Professional Documents
Culture Documents
Nathalie
Company's NAME
Field of activities
Products or services
Customer Segments
Names of founders
Number of employees in the company
Where are the products manufactured?
What resources are required to
manufacture the product or service?
To find information about a company, you can work from two resource centers:
Internet and the BSB Learning Center with all its databases.
QUIBI
18 to 35 years old
TV series viewers, who watch episodic video content
The people who are too busy, and have irregular free time for
example shift workers, full time parents...
But also travelers.
Jeffrey Katzenberg
337 employees
Streaming media
Physical resources: IT infrastructures, warehouses, storages,
offices
Intellectual resources: patents, confidential agreements,
copyright
Human resources: The employees
mmmm
2018
To create new content to customer with premium original
content to be watched on their phones in "quick bites". To offer
a new concept: A shorter Netflix and TikTok with famous
actors.
Raudaschl,A.H (2019). What is the Quibi Business Model and How Will It Make Money? Retrieved from https://medium.com
Vincent.R, Lee.W (2018). Katzenberg’s Quibi TV venture finds new home in Hollywood. Retrieved from https://www.latimes
Désormiers,L. (2019). Quibi: On the edge of third-generation storytelling. Retrieved from https://trends.cmf-fmc.ca/quibi-on-
/
N.D. Careers at Netflix. Retrieved from https://www.cleverism.com/company/netflix/ consulted on
10/10/2020
Epstein. A (2020). Quibi isn’t TV. It’s fancy YouTube. Retrieved from https://qz.com/1831189/all-
you-need-to-know-about-quibis-launch/ consulted on 10/10/2020
* by reference, are accepted: website with site address and date of last consultation; youtube videos with web address; po
* for the citations of the references, please refer to the BSB editorial charter available in the e-learning at https://elearning
-
outube videos with web address; podcast with link; newspaper articles and article dates; book with references, etc.....
n the e-learning at https://elearning.bsb-education.com/.