Rift Valley University

Masters of Business Administration Program (MBA)

Strategic Management /case study assignment -1
1. Choice any public or private organization
2. Report the company’s vision and mission, strategic goals
3. Conduct and report the SWOT analysis
Article review Assignment -2

Please review one article on strategic management areas that is published in a reputable
journal with a maximum of 3pages proper and standard report format.

Your review report should contain the following sections

Title:
Name of the Author:
Year of publication:
Publisher/journal: (________________ Marks)
Introduction & Purpose of the article (________________ Marks)
The introduction part establishes a framework for the research so that readers can
understand how it is related to other research. This section will provide the need and
rationale of this particular research including
 Purpose of the article  Research objectives and or
 The research questions  Research hypothesis
Methodology (________________ Marks)
This section describes the methodology and the research designs used to gather data for
the study. Typically a methodology includes a description of the participants or subjects,
descriptions of the research methods employed, data collection methods, the samples are
taken, overall research design, and or method employed for data analysis.
Result and findings (________________ Marks)
This section describes (through narrative, charts, graphs, tables, or other elements) the
final element reached through analysis of the data in line with the objectives. The result
may be qualitative or quantitative.
Discussions and conclusions (________________ Marks)
This section provides a discussion, summary, and conclusions, bringing together the
research questions, objectives, hypothesis, and findings.
Critics
References
This section provides a list of cited references. This lists references all the articles cited in
the article.