ECO 307 SEMESTRAL PROJECT

PROJECT PROPOSAL

Each group should submit a simple project proposal that is suitable for the
pandemic.

1. Cover Sheet
Should include:
• Title of Project Proposal
• Group name / Organization name
• Members
2. Summary
• brief identification and purpose of your organization (1-3 paragraphs)
• brief description of the project (1-3 paragraphs)
• total anticipated budget
• other important information, if any
3. Introduction
The novel coronavirus, the flu, and different infective agent diseases will
unfold through the workplace like wildfire. The danger gets higher and makes it
troublesome to take care of social distancing. This could increase the
percentages of catching the contagious disease and different contagious
sicknesses. Skilled improvement services will scale back these risks and
improve a company’s bottom line. The products utilized by business
improvement agencies are abundant safer and effective than those found in an
exceedingly typical store. Moreover, skilled cleaners receive in-depth training on
how to operate special instrumentality. They will not solely clean the windows
and mop the floors but sanitize each corner of your workplace.

• Background: Needs/Problems/Opportunity (2-3 paragraphs)

4. Market Description
Cleaning services include a wide range of services required by
commercial and residential sectors. It comprises maid services, window
cleaning, floor cleaning, carpet & upholstery cleaning, and other cleaning
services, which are used by residential and commercial consumers. These
services have gained popularity, owing to factors such as growth in construction
activities, investment in real estate, increased disposable income, growth in
number of working women and also the need of proper cleaning sanitation and
defection caused by Covid-19 pandemic, which have led to progressive cleaning
services market trends.

The service type includes commercial and residential cleaning services.

The commercial segment is further divided into window cleaning, vacuuming,
 floor care, desinfection and other services, which include kit cleaning and
dusting. Maid services, carpet & upholstery, and other services such as
polishing and appliances cleaning are the further classifications of the
residential segment.

The residential segment is anticipated to grow at a slower rate during the

forecast period, owing to decreased disposable income of individuals caused by
the Covid-19 pandemic but after the pandemic the anticipated to growth to the
residential segment will be at a faster rate during the forecast period, owing to
increased disposable income of individuals, change in consumer lifestyle, and
increased penetration of such services among dual income households
Presently, the commercial cleaning services segment accounts for the higher
cleaning services market share, owing to increased demand from real estate
sector, retail industry, and construction industries.

Floor care services acquired the highest revenue in the overall

commercial cleaning services market size. From a growth perspective,
vacuuming segment is anticipated to achieve the fastest growth rate in the
commercial cleaning services market, owing to its increasing demand for dust
cleaning from various commercial sectors.

At present, there are one hundred three (103) residential subdivisions in the
city, wherein forty-one (41) were approved by the Sangguniang Panlungsod per
R.A. 7160 and the other sixty-two (62) were already existing subdivisions prior
to the passage of RA 7160. These subdivision lots are being sold with current
prices ranging from P5, 000.00 to P12, 000.00 per square meter.(Number ng
commercial building at other info like income.)

• Categories of the product, target population, etc.(1-3 paragraphs)

5. Competition
Strengths
● Uniqueness
● Superior quality
● Ability to understand customers’ needs
● Low or no cost incurred
Weaknesses
● Lack of brand awareness
●Competitors can offer similar product and services
● Limited start-up cost
● High transportation cost
● limited flexible in pricing

• Strength and weakness of the product (1-3 paragraphs)

 6. Description of the Product (1-3 paragraphs)
7. Marketing Strategies (1-3 paragraphs)
• Market introduction, Distribution, Pricing
8. Manufacturing Process (2-3 paragraphs)
• Input, process, output, location
9. Proposed budget
10. Cost-Benefit analysis
• See attachments
11. Conclusion / Recommendations

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Due date: TBA