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Susan E. Reid
Industryof Socialism
Planning forIndustryofSocialismbegan in 1935. The exhibitionwas
due to open in November 1937 to celebrate the twentiethanniversary
of the revolution and the successfulcompletion of the second Five-
Year Plan. The preparation period coincided withthe show trials,the
foundationof the ArtsCommitteein January1936, and the purge of
"formalism"it oversaw.Despite the organizationaldisastersthese con-
ditions precipitated,the exhibition was hung on time. The doors re-
mained closed untilMarch 1939, however,mostprobablybecause many
workscelebratederstwhileheroes who,havingbeen unmaskedas "ene-
mies of the people," had to be erased.2At least two importantfigures
involved in the organization of the exhibition were purged early in
1937: Iurii Piatakov, Ordzhonikidze's deputy in the Commissariatof
Heavy Industry,and Iuvenalii Slavinskii,directorof the powerfulAll-
Union ArtCooperativeVsekokhudozhnik.3 Ordzhonikidzehimselfdied
under suspicious circumstances.
The commissioning,final selection, and hanging of Industry ofSo-
cialismestablished the iconographic and stylisticcanons of socialist
realism, which remained in place until at least the mid-1950s.This
exhibition restored the multifiguralthematiccomposition in oil on
canvas, or kartina,to the privilegedposition thathistorypainting had
enjoyed in the academic hierarchyof genres prior to the modernist
challenge. It also introduced the bureaucraticprocedures of planned
productioninto the once individualisticand unaccountable matterof
artisticcreation: artistsno longer conceived work independentlybut
were commissioned in advance to produce paintings and sculptures
according to an eighty-pageThematicPlan compiled by a committee.
Both in its emphasis on the illustrationof a theme and in its organi-
zational principle,IndustryofSocialismendorsed a conception of Soviet
art modeled on the practicesof the antimodernistAssociation of Art-
istsof RevolutionaryRussia (AKhRR) since 1922.4
As its title indicated, the exhibition's core theme was socialist in-
dustrialization.In the course of preparations,it also took on additional
and apparentlyincompatibleagendas. For example, the exhibitionwas
co-opted into promotingthe new Constitutionof 1936 as the "most
democratic in the world." At the same time,it fueled the cult of the
Constitution'salleged author, Stalin, while legitimatingthe ongoing
restorationof hierarchicalrelations of power and privilegeand con-
servativenotions of gender difference,known as the Great Retreat.
The exhibitionservedto resolve the contradictionsthatpertainedpar-
ticularlyto the position of women. Articles 122 and 137 of the Con-
stitutionclaimed to guarantee women equal rightsto vote,work and,
rest,as well as to provide for maternityleave and childcare.'iIndeed,
women's labor remainedjust as vital to effortsto increase productivity
duringthe second and thirdFive-YearPlans as it had been to the rapid
industrializationdriveof the first,and the centralauthoritieslaunched
repeated campaigns to encourage women to takeup traditionallymale
occupations and swell the industriallabor force.7Yet the regime had
demonstratedits failing commitmentto tackle the obstacles to wom-
en's advancement since 1930, when it closed the Zhenotdel and cur-
tailed furtherdiscussion of the "woman question," declaring that
women were already equal in Soviet society.8As state provision of
childcare and communal dining fell short of promnises, women were
expected to take responsibilityfor the traditionallyfemininedomain
of the home, and legislation and propaganda reinforcedthe nuclear
family.Women's "double burden" locked them into secondarystatus.
As Gail WarshofskyLapidus put it,"Economic policies restingon the
under-developmentof the service sector and social policies designed
13. The conflation of the "woman- question" with that of the "backward nation-
alities of the Russian empire" had roots in tsarist ethlnography. See Catherine Clay,
"Russian Ethnographers in the Service of Empire, 1856-1862," Slavic Reviezv54, no. 1
(Spring 1995): 45-61; and M. Neuberger, "Difference Unveiled: Bulgarianl National
Imperatives and the Re-Dressinig of Muslim Women, 1878-1989," Nationalities PaPers
25, no. 1 (1997): 171.
