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C. Barter 252. It is the quantitative expression of the power a product has to attract other
d. Auction house products in exchange.
247. Which of the following is the same for all points on an indifferen ce curve? a. Price
a. The prices faced by the consumer b. Utility
b. The level of satisfaction obtained from consumption C. Opportunity cost
C. The con sumers income d. Value
d. All of the above 253. When the price of a commodity changes, the resulting income effect
248. It is an oral presentation in a conversation with one or more prospective a. Always supports the law of demand
purchase/buyers for the purpose of making sales b. Always supports the law of demand only for inferior goods
a. Advertising CAlways supports the law of demand only for normal goods
b. Sales promotion d. Supports the law of demand for normal and inferior goods but not for
C. Publicity Giffen goods
d. Personal selling 254. Means of identifiable effort on the part of the seller to persuade buyers to
249. The sales promotion can be effective if the buyer is price accept the seller's information and store it in retrieval form. Or it is the company's
a. Unaffected attempt to stimulate sales by directing persuasive communication to the buyers.
b. Insensitive a, Personal selling
C. Sensitive b. Advertising
d. Unconscious C. Publicity
250. If the firm stops operating, the loss is equal to d. All of the above
a. Marginal cost 255. The free samples of shampoo or soap are examples of
b. Opportunity cost a. Coupons
C. Total variable cost b. Premiums
d. Total fixed cost C. Sampling
251. The main source of government revenues are d. Rebate
a. Taxes 256. Which is a characteristic of an oligopolistic industry?
b. Fees a. Market situation with only one seller
C. Fines b. Market situation with only a few competing sellers
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C. Market situation with one buyer b. Coupons
d. Open market C. Sampling
257. A term created to described a situation of simultaneous economic stagnation, d. Premiums
high unemployment and inflation is 262. Non-price competition often takes the form of
a. Deflation a. Produdt differentiation
b. Inflation b. Collusion
C. Stagnation C. Homogenous products
d. Depression d. Price wars
258. A legally imposed price above the equilibrium price 263. Among the effedts and widespread unemployment is
a. Price control a. Supply effect
b. Support Price Income effect
C. Price ceiling C. Substitution effect
d. Subsidy d. None of the above
259. If the income elasticity of the good is negative, we may conclude that 264. A legally set price below the equilibrium price
a. The good is a normal good a. Price control
b. The demand curve for this good must be downward sloping b. Price floor
c. The good is an inferior good CPriceceiling
d. The good is a substitute good d. Subsidy
260. Non-personal stimulation of demand for a product, service, or business unit byy 265. The main difference between the long run and the short run is that:
panting, commercially significant news about it in published medium or obtaining a. In the long run all input are fixed while in the short run all inputs are
favorable presentation of it in radio, television, or stage that is not paid for by the variable
sponsor b. In the long run some inputs are fixed while in the short run one or two
a. Publicity inputs are fixed
b. Advertising C. All inputs in the long run are fixed while in the short run one or more
C. Promotion variable
d. Selling d. All inputs in the long run are variable while in the short run one or more
261. This is a price reduction mechanism designed to induce immediate purchase inputs are fixed
a. Rebate
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266. It is marketing activities, other personal selling, advertising, publicity to 271. It is the set of significant institutions, individuals and flows that connect the
stimulate consumer purchasing and dealer effectiveness such displays, shows, and organization or individuals to its markets.
exhibition, demonstrations and various non-recurrent selling efforts not in the a. Marketing facilities
ordinary routine. b. Marketing system
a. Sales promotion C. Middlemen
b. Consumer promotion d. Producers
C. Sales-force promotion 272. Economic is a . Science
d. Trade promotion a. Social
267. Giving a gift certificate or travel abroad to your retailer is an example of b. Biological
a. Contest C. Physical
b. Trade shows d. All of the above
C. Incentives 273. A formal organization of firms in an oligopolistic industry where decisions
d. Allowance regarding output, price, sales are made.
