Emerging Technologies for Managers

CA. 3

Mittal School of Business Faculty of Business and Arts

Name of the faculty member: Syed Tabrez Hassan

Course Code: MGN575 Course Title: ETM

Section (s): Q1939, Q1940, Q1945, Q1949

Max. Marks: 30 Allocation Date: 11-Jan-2021 Submission Deadline: 24-Jan-2020 UMS only

S Roll No Objectives Evaluation Expected

. of Topic Parameters outcomes
N Academic
o Activity

1 All To enhance Each student will be choosing a Evaluation will be Understand the
Students analytical, and technology-based product, company or an based on: application of the
interpretation upcoming technology trend of business. Introduction and emerging technology
skills Student need to prepare a written report of Importance of the
3-4 pages mentioning assigned technology: 5
the importance of assigned topic marks,
Evaluation will be done as Major Applications of
per rubrics. taken technology in
Any plagiarized report(s) will be awarded Business: 10 marks,
zero marks. Competition analysis:7
marks,
. Challenges for
Implementation: 5
Marks,
proper formatting and
links to course readings:
3 Marks
Few suggestion and guidelines for Assignment based on company/industry analysis

Step1: Choose a current situation/management practice/recent innovation related with a company

or the whole industry. (Hint: For MGN575 – it should be related with emerging
technology/business organisations and its commercial usage in future.)

Step 2: Write a brief description of Step 1.

Step 3: Introduce the company and background in short and crisp manner which also justifies
with the Step one.

Step 4: Do an industry review with the help of different available information and try to connect
what is the market position of your organisation in the given industry. Also do a brief assessment
of competitors and their overall position.

Step 5: Try to assess what are the different strategy/innovative/disruptive technologies, company
has adopted since last few years and how these are giving it a competitive advantage. If company
is going to do something new then gather information about why they are launching it and what
can be future prospect of it.

Step 6: What can be the business impact on the company and the industry. How competitors will
react? How they can justify or modify their existing business model/Value Chain?

Step 7: What can be challenges ahead for the new process or technology? (Consumer related,
Financial, Legal, R&D part, or may be combinations of these factors)

Step 8: All the discussion and thought processes should be limited to the six management
principles viz, Skilled man power, availability of machines/technology etc, constraint of
resources and money, Govt policies, Legal aspects, ethical aspects.

Few of the suggested topics: (but these same topics should not be chosen for your final
submission)

1. Uber Air taxi and disruptive technology for new industry

2. Tech behind Bionic organs changing health industry
3. Amazon Prime and its drone delivery
4. Spacex and its impact on new generation
5. Occulus virtual reality headset and rivalry with Google
6. Tesla motors and challenges in Indian market
7. Etc
8. Etc
9. Etc
10. …
11. …
12. All the best 😊