I)lan vsesoiuznooi
14. Intdustriiasotsialirzma:Tematilcheskii vystavki(Mos-
khudozliestvennoi
cow, 1935), 48, 52.
15. On the motif of a shining path in Stalinist painting, see A. I. Morozov, Konets
utopii: Iz istoriiiskusstvav SSSR 1930-kh godov (Moscow, 1995), chap. 2.
16. Industriia sotsializma,June 1939, 6.
17. S. A. Zombe, comp., "Tekst besedy obzornoi ekskursii po vystavke Industriia
sotsializma,"' RGALI, f. 962, op. 6, ed. khr. 948, 1. 45 (publicity materials andicscripts
of guided tours for Industryof Socialism).
IndustrialWorkers
One mightexpect thatan exhibitiondedicated to "the Industryof
Socialism" would be dominated by paintingsand sculpturesabout in-
dustriallabor, and that,given the urgencyof recruitingwomen into
theworkforce, positiveimages of femaleworkerswould be highlighted.
Sure enough,viewerstakingtheconductedtourof theexhibitionwould
pause before Petr Kotov's painting Red Sormovo(1937), which, they
would learn, was a group portraitof Stakhanoviteshipbuildersat the
Sormovo dockyards.'8A male workeris placed in the foreground,but
since he is cast in shadow and does not meet the spectator'sgaze, he
serves the primarilycompositional functionof a repoussoir, directing
attentionto the interactionbetweentwomuscularwomen shipbuilders
in the middle ground. Yet, while Kotov clearlyindicates thatthe man
is welding,he avoids specifyingtheprecise natureof thewomen's tasks.
Other artistsshowed figuresof individual laborers of either sex, no-
tably Sarra Lebedeva's bare-chested,male Miner (plaster, 1937) and
AleksandrSamokhvalov'sMichelangelesque superwomanin MetroCon-
structorwithDrill (1937). The latter is unusual for the power of her
physique,for her seminudity,and for the factthatshe is identifiedas
an underground worker handling heavy machinery.Even so, both
Samokhvalovand Lebedeva have chosen to depict theirworkersin a
momentof rest.')'Evasiveness concerningthe exertionsand processes
involvedin industrialproduction was characteristicof the exhibition
as a whole, at least as it was mediated in the press and guided tours.
The increasingreluctanceto depict workitselfparticularlyaffected
therepresentationof femaleindustrialworkers.2 " As a rule,iftheywere
depicted at all in Industry ofSocialism,it was as a passive spectacle, at
rest or between shifts.The bias against showing women doing what
was traditionallyconsidered men's work was predeterminedby the
1935 Thematic Plan. Admnittedly a fewof the titlesit proposed, such as
those cited above, specificallycalled for the representationof women
in nontraditionalroles,but on the whole the Plan assumnedthatindus-
trialworkerswere genericallymale, even thoughwomen had long con-
stituteda significantproportion of the industrialworkforce.It iden-
tifiedproletarianidentitywithpatrilinealitythroughthe topos of the
passing of labor skillsfromfatherto son, as realized by painter V. V.
Volkov in his imnageof print workers,Passingon Expertise(1937), one
18. Ibid., 1. 33. Kotov had a solo exhibition in spring 1937. RGALI, f. 2943, op.
1, ed. khr. 137 (exhibition of Petr Kotov).
19. Lebedeva's Miner was reproduced in Tvorchestvo,1939, no. 6:7. Emphasis also
shifted away from such anonymous figures or collective achievements to exceptional,
named individuals. See Victoria E. Bonnell, "The Iconography of the Worker in Soviet
Political Art," in Lewis H. Siegelbaum and Ronald Grigor Suny, eds., Making Workers
Soviet:Power,Class and Identity(Ithaca, 1994), 362. Onl the achievements of women metro
constructors, see M. Nevolina, "Pervomaiskii podarok," Rabotnitsa, 1938, no. 14 (May):
10-11.
