FACULTY OF BUSINESS AND ACCOUNTANCY

UNIVERSITI SELANGOR

GROUP ASSIGNMENT 8

COMPANY NAME: FGV HOLDING BERHAD

COURSE NAME : STRATEGIC MANAGEMENT

COURSE CODE : PMS3393
SEMESTER : NOVEMBER 2020 / 32034
LECTURER’S NAME : MADAM NOOR MALINDA MOHAMED MOHAN
GROUP : G7

STUDENT’S DETAIL

Name Student ID. Program

NAVASHINI A/P ARUMUGAM 4191004131 BHRM
NOOR SYAFIQAH 'IZZATI BINTI MD JALAL 4183004521 BHRM
NORHASYIMAH BINTI MOHD ISA 4183003941 BHRM
NUR IZZAH HAZWANI BINTI NORIZAN 4174017771 BOA
SHAAMALADEVI A/P SUPPIAH 4183007691 BHRM
 TABLE OF CONTENT

Detail Page
PART A
1.0 COMPANY INTROUCTION 1-4
1.1 BACKGROUND
PART B
2.0 MISSION 5
2.1 MISSION STATEMENT
PART C
3.0 NEW MISSION 6
PART A

1.0 COMPANY INTRODUCTION

Name of Company FELDA GLOBAL VENTURE (FGV) HOLDING BERHAD

Address FGV Holdings Berhad (HQ),

Wisma FGV, Jalan Raja Laut,
50350 Kuala Lumpur, Malaysia.
Telephone/Fax +603 2789 0000
Registration Number 200701042133 (800165-P)

1.1 Background
FGV Holding Berhad are operates in more than 9 countries across Asia, the
Middle East, North America, and Europe. FGV Holdings Berhad (formerly known
as Felda Global Ventures Holdings Berhad) is an agricultural enterprise based in
Malaysia which has been listed on the main market of Bursa Malaysia since 28 June
2012. The initial public offering, the third largest in the world, raised RM10.4
billion. It was initially incorporated as a commercial arm of Federal Land
Development Authority (FELDA) in 2007 to oversee investments in the upstream
and downstream palm oil businesses as well as other agri-businesses.

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1.0 COMPANY INTRODUCTION…CONT’D.

1.1 Background…Cont’d.
As a fully integrated a strong workforce, the company has three core business
sector:
1. Plantation ;
2. Sugar ; and
3. Logistics & Support Businesses

The company has three core business sector across the world and over 45,000 number
of workforce. The company is represented in over 9 countries across the Asia, the
Middle East, North America, and Europe, through a combination with a strong
workforce of over 45,000, the company wants to be one of the leading agri-business
firms in the world.

Plantation Sector

Plantation sector in FGV Holding Berhad had divided into three section or
department such as Palm Downstream, Palm Upstream, and Research &
Development and Agri-Services.

Palm Downstream is the safeguard of the upstream activities by ensuring

the guaranteed absorption of Crude Palm Oil (CPO) for downstream palm-based
activities, including the conversion of CPO and Palm Kernel (PK) into value-added
products such as oleo-chemicals, biodiesel, oils, fats and Fast Moving Consumer
Goods (FMCG).

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1.0 COMPANY INTRODUCTION…CONT’D.

1.1 Background…Cont’d.

Plantation Sector…Cont’d.

Palm Upstream is the one of largest revenue generator and forms the core of the
FGV Group. In Malaysia and Indonesia, FGV manages a total land bank of 439,725
hectares, by producing approximately 3 million metric tonnes (MT) of CPOs
annually.

Research & Development and Agri-Services also a part of the Malaysian oil palm
industry. This section's operations are to cover the entire supply chain of the
business in order to boost yields, milling processes and customize our downstream
products which it includes the increasing of the yield of selected crops in a
sustainable manner through breeding, tissue cultivation, agronomy and crop
protection; maximizing waste and by-products for the production of new, higher-
growth products in higher-margin industries; and the provision of high-quality,
agro-based products and services.

