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Wired USA - March 2021
Wired USA - March 2021
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M A R 2021
| DO THE HUSTLE
The
The
And The
BIODIESEL
How a member of a religious sect teamed up
with a Lambo-driving, hard-partying tycoon
to bilk the government for hundreds of millions
of dollars. The grift? Clean fuel subsidies.
ALL IN ON BEATS
ALL IN ON STREETS
lexus.com/IS | #LexusIS
2021 IS F SPORT shown with options using visual effects. ©2020 Lexus
FEATURES WIRED 29.03
P.34 “THIS IS At facilities across the country, gun owners are learning
tactical skills, honing their reflexes against a world of
TRAINED FOR”
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CONTENTS WIRED 29.03
ELECTRIC MIND
WORD GRENADES
POSTS
SIX-WORD
SCI-FI
P.88 Very Short Stories
by WIRED readers
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ELECTRIC WORD WIRED 29.03
RE: “2034”
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BY VIRGINIA HEFFERNAN IDEAS
his cocreation of it in 2006. Twitter “wasn’t druid. The relatively small but boisterous his left nostril. Once a Missouri fashion
something we really invented. It was some- slice of Twitter that’s preoccupied with model and tinkerer enchanted by dispatch
thing we discovered.” Like suffering, like American politics has come to imagine technology, then a springy boyish billion-
samsara, Twitter was just always there. @jack, the author of our collective Twitter aire on the TED-Davos circuit, Dorsey has
Forty-four-year-old Jack Patrick Dorsey, being, as all-powerful. We call out for him, now gone full Elminster Aumar. His deep-
the reclusive and peripatetic maxibillion- but he stays silent. We beg him to smite set eyes can still be called piercing, and the
aire from St. Louis, exists, presumably, in trolls; he does nothing. We plead for him vanity of his early blue-steel pose is not
time and space, somewhere behind his to exile Nazis; he retreats to a meditation lost. What is lost is the look of complai-
Twitter handle. But it’s @jack, that numi- cushion. Sometimes (as in 2017) he adds sance that defines young founders looking
nous avatar, that’s credited with bestow- characters to our rations. Sometimes (as in for capital. Dorsey, like @jack, no longer
ing on his kingdom the relative well-being, 2020) he introduces Fleets, which no one truckles to anyone.
quiet, and order that appears to bless us asked for. Because, like other deities, he’s But there’s a twist. There is one at Twit-
only when Donald Trump is in exile from capricious—and often seems not to exist— ter who takes action while Dorsey mans
civilization. The nation would come to we’re stuck with tea leaves: what he likes, the monastery. She is Vijaya Gadde, Twit-
know these unfamiliar sensations at the tweets, retweets. None of it adds up. All ter’s former general counsel, and now
inauguration of President Biden, weeks that can be said with any confidence is that head of legal, policy, and trust and safety
after @jack, or someone acting in his @jack in general likes a laissez-faire Twit- issues. At 46, Gadde wields so much influ-
name, enacted the excommunication. In ter—whether out of Buddhist acceptance of ence at Twitter that she terrified the gnarly
retrospect, @jack was not just decisive and what is, blithe indifference, catch-all liber- crowd at the late wingnut social platform
swift; he was prescient. So he could be for- tarianism, or anxiety about his untrained Parler. One Parlerite called her “Goebbels
given for giving a spike-the-football press capacity for moral discernment. in a pantsuit.” Another warned, “You don’t
conference. But in the weeks since, he’s When incarnate, as in occasional appear- know her face or name because she rules
remained every bit as elusive as Q. Or the ances and paparazzi photos, Jack Dorsey in the shadows.”