20. Compare Bonnell "Peasant Woman," 75; and Bonnell, "Iconography of the
Worker," 372.
luxury.40The exhibition,likewise,celebratedepicureanismratherthan
subsistence.True to the tenets of socialist realism, still lifes such as
Boris Jakovlev'sSovietWinesand SovietConserves, and Petr Konchalov-
skii's Gameand Vegetables in a Window(1937-38), advertisedthe abun-
dance, variety,and quality promised by the plan as if these were ac-
complished facts.4'
Where Industryof Socialismsuppressed women's contributionto
heavyindustry, a numberof worksat FoodIndustry did representwomen
as producers,albeit in the lesser realm of consumer goods and food
processing.Perhaps because thesewere traditionallywomen's domain,
artistscould be more specificabout the precise tasks undertakenby
women. KonstantinDorokhov's In theStalin CanningFactorydepicted
the preparationof freshproduce for conservingas an entirelyfemale
occupation.42The responsiblejob of quality control-highlighted by
contemporarypress campaigns-was representedas man's work,how-
ever, worthyeven of the (male) leaders' close attention.43Thus, in
Vladimir Odintsov's In theStruggle for Quality(1939), a junior woman
workerin the Dukat tobacco factorypresents a box of cigars to her
senior,male colleagues fortheirinspection.The same divisionof labor
can be seen in Vera Orlova's Ball-Bearing Factory(1937).44Meanwhile,
in a painting by Nikolai Denisovskii, ComradesStalin,Molotov,Kagan-
ovichand MikoianInspectNewProductsofTEZHE (1939), the omniscient
Stalin passes his unerringjudgment on the quality of toiletriespro-
vided forSoviet women by the Commissariatof Food Industry's"Chief
Parfumier,"Tualetnoe zhenskoe (women's toiletries).A gendered di-
vision of labor operates also in Ol'ga Ianovskaia's MasterConfectioners
(1939) (figure 1), one of the most impressive tributes to Mikoian's con-
cern to "let the people eat cake."45 Even Ianovskaia's sticky world of
fondant is as hierarchical as a tiered wedding cake. Inevitably, the
" master confectioner" is a man. While his female assistant carries a
tray of lowly buns, he tools the monumental phallus of a gateau, trans-
substantiating food from animal necessity into cultural artefact.46
Other works shown at FoodIndustry invariably represented the pri-
mary beneficiaries of improvements in the standard of living as
women.Y7 Pimenov's In theStore(1938), a rare painting on the theme
of shopping, depicts women as consumers in circumstances reminis-
cent of prerevolutionary luxury.4"Pimenov may have been inspired by
the Eliseev grocery on Gor'kii Street which had reopened as a luxury
food store in 1934, along with the refurbished Moscow department
store Mostorg. As Sheila Fitzpatrick and Julie Hessler have detailed,
An Unequal Alliance
Mikoian's name became synonymouswithgood housekeeping,tra-
ditionallythe female domain in the Russian household.52But in the
unequal marriage of food production and industry,Mikoian's Food
Industryplayed thesubordinate,"feminine"partnerto Ordzhonikidze's
"masculine"Industry ofSocialism.Regardless of the promisesof the sec-
ond and thirdFive-YearPlans, the Soviet economy continued to sac-
rifice the citizens' needs to the interestsof heavy industryand de-
fense.53For all but the elite, the "representation of reality in its
54. Trhisis noted by a later Soviet account that contraststhe man's powerful
gestureto the woman's "more feminine"stance. R. Ia. Abolina, Sovetskoe
iskusstvo
per-
ioda razvernutogostroitel'stvasotsiaiizma (1933-1941) (Moscow, 1964), 52.
