1. If you are in Ricardo’s place, what will you do to solve their bushiness problem?

Explain your
answer.

I will explain to persuade Josie as to why our business should be innovative and be on another
level. Since Ricardo is an innovative, flexible, updated on new trends, and was willing to take risks, it will
help the business to have a competitive advantage over other companies stuck in their systems.
There should be an introducing of new processes, services, or products to affect positive change in
their business. Ultimately the goal is to reinvigorate a business, creating new value and boosting growth
and productivity.