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  • Measurement Scale

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    Borhan Uddin
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    This survey measures consumer ethnocentrism using a 10 item scale. Respondents are asked to indicate their level of agreement with various statements regarding purchasing foreign made products on a 5 point scale from strongly agree to strongly disagree. Demographic information including gender and age are also collected.

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    This survey measures consumer ethnocentrism using a 10 item scale. Respondents are asked to indicate their level of agreement with various statements regarding purchasing foreign made products on a 5 point scale from strongly agree to strongly disagree. Demographic information including gender and age are also collected.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    4 views1 page

    Measurement Scale

    Uploaded by

    Borhan Uddin
    This survey measures consumer ethnocentrism using a 10 item scale. Respondents are asked to indicate their level of agreement with various statements regarding purchasing foreign made products on a 5 point scale from strongly agree to strongly disagree. Demographic information including gender and age are also collected.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Survey on Consumer Ethnocentrism (University Levels)

    Gender: Male/Female;

    Age:_________

    SL Consumer Ethnocentrism measurement scale Strongly Strongly


    Agree Agree Neutral Disagree disagree
    (5) (4) (3) (2) (1)

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