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GORDON CULLEN

Reading the city based on


- experience -
of movement

Townscapes in Urban Design


Serial Vision
Gordon Cullen, the humanist and urbanist designer, first published his
seminal work “Townscape” in 1961, and a concise version of it was
published ten years later (Cullen 1961, 1971).

He considers that a town can become visible in a deeper sense if vivid


contrasts can be felt, as “the human mind reacts to the difference
between things,” or “the drama of juxtaposition” (Cullen 1971, p. 9).

Cullen liked to call his theory and approach to understanding and


manipulating the elements of townscape an “Environment Game.”

He presented his discovery of humanistic urban design in three


“gateways”:

 MOTION SERIAL VISION

 PLACE HERENESS AND THERENESS


 CONTENT THIS AND THAT
MOTION
SERIAL VISION
MOTION
SERIAL VISION

In concerning
“Optics,” Cullen
calls a series of
“jerks or
revelations” that
we may experience
when walking
through a town or
city at a uniform
speed as “Serial
Vision”.
MOTION
SERIAL VISION
MOTION
SERIAL VISION
PLACE HERENESS AND THERENESS

• Possession
• Occupied Territory / Possession In Movement
• Advantage / Viscosity / Enclaves / Enclosure
• Focal Point / Precincts
• Indoor Landscape & Outdoor Room / Outdoor Room & Enclosure
• Thereness / Here & There
• Pinpointing / Truncation
• Silhouette / Grandiose Vista / Division Of Space / Screened Vista
• Projection & Recession / Incident / Punctuation / Narrows
• Fluctuation / Undulation/ Closure
• Infinity / Mystery / Anticipation / Continuity
• Hazards

Please refer “The Concise Townscape” - Cullen, Gordon -


Page nos. 21 to 56
CONTENT THIS AND THAT

• Juxtaposition / Immediacy
• Thisness / Seeing In Detail
• Secret Town / Urbanity / Intricacy / Propriety
• Bluntness & Vigor / Entanglement
• Nostalgia / Exposure / Intimacy
• Illusion / Metaphor
• Telltale / Animism / Noticeable Absence / Significant Objects
• Building As Sculpture / Geometry
• Relationship / Scale / Scale On Plan
• Distortion
• Calligraphy / Lettering / Publicity
• Railings / Fences
• Texture

Please refer “The Concise Townscape” - Cullen, Gordon –


Page nos. 57 to 86

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