enhance the self. Consequently, additive change does lit- affective states can exert a pervasive influence on individuals’
tle in such circumstances to reduce any sense of threat or loss that judgments, decision-making, and behavior. At the heart of this
may have emerged in response to feedback signaling the need to model is the assumption that the influence of affective states on
further improve and extend the proposal. Thus, when confronted our judgments and behaviors depends on the type information
with additive change, we expect individuals with ownership of processing strategies individuals employ in a particular situation.
their ideas to experience a relatively weaker sense of personal loss Situations that require more elaborate, substantive processing
as compared to people with limited ownership. Overall, then, we strategies are most likely to be infused by affect, whereas situa-
hypothesize the following: tions that encourage more direct, automatic types of responses
should be least affected by affect. Given the nature of the task em-
Hypothesis 2. Psychological ownership and change type will ployed in the present study, at least some level of elaborate, sub-
interact to affect individuals’ sense of personal loss; compared to stantive processing can be expected thereby allowing for
participants with limited ownership, participants with enhanced affective infusion.
ownership of their ideas will experience higher levels of personal Affect infusion describes the process whereby affectively laden
loss when faced with subtractive change and lower levels of information shapes and is integrated into a person’s cognitive and
personal loss when faced with additive change. behavioral processes, infusing their constructive deliberations and
So far we have hypothesized that the thought of adopting sub- ultimately coloring the outcome in a mood-congruent direction
tractive change should cause people with psychological ownership (Forgas, 1995; Forgas & George, 2001). According to this logic,
of their possessions (relative to those with limited ownership) to the sense of loss and negative affect that people with ownership
experience a rise in their sense of personal loss whereas the experience when confronted with subtractive change should infuse
thought of adopting additive feedback should cause those individ- their deliberations as to whether or not they should adopt the
uals to experience a marked decline in their sense of loss. But how changes suggested to them. Elevated levels of negative affect
does a sense of personal loss ultimately impact the extent to which should color these deliberations in a more negative way, poten-
various types of change are adopted? In the following, we address tially causing people to evaluate the suggested changes as less use-
this issue by expanding our mediation logic. Specifically, we sug- ful or helpful, which should ultimately reduce the likelihood that
gest that elevated levels of personal loss are likely to be accompa- these suggestions will be adopted.
nied by feelings of negative affect. It is these feelings of negative Previous research provides support for this logic. For example,
affect that ultimately determine the adoption of change. Forgas (1998) demonstrated that responses to requests showed a
We suggested earlier that a sense of personal loss emerges as a significant-mood congruent bias. Eliciting negative moods caused
result of individuals’ mostly positively views of the extended self participants to form a more critical, negative view of a simple re-
being temporary derailed or lowered due to the presence of a quest as compared to participants in a more positive mood. Actual
threat, such as the request for change. When the positive views compliance with the request showed a similar pattern—those in
of the self are derailed, important motives such as the need for negative affective states were less likely to comply with the re-
self-enhancement are jeopardized. Given that people are known quest. Similarly, in a study of 360° feedback ratings, Brett and
to experience elevated levels of frustration and anger as their Atwater (2001) showed that people who responded with negative
66 M. Baer, G. Brown / Organizational Behavior and Human Decision Processes 118 (2012) 60–71
affect to feedback were also more likely to judge it as less useful limitation, in Study 2 we used the same set of content issues for
potentially depressing the ultimate willingness to take this feed- both subtractive and additive change.
back to heart.
Additional evidence for a potentially negative link between neg- Method
ative affect and change adoption can be found in recent research
highlighting the demotivating qualities of negative affect (e.g., Illies, Participants
Judge, & Wagner, 2010; Seo, Barrett, & Bartunek, 2004). According to Participants were 88 undergraduate students, recruited from an
this stream of work, individuals in negative affective states are more introductory organizational behavior course, who received extra
likely to focus on possible negative outcomes fostering a generally credit points in exchange for their time. The sample consisted of
more defensive behavioral orientation, less likely to exert effort, 48% women and the average age was 19.57 years (SD = 2.02). Par-
and less likely to persist in their task activities (Ellis, Thomas, & ticipants were randomly assigned to one of four conditions: limited
Rodriguez, 1984; Porath & Erez, 2009; Seo et al., 2004). Consistent ownership/subtractive feedback, limited ownership/additive feed-
with this view, Ellis et al. (1984) observed a reduction in cognitive ef- back, enhanced ownership/subtractive feedback, and enhanced
fort in individuals that had been induced with negative affect. ownership/additive feedback.