55. Waters,"Female Form," 240-41. See also Bonnell, "Peasant Woman," 79-81.
Collectivizationdeprived males of their traditional status as "master" of the rural
household and provided the catalystfor a disproportionateoutmigrationby meinto
industrialjobs in the city. Manning, "Women in the Soviet Countryside,"211-14.
Hilton assertsthatMukhina's monumenitand otherimages "affirma feministpresence
in Soviet societyand art," although she goes on to acknowledge the ambivalence of
the monument'streatmentof women. Hilton, "Feminismand Gender Values," 99. An
adequate account of the significanceof Mukhina's pair should locate themwithinthe
entire program of the exterior decoration of lofan's pavilion, which served as the
sculpture'spedestal.
56. Manning has argued that, notwithstanding measures to strengthen the family
and increase the birthrate, photographs of women involved in nontraditional pursuits
far outnumbered those portraying women primarily as mothers and wives. Manning's
useful table quantifying the types of images of women published in Pravda in 1936
lists 13 photographs of women as aviators and 99 of women Stakhanovites, but only
15 of women figuring primarily as mothers. Manning, "Women in the Soviet Coun-
tryside," 211-12, fig. 11.3.
57. The proportion of women in village soviets had grown between 1926 and
1934, but was declining by 1937 when a press campaign was launched to promote
women to responsible posts. Manning, "Women in the Soviet Countryside," 224.
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61. Describing his conception of the painting,Shegal' related how he saw "Stalin,
[as] a simple Soviet person." G. Shegal', "Istochniknashego vdokhnoveniia,"Industriia
sotsializma,June 1939, 2. Compare H. Gassner and E. Gillen, "From Utopian Designs
for the New Order to the Ideology of Reconciliation," in Banks, ed., AestheticArsenal,
184.
62. S. Razumovskaia, "rvorchestvo G. M. Shegalia," Tvorchestvo, 1939, no. 7:12;
Mark Neiman, "Na vystavke'Stalin i liudi Sovetskoi strany v izobrazitel'nom is-
kusstve,"'Tvorchestvo, 1940, no. 2:6. According to Shchekotov,Shegal"s painting ex-
pressesthe idea of Stalin as the continuatorof Lenin's teachingand deeds. N. Shchek-
otov,"K otkrytiiuvystavki'lndustriiiasotsializma,"'Tvorchestvo, 1937, no. 11-12:9-10.
Press reports also referredto Shegal"s painting under the alternativetitle,C(omrade
Stalinin thePresidiumoftheCongress ofKolkhozShockWorkers.
63. Beginningwiththe second Five-YearPlan, mass-producedimagerybegan "the
process of subordinationof women's desires, which are investedin labor, to Stalin's
authority,"as Tupitsynargues. She cites Helene Cixious: "When a woman is asked to
take part in this representationshe is, of course, asked to represent man's desire."
MargaritaTupitsyn,"From the Politics of Montage to the Montage of Politics: Soviet
Practice 1919 through 1937," in MatthewTeitelbaum, ed., Montageand ModernLife,
1919-1942 (Cambridge,Mass., 1992), 20; and Tupitsyn,After Perestroika,11.