268. A tax imposed upon the monopolist regardless of the output level a. Cooperative
a. Ad valorem tax b. Cartel
b. Profit tax cCorporation
C. Lump sum tax d. Partnership
d. Specific tax 274. Which of the following is not a source of aggregate demand?
269. Changes in real wages are calculated by comparing changes in money wages a. Exports less imports
with changes is the b. Government expenditures
a. Rate of profits work C. Savings
b. Effort of work d. Consumption expenditures
C. Cost of living 275. It is a function performed on a product that alters its form, time, place or
d. Tax rate possession characteristics. It involved costs and add value to the product (value
270. The marginal product of a variable input is the: added) and somebody has to pay for it.
a. Change in total output divided by the change in total variable input a. Services
b. Added output produced by an added unit of variable input b. Production
C. Output per unit of variable input C. Marketing
d. Total output divided by total variable input
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d. Utility b. Dividends
276. With labor as the variable input, when marginal product of labor is zero. C. Investment income
a. Total product is minimum d. Personal taxes
b. Total product is maximum 281. It involves contracting with sellers of inputs, maintaining an adequate supply
C. Total product is increasing for production and scheduling deliveries to the local plant.
d. Total produ ct is decreasing a. Inventory
277. A management orientation that holds that the key task of the organization or b. Procurement
producers is to determine the needs, wants, and values of a target market and to C. Marketing
adapt the organization to deliver the desired satisfaction more effectively and d. Product delivery
efficiently than its competitors. 282. It refers to the relationship between the maximum amount of output that can
a. Marketing management be produced and the amount of input required to make that output
b. Marketing concept
a. Total physical product
C. Product concept
b. Marginal product
d. Sodietal marketing concept
C. Production function
278. Economic principles can be presented in
d. Input productivity
a. Graphs 283. A management orientation aimed at generating customers' satisfaction and long
b. Mathematical equ ation
run consumer ad public welfare as the key to satisfying organizational goals and
C. Tabular form
responsibilities
d. All of the above a. Product concept
279. The banner program for agricultural development. It is a transitional blueprint b. Marketing concept
for putting AFMA to work. C. Societal marketing concept
a. Emergency Employment Program d. Marketing management
b. Comprehensive Agrarian Reform Program 284. The essential characteristics of capitalism are
C. Urban Development Housing Program a. Profit motive
d. Ginintuang Masaganang Ani Program b. Economic freedom
280. An important difference between personal income and personal disposable C. No private property
income consists of d. A & B
a. Personal wages 285. The using up of commodities to satisfy human wants
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Consumption a. Competitive goods
b. Distribution b. Market goods
c. Rationing C.Consumptiongoods
d. Production d. Productive goods
286. The phase of the cyde wherein output and employment expand to full 291. Reserve held by the bank over the legal reserve is called
employment is a. Required reserve
a. Recovery b. Excess reserve
b. Peak C. Interest rate
C. Recession d. Neither a nor b
d. Trough 292. The opposite of solvency and describes how much of the total capital of the
287. The word market comes from the Latin word which means cooperative consists of debt payable to creditors and banks.
merchandise or trade or a place where business is conduted. a. Indebtedness
a. Marcatus b. Loans
b. Marcitus C. Assets
c. Marces d. Net worth
d. Marca 293. Stage II of the production function always begin where the
288. The cost incurred by firm that varies with output produced a. Average product is zero
a. Implicit cost b. Average product starts to dedine
b. Explicit cost C. Total product starts to dedline
C. Opportunity cost d. Marginal product starts to be negative
d. Variable cost 294. This is a pricing strategy to gain more customers while maintaining/holding the
289. An organization/association who aids the various middlemen in performing their present ones (e.g. Odd-centavo pricing, even centavo pricing, price of PO.99 etc.)
tasks, but do not directly participate in the marketing processes a. Psychological pricing
a. Market associations b. Unit pricing
b. Broker C. Price lining
C. Fadlitative organizations d. Special pricing
d. Agent middlemen 295. Utilization of goods and services for the satisfaction of wants and needs
290. Goods that are produced to satisfy consumption needs directly a. Production
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b. Distribution d. Public auction
C. Utilization 301. Which item does not belong to the group?
d. Consumption a. Descriptive economics
296. Goods which do not satisfy consumption needs directiy but are used to meet b. Production economics
the requirements of other industries. C. Policy economics
a. Productive goods d. Economic theory
b. Competitive goods 302. The law which states that buyers are likely to buy more goods and services as
price decreases and buy less goods and services as prices rises.
