NATIONAL INSTITUTE OF FASHION TECHNOLOGY,

PATNA

SUBJECT:SPG

BANGLE

SUBMITTED BY:
SUBMITTED TO:
ANUKRITI NIGAM
DR. RISHIKESH AAMIR ALI
MD SAZID
RITURAJ
SHAKEEL
SOURAV DOLUI
 INTRODUCTION
•Traditional ornaments worn by women in India, covering their wrists are named as Bangles.

•Bangles are traditionally rigid bracelets, originating from the Indian subcontinent, which are usually
made of metal, wood, glass, lac or plastic. And also are made of gold, silver and many other alloys.

•The bangles are created in amazing varieties and are decorated with lovely stones, colours and metal
embedding etc.

• Bangles hold a very significant place in the life of Indian women.

•Bangles also have a very traditional value in all religion as it is considered inauspicious for a married
woman to be bare armed.

•A special type of bangle is worn by women and girls, especially in the Bengal area, commonly known
as a "Bengali bangle"

•Firozabad, Uttar Pradesh is India's largest producer of bangles.

HISTORY
Bangles made from sea shell, copper, bronze, gold, agate, chalcedony, etc. have been excavated
from multiple archaeological sites throughout the world from ancient period. A figurine of a
dancing girl wearing bangles on her left arm has been excavated from Mohenjo-Daro (2600
BC).

The word is derived from Hindi Bungri (glass).

In different places it is called in different names like

USES
Bangles, in India, usually used by married women or girl.

Bangles play a very important role in various India dance forms.

Some men and women wear a single bangle on the arm or wrist called kada or kara.
What do bangles symbolize?
Bangles are symbolic of happy daughters and wives. 'lustrous token of radiant lives'. Where
blue and silver bangles symbolize maidenhood, yellow and red bangles 'rich with the hue of
her heart's desire' symbolize the sanctity of marriage and love for the brides and married
women.

They signify good fortune and prosperity.

 TYPES OF BANGLES

There are two basic types of bangles: a

solid cylinder type; and a split, cylindrical
closing type. The primary distinguishing
factor between these is the material used to
make the bangles. This may vary from
anything from glass to jade to metal
to lac and even rubber or plastic.
 LAC BANGLES
Bangles are made of gold, silver and
many other alloys. Lac bangles
produced in Jaipur are considered
divine and is compulsory for newly
married females to wear them in
Jaipur, Rajasthan of India. The
bangles are created in amazing
varieties and are decorated with
lovely stones, colors and metal
embedding etc. Lac is the natural
resin secreted by a tiny insect
collected from trees and is further
processed by traditional craftsmen
to create Lac bangles.
 GLASS BANGLES
Glass is one of the most unique material,
which can shaped and molded into various
shapes, size and designs. The making process
of glass bangles requires great patience,
because skilled Artisans mix borax, sand,
lime stone in a suitable proportion and fed
manually into a furnace and are melted in and
around temperatures of 1300 to 1400 C to
obtain molten glass.
Firozabad, a city in Uttar Pradesh of India,
has been famous since 17th century for its
exquisite production of glass bangles,
 MATERIAL USED IN LAC BANGLES

Bangles made from lac are one of the oldest types and among the most brittle. Lac is a
resinous material, secreted by insects, which is collected and molded in hot kilns to make
these bangles.
MATERIAL USED FOR MANUFACTURING LAC
BANGLES

• Coal burner : This is used for heating and melting of the lac.
• Shallow vessel: This is generally an aluminum vessel used to melt lac either to make colors
or normal lac rod.
• Stones and beads : Stones and beads of different colors are used to embellish the bangles.
• Tweezers : Used to pick the metal bangle while heating and picking the stones to embellish
on the lac.
• Flat wooden tool : This is used for pressing and shaping lac bangles for sizing.
• Round wooden rod : This is used for sizing the bangles.
• Raw Materials : Lac is a natural material procured from the forest and then goes through
several steps of refinement to be finally used in making the products.
 MATERIAL USED IN GLASS BANGLES
• Different kind of tools are involved in making glass bangles as most of them are custom made by the
Artisan to fit the needs.

