6





ARTS – Grade 6
Alternative Delivery Mode
Quarter 1 – Module 6: Ideas of a Logo
First Edition, 2020

Republic Act 8293, section 176 states that: No copyright shall subsist in any
work of the Government of the Philippines. However, prior approval of the government
agency or office wherein the work is created shall be necessary for exploitation of such
work for profit. Such agency or office may, among other things, impose as a condition
the payment of royalties.

Borrowed materials (i.e., songs, stories, poems, pictures, photos, brand names,
trademarks, etc.) included in this module are owned by their respective copyright
holders. Every effort has been exerted to locate and seek permission to use these
materials from their respective copyright owners. The publisher and authors do not
represent nor claim ownership over them.

Published by the Department of Education-Division of Palawan

Natividad P. Bayubay. CESO VI
Assistant Schools Division Superintendents:
Loida Palay-Adornado

Development Team of the Module

Writers: Stephanie Jane Oribiana
Editor: Aloha E. Davao
Reviewer: Rey M. Bundal
Illustrator: Malik Rasid B. Janabbil
Layout Artist: Mely O. H.Mohamad
Management Team: Aurelia B Marquez
Rodgie S. Demalinao
Felipe L. Argueza Jr.
Romie B. Fresnillo

Printed in the Philippines by ________________________

Department of Education – Schools Division of Palawan

Office Address: PEO Road, Barangay BancaoBancao, PPC
Telephone Number: (048) 433-6392
Email Address: palawan@deped.gov.ph
Website www.depedpalawan.com

ii
 6


 

iii
Introductory Message
For the facilitator:

Welcome to the Arts – Grade 6 Alternative Delivery Mode (ADM) Module

on Ideas of a Logo

This module was collaboratively designed, developed and reviewed by

educators both from public and private institutions to assist you, the teacher
or facilitator in helping the learners meet the standards set by the K to 12
Curriculum while overcoming their personal, social, and economic
constraints in schooling.

This learning resource hopes to engage the learners into guided and
independent learning activities at their own pace and time. Furthermore, this
also aims to help learners acquire the needed 21st century skills while taking
into consideration their needs and circumstances.

In addition to the material in the main text, you will also see this box in the
body of the module:

Notes to the Teacher

“Art is a place for children to learn to trust
their ideas, themselves, and to explore
what is possible.”
- Maryann f. Kohl

As a facilitator, you are expected to orient the learners on how to use this
module. You also need to keep track of the learners' progress while allowing
them to manage their own learning. Furthermore, you are expected to
encourage and assist the learners as they do the tasks included in the module.

For the learner:

Welcome to the Arts – Grade 6 Alternative Delivery Mode (ADM) Module on Ideas of
a Logo.

This module was designed to provide you with fun and meaningful opportunities for
guided and independent learning at your own pace and time. You will be enabled to
process the contents of the learning resource while being an active learner.

This module has the following parts and corresponding icons:

2
 What I Need to Know This will give you an idea of the skills or
competencies you are expected to learn in the
module.

What I Know This part includes an activity that aims to

check what you already know about the
lesson to take. If you get all the answers
correct (100%), you may decide to skip this
module.

What’s In This is a brief drill or review to help you link

the current lesson with the previous one.

What’s New In this portion, the new lesson will be

introduced to you in various ways; a story, a
song, a poem, a problem opener, an activity
or a situation.

What is It This section provides a brief discussion of the

lesson. This aims to help you discover and
understand new concepts and skills.

What’s More This comprises activities for independent

practice to solidify your understanding and
skills of the topic. You may check the answers
to the exercises using the Answer Key at the
end of the module.

What I Have Learned This includes questions or blank

sentence/paragraph to be filled in to process
what you learned from the lesson.

What I Can Do This section provides an activity which will

help you transfer your new knowledge or skill
into real life situations or concerns.

Assessment This is a task which aims to evaluate your

level of mastery in achieving the learning
competency.

Additional Activities In this portion, another activity will be given

to you to enrich your knowledge or skill of the
lesson learned.

Answer Key This contains answers to all activities in the

module.