C.Consumption goods
d. Market goods a. Law of supply
297. Money balances held to meet unforeseen contingencies is referred to as b. Law of diminishing returns
a. Speculative demand for money C.Law of demand
b. Transaction demand for money d. Law of increasing cost
C. Real demand for money 303. Nominal money supply is
d. Precautionary demand for money a. Flow of receipts per unit of time
298. Refers to both unsold products and unprocessed raw materials or other inputs b. The peso value of the nation's money supply
a. Inventory C.Checking accounts at commercial banks
b. Stocks d. Peso value of the money supply over the price level
304. It is essentially a set of guidelines for the group enterprise
C. Inputs
a. Business plan
d. None of the above
b. Vision
299. When AC is at a minimum
C. Mission
a. TVC is maximum
b. AVC = MC
d. Rules and regulations
C. MC AC 305. When MP is maximum
d. AFC is minimum a. TP starts to increase at a decreasing rate
300. It is also termed as the arena for exchange between the buyer and the seller b. It is the point of inflexion of the TP curve
a. Assembly centers C. AP is increasing and less than MP
b. Stock exchangee d. All of the above
C. Market
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306. Organizations that deals with business enterprise, which is owned, patronized a. Increasing cost
and managed by members, is called b. Constant cost
a. Corporation C. Decreasing cost
b. Sole proprietorship d. Minimum cost
C. Cooperative 312. The simplest forms of business organization is
d. General partnership a. Corporation
307. Which is not a variable input? b. Cooperative
a. Level of fertilizer C. General partnership
b. Number of laborers d. Sole proprietorship
C. Interest 313. It shows the physical relationship between the level of inputs and the resulting
d. Bags of animal feeds output of goods and services
308. A market condition which causes price to increase decreasing, decreasing the Production possibility
amount that each consumer is willing to buy. b. Production function
a. Demand C. Indifference curve
b. Surpluss d. Demand curve
C. Shortage 314. The demand for "necessities" tend to be
d. Market equilibrium a. Elastic
309. Phase in the business cycle when economic prosperity is experienced is the b. Perfectly elastic
a. Recession C. Inelastic
b. Peak d. Unitary elastic
C. Trough 315. Commodities that have been processed but require further processing before
d. Recovery phase they are made available to the final consumer are called
310. The introduction of new products or activities to the cooperative. a. Crude materials
a. Product development b. Finished goods
b. Diversification C. Durable goods
C. Product sampling d. Intermediate goods
316. A method of cost covering with a fixed percentage of the sale's price deducted
d. Intensification
from the total sales proceeds.
311. The term economies of scale is most closely related to:
a. Kick-back
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b. Tax d. None of the above
C. Commission 322. A union of two or more organizations which creates a new association and
d. Share terminates the original organizations involved.
317. Total product divided by total cost is: a. Merger
358. It refers to any activity that uses resources today allowing for greater b. Nominal GNP
C. GNP at current price
production in the future, and hence greater consumption
d. Unadjusted GNP
a. Inventory
363. The strawberries of Benguet can be bought in the supermarkets of Manila.
b. Savin9
C. Investment What utility was created in this situation?
d. Deposit a. Form utility
359. A cooperative's proceeds, usually called net savings, are returned to members b. Time utility
in proportion to their use of the cooperative-that is, according to the amount they c. Possession utility
d. Place utility
bought or sold to the cooperative.