Based on this previous theory and research, we suggest that
there will be a negative relation between the extent to which par- Procedure and materials
ticipants experience negative affect and the extent to which they The procedure was identical to the one employed in Study 1, with
ultimately adopt change. The more negative affect people experi- four exceptions. First, we modified the existing materials to accom-
ence, the more likely it is that they will view others’ suggestions modate the 2 2 between-subjects design. The initial version of the
for change in generally negative terms—as less useful and helpful. proposal now varied not only as a function of the two ownership con-
This negative view of feedback along with the generally more ditions but also as a function of the type of change participants were
defensive behavioral orientation toward these changes should presented with. Specifically, while the proposal in the subtractive
cause people to shun these changes and to exert relatively little ef- change condition included certain details (i.e., a promotion section
fort in considering their implementation ultimately resulting in including references to a rewards program and ‘‘buy-one-get-one-
lowered levels of adoption. Thus, we hypothesize: free’’ initiatives, three specific menu items), these elements were
omitted in the version of the proposal used in the additive change
Hypothesis 4. Negative affect will be negatively related to the condition. Second, the feedback that was sent to participants now
adoption of others’ suggestions for change. differed depending on whether they were in the subtractive or addi-
Taken together, our arguments suggest that sense of personal tive change condition. In the subtractive change condition, the feed-
loss and negative affect sequentially mediate the joint effects of back encouraged participants to eliminate the promotion section
ownership and change type on the adoption of change resulting (including a rewards program and ‘‘buy-one-get-one-free’’ initia-
in a two-stage mediation model. Specifically, we expect ownership tive) and the three menu items; in the additive change condition
and change type to jointly impact individuals’ sense of personal the feedback encouraged participants to add a promotion section
loss, which then regulates their affective responses, which ulti- (including a rewards program and ‘‘buy-one-get-one-free’’ initia-
mately determines the degree to which different types of change tive) and the specific menu items to the proposal. Third, none of
are adopted. We formalize this logic in the following hypothesis: the elements that participants were asked to subtract or add were
those that they had previously generated themselves as part of the
Hypothesis 5. Sense of personal loss and negative affect will ownership manipulation—a prerequisite for holding constant the
sequentially mediate the joint effects of psychological ownership content of the change suggestions across the different experimental
and change type on the adoption of others’ suggestions for change. conditions. Lastly, after receiving the feedback but before revising
We tested Hypotheses 2 through 5 in Study 2 by including mea- the proposal, participants were asked to report both their sense of
sures of participants’ sense of personal loss and negative affect. personal loss as well as their negative affect.
Specifically, we instructed participants to report their sense of loss
and their negative affective states after they received the feedback Measures
from their virtual team member but before they revised the pro-
posal for resubmission to the evaluation committee. Sense of personal loss
In addition to examining the mediating roles of personal loss This was measured with three items developed for this study.
and negative affect, in Study 2 we also addressed two potential Using a scale ranging from 1 (strongly disagree) to 7 (strongly agree),
limitations of our first study. First, in Study 1 we utilized a hybrid participants indicated their agreement with the following items:
of a between-subjects (limited ownership vs. enhanced ownership) ‘‘The thought of adopting this feedback makes me feel like I am giv-
and within-subjects (subtractive vs. additive change) design. ing up a part of myself;’’ ‘‘The thought of adopting this feedback
Although providing participants simultaneously with suggestions makes me feel like I am losing something;’’ ‘‘The thought of adopting
for both subtractive and additive change was thought to enhance this feedback makes me feel like the proposal no longer reflects what
the realism of our design, it is not clear whether the overall feed- is really important to me’’ (Cronbach’s a = .81).
back was perceived as either subtractive or additive. To address
this limitation, in Study 2 we employed a 2 (limited ownership Negative affect
vs. enhanced ownership) 2 (subtractive vs. additive change) be- We measured participants’ negative affective states via a short-
tween-subjects design. ened 5-item version (Cronbach’s a = .79) of the Positive and Nega-
Second, our suggestions for change did not only differ in type tive Affect Schedule (PANAS; Foo, Uy, & Baron, 2009; Watson,
(i.e., subtractive vs. additive) but also in content (i.e., subtractive Clark, & Tellegen, 1988). Using a scale ranging from 1 (not at all)
change asked participants to eliminate the reference to ‘‘upscale’’ to 7 (extremely), participants indicated the extent to which they
customers/working women; additive change asked participants experienced negative affect at the present moment. Sample items
to add food/products items to the proposal). Thus, the differential included: ‘‘upset’’ and ‘‘frustrated.’’