At the end of this module you will also find:

3
References This is a list of all sources used in developing
this module.

The following are some reminders in using this module:

1. Use the module with care. Do not put unnecessary mark/s on any part of the
module. Use a separate sheet of paper in answering the exercises.
2. Don’t forget to answer What I Know before moving on to the other activities
included in the module.
3. Read the instruction carefully before doing each task.
4. Observe honesty and integrity in doing the tasks and checking your answers.
5. Finish the task at hand before proceeding to the next.
6. Return this module to your teacher/facilitator once you are through with it.
If you encounter any difficulty in answering the tasks in this module, do not
hesitate to consult your teacher or facilitator. Always bear in mind that you are
not alone.

We hope that through this material, you will experience meaningful learning and
gain deep understanding of the relevant competencies. You can do it!

What I Need to Know

This module was designed and written with you in mind. It is here to
help you master the nature of Logo. The scope of this module permits it to be
used in many different learning situations. The language used recognizes the
diverse vocabulary level of students. The lessons are arranged to follow the
standard sequence of the course. But the order in which you read them can
be changed to correspond with the textbook you are now using.

This module is entitled:

Lesson 6 – Ideas of a Logo

After going through this module, you are expected to:

Explain ideas of a logo.

4
 What I Know

Test 1 Directions: Read the sentences below and answer the following
questions. Encircle the letter of the correct answer.

1. This is usually a word that we see in a product. What do we call it?

a. Logo c. Person
b. Title d. Song

2. A logo is important in a product. Does the statement tell a fact?

a. No, it is just a lie.
b. Maybe.
c. No, it is not important in a product.
d. Yes, it is important because it shows where it belongs.

3. How do we express our ideas towards a logo?

a. We just feel it.
b. By using our imagination and our thinking skills.
c. By just looking at it.
d. I don’t know.

4. When we are using our imagination our arts become ugly. Does the
statement tell a fact?
a. Yes.
b. Maybe.
c. No, it becomes more beautiful.
d. Never mind.

5. It is a symbol or other design adopted by an organization to identify its

product, uniform, vehicles and etc. What is it?
a. Name b. title c. Diploma d. Logo

5
 Test II Directions: Make a Simple Logo about your interest. Explain it
briefly. (5points)

Rubrics:
5 Draw a logo that suit his interest.
Shows creativity and cleanliness towards his work.
Explain on-point his ideas about his logo.

4 Draw a logo that suit his interest.

Shows creativity but not that neat, towards his work.
Explain his ideas about his logo.

3 Draw a logo that suit his interest.

Explain his ideas about his logo.

2 Draw a logo but does not show creativity and does not explain his ideas.

1 Does not finished his logo.

6
 Lesson

6 Ideas of a Logo

What’s In

Directions: Choose the letter of the best answer. Write the chosen letter on a
separate sheet of paper.
1. These logos are used as personal images represent brand possessions,
achievements, or even personal identity.
a. Personal logos
b. Business and Product logos
c. Brand
d. None of the above
2. In doing an affectively logo you must consider this. It instantly makes people
associate traits or messages with a company, group, product, or service.
Through symbols, people find it easier to recognize, identify, or recall images
than texts.
a. Colors
b. Words, Texts
c. Free – form
d. Symbol
3. It is an important field of graphic arts. Like all graphic arts, logo design about
communicating as specific message to the intended target audience.
a. Text
b. Design
c. Logo Design
d. Designers
4. These are now the gold standard of logo design. Its pertain to the logos are
available in softcopies in the computers, smartphone, tablet, television and
other gadgets.
a. Texts
b. Digital Logos
c. Designs
d. Logo
5. Does logo need to be simple yet attractive?
a. Yes
b. No
c. Maybe
d. Not sure

7
Directions: Make you own Simple Logo of a product that you can use during this
pandemic (COVID-19). Explain it Briefly. (5points)

Rubrics:
5 Draw a logo and shows creativity and cleanliness towards his work.
4 Draw a logo shows creativity but not that neat, towards his work.
3 Draw a logo but does not show creativity.
2 Does not show interest in doing his logo.
1 Does not finished his logo.

Notes to the Teacher

“It is easier to do a task if we always believe in ourselves, rather
than not doing our best.”

