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Kate's Place 1 Page Business Plan

--=== OVERVIEW ===--

Kate's Place is an OPEN BAR, which has a clear business objective to promote
products and services. These products and services have been developed over 6
Months with a core focus on addressing the key customer problem and associated
opportunities.

--=== THE BUSINESS OBJECTIVES ===--

When as a key component of our growth strategy we consider it critical to identify


and outline our business objectives, and align these objectives with clear and
measurable development milestones. Our key long term business objective is to
acquire new customers. Customer acquisition is considered to be the critical
activity and we are seeking to grow the number of customers. We understand that
customer growth could be at the expense of profitability, and that there is a cost
associated with customer acquisition. Our long term objective is to build a clear
customer acquisition process.

--=== THE CUSTOMER ===--

Kate's Place has been created with a clear focus on the needs of our customers.
Through a structured customer discovery process, we have validated the key customer
problem as rude employees, bad products like fake drinks and even some rude
customers. This is a critical issue for our selected target market of generally all
who's old enough to drink.

--=== THE VALUE PROPOSITION ===--

Kate's Place is uniquely positioned to deliver value to generally all old enough to
drink. "Kate's Place will Provide a service that relaxes the minds of my customers,
a happy customer opens door for opportunities." In order to be deliver on this
value proposition, we I'm a great sales manager, so says my previous two employers,
so I already have some humble and loyal customers. This capability has taken
considerable time and resources to develop and forms the cornerstone of our
competitive advantage.

--=== COMPETITORS ===--

We have a number of competitors within the OPEN BAR market. We consider our key
competitors to be: All bars are targeting the same customers, only that as I wrote
earlier, I already have a list of loyal customers just a phone call away. Our
understanding of these competitors has been used to refine our strategy and value
proposition. We believe that we can compete effectively with All bars are targeting
the same customers, only that as I wrote earlier, I already have a list of loyal
customers just a phone call away by Unique services, new events monthly.

--=== KEY STRATEGIES ===--

Over the next 6 months our focus will be to Appoint an experienced sales manager.
This task will be undertaken in the context of our broader strategy to Create new
ideas, like comedy, karaoke, ladies nights. These strategies are a tactical
implementation of our overall business goal as outlined above.

--=== MILESTONES ===--


Measurement of the successful implementation of our strategies will be governed by
measurable development milestones. The milestones that will be achieved over the
next 2 years are: New events monthly Obtaining over 50 new customers monthly,
excellent security and interacting with my customers to know customers that can get
me cheaper but genuine products, I'm always open to new ideas

--=== EMPLOYEES ===--

1 Manager
1 Sales Manager
2 Security Men (Bouncers)
1 Bartender(s)
1 Waiter, 1 waitress
2 Cleaners

--=== BUDGET CAPITAL ===--

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