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SYMBIOSIS INSTITUTE OF

INTERNATIONAL BUSINESS [SIIB]


Constituent of Symbiosis International University
Accredited by NAAC with ‘A’ Grade

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IB-16-18-Pre-Induction – Data Driven Decision Making
INDIAN ENTREPRENEURSHIP AND THE CHALLENGES TO
INDIA’S GROWTH

After the Second World War, concern for economic development became all-pervasive. There was a growing
concern for economic development and this strengthened interest in entrepreneurship with primary focus on
exploring practical measures to augment the supply of entrepreneurs, i.e. persons with competence and
aptitude to initiate, nurture and expand industrial enterprises.

The Joint Family Structure, a peculiarly Indian phenomenon, has powered the success of many Indian businesses. But that
success has, in turn, been enabled by the broad sweep of economic liberalization in India. That success will continue only if the
reforms continue and if the risks that could derail the growth — terrorism, political corruption/stalemate, stalled reforms and
growth that focuses only on the urban rich – are contained

Before 1991, Indian business success was a function of ambition, licenses, government contacts, and an understanding of the
bureaucratic system. Decisions were based on connections, rather than the market or competition. Business goals reflected a
continuation of the ‘Swadeshi’ movement, which promoted import substitution to attain economic freedom from the West. Pre-
1991 policies were inward looking and geared towards the attainment of self-reliance. During this era, entrepreneurship was
subdued, capital was limited and India had very few success stories. As well, society was risk averse and the individual looked
primarily for employment stability.

In 1991, the Indian government liberalized the economy, thus changing the competitive landscape. Family businesses, which
dominated Indian markets, now faced competition from multinationals that had superior technology, financial strength and
deeper managerial resources. Thus, Indian businesses had to change their focus and re-orient their outlook outward. A few
existing Indian business families adapted to the new economic policy while others struggled. Importantly, a new breed of
business was born, one that focused on ICT (Information and Communication Technology) and created wealth for owners and
employees.

For the old business houses, success had come from the close-knit joint family structure that fosters family values, teamwork,
tenacity and continuity. Under this structure, generations lived and worked together under one roof, reaffirming the Weberian
values and trust that have built successful businesses. Wealth from the businesses supported the joint family by providing a
social safety net for members. In the structure, businesses and families were intertwined though they were also distinct entities
with separate rules. Hence, survival of the family became synonymous with the survival of the business.

The Indian state makes Indians entrepreneurial, as to overcome basic constraints and succeed with what we have we have to
innovate and improvise.

It is difficult to dampen the Indian entrepreneurial spirit. It has grown and competed in the global market despite the controls of
the Indian government. Entrepreneurs have shown their ability to adapt to the changing economic environment and deal
positively with the uncertainties in the market place. Yes, the joint family structure – the spawning ground for entrepreneurs –
continues to evolve and compete effectively in the world market. But if that success is to be sustained, the economic reforms
will also have to continue

THE PRE- INDUCTION TASK:

The above paragraphs describe how the Indian Family Business and its entrepreneurial spirit play an important role in
India’s growth. The recent economic slowdown in India has led to the new breed of young people who are now “ JOB
CREATORS and NOT JOB SEEKERS”.

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IB-16-18-Pre-Induction – Data Driven Decision Making
In the first part of the article, I In the second section, I discuss the challenges – corruption, terrorism, and unfinished
economic reforms — that India faces and their impact on foreign businesses that want to invest in the country.

After reading the above paragraphs, being a young educated Indian citizen who is now a part of
the renowned International Business School and wants to be Business Professional, you are now in
the process of thinking seriously about our Indian Economy, strategies to improve it, Innovation in
all the sectors and the also help foster the opportunities for the International Business in India.

Your thoughts need to be put across to a gathering at an International Conference which has
speakers and audience representing the entire globe.

You have to present your ideas about

1. Entrepreneurship in the Indian context with its characteristics and survivability in the
global environment.
2. The challenges – corruption, terrorism, and unfinished economic reforms — that India
faces and their impact on foreign businesses that want to invest in the country.

Please note you will not cut, copy and paste the data from various sites which you refer. You can
refer to the sites but the presentation should necessarily contain your views about
Entrepreneurship and India

Present your views in the form of a 10-12 slide Power Point presentation. Justify your opinion with facts
and real instances. At the same time make sure your presentation is both informative and interesting. If
the audience goes to sleep while watching your presentation, you may lose marks!!!!

Be creative! Your job depends on how well you present your case. Remember to list all web sites, books,
magazines etc. from where you collected pictures and information, on your Bibliography slide.

Your presentation must include the following:

 Your name and the course name/number must be on the first slide
 Minimum of 10 PowerPoint slides – maximum of 12
 Master Slide
 At least three different slide layouts -- of which at least two must be from the "Auto-Layouts" that
come with PowerPoint.
 At least one transition effect when you move from slide to slide – show must be set up to play
automatically with a pre-determined interval for each slide.  This interval can be different for each
slide -- it's up to you to determine the appropriate amount of time.   Note that the transition effect
will only appear in the original presentation -- not in the versions that will be mounted on the
course folder

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IB-16-18-Pre-Induction – Data Driven Decision Making
 At least two different type fonts
 A color scheme [fonts, background, etc.] on at least one slide that it is different from the rest – the
presentation will be evaluated on its "readability". Keep this in mind when you select fonts,
background colors or patterns.
 At least one use of bullets at different indentation levels
 At least one clipart image [can come from ClipArt Gallery or elsewhere so long as the image is
not restricted by copyright]
 At least one animation effect on one slide [use the animation effects that come with PowerPoint].
 No spelling or grammatical errors.
 You will be evaluated on the above, plus:
 Clarity – since all information will be delivered by the slides themselves they must be self-
explanatory. Don’t use the "speaker notes" option.
 Creativity.
 Appropriate amount of text & graphics per slide -- slides are not overcrowded and can be fully
comprehended in the number of seconds they are on the screen.
 Sound effects [you can use the ones that come standard with PowerPoint or find one yourself].
 Word Art.
 "Action Settings" links to external WWW sites or Word/PDF documents [the latter must be
included in the relevant directories when you submit your presentation].
 Drawn shapes with colored or textured fill.
 Custom Show feature
 Organization chart

In the first session of the induction program of the Data Driven Decision-Making course, you have to
submit the softcopy of the presentation to the faculty and you will be evaluated on the basis of your
class room presentation ( In the form of Group presentation ) in the class.

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IB-16-18-Pre-Induction – Data Driven Decision Making

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