Agadir is one of the major urban centres of Morocco.

The municipality of Agadir recorded a

population of 924,000 in the 2014 Moroccan census.[1] According to the 2004 census, there were
346,106 inhabitants in that year[2] and the population of the Prefecture of Agadir-Ida Outanane
was 487,954 inhabitants.[2]

Three languages are spoken in the city: Tashelhit (first language of the majority), Moroccan
Arabic, and French.

The city was destroyed by an earthquake in 1960; it has been completely rebuilt with mandatory
seismic standards. It is now the largest seaside resort in Morocco, where foreign tourists and
many residents are attracted by an unusually mild year-round climate. Since 2010 it has been well
served by low-cost flights and a motorway from Tangier. The city attracts all walks of life; it has
had an annual growth rate of over 6% per year in housing demand while housing production
barely exceeds 3.4%.[citation needed]

The mild winter climate (January average midday temperature 20.5 °C/69 °F)[3] and good beaches
have made it a major "winter sun" destination for northern Europeans.