THE CENTRE

OF OPPORTUNITIES.

THE DESTINATION
OF GROWTH.
 Thane city is one of the most developed

localities of Maharashtra. The city's considerable and

convenient connectivity along with promising corporate

presence has peaked its demand in real estate. It is home to

rich culture, food, lush greenery and a fascinating climate. In

the recent decade, Thane has transformed into an ideal

neighbourhood with world-class sustainability and liveability.

These are the reasons why many anticipate a bright and

prosperous future for Thane.

Stock images for representation purpose only.

 Thane’s Retail Journey
1st organized
mid-end retail mall
Completion of high First large-scale
of Thane – Korum Mall
street retail development retail development
G+1/2 in Hiranandani Estate
retail structures of Thane – Viviana Mall
on prominent roads

Pre 2015
2013
2009 onwards
Un-organized
retail format

Mixed retail +
residential development
across Thane

Typical Retail Formats in Thane High Street Retail formats are of utmost significance,
Retail Mall : Total area ranging from 5,00,000 – 10,00,000 sq. ft.
as it fills the prevailing gap between local stores and
Support Street Retail : Small to medium sized complexes

Shopping Arcades/ Total area ranging from malls in Thane.

Quasi Retail : 50,000 – 1,50,000 sq. ft.

High Street Retail : Small to medium to large complexes

 Thane's
coveted
most

retail opportunity

here.
is

Actual view from higher floors, which may vary basis the apartment location.
This view may not be perpetual.
 THE IMPULSE
AT

After successful launch of the residential

project, now presenting the most awaited
retail spaces at Northern Lights.

Stock image for representation purpose only.

 Catering to
different generations

GEN Z GEN Y GEN X THE IMPULSE

• Age 9-23 years
• Good ambience, shopping experience, and
modern amenities + facilities are preferred
• They are a tech-savvy generation and
lifestyle conscious
• They aspire to make an impact on the world
• Age 24-38 years
• Superior ambience, shopping experiences,
modern amenities + facilities are preferred
• This is a lifestyle mindful generation
• They value real world connections and are
responsible towards environment and society
• Age 39-53 years
• They prefer real-life shopping experiences
• They appreciate brands quality, durability,
and prime common utilities
• The Impulse is a high street retail that caters
equally to the expectations of all three generations
• Vibrant ambience
• Superior common utilities
• Modern amenities
• Thoughtfully designed layout
• Conveniently Located

Stock images for representation purpose only. | Artist’s impression.

 Commencement Certificate Received.
Phase 1 - Possession by December 2023.

Artist’s impression.
 Why Pokhran
Road 2? Several areas of Thane have much higher property values,

one of them is Pokhran Road 2 which is strategically located

near Eastern Express Highway and Ghodbunder Road. With

multiple new launches, Pokhran is proving to be one of the

An estimated 10,000 Seamless connectivity Robust growth in most sought after, and fast-developing localities with
potential shoppers on to the prominent roadways social infrastructure
Pokhran Road 2 exceptional price appreciation.

Besides the great property value, Pokhran has

excellent connectivity to major roads, railway stations

Most preferred Proposed Majiwada Proposed Kapurbawdi
residential location Metro station at a Metro station - 1.2 km and the upcoming metro station, which thoroughly
walking distance from the site
eases the everyday travel woes.
 Captive Audience
of Northern Lights
~1,500 apartments

~4,500 residents in all

700+ apartments sold till date

Artist’s impression.
Attribute The Impulse
Outright purchase options rarely
Outright purchase option are Outright purchase option available
available. Restricted only for large
Opportunity available for large, mid & small businesses
fund houses

Equal opportunity for big, small &

Only the big players get the best
Mostly located strategically mid-size businesses to own strategic
retail spots
retail spots

Lesser compared to malls but

Rentals High rentals Depends on the location equivalent or higher than local shops

Variety of sizes to choose, the best Large, medium and small sizes
Sizes spots have large shops increasing Small fixed plans available. Catering to both big and
the cost of running the establishment small brands/owners

Planning
Well planned layouts, amenities Standalone outlets/shops thus Well planned layouts, amenities and
and placement of stores no scope for macro level planning placement of stores

Multiple outlets with clear

Format Large spaces with many outlets No placement
placements

Draws crowd from immediate

Ability to drive high footfalls No specific catchment catchment and has a captive base
Foot falls
of ~1,500 apartments at Northern Lights

Parking Adequate parking, high parking time No parking Adequate parking, low parking time

