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Content Writer KPI:

1. Checking the write-ups before sending, with below criteria


- No grammar, spelling, punctuation errors
- Does it create urge for the audience to read and act upon it?
- Which of your buyer personas you’d like to target?
- What challenge(s) you’d like to address, is the challenge timely?
- What keywords you’ll focus on
- What action you’d like your audience to take after engaging with your content
- Is the copy compelling? Does it make a strong case for the product, service or
offer without hard selling?
- Treat it as you are posting on your own page. Is it good enough even if no one
is there to check?

2. Readability
- Strong headlines
- Short paragraphs, point form, organized
- Straight to the point
- Emotional engaging/relatability

3. Photos
- Attractive photos
- Strong visuals to convey the message even without reading
- It can even be memes! Create viral contents!

4. Increase impressions to engagements conversion

5. Increase CTA rate, drive leads and website traffic

6. Meeting deadlines – 1 day in advance to ensure the content is posted on given time

Tools
https://seopressor.com/blog-title-generator/
http://www.hemingwayapp.com/
https://readable.com/
https://coschedule.com/headline-analyzer

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