Wives
From the mid-1930s,"wives" stepped into the limelight.The 1939
call to "wivesof miners"to assisttheirhusbands,whichI cited earlier,
was typicalof many public statementsfromthe time of the Constitu-
tion.Even women identifiedas sociallyactivewere frequentlyreferred
to as "wives" and offeredonly a vicarious route to social recognition
as supportersof theirhusbands' and sons' public activities.Thus when
honoringa Soviet hero, the press would also praise his exemplarywife,
foreven "the modest workof the housewifeis ... necessaryand useful
to the whole country."64 Similarly,the Plan for Industryof Socialism
called for a painting of a Red Armysoldier in the home of a (male)
worker(rabochii)whose wifewas to be depicted mending theirguest's
overcoat.65The birth of the Obshchestvennitsa or "housewife-activist"
movementat this time was both symptomaticof, and contributedto,
the reaffirmationof gender and class hierarchies. Sponsored by
Ordzhonikidze's Commissariatof Heavy Industry,Obshchestvennitsa
consolidated wivesof the higher-ranking managers,professionals,and
bureaucrats as a distinctsocial force. A similar organization united
wivesof Red Armycommanders.This social stratumwas distinguished
by the factthatthe man's earningswere sufficient to freehis wifefrom
the need for gainful employment.The Soviet housewife-activist was
expected to exemplifythose same domestic virtueswhich nineteenth-
centurybourgeois ideologyidentifiedwithmiddle-classfemininity. But
paradoxically,Obshchestvennitsawas a wayof transforming the "angel
in the house" into a public figure.66The good wife (liberated from
housework,not by communal facilitiesas promised in the 1920s, but
by domestic servants)was to place her traditionally"feminine" skills
as caregiver,educator,and homemakerat the serviceof Soviet society
as a whole. She was to devote herself-unpaid-to supportingher hus-
band'sworkby overseeingstandardsof hygiene,decency,and kul'turnost'
in the workplace.67
The honorable status of the good wife in Soviet society was the
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~..
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70. The guide quoted from Comrade Shvernik's speech to the Conference of
Wives of Managers of Heavy Industry oI1 10 May 1936. Thanks to the party's concern
for her, "the free and happy woman of the Land of the Soviets is included more and
more in the ranks of the active constructors of socialist society. In this lies the fun-
damental difference between the situation of working women in the Soviet land fi-o
that of women in capitalist countr-ies." RGALI, f. 962, op. 6, ed. khr. 948, 11. 71-72.
71. On the Leninist dialectics of historical developmen-t through the conflict be-
tween forces of spontaneity and consciousn-ess, see Katerina Clark, "Utopian Antlhro-
pology as a Context for Stalinist Literature," in Robert C. Tucker, ed., Stalinism:Essays
in HistoricalInterpretation(New York, 1977), 188. For the Bolshevik association of women
with the spontaneous, subrational, unconscious, and elemen-tal, see Viola, "Bab'i
bunty," 190. For the identification of stikhiinost'with ster-eotypicallyfeminin-equalities,
such as sentimentality, which must be overcome, see Robert A. Feldmnesser in discus-
sion of Mark G. Field, "Workers (and Mothers): Soviet Women Today," in Brown, ed.,
Role and Status of Women,55.
72. Krupskaia voiced concern at the conference that the obshchestvennitsy would
become divorced from working women's concerns. Siegelbaum, Stakhanovism,242.
"Wives of Artists"
Not only in the managementof heavy industrywere women rele-
gated to the auxiliaryrole of "socially active wives" and denied their
own achievements.Artistswere affectedno less than other privileged
social groups by the restorationof patriarchal gender relations, to-
getherwithotheraspects of the Great Retreat.83In the 1920s the Soviet
art world could boast an unusually high proportion of successful
women artists.In the 1930s women's prominence as objects of repre-
sentation was accompanied by their marginalizationas artists.The
Soviet display at the 1937 Paris Exposition may be best remembered
for Mukhina's Workerand CollectiveFarmer,but only seven of the
hundred or so artistschosen to representthe USSR to the world there
were women (admittedly,a better showing than other participating
countries)."4Similarly,only two women, Mukhina and monumental
painter Ekaterina Zernova, benefitedfrom the trips paid for by the