364. This marketing function involves the establishment and maintenance of uniform
a. Patronage refund
measurement. This function also simplifies buying and selling, since it makes
b. Shares
possible the sale by sample and description.
C. Dividend
a. Financing function
d. Stocks b. Risk- bearing
360. Using marginal approach the firm will maximize profit or minimize losses by C. Market intelligence function
produdng at the point where: d. Standardization function
a. Total revenue = total cost 365. Interest, the payment for the use of capital is commonly expressed
b. Marginal cost = marginal product a. In absolute amount
C. Marginal revenue = marginal cost b. As a combination of percentage and absolute amount
d. Marginal cost = marginal utility C. In percent
e. Marginal revenue = price of the output d. None of the above
361. The agency which is mainly responsible to promote the welfare of fishery sector
is
437. Which among the following transactions should be included in the computation C. Taxes
of GNP? d. Savings
442. The arm of the government that oversees trade, industry, and investment
a. Sale of second-hand automobile
activities is the
b. Sale of agricultural products like vegetables and cereals
Philippine Trade Training Center
C. Sale of marketable securities like bonds and stocks
b. Philippine International Trading Corporation
d. None of the above
C. Department of Tourism
438. The extent of protection of agricultural outputs is measured by
d. Department of Trade and Industry
a. National Power Corporation 443. The process of transferring the output of a produ ction process to the different
b. National Performance Coeffident
sectors of the economy.
C. National Protection Cofactor
a. Marketing
d. Nominal Protection Coefficient
b. Distribution
439. Charge a high price because you have a substantial competitive advantage.
C. Transportation
However, the advantage is not sustainable. The high price tends to attract new
d. Selling
competitors into the market, and the price inevitably falls due to increased supply.
444. The phase of the business cycle wherein output is at its highest and
a. Penetration Pricing
employment expands to full employment.
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a. Peak 449. Which of the following expresses how changing prices affect households?
b. Trough a. CPI
C. Recovery b. GDP deflator
d. Recession C. PPI
445. A demand for wage increase can cause d. All of the above
a. Demand-pull inflation 450. An investment is not acceptable if Benefit Cost Ratio is
b. Both Demand-pull inflation and cost-push inflation a. One
C. Cost-push inflation b. Greater than one
d. None of the above C. Positive
446. The trading block where the Philippines belongs is d. Less than onee
a. ASEAN Free Trade Area 451. It is the utilization of goods and services
b. ASEAN for Trade Association a. Consumerism
C. Atlantic Free Trade Association b. Satisfaction
d. Assocation of Food and Trade Asia C. Distribution
447. This is a no frills low price. The cost of marketing and manufacture are kept at d. Consumption
a minimum. Supermarkets often have econ omy brands for soups, spaghetti, etc. 452. The reserve held by the bank over and above the legal reserve
a. Penetration Pricing a. Required reserve
b. Premium Pricing b. Excess reserve
C. Price Skimming C. Interest rates
d. None of the above
d. Economy Pricing
453. It measures the degree given to value added of agricultural sector
448. When an economy undergoes basic structural changes like trends towards
a. Effective Prevention Ration
traditional agriculture to modern industry, transformation of rural sectors into b. Effective Protection Rate
urban units, replacement of small scale & cottage industries by large scale C. Effective Protection Reconnaissance
manufacturing units, and introduction electricity or others. d. None of the above
a.Seasonal Unemployment 454. The price charged for products and services is set artificially low in order to gain
b.Cydlical Unemployment market share. Once this is achieved, the price is increased. This approach was
C.Disguised Unemployment used by France Telecom and Sky TV.
d.Structural unemployment a. Penetration Pricing
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b. Premium Pricing b. Structural unemployment
C. Price Skimming C. Cyclical unemployment
d. Economy Pricing d. Underemployment
455. A situation where the productivity of the working force is very low because thee 460. It is a money wage expressed in terms of the goods and services it can
number of workers is more than what is optimally desirable purchase.
a. Seasonal Unemployment a. Money wage