With two levels connected by escalators

Takes a lot of time to browse through Quick access on main road,
Time and lifts, get faster access to the store
the entire mall good for low value products
of your choice by spending lesser time in
browsing as compared to a mall

Low on maintenance with amenities

Maintenance High on maintenance Low on maintenance
similar to a mall
 Step into the

PE RF E CT
Opportunity
BRAND SHAPOORJI PALLONJI

More than 150 Years Best-in-class

of Legacy construction quality

Global presence in more Over 20.4 mn. sq. m. (220 mn. sq. ft.)
than 60 countries constructed in India
 PRODUCT

High street character Well planned layout, Well-appointed The right

accessible from integrated with double height Floor-to-Floor
2 sides of the property attendant infrastructure central atrium height of 4.2 m
and services (like toilets)

Well planned specifications and Incredible 125 m of

amenities for the shops retail frontage and
prime corner branding
 CONVENIENCE

One of its kind dedicated parking 2-tier security including DG power back-up
for 100 car parks plus CCTV monitoring of for common areas
two wheeler parking common areas and retail outlets

Right mix of lifestyle Exclusive entry for

conveniences residents of
Northern Lights
 THE BEST OPPORTUNITY

Rightly Sized: Proposed retail Rightly Priced: Attractive

spaces ranging from 27.87 sq. m. pre-launch prices, would definitely yield
to 325.16 sq. m. (carpet) better returns in the future

Opportunity to buy
grade "A"
retail space

Rightly Located: Excellent connectivity and Rightly Timed: First mover advantage
well-designed infrastructure, strategically connected because of the current economic scenario
to the Eastern Express Highway and Ghodbunder Road. and the Government initiatives (reduced stamp duty)
ATTRACTIVE LARGE AND MEDIUM
SIZE RETAIL FORMAT - PHASE 1

Carpet Area Units

(sq. m.)

< 25 16
25 to 35 17
35 to 45 6
45 to 55 1
> 95 4
Grand Total 44
Limited inventory available. 1 sq. m. = 10.76 sq. ft.
Malabar Hill Reservoir - Mumbai MCA Stadium - Pune Mumbai Central Station - Mumbai

World Trade Centre - Mumbai

Palace of the Sultan of Oman - Oman
The Imperial, Mumbai
Fairmont Bab Al Bahr - Abu Dhabi
Our Legacy
Barakhamba Underground Mentro - New Delhi Since 1865, Shapoorji Pallonji has been committed
Mafatlal Centre, Mumbai
to creating iconic structures and providing
cutting-edge solutions, using what it knows best:
Engineering. The group that operates in 6 major
business areas has been creating landmarks in
more than 60 countries, delivering on its values and
commitment to every project.

Chenani-Nashri Tunnel - Jammu & Kashmir

 Recognition
Well Deserved –

No. 1
Construction
Company
Shapoorji Pallonji E&C has been ranked as India's No.1
Construction Company among top 50 real estate and
infrastructure companies, by the Construction Week
India magazine (Volume 10, Issue 3, 2018).

One of India’s independent construction companies,

developing its own residential projects, brand Shapoorji
Pallonji is symbolic of trust and quality.

Actual image
SITE ADDRESS: Northern Lights by Shapoorji Pallonji, Pokhran Road No. 2, Thane (West) - 400610 Maharashtra, India.

MahaRERA Number: Shapoorji Pallonji - The Impulse - Phase 1, P51700027176. For more details visit, http://maharera.mahaonline.gov.in

REGISTERED ADDRESS: Jaykali Developers Private Limited (A Shapoorji Pallonji Group Company), 70, Nagindas Master Road, Fort, Mumbai - 400023 | CORPORATE ADDRESS: Jaykali
Developers Private Limited (A Shapoorji Pallonji Group Company), SP Centre, 41/44 Minoo Desai Marg, Colaba, Mumbai - 400005

L&T Finance Ltd along with L&T Housing Finance Ltd have financed the project and have a charge/mortgage on the project and its assets. The NOC/permission of the
mortgagee/security trustee will be provided for sale of flats/units, if required.

Disclaimer: The stock images and features shown and/or mentioned and the image renders used herein are purely indicative and promotional and may differ from actuals. This is only an invitation to offer and
does not constitute an offer. The purpose of this opportunity document is to indicate to the customers the amenities and facilities that may come up in the project as per the present approved layout. The
customers are requested to kindly base their reliance on the Agreement for Sale to be entered into by the purchaser of the flats/units in the project. Shapoorji Pallonji - The Impulse will be developed in a phases
by the promoter Jaykali Developers Pvt. Ltd. (A Shapoorji Pallonji Group Company). T&C apply.