Professional Documents
Culture Documents
Eut`r?
Ecverem` Hubk`, Nrekjlsj` Ertur`
Esbs`r?
Zecezer Xl`s, O`rdb Culs
Jeoeierje ‚ Qbrÿ
815<
ÉKMLJB
5
@hobtlv`s dbkbrecbs?
@hobtlv`s bspbjénlj`s?
XBZRIBK
NRKMEIBK]@ ]BÚXLJ@.
Lkn`riejlúk dbkbrec
J`kncljt`(s) rbcejl`kem`(s)
J`iuklmembs enbjtemes
Ejt`rbs lkv`cujrem`s
Rhljejlúk ‚ met`s mb pr`ybjt` mbspuìs mbc j`kncljt`
BOBZ MB MBZEXX@C
MBZEXX@CC@?
C@?
CLKBEILBK]@Z
CLKBEILBK]@Z BZ]XE]ÌDLJ@Z
BZ]XE]ÌDLJ@Z??
5. Mbserr`cc` Z`jlec?
8. Mbserr`cc` Bj`kúilj`?
:. Mbserr`cc` ]brrlt`rlec ‚ Eihlbktec?
=. Mbserr`cc` Lkstltujl`kec ‚ @rdeklzejl`kec?
EKÅCLZLZ BZ]XE]ÌDLJ@
@HOB]L^@Z BZ]XE]ÌDLJ@Z?
J@KJCRZL@KBZ
XBNBXBKJLEZ HLHCL@DXÅN
HLHCL@DXÅNLJEZ
LJEZ
EKBV@Z
8
EDXEMBJLILKB]@
Edrembzj` e Ml`s j`i` il dulem`r qulbk julme mb ié bk t`m` i`ibkt` y
jeme jeilk` t`iem`, ec lkdbklbr` y m`jbktb O`rdb Culs Zecezer Xl`s7 p`r ce
bxpbrlbkjle
treheo`s y `p`rtuklmem qub k`s hrlkme pere rbeclzer j`k ìxlt` kubstr`s
y pr`ybjt`s.
Zlk keme iås qub ej`ter ce lkn`riejlúk e j`ktlkuejlúk.
:
J@KNCLJ]@Z Z@JLE
BK]XB J@IRKLMEM
\QX@\BJ]@
ILKBXLE ‚
JEÕEXLEJ@-
NBXXBÕENB
=
@HOB]L^@Z
@hobtlv`s dbkbrecbs?
@hobtlv`s bspbjénlj`s?
2
Xbsuibk
Bc tbrilk` j`kncljt` ilkbr` bs ye iås j`iÿk bs bst`s tlbip`s mbc sldc` xx e
reéz qub ilkbrées ektldues fek dbkbrem` uk lipejt` iuy hrusj` bk ces
tlbrres p`r bkmb pbrs`kes mb ces j`iuklmembs enbjtemes ` j`k pr`ybjt`s
ilkbr`s sb cbvektek bk uke s`ce v`z.
Z`k jrbbkj
jrbbkjles
les b lmb
lmbes
es fbrbme
fbrbmemes
mes mb ekjbst
ekjbstr`s
r`s,, mb flst`r
flst`rles
les qub nubr`k
nubr`k
j`ktemes, ilt`s ` cbybkmes ejbrje bc lipejt` ibml` eihlbktec qub uke
ilkbre `jesl`ke.
Bxlstbk p`r `tr` cem` ilkbrées ` pr`ybjt`s ilkbr`s, c`s juecbs fek sehlm`
treheoer mb ce iek` oukt` j`k ce j`iuklmem mekm` bipcb`s, eyumekm` e ce
z`ke, mekm` bmujjlúk, bj`kúiljeibktb y feste bk ecduk`s jes`s fek tbklm`
mb j`iprer tbrrbk` ` trescemer y rbuhljer e ces pbrs`kes.
Bstb
ejehepr`hcbie bs dbkbrem`
bc edue, j`kteilke bc eedue,
reéz mb qub ces
iec`dre tu pbrs`kes
juctlv` y mljbk qub ceilt`s
bktrb `tr`s ilkbrée
ces
juecbs dbkbrek pr`tbste7 bst` sb mbhb e qub c`s p`hcem`rbs mb ce z`ke k`
tlbkbk uke hubke lkn`riejlúk.