• Soda ash and silica are the main raw materials used in the production of glass.
MATERIAL USED FOR MANUFACTURING GLASS
BANGLES

• Tank Furnace: The raw materials are melted in the furnace at a temperature of about 1300 to
1400 C to obtain molten glass.
• Pakai Bhatti : The bangles are baked in a furnace called pakai bhatti which smoothens the sharp
edges and makes the bangles bright and attractive.
• Belan /Spindle: Long steel rod that is rotated to draw glass melt into spirals, which are then cut to
make raw bangles.
• Zari : A glittering strip used to make patterns on the bangle.
• Hil : Silver and gold polish on bangles.
 MAKING OF LAC BANGLES

• Lac pieces are melted in shallow

vessel
• Beroza and colour are added to it
• Mixture is then stirred
continuously

• Lac , covered with the mixture is

slowly heated.
• Pressed with a stone or hatha
• When warm, it is wrapped with desire
colour.
• Shaped in thin coil.

• The coil is heated to make ends

meet
• Slipped through a round
wooden beam to fit different
sizes.
• Ready for embellishments
 MAKING OF GLASS BANGLES

• Glass is melted at 1300C to 1400C.

• Glob of molten glass is then shaped in a
conical shape by rotating the rod.
• Transferred to another furnace where
Artisans works in synchronization with
the machine.

• Filament of glass is placed in rotating

rod, which is constantly rotated on a
motor.
• The molten glass loops around the
rod taking the shape of a bangle.

• Metallic ruler which prevents bangles from

sticking to each other on the spindle is used.
• hen the spindle gets filled up it will be
removed, and the glass bangles is taken out,
which looks like a long glass spiral.
• The glass spiral is joined by using candle or
kerosene lamp.
 MARKET STRATEGY OF BANGLES

MARKET
SEGMENTATION

Demographic segmentation
Cultural segmentation

Bangles are offered for festivals and
wedding ceremony because ladies of
different age in sub continent are very
curious to take jewelleries and bangles on
this event.
Divide market into groups based
demographic variables such as age,
gender etc. demographic
segmentation for fashion jewellery
bangles is quality and satisfaction
for every female everyday every age.
 Market positioning
Fashion jewellery bangles hold
strong reputation for high quality
product. We aimed to satisfy
consumers demands, better and
more profitability than their
competitors.
Target marketing

Pricing strategy
Customer with a quality product
at a competitive price and offer
the customer with a more
convenient method obtaining their
desired product.
 NEW TRENDS OF BANGLES
Color Coordinate with your Outfit Combine Glass Bangles and Kadas

Bollywood stylist Astha Sharma adorned the

tangerine new bangles with gold and mirror-work
bangles, replicating the subtle charm of her
designer lehenga choli, she stood with all that
grace and poise. Her Anita Dongre bridal ensemble
is so on-point we are totally crushing on her
effortless style combined with those edgy yet
bewitching new bangles stacked perfectly to exude
utter flamboyance

There are unconventional designs like Polki,

Jadau or Meenakari work on the new bangles
to add the Rajputana flavor to your look or
seamlessly blend with the trending shimmery
new bangles. you may coordinate with
details on your attire, suppose your lehenga
is pink in color with gold detailing, stack
some pink and gold bangles for a gorgeous
bridal look.
Earthy Pastels Colour Blocking
Lightweight fabrics and svelte hues to embrace
their flawless selves. Just how they love to stack
up earthy pastel-hued new bangles, this newest
trend is quite a smooth charmer for women when
it comes to deciding which bangles to wear for
the event, you know what to stack now! Simply,
ditch the color-coordinated affair and let go of
your inhibitions, uplift your look with all things
edgy, bold and eccentric.

New bangles in a similar order to create a

fun fusion of color blocking and how! they
are gaping in awe with her ethereal charm
and surreal vibe that people emanates so
effortlessly, the color block new bangles in
blue, lime, red and gold with pearly whites
create a stunning fervor of breath-taking
sequence.
 PRODUCT DEVELOPMENT ON BANGLES

• Thanda lac garam lac concept

• Graphic & pictures in lac bangles
• Integrated product – like acrylic bangels coted with thanda lac.
• Thread work on glass bangles
• Punjabi rajasthani chudha set bangles
• Thanda lac on glass bangles
1. Thread bangle 2.Thanda lac on glass 3.Punjabi Rajasthani
bangles chudha
 FUTURE SCOPE
•Bangles and saree are the land mark product of our country.
•It represents our culture and traditions. In india Women do wear bangles in festivals,
occasions and events, so its fashion would never fade away.
•Now days western people are Also wearing bangles .
•Now days bangles are available in every possible E plate form like Amazon and Flipkart.
•But people do prefer to buy physical store rather than online because their matching issues
and quality issue.

•Some advantages on making in lac bangles

• Low capital investment
• Eco friendly products
• Easy available materials
• Skilful artisan availability
• Product innovation
• High ratio value adition
• High export potential.
THANK YOU