8
 What’s New

Complete Me!
Directions: Complete the word using a yellow crayon or any coloring
material and make a brief explanation about it.

_____________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________

What is It
Let’s learn about making logo.
What is logo?
A logo is a symbol or emblem that is unique to a brand, an individual,
Company or Business.

There are five (5) characteristics of a logo. The five characteristics of a

logo are Simple, Scalable, Memorable or Impactful, Versatile, and Relevant.
Let us enumerate the characteristics of a logo, one by one, the first
characteristic is SIMPLE. Simple logos are the ones people can recognize as
soon as they see them. The simplest logos are the ones people remember the
most. The second one is Scalable, a great logo should be simple enough to
be able to be scaled down or up and still look good. The third one is
Memorable or Impactful; a great logo should be impactful. You want to
capture your viewer’s attentions and leave an impression (a positive
impression, hopefully). Next, is being Versatile. A great logo should look
equally good on any web device and on any kind of print material. And the

9
last one is Relevant; a great logo should be relevant to your practice. It has
to have meaning that relates to the work you are doing.

KNOW MORE: Explaining ideas about a logo

What is identity design?

www.nestle.com.ph

One major role in the ‘brand’ of a company is its identity. Sometimes, we

buy any product even if we don’t actually know if what is for because of its
logo or brand.

To understand what a logo is, we must first understand what it is for.

A logo is for… identification.

A logo identifies a company or product by the use of a mark, flag, symbol or

signature.
To illustrate this concept, think of logos like people. We prefer to be called
by our names – James, Trisha, John – rather than by the confusing and
forgettable description of ourselves such as “the guy who always wears pink
and has black emo hair”. In this way, we can identify the business in a way
that is recognizable and memorable.

How do we interpret or explain an idea of a logo?

We can interpret or give the meaning of a logo by just using our

imagination and thinking skills. Nowadays, internet is not new to us. We
can always find the meaning of anything by just googling it. Logo does not
necessarily be hard to interpret because the harder it gets, it become boring
to look at. A simple interpretation of a logo is enough, as long as you use
your imagination. Explaining an idea of a logo is important, because it may
widen the knowledge of the costumer on what product do you want to sell.

10
 What’s More

Activity 1: In this Activity your understanding of the lesson will be test. Are
you ready?
Directions: Give the Five (5) characteristics of a logo design.

Characteristics of a
Logo

Activity 2 Directions: Explain the importance of interpreting your logos’

idea, 4-5 sentences will do. USE YOUR OWN WORDS.
_____________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
_______________________________________________________________.

11
 What I Have Learned

Activity 3: Fill me in!

A. Directions: Fill in the blanks the correct word to complete the

statement below.

A _______ is a symbol or emblem that is unique to a brand, an

individual, Company or Business. We can ___________ or give the meaning of
a logo by just using our ___________ and ____________ skills. Nowadays,
_____________ is not new to us. We can always find the meaning of anything
by just googling it. _________ does not necessarily be hard to interpret
because the ____________ it gets, it become _________ to look at. A __________
interpretation of a logo is enough, as long as you use your imagination.
_______________________ of a logo is important, because it may widen the
knowledge of the costumer on what product do you want to sell.

Have you done it well? Let us boost your understanding in the next
activities. You really are a good thinker.

What I Can Do

ACTIVITY 4: DO YOUR OWN LOGO. (10 points)

Materials:
• Sketch Paper
• Pencil/colored pencils/colored markers
• Computer (If Available)
• Access to the internet (If Available)

Tasks:
1. You are tasked to create a logo design that represents you as a
person. Your logo must represent/symbolize your personal
interests and beliefs.
2. Use up two to three colors within the design: keep it simple, not
too visually distracting.
3. Create an initial sketch of the logo.
4. Create a final computer graphic design of your logo. (If computer
is available)

12
 5. Write a brief explanation about your logo.
6. Afterwards, you will share you work.

Rubrics:
10-9 Draw a logo that represent your personality.
Shows creativity and cleanliness towards his work.
Explain on-point his ideas about his logo and share it to his classmates.

8-7Draw a logo that represent your personality.

Shows creativity but does not show cleanliness towards his work.
Explain on-point his ideas about his logo and share it to his classmates

6-5 Draw a logo that represent your personality.