F`y p`
F`y p`rr f`y
f`y bs nåjl
nåjlcc bkj`
bkj`kt
ktre
rers
rsbb e ib
ibku
kum`
m` j`
j`kk ml
mlnb
nbrb
rbkt
ktbs
bs jr
jrlt
ltbr
brl`
l`ss y
pbrspbjtlves pere
pere mbnlklr uk j`kncljt` i
ilkbr`.
lkbr`.
>
L. Nukmeibkt` tbúrlj`.
Bc j`kn
j`kncl
cljt
jt`` s`
s`jl
jl`` eihl
eihlbk
bkte
tecc bs db
dbkb
kbre
rem`
m` p`
p`rr uk
ukee jl
jlbr
brte
te je
jekt
ktlm
lmem
em mb
ieklnbstektbs ektl ilkbr`s j`k lmbes kbdetlves rbspbjt` e ce ilkbrée, lmbes
j`i`?
Ce ilkbrée
ilkbrée j`ktei
j`kteilke
lke ces edues
edues,, c`s ekliecb
ekliecbss sb bknbriek
bknbriek y iubrbk
iubrbk,, ce
vbdbtejlúk mbseperbjb, bktrb `tres.
5. Zbd
Zbdÿk
ÿk mb
mbnbk
nbks`r
s`rée
ée m
mbc
bc pubhc
pubhc``
Bk ce ejtue
ejtueclm
clmem,
em, mbnbk
mbnbks`r
s`rée
ée mb
mbcc pu
pubhc
bhc`` sbdÿk
sbdÿk su ÿctli`
ÿctli`
rbp`rtb bsteméstlj` K± 56>, mljb qub bc >=% mb j`kncljt`s s`k
p`r ejtlvlmembs ilkbres, ye qub s`k 4< jes`s mb j`kncljt`s
s`jl` eihlbktecbs bk bc sbjt`r ilkbr`.
4
8156 815
Klvbc mb d`hlbrk` K± jes`s %
]@]EC 56: 511.11%
D`hlbrk` kejl`kec 554 >:.<1%
D`hlbrk` rbdl`kec :> 5<.41%
D`hlbrk` c`jec 5< 51.=1%
Q`mbr oumljlec 2 8.41%
@rd. J`kst. Eutúk`ie 2 8.41%
Q`mbr cbdlscetlv` 5 1.21%
6
8156 815
Klvbc mb d`hlbrk` K± jes`s %
]@]EC 56= 511.11%
D`hlbrk` kejl`kec 55< >=.41%
D`hlbrk` rbdl`kec :< 85.81%
D`hlbrk` c`jec 56 <.61%
K± jes`s
85.81%7 55%
]@]EC
Dlhlbrk` kejl`kec
D`hlbrk` rbdl`kec
D`hlbrk` c`jec
511.11%7 21% Q`mbr oumljlec
@rd. J`kst. Eut`k`ie
>=.41%7 :8% Q`mbr cbdlscev`
<
5. J@KNCLJ]@
J@KNCLJ]@ ILKBX@
ILKBX@ J
J@I@
@I@ BOBIQ
BOBIQC@
C@
NBXXBÕENB
Ejtuecibktb s`k mlvbrs`s c`s j`kncljt`s, y mbktr` mb bst`s bxlstbk
suh-j`kncljt`s7 bst`s sb rbdlstrek sbdÿk su jetbd`rée.
Bc j`kn
j`kncl
cljt
jt`` mb ie
iey`
y`rr bk
bkvb
vbrd
rdem
emur
uree bs bc mb j`j`kn
kncl
cljt
jt`` s`jl
s`jl``
eihlbktec, ye qub mbktr` mb bstb bståk c`s pr`hcbies ilkbr`s `
j`kncljt`s bktrb uke j`iuklmem y bc sbjt`r ilkbr`.
e. JEÕ
JEÕEXL
EXLEJ@
EJ@ J@Q
J@QQBX
QBX QBX
QBXR
R Z.E.