when the Union was still reeling from the review of its nmembership
and the purge of the "Oktiabr' platform,"Favorskiipleaded his prob-
lems in a tone of panic. The way the commissionsfor the exhibition
were conceived, emphasizingthematiceasel painting,had forcedhim
to undertakework to which his expertise as a printmakerand monu-
mental artistwas ill-suited.It was senseless to produce an engraving
for a one-offexhibition piece, he objected. To make mattersworse,
when he tried to produce a group portrait of senior workers in a
machine tool factoryhe had encountered misunderstandingswiththe
factorymanagementwho told him he had better draw the new ma-
chinery.Despairing of this, he had hoped instead to participate in
Industry ofSocialismas a mural painter: indeed, he had noted that the
Vesnin brothers' original plans for a purpose-builtpavilion for the
exhibitionincluded provision for murals.UnfortunatelyforFavorskii
and other monumentalists,plans for the pavilion were abandoned,
deprivingthem of a surface on which to demonstratetheir commit-
ment to building communism.This was not mere bad luck but symp-
tomaticof the declining support for mural painting,with its specific
conventionsand flattenedpictorial space, whose heydayhad been the
firstFive-YearPlan. In its place the panneaubecame the characteristic
formof Stalinistmonumentalart-a self-containedpainting in oil on
canvas, operating withinthe traditionalconventionsof the easel pic-
ture,merelyamplifiedto mammothscale. Favorskii'sexclusion meant
not only a loss of remunerationand prestige but, in the context of
Terror, laid him open to politicallyloaded accusations of un-Soviet
behavior.107
As Favorskii'scase demonstrates,it would be inaccurate to suggest
thatthe elevationof naturalisticeasel paintingand the panneau to the
favored paradigm of socialist realism was a conspiracy expresslyto
exclude women. Nevertheless,this shiftcombined with other factors
to diminishwomen's chances of recognition.One problem was ano-
nymity:panneaux were painted by brigades which were invariably
headed by a male artistbut mightinvolvewomen's labor. For example,
therewere fourwomen among the seven artistswho executed the pan-
neau SportParade for the Soviet pavilion at the New York World Ex-
hibitionof 1939, but authorshipwas attributedto brigade-leaderJurii
Pimenov. Zernova records the division of labor in her memoirs: she
researchedthe flagsand did the underpaintingforthe figures,Kseniia
Kupetsio painted the sky,while Pimenov, as "master,"conceived the
overall design and added the final touches.''8
107. RGALI, f. 2943, op. 1, ed. khr. 124,11. 11-12; and RGALI, f. 2943, op. 1, ed.
khr. 126, 11. 70-73. Exhibition administrator Abramskii accused Favorskii of failing to
manifest the persever-ance required of a true Soviet artist. Pressure was also put on
Lev Bruni who, according to Favorskii, found himself in the same position.
108. Zernova, Vospominaniia monutmentalista, 85-87. It is notable that although
women were numerically equal in Pimenov's brigade, which was based on the formller
OST, the AKhRR-based brigade under Efanov, which produced a panneau The Best
People of the Soviet Union for the same exhibition, consisted entir-elyof men.
109. Further research is requir-ed on the extent to which the division between
public, exhibition genres and "chaml-ber"work was gendered through the association
of the latter-with the feminiine domain of the home. Holmgren argues that the Stalii ist
state never fully colonized the domestic sphere: the home and the chamber- genres of
writing associated with it remiiained a potential site of resistance to official values.
Holmgr-en, Women's Works,2, 9-10. Miucla Iablonskaia, likewise, suggests that the "in-
timate" or chamiiber- painting of Nadezhcla Udal'tsova, Antonina Sofi-onova, an-d other-s
repr-esen-teda "counter-movemiient to the "general trenid towar-dsSocialist Realismii."
M. N. Yablonskaya, WomenArtistsof Russia'5 NewvAge (London, 1990), 171, 174.
110. RGALI, f. 2943, op. 1, ed. khr. 173, 1. 12.
111. Ibid., l. 22; RGALI, f. 2943, op. 1, ed. khr. 1163 (Petitions to MOSSKh);
RGALI, f. 962, op. 6, ed. khr. 172, 1. 14; reports by N. Denisovskii ancl A. Gerasilmlov,
RGALI, f. 2943, op. 1, ed. khr. 126, ll. 21-23; and N. Nikolaev, "Koiltraktatsiia kli-
dozhnikov 1935 g.," Tvorchestvo,1936, no. 7:6-19. Discontents over kon-tr-aktatsiia
fuelled
the camiipaign to discredit an-d purge the leadership of Vsekokhudozhnlik in 1936-37.