Holy Ghost. Or Shiva the Destroyer. does little to give the lie to the online fan- Off the mark, of course. Unlike Dorsey,
And so it has been, for four strange years. tasy of him. In October, as he testified Gadde is famously non-shadowy and
@jack is everywhere and nowhere. He’s before Congress via video, he wore a foot- forthright. Born in India, she grew up in
either the emperor of geopolitics or a lost long gray-brown beard and a gold ring in Southeast Texas when it was still stud-
ded with sundown towns, which shut out
people of color with threats, violence, and
racist statutes. When her father, a jobless
chemical engineer, found work knock-
ing on doors to collect insurance premi-
ums, he had to seek permission from no
less than the local Ku Klux Klan leader to
walk in his own neighborhood. “My fam-
ily felt very powerless in those moments,”
Gadde said in 2016, when she was hon-
ored at NYU School of Law, from which
Gadde wields so much she graduated in 2000. “When people ask
me why I went to law school—I went to
influence at Twitter that law school to make sure that people have
she terrified the gnarly a voice and that people have someone to
fight for them.” She now sits on the board of
crowd at the late wingnut Mercy Corps, a global humanitarian group
social platform Parler. and NGO that is currently working to pro-
vide emergency supplies to especially vul-
One Parlerite called her nerable families and communities during
“Goebbels in a pantsuit.” the Covid-19 crisis.
Gadde’s earnest moral commitments at
Twitter might be explained in part by tim-
ing. She joined Twitter not at its start as a
group-text goof by Dorsey and his crew in
2006, but in 2011, one decade ago, when
29.03 MIND GRENADES 0 1 1
I ONCE WORKED for a few weeks at a big, cannot sob at your desk, so you must go you know what I’m talking about.
busy company, and one day I asked, jokingly, on a journey, smiling at the floor, until I keep reading that the office era is over—
“Where do I go to cry?” An hour later, I was you find a place where emotion can flow. that our pandemic has proven that “office
taken aside and told in seriousness about Offices have their own mental maps. “Oh,” culture” is an oxymoron. When the virus
a specific stairwell. Another person there they say, “she’s moving to the 17th floor.” hit we left our desks and threw away our
led me on a five-minute walk through the And everyone says: the 17th floor! And commutes, and now no one can tap our
skyscraper to a tiny, hidden conference you know, being a social primate, exactly shoulders (or, much worse, massage them).
room, and then made me promise to keep where you are in the organization relative And aren’t we better for it? Don’t humans
the location a secret, a vow I have kept. to that floor. Offices all have their formal work better as nodes in a network than as
(They also cried.) and informal maps, whether inside a bank, cattle in a pen? We are, finally, free to get to it.
I think of those as “weeping paths,” statehouse, cathedral, museum, school, or But I don’t buy this. There’s a book I love,
part of the secret map of every office. You open-plan tech firm. I say “West Wing” and Space and Place, by the human geographer
Yi-Fu Tuan. Human geography is a beautiful Is the coffee brought to me or may I get it this is their personality; they are engineers
’70s-style academic discipline, and Tuan is myself? Sometimes you learn that people who look at travel as a waste, who seek
its gentlest practitioner. Space and Place is have had sex in a given office, which is hard efficiencies in their work and health.
only about 200 pages of thoughtful prose, to forget. There are cardinal directions— Sometimes they’re people with other
but I’ve never finished it; I read a paragraph elevatorward, kitchenward, bathroomward. stress, like parents of young children
at a time, and that fills up my brain. I’ve Favored stalls. Better sinks. Teensy little who triangulate between the day care’s
been reading it for a decade. He writes: geographies shared between humans. schedule, their boss’s expectations, and
“The manager’s office may be only two I have a friend who worked at the White kids’ needs. For a disabled person, working
doors from the vice president’s office, but House, back in calmer times, and he told me from home can save hours of daily, needless
it will take the manager years of hard work about some of his workplace battles. I said negotiation. All of these cases are utterly
to get there. The vice president’s office is a to him one of the dumbest things I’ve ever valid. And yet we’re going back. Maybe not
temporal goal. Goal is also a place in space, said in my life: “The White House seems like all of us, maybe with hybrid schedules. But
the promised land on the other side of the a really political place to work.” I still cringe most of us. We all know it.
ocean or mountain.” And then there’s a little to think of it. Yet it’s a place where