Z.E.
bs uk pr`ybjt` ilkbr` qub tuv` pr`hcbies e lkljl`s mbc eõ` 8158 pere
bxpc
bxpc`t
`ter
er.. Bs
Bstå
tå uhlj
uhljem
em`` bk ce pr
pr`v
`vlk
lkjl
jlee mb Nb
Nbrr
rrbõ
bõen
enbb mb ce rb
rbdl
dlúk
úk
51
Lkn`riejlúk dbkbrec
J`kncljt`(s) rbcejl`kem`(s)
K`ihrb Cuder
Q`hc
Q`hcem
em`r
`rbs
bs mb Jeõe
Jeõerl
rlss K@ qu
qulb
lbrb
rbkk Mlstrlt` Jeõerls, pr`vlkjle mb Nbrrbõenb,
pr`ybjt` ilkbr` Jeõerlej`
Jeõerlej` rbdlúk mb Ceiheybqub
Rhljejlúk Mlst
Mlstrl
rlt`
t` Jeõe
Jeõerl
rls,
s, pr
pr`v
`vlk
lkjl
jlee mb Nb
Nbrr
rrbõ
bõen
enb,
b, rb
rbdl
dlúk
úk mb
Ceiheybqub
Qeés(bs) Qbrÿ
Lkljl` mbc meõ` 5<<=
Lkljl` mbc j`kncljt` 8158
J`iuklmembs enbjtemes
K`ihrb @jupejlúk
J`iuklmem mb Jeõerls EDXLJRC]RXE
Ejt`rbs lkv`cujrem`s
K`ihrb @jupejlúk
Mbnbks`rée mbc pubhc` mb Ceiheybqub EMILKLZ]XEJL@K-QX@MRJ]L^E
Nrbktb mb mbnbkse mb Jeõerls J@KZBX^EJL@K MB XBJRXZ@Z
Jekmbktb J`ppbr J`rp. ILKBXLE
Jeõerlej` J`ppbr Qbrÿ Z.E. ILKBXLE
55
58
Ep`y`` bk bs
Ep`y bstu
tuml
ml`s
`s pr`n
pr`nbs
bsl`
l`ke
kecb
cbss te
tecb
cbss j`
j`i`
i`?? bk
bknbnbri
ribr
brée
ée,, lk
lkdb
dbkl
klbr
brée
ée
edrúk`
edrúk`ie
ie,, lkdbk
lkdbklbr
lbrée
ée ed
edréj
réj`ce
`ce,, lkd
lkdbkl
bklbré
bréee z``tbj
z``tbjkle
kle,, ibmljl
ibmljlke
ke fuiek
fuieke,
e,
ibmljlke vbtbrlkerle y pslj`c`dée.
LKLJL@
LKLJL@ MBC QX@HC
X@HCBI
BIE
E MB CE ILKB
LKBXÉE
XÉE BK]XB
K]XB
Q@HCEJLÚK?
Bc pr`hcbie sb ml` e lkljl`s mbc 8158 bk ierz`, ce p`hcejlúk sb cbvektú y
tuvlbr`k ilbm` qub sus tlbrres sbek enbjtemes.
5:
lktbrkejl`kec
s`hrb Qubhc`squb eipere5><
Lkmédbkes e c`s
mbpubhc`s y j`iuklmembs
ce @rdeklzejlúk j`i` bcmbcJ`kvbkl`
Lktbrkejl`kec ]reheo`
5=
Jeõerlej`` j`kt
Jeõerlej j`ktlbkb
lbkb 428
428.=
.= ilcc`kb
ilcc`kbss mb t`kbceme
t`kbcemess mb j`hrb, j`k uke cby mb
j`kjbktrem` pur` mb 1.=2% mb j`hrb, 1.14 d/t mb `r` y 5.< d/t mb pcete. ]`m`
bst` bqulvecmrée e 4,2:: ilc ilcc`kbs clhres mb j`hrb, 5.4 ilcc`kbs mb `kzes
mb `r` y =2.8 ilcc`kbs mb `kzes mb pcete.
52
BOBZ MB MBZEXX@CC@?
Mbnlklm`s j`i` ces årbes, ` jeip`s mb ejtuejlúk, tbies jcevbs ` mlibksl`kbs
prl`rlterles qub sb lmbktlnljek bk ce vlslúk, s`hrb ces juecbs sb pcektbe treheoer mb
iekbre slstbiåtlje. Bk bst`s jeip`s mb ejtuejlúk sb mbhbk j`kjbktrer c`s bsnubrz`s
lkstltujl`kecbs b lkmlvlmuecbs y sb `rdeklzeråk ces ejjl`kbs, pcekbs, pr`dreies,
5>
5. Mbserr`cc` Z`jlec
8. Mbserr`cc` Bj`kúilj`
CLKBEILBK]@Z BZ]XE]ÌDLJ@Z?