reactions of the Study 1 participants to the subtractive versus addi- To establish discriminant validity of our measure of sense of
tive nature of the suggestions may be confounded with their personal loss vis-à-vis the PANAS-based measure of negative affect,
reactions to the content of these recommendations. To address this we submitted the five negative affect items along with the three
M. Baer, G. Brown / Organizational Behavior and Human Decision Processes 118 (2012) 60–71 67
tor model (Anderson & Gerbing, 1988). Model fit was determined Variables 1 2 3
by inspecting the chi-square ratio (i.e., chi-square divided by de- 1. Sense of personal loss –
grees of freedom), the comparative fit index (CFI) (Bentler, 1990), 2. Negative affect .54** –
as well as the root mean square error of approximation (RMSEA) 3. Adoption of change .15 .42** –
(Steiger & Lind, 1980). Following convention, we took a chi-square Limited psychological ownership/subtractive change
ratio of two (or less) as a guideline for acceptable model fit. For the M 1.55 1.12 4.23
CFI and the RMSEA, we considered values of .95 (or larger) and .06 SD 0.72 0.19 1.78
(or smaller), respectively, to indicate acceptable model fit (Hu & Enhanced psychological ownership/subtractive change
Bentler, 1999). Results revealed that the hypothesized two-factor M 2.59 2.16 2.73
SD 1.15 0.99 2.45
solution (v216 = 19.50, p > .05, v2/df = 1.22, CFI = .99, RMSEA = .05)
fit the data reasonably well. In addition, results revealed that the Limited psychological ownership/additive change
M 1.96 1.99 1.73
two-factor solution fit the data significantly better (Dv21 = 27.50, SD 1.09 0.77 2.12
p < .01) than the one-factor solution (v217 = 47.00, p < .01, v2/
Enhanced psychological ownership/additive change
df = 2.77, CFI = .90, RMSEA = .14). These results suggest that nega- M 1.39 1.33 4.05
tive affect is distinct from sense of personal loss. SD 0.56 0.40 2.03
⁄
p < .05.
Adoption of change **
p < .01.
This was measured via the extent to which participants
dropped/ added a promotion section along with certain details
(i.e., rewards program, ‘‘buy-one-get-one-free’’ initiative). This part
of the measure ranged from 0 (no change) to 3 (promotion section
with reference to both rewards program and ‘‘buy-one-get-one-free’’
initiatives dropped/added). Second, we asked participants to drop
or add a set of three specific menu items. This part of the measure
ranged from 0 (no change) to 3 (all three menu items dropped/
added). Thus, the overall indicator ranged from 0 to 6.
Manipulation check
Using a scale ranging from 1 (strongly disagree) to 7 (strongly
agree), participants reported their felt ownership of the proposal
on the same four-item scale as in Study 1 (Cronbach’s a = .98).
Results
Fig. 3. Mediation analysis, Study 2: Sense of personal loss and negative affect as mediators of the joint effects of psychological ownership and change type on the adoption
change. Notes: Direct effect of psychological ownership change type reported while controlling for the individual and joint indirect effects through sense of personal loss
and negative affect. Standard errors in parentheses. p < .05. p < .01.
their possessions, it would at the same time make them shun the in understanding the effects of ownership on a variety of different
adoption of suggestions that shrink their possessions. outcomes.
Across two studies, we found support for this hypothesis. Spe-
cifically, our results indicated that people with a sense of owner-
Limitations and potential avenues for future research
ship of a set of ideas were less likely, relative to those with
limited ownership, to adopt change that diminished their ideas
Our research is subject to a number of limitations that suggest
and more likely to adopt suggestions that expanded them. Thus,
fruitful directions for future research. First, our use of a laboratory
whereas people with ownership are relatively ‘‘blind’’ when
setting involving undergraduate students raises questions about
change is subtractive in nature shrinking one’s possessions, those
the validity of our findings. Although we attempted to operational-
who lack a strong bond to an object appear to be relatively ‘‘blind’’
ize psychological ownership and change in ways reflective of the
when change is additive requiring additional investments to devel-
real world by employing a task that was seen as realistic and
op one’s idea. These findings emerged irrespective of whether peo-
engaging, it may be possible that we did not capture all essential
ple were presented with only subtractive or additive change (Study
elements of these concepts. Thus, future research is needed to
2) or with both types simultaneously (Study 1) attesting to the
examine the generalizability of our results beyond the laboratory
robustness of this effect.
setting and the undergraduate student population.