Shows creativity and cleanliness towards his work.
Does not explain his ideas of his logo.

4-3 Draw a logo but does not show creativity and does not explain his ideas.

2-1 Does not finished his logo.

13
 Assessment
Directions: Choose the letter of the best answer. Write the chosen letter on a
separate sheet of paper.
1. Which is NOT one of the basic characteristics of a logo?
a. Simple
b. Scalable
c. Colorless
d. Versatile
2. It is called the symbol of the entire identity.
a. Drawing
b. Logo
c. Identity
d. Sketch
3. When making a logo, we need to make it hard to interpret. Is the
statement correct?
a. Yes
b. No
c. Maybe
d. Not sure
4. It is one of the characteristics of a logo that tells a great logo should
be simple enough to be able to be scaled down or up and still look
good. What is it?
a. Simple
b. Scalable
c. Colorless
d. Versatile
5. A great logo should look equally good on any web device and on any
kind of print material. What characteristics of a logo is it?
a. Simple
b. Scalable
c. Colorless
d. Versatile

14
Directions: Pick a brand or a logo of any products that is available in your
place, paste it here. Explain what ideas it conveys on your own
interpretation. (5 points allotted)

_____________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________

Additional Activities
EXPAND YOUR IMAGINATION!
Directions: Using the pictures below, choose the appropriate ideas of each
logo. Write the chosen letter on a separate sheet of paper.
1. What does this logo mean?

a. It is about a fancy house.

b. It is a brand of clothing.
c. It is a brand for a printer.
d. It is a logo for a restaurant.
2. It is usually used for a dangerous drink or food, what is it for?
a. For nutritious food.
b. For a cotton brand.
c. For a tasty drink.
d. For poisonous thing.
3. According to the logo. What is it for?
a. It is about a fancy restaurant.
b. It is a brand of clothing.
c. It is a brand for a printer.
d. It is a logo for dog lovers.

15
4. What ideas do you convey in this logo?
a. It is a brand of a drink.
b. It is a logo for a bookstore.
c. It is a logo for a shelter.
d. It is a brand of a shirt.

5. According to the given logo, what does it tell about?

a. It is for a restaurant. c. It is for a flower shop.
b. It is for a curtain. d. It is for a beauty product.

6-10. Using your own words, what did you learn in this lesson? 4-5 sentences will
do. Be clean doing your work.

Reminder: “Cleanliness makes a good impression.”

___________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________

Rubrics:
5 – Explain what he/she understand in the lesson in a formal way. The work is
clean.

4 – Explain what he/she understand in the lesson in a formal way but there is
some erasures and dirt in his work.
3 – Explain what he/she understand in the lesson in a informal way and there is
some erasures and dirt in his work.

2 – His explanation is not related to the topic.

1 – He di d not finish his work.

16
 17
Additional
Activities Assessment
1. D 1. C
2. D 2. B
3. A 3. B
4. B 4. B
What I Have 5. C 5. D
Learned
1. Logo What’s More
2. Interpret
3. Imaginations (In no Particular What’s In
4. Thinking order)
5. Internet 1. A
1. Simple
6. Logo 2. D
2. Scalable
7. Harder 3. C
3. Memorable or
8. Boring
Impactful 4. B
9. Simple
4. Versatile 5. A
10. Explaining an
5. Relevant
idea
Answer Key
References

Internet:

https://justcreative.com/2010/04/06/branding-identity-logo-design-
explained/#:~:text=A%20logo%20identifies%20a%20company,to%20ident
ity%2C%20not%20to%20explain.

https://www.google.com/amp/s/www.designhill.com/design-blog/present-
logo-design-concept-clients/amp

https://www.google.com/amp/s/www.paperstreet.com/blog/five-
characteristic-great-logo/amp

https://art-educ4kids.weebly.com/logos-and-design.html

18
For inquiries or feedback, please write or call:

Department of Education – SDO Palawan

Curriculum Implementation Division Office

2nd Floor DepEd Palawan Building
Telephone no. (048) 433-3292

Learning Resources Management Section

LRMS Building, PEO Compound
Telephone no. (048) 434-0099