Z`hrb ce hesb mb c`s bobs mb mbserr`cc` sb fek c`drem` j`kstrulr c`s clkbeilbkt`s
bstretìdlj`s qub sb mbrlvek mb jeme bob?
5. Mbserr`cc` Z`jlec?
- Zbrvljl`s håslj`s,
- Bmujejlúk,
- Zecum
- Jucture
- Zbdurlmem jlumemeke.
8. Mbserr`cc` Bj`kúilj`?
- Mbserr`cc` edr`pbjuerl`
- ]uréstlj`
- J`ipbtltlvlmem y biprbkmlilbkt` c`jec.
54
Bktrb c`s bcbibkt`s lktbrk`s nldurek ces n`rtecbzes y ces mbhlclmembs mb ce s`jlbmem y
mb c`s mlvbrs`s sbjt`rbs mb ce pr`vlkjle.
C`s bcbibkt`s
sltuejl`kbs bxtbrk`s s`kp`r
k` j`ktr`cemes cesbc`p`rtuklmembs
d`hlbrk` c`jecyyeibkezes,
ce s`jlbmemqub p`rmbsuce
jlvlc c ejeråjtbr s`k
pr`vlkjle.
Bc teccbr mb pceklnljejlúk bstretìdlje slrvlú pere bstb nlk, c`s rbsuctem`s mb bstb
ekåclsls mb ejubrm` e c`s bobs mb mbserr`cc` sb mbteccek e j`ktlkuejlúk?
@HOB]L^@Z BZ]XE]ÌDLJ@Z?
Bktb
Bktbkm
kmlm
lm`s
`s j`i`
j`i` ces
ces prl`
prl`rl
rlme
memb
mbss ` pr
pr`p
`pús
úslt`
lt`ss qub
qub `r
`rlb
lbkt
ktek
ek ces
ces ejjl
ejjl`k
`kbs
bs
lmbktlnljemes pere jeme bob. Bstehcbjbk ces peutes pere rbeclzer uke sbjubkjle mb
ejjl`kbs. Bk bc Qcek mb Mbserr`cc` J`kjbrtem`, sb fek bstehcbjlm` juetr` (=)
`hobtlv`s bstretìdlj`s.
56
J`kjcusl`kbs
Ce p`hcejlúk
mbstrulr bk uk prlkjlpl` k` quls` qub ce ilkbrée bktrere e
sus jeip`s.
Zb j`ktr`cú bc j`kncljt` s`jlec qub fuh` bk ce z`ke, bvltekm` fbrlm`s
y iubrtbs.
Zb treheoú pere qub eihes pertbs secdek hbkbnljleme
hbkbnljlemes.
s.
Ce ilkbrée i`mbrke, rbsp`ksehcb y s`stbklhcb bs bk hubke f`re
ejbptehcb.
Zb bsjcerbjlbr`k ces lmbes ejbrje mb ce ilkbrée y sb ccbdú e uk ejubrm`
pere qub ce biprbse
biprbse jekmb
jekmbktb
ktb treheoesb.
Zb rbjupbrú ce j`knlekze mb c`s p`hcem`rbs fejlìkm`sb jferces y
mercbs uk hrbvb pesb` p`r ce `pbrejlúk.
Rke ilkbrée rbsp`ksehcb bs uke ilkbrée hlbkvbklme.
5<
Xbnbrbkjles hlhcl`drånljes
Mbnbks`rée mbc pubhc` rbp`rtb mb j`kncljt` s`jlecbs K±565 ibs mb
Ierz` mbc 815<
fttps?/ /www.jekmbktbj`ppbr.j`
fttps?//www.jekmbk tbj`ppbr.j`i/pr`ob
i/pr`objts/jeker
jts/jekerlej`-k`r
lej`-k`rtb-j`ppbr
tb-j`ppbr--
d`cm-slcvbr/ pådlke
d`cm-slcvbr/ pådlke `nljlec mb jekmbktb J`ppbr.
fps?//www.jekmbktbj`ppbr.j`i/kbws-rbcbesbs/j`iukljem`-mb-
prbkse/8158/
81
Ekbx`s
85