Progressive Pricing:

Progressive pricing is pricing strategy that means more consuming, more paying.

Example: This system is basically found in payments of Electricity or water bill payment &
Phone bill.

Joint Product pricing:

If a Company produces two or more products jointly & set one price for a full set is called joint
product pricing.

Example: If a company produces mobile phone it’ll also produce charger of that mobile phone.
Then will set a joint price for them.

Rigid Pricing:
Rigid pricing is pricing system that the producer of durable good should maintain existing prices
as the demand for durable goods depend on consumers incomes, business expectations.

Example: Apex, Ecstasy, Freeland, Bowling, Bata etc.

Decision Making Process Pricing:

Seasonal pricing basically exhibit seasonal demand patterns. The seasonal pricing or offseason
pricing refers to the reduction in price of the products or services during the offseason.

Example: Umbrella, Blanket, Tourist hotel rent etc.

Peak-load Pricing:
Peak-load Pricing involves charging a higher prices for consumers who require services during
periods of peak demand and lower prices for those who consume during low or off peak periods.

Example: Bangladeshi transport agencies follow this pricing strategy.

New Product Pricing:
New product pricing refers to the pricing of products which are being introduced in the market
for the first time.

Example: Jamuna, Walton etc Company followed penetration pricing for their new products.

Charm Pricing:
Charm pricing is the price set by the seller to charm the buyers by giving them the impression
that the price is lower than what is actually is.

Example: In Bangladesh the footwear company(apex, bata) follows charm pricing strategy.

Cost plus Pricing:

Cost Plus Pricing also known as markup pricing is a pricing method where a fixed percentages is
added on top of the cost to produce one unit of a product. Here direct material cost, direct labors
cost and allocated overhead are added.

Example: KFC, Burger kings etc.

Special design pricing:

Special design is a commo0n practices of pricing to estimate normal full cost as per the
requirement of the consumer and then add of a fixed percentage to represent a fair or desirable
profit.

Example: Top Ten, Belmonte, Tom Tailor etc.

Going rate pricing:

The Going rate pricing is a method adopted by the firms where the product is priced as per the
rates prevailing is the market especially on par with the competitors. It’s actually a competiotrs
based pricing.

Example: Huawei, Oppo, Xiomi ,Nokia etc.