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Potato Corner Food Cart, Kiosk, or In-Line Store Franchise

 Minimum initial investment: a. School cart: PHP 200,000 b. Standard cart: PHP 350,000 c. Kiosk:
PHP 400,000- PHP 500,000 d. In-line store: PHP 500,000- PHP 700,000 e. In-line store with seating:
PHP 800,000- PHP 1,200,000
 Package inclusions: Franchise fee, food cart, franchisee and crew training, equipment, small wares,
and initial supplies
 Average payback period: 1.5 years
Siomai House Food Cart Franchise
 Initial investment: PHP 250,000
 Package inclusions: Food cart, equipment, and delivery
 Contract term: 3 years
Khaleb Shawarma Food Cart, Kiosk, or Counter
 Minimum initial investment: PHP 850,000 (food cart/kiosk) / PHP 950,000 (counter) plus
marketing fees
 Package inclusions: Franchise fee, design, construction, signage, equipment, security deposit, initial
inventory, and crew training and uniform
 Contract term: 3 to 5 years (renewable at 50% of the franchise fee)
Mister Donut Food Cart, Take-Out Booth, or Dine-In Shop
 Minimum initial investment: a. Food cart: PHP 200,000 b. Take-out booth: PHP 400,000 c. Dine-
in shop: PHP 650,000
 Package inclusions: Food cart, equipment, small wares, POS tablet, and crew uniform (Excluded:
PHP 50,000 franchise fee)
 Contract term: 2 years (renewable for another two years at PHP 50,000)
 Average payback period: 8 months (Cart) / One to two years (Dine-in)
The Generics Pharmacy
 Initial investment: PHP 650,000- PHP 850,000
 Package inclusions: franchise fee of 210,000 pesos, a royalty fee and advertising fee of 1% gross
sales
 Contract term: renewable franchise term of 3 years and an additional two 3 year terms for a total of
9 years
Jollibee
 Initial investment: P35 to 55 million (Phillippines outlet) / US$450,000 to 800,000 (International
outlet)
 Package inclusions: construction of the store, kitchen equipment and facilities, furniture and
fixtures, aircon system, signage, and pre-operating expenses
 Contract term: dependent on several factors
McDonald’s
 Initial investment: Php32-45 million; Franchise fee: USD 22,500
 Package inclusions: Architectural Planning and Design Fees, Kitchen, air-conditioning and exhaust
equipment, Cash registers, Emergency generators, Seating, signages and décor and other furniture
and fixtures
 Contract term: 10 years
Yellow Cab
 Initial investment: Php 9,000,000- Php 14,000,000
 Package inclusions: Franchise Fee, Construction of the store, Furniture and Fixtures, Air
conditioning Unit, Equipment, Pre-operating Expenses, Signage, Trade name license, Trademark
Method of Doing Business
 Franchise term: 10 years and renewable in 5 years upon mutual agreement
Shakey’s
 Initial investment: P18M to P25M
 Package inclusions: Construction of the restaurant (interiors and exteriors), Purchase and
installation of kitchen equipment, furniture and fixtures, Pre-operating expenses, Franchise Fee
 Franchise term: 10 years and renewable in 5 years upon mutual agreement
National Bookstore
 Initial investment: P6.4 million; initial franchisee fee of P450,000
 Package inclusions: use of “National Book Store” trademark, procurement program, assistance in
opening the store, use of operating manual, research and development and training for the franchisee
and staff, site / location approval
 Franchise term: 10 years

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