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1.0 COMPANY INTRODUCTION…CONT’D.

1.1 Background…Cont’d.
Sugar Sector
The Sugar Sector operates mainly through the 51% owned subsidiary of the
group, MSM Malaysia Holdings Berhad (MSM). MSM is Malaysia's leading
producer of refined sugar and one of Asia's largest standalone sugar refiners. Under
the brand name, Gula Prai, MSM is engaged in making, marketing and selling
refined sugar products. The company is mainly carried out by two operating
subsidiaries which is it MSM Prai Berhad, and MSM Sugar Refinery (Johor) Sdn.
Bhd., which it manufactures a variety of sugar products ranging from refined sugar
of different grain sizes, brown sugar, liquid sugar, molasses to premixes, catering
to a wide range of needs and demands of consumers.

Logistics & Support Businesses Sector

The Logistic & Support Businesses sector is the service that supports the
core business of FGV Holding Berhad by linking and managing the flow of assets
to drive group-wide efficiencies through the provision of transport, information &
communication technology, engineering, security and hospitality services. This
sector helps to boost the efficiency of FGV and drive changes in the business
activities of the group, in line with the strategic aim of the company to expand
business in adjacent fields.

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PART B

2.0 MISSION OF ORGANIZATION

Guided by our vision to be among the world’s leading, integrated and sustainable
Agribusiness. There are 5 values of FGV Holdings Partnership, Respect, Integrity,
Dynamism and Enthusiasm.

Mission to be a global leader by:

 Creating value through our human capital – (Employees)
 The embodiment of governance and compliance – (Philosophy)
 Building an integrated value chain advantage – (Self- Concept)
 Cultivating diversification in commodities and geography – (Product or Services and
Markets)

2.1 Mission Statement

As you can see the mission statement of this organization has lacks a few
of components which it is customers, technology, survival, growth and
profitability, and public image. In organizations, while the mission statements are
standard instruments, their efficacy is subject to considerable skepticism. In this,
we believe that the mission are relies with respecting human rights, protecting the
environment and promoting sustainability. It also links clearly to the 5 values as
stated above. As a summarized, each organization is driven by a board that assumes
responsibility for the leadership of the company and is jointly responsible for
achieving the company's goals and objectives.
In our opinion, we believe that the mission statement is good enough
because it is short and get a clear key market target. FGV holdings holds a great
mission statements which inspires and transform the businesses. They also provide
company with a clearly defined mission and the objectives you have to succeed.
People will get a better understanding with this mission as we did.

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PART C

3.0 NEW MISSION OF ORGANIZATION

FGV Holdings Berhad is a worldwide company (2) by producing a quality product

such as palm oil, rubber plantation products, oleochemicals and sugar products. (1) To our
customer, customers’ requirements will be met in the highest quality appropriate to each
market segment served. FGV Holding Berhad will strive to develop mutually and building
an integrated value chain advantage (9) and rewarding relationship with our stakeholders
by creating value and human capital, it is the philosophy of this company to serve the
consumer public with all its collected resources and (6) building an integrated value chain
advantage. FVG Holding Berhad (4) using modern technology so that safety will be the
first consideration in all operation and can (8) be a good example in every community,
social, and environment. They cultivating diversification in commodities and geography.
The entire company will help to advance the trend of globalisation by exporting its goods
to other continents and countries around the world. As it has already been addressed that
this is the moment and age of a globalised community, if it wants to expand, there is little
choice left for the business other than to accept this globalisation process. (3) The
company's vision for itself, as it has already been described, is to constantly expand as a
corporation. More than that the company will ensure that its ability to respond to the
numerous threats presented by other competitors in the market is sufficiently met.
Therefore it is the goal of this great company to maintain and preserve the financial success
it has enjoyed since it was first founded. (5) The potential of the company to manufacture
a good more effectively relative to its competitors. (7)