How is Blackpink different from other K-pop groups?

Between their debut in 2016 and the 2020 release of The Album, Blackpink released fewer than 22 songs, all
singles. Despite the small discography, the group's glam look and fun choreography were quickly replicated by
other K-pop groups and fans in their social media videos.

The biggest part of Blackpink's popularity lies in their songs, which talk about independence and vulnerability,
bilingual lyrics, and undeniable stage presence. Blackpink is also known for the styling of their videos, otherwise
referred to as 'concepts' for each song. Where some K-pop videos might have two or three concepts in their music
videos, Blackpink will often have five or six completely different concepts (complete with different hair colors and
clothing) featured in their video.