112. RGALI, f. 2943, op. 1, ed. khr. 127, II. 34-38 (protocol of MOSSKh board
meeting, 22 September 1937).
113. Tvorchestvotried to counter this view of lakusheva by insisting that she was
more interested in kartiny than in still lifes and by publishing a photograph of her-at
work on a kartina. Kuril'tseva, "Smena," Tvorchestvo,1934, no. 8:10. See Elena Alek-
sandrova, comp., A. Iakusheva. Zhivopis',graftka:Katalog vystavki(Moscow, 1986).
114. For seminal analyses of the causes of women's exclusion from the history of
art, see Linda Nochlin, "Why Have There Been No Great Women Artists?" in T. B.
Hess and E. C. Baker, eds., Art and Sexual Politics (New York, 1971); Germaine Greer,
The Obstacle Race: The Fortunesof WomenPainters and Sculptorsfrom theRenaissance to the
TwentiethCentury(Montclair, N.J., 1978); and Parker and Pollock, Old Mistresses.
115. RGALI, f. 962, op. 6, ed. khr. 172,1. 14.
116. RGALI, f. 2943, op. 1, ed. khr. 173,1. 22.
117. Ibid., ll. 23-24, 58.
118. Ibid., 1. 47.
ers, and often housewives. All this takes up so much time and en-
ergy."''9) In such conditions, women found, the sustained, concentrated
work demanded by a kartina was impossible.'20
130. Ibid., 1. 59; "Plan iubileinoi vystavki 8-e marta," RGALI, f. 962, op. 6, ed. khr.
172; L. Rozental', "Vystavka zhenskogo tvorchestva," Tvorchestvo,1938, no. 6:15-18;
and [Serafiml-a]Riangina, "Pervaia vystavka zhenshchiii-khudozhnlits," Rabotruitsa,1938,
no. 10 (April): 17. Riangina did not participate, according to the catalogue, although
she was included in the original plan and was a member of the "Aktiv of Women
Artists of MOSSKh." Rozental', comp., 8 Marta: Katalog vystavki.
131. This "democratic" selection policy was allegedly adopted tunder "pressure
from the women's committees." RGALI, f. 2943, op. 1, ed. khr. 173,1. 35.
132. Ibid., 1. 2; RGALI, f. 962, op. 6, ed. khr. 172; and Riangina, "Pervaia vystavka,"
17.
139. After a lapse during the war, Moscow women's exhibitions were held an-
nually from 1948 to 1953. Exhibits in 1953 included E. Pribylovskaia, In the Pioneer
Camp, and L. Rybchenkova, Little Sisters. "Vystavka rabot zhenshchin-khudozhnits,"
Sovetskoeiskusstvo,22 April 1953. Perhaps surprisingly, only one women's exhibition
was held in the Khrushchev period, in 1960. A further women's show was held in
1968. Zernova, Vospominaniia monumentalista,131-33.
140. Kuril'tseva, "Smena," 8.
A Female Constituency?