Results of Study 2 revealed that the difference in how people with
Second, the target of psychological ownership in the present re-
and without ownership of their ideas responded to subtractive ver-
search was people’s ideas in the form of a proposal. However, as ar-
sus additive change could be explained in large part by the extent to
gued throughout, the observed effects are not limited to
which they experienced a sense of personal loss and, as a result, neg-
intellectual property but should also emerge in the case of other
ative affect. Specifically, results of our second study demonstrated
nonmaterial targets (Brown & Robinson, 2011). Roles and respon-
that the thought of expanding upon or shrinking one’s possessions
sibilities, for instance, should be subject to the same forces. When
triggered people with ownership of their ideas to experience more
individuals are presented with changes that result in an expansion
or less of a sense of personal loss which then evoked varying levels
of their roles, we expect people to embrace such changes with
of negative affect which then ultimately determined the extent to
open arms. In contrast, when change necessitates that those who
which subtractive and additive change were adopted.
are deeply invested in their roles have to relinquish some of their
Our findings contribute to the literature on psychological own-
responsibilities, we should see people exhibit great resistance to
ership by spotlighting both the positive and negative implications
these change efforts. Material objects should also operate under
for change of being psychologically tied to an object, and the crit-
the same principles. Future research is now needed to investigate
ical role of the nature of change in determining which of these con-
these possibilities.
sequences are likely to occur. Most previous empirical efforts have
Finally, although our results provided support for the mediating
focused exclusively on the positive implications associated with
role of a person’s sense of loss and the negative affective states that
ownership (e.g., O’Driscoll et al., 2006; Van Dyne & Pierce, 2004)
subsequently arose, together these factors only served as partial
and largely ignored its potential negative consequences (for a nota-
mediators. The joint effect of psychological ownership and change
ble exception see, De Dreu & van Knippenberg, 2005). The findings
type on the adoption of others’ suggestions for change remained
of the present research suggest that psychological ownership can
significant even after controlling for the indirect paths through
be beneficial propelling people to remain open to others’ sugges-
sense of personal loss and negative affect. These results suggest
tions for change but they also highlight that ownership can have
that we have only started to uncover the mechanisms delivering
negative consequences causing people to resist change. Thus,
the effects of psychological ownership.
rather than assuming that experiencing ownership will always
One way for future research to address this issue is to consider
have beneficial effects, our results solidify the perspective that
adding precision to the mediating variables identified and exam-
ownership seems to be a double-edged sword with very different
ined here. For example, we conceptualized personal loss without
consequences, depending upon whether change results in an
specifying which part of the self would be affected by this experi-
extension or reduction of one’s psychological possessions. Future
ence of loss. Pierce et al. (2001, 2003) suggested that psychological
research therefore should examine more systematically both the
ownership is rooted, at least partly, in three human motives: (1)
beneficial and detrimental consequences associated with feelings
self efficacy and effectance (White, 1959), (2) self-identity (Ditt-
of ownership (Pierce et al., 2009).
mar, 1992; Mead, 1934), and (3) having a place in which to dwell
In addition to highlighting the dual nature of ownership, our re-
(home; Heidegger, 1967; Polanyi, 1962). A sense of personal loss
search demonstrates that a sense of personal loss and negative af-
may emerge with respect to all three motives—people may experi-
fect together represent one of the key mechanisms transmitting
ence a loss of self efficacy and control, a loss in their perceived abil-
the effects of ownership and change type on adoption of change.
ity to define themselves and to express their identity, or a loss in
These findings represent a much-needed step toward identifying
their sense of connection, of having a place of one’s own. Alterna-
the mediators of the effects of psychological ownership. Unfortu-
tively, it may be that a sense of personal loss depresses some mo-
nately, previous work has been silent on this issue. Thus, our find-
tives more strongly than others depending upon the mechanism or
ings contribute to extant theory on psychological ownership by
route that lead to the emergence of ownership in the first place.
highlighting the importance of the self and affective states, partic-
More clearly specifying the precise pathways that are operative
ular negative affect, in explaining why ownership delivers its antic-
may result in mediation models that more fully transmit the ef-
ipated effects.4 Theoretical work on psychological ownership should
fects of ownership and change type.
therefore consider more explicitly the role of both the self and affect
Practical implications
4
In a third study not reported here, we replicated the mediating role of negative Our results suggest that individuals who feel a strong sense of
affect in transmitting the joint effect of psychological ownership and change type on psychological attachment to their possessions may selectively re-
the adoption of change (b = .35, p < .05). However, as in Study 2, negative affect served
only to partially mediate this effect as the direct effect of the interaction between
spond to and incorporate different types of suggestions for change,
ownership and change type on change adoption remained statistically significant focusing on those that build upon and extend their possessions and
(b = 2.40, p < .01). largely ignoring those that shrink them. This may be problematic,
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