I want to end by raising some questions about the nature of spec-
tatorship and the imagined audience for Stalinist art, problems which
must remain an agenda for future investigation. Two works by Ol'ga
Ianovskaia are concerned precisely with spectatorship. The painting
she showed at Industry In theShockWorkers'
ofSocialism, Box at theBolshoi
Theatre(1937), paralleled contemporary mass media reports in repre-
senting women as the exemplary audience and chief beneficiaries of
expanded access to education and high culture. The guided tour of
the exhibition used Ianovskaia's painting to illustrate Stalin's recent
proclamation that "Culture and prosperity [dovol'stvo]have entered the
life of the working family," while the artist herself spoke of her wish
to represent the new Soviet spectator, "full of deep understanding and
41 The theater audience is mixed, but the conmposition
love for art."1
focuses on a group of three women, their rapt faces lit by reflected
light from the stage. As the headscarf of the older woman indicates,
and the title confirms, these are no ladies of leisure but upwardly
mobile shockworkers using their well-earned free time to cultivate
themselves.'42(A similar composition, In theBox [1937], was also painted
for Industry of Socialism by Zinaida Kovalevskaia, depicting Uzbek
women in the audience at the Bolshoi.) At the 1938 women's exhibi-
tion, Ianovskaia showed a 1937 study which bears a close relation to
and may have been a preparatory work for her painting of the new
theater audience. The study was exhibited, however, under the title
Listening to Comrade Stalin's Speech and was hung so that the women
appeared to look directly towards a portrait of Stalin placed above
them to the left.'43 Thus the attentive women were transposed from
the theater to the forum of political power. It is no longer a play that
enthralls them, but the figure of Stalin, located beyond the canvas.
Ianovskaia has inverted the gendered power relations of observer and
observed that are conventional in the western artistic tradition. Far
from spectatorship being an exercise of control, here it is represented
as willing submission, a conventionally feminine stance with which the
viewer of the painting-whether female or male-is invited to identify.
I would propose, then, that the audience for images directly pro-
moting the Stalin cult was imagined as female, and spectatorship was
construed as an act of "feminine" identification and submission.'44 The
141. Stalin, Report to Eighteenth Party Congress, as cited in script of tour, "Pod'em
narodnoi kul'tury i narodnogo blagosostoianiia," RGALI, f. 962, op. 6, ed. khr. 948, 1.
66; and Sh[pirkan], "Khudozhnitsy," 20.
142. On efforts to "make Stakhanovites cultured" (and on the involvement of
obshchestvennitsy in this project), see Siegelbaum, Stakhanovism,223-42.
143. It was illustrated under this title in Rozental', "Vystavka zlhenskogo tvor-
chestva," 17. Its position can be seen in the installation view in Riangina, "Pervaia
vystavka," 17. The title is given there as "Listening to a Report." Riangina confirmls
that it is a study for In the Shock Workers'Box.
144. The central place the Stalin cult occupied among all the available means of
social integration may be explained by considering the way the public was gendered.
Conversely, the feminization of spectatorship might account for the striking rarity of
the female nude in Stalinist painting, an important topic beyond the scope of this
article. On the genre of the nude as alien to the Russian tradition, see V. S., "'Nadia
v shubke,' ili kratkaia entsiklopedia sovetskogo 'niu,"' Moskovskii
khudozhnik, 1965, no.
11-12 (22 March 1995).
145. To claim that women were the targetaudience is to take issue with Beth
Holmgren's thesis that women's unacknowledged secondary status in Stalinist society
exempted them to some extent from the party's regime of approval or censure. Holm-
gren, Women'sWorks,10. There may be a case that, rather than paying less attention
to the control of women, the party adopted a differentiated
approach to male and female
regulation and persuasion. Regarding women as politically underdeveloped, it aimed
at bonding them to it emotionally. Compare Davies, PopularOpinion,61, 150.
146. Sh[pirkan], "Khudozhnitsy," 21. For discussion of art reproductions in
Obshchestvennitsa,see Kettering, "'Ever More Cosy,"' 130-31; and K. Kravchenko, "O
kartinakh i reproduktsiakh," Obshchestvennitsa, 1937, no. 15:17-19. A thorough com-
parative study of the art coverage in these and other magazines addressed to both
women and men would be enlightening.
147. Maria-Antonietta Macciocchi, "Les femmes et la traverse du fascisme," Ele-
mentspour une analysediifascisme(Paris, 1976), 1:157; cited in tran-slation in Barbar-a
Spackman, "The Fascist Rhetoricof Virility," Stanford ItalianReview8, no. 1-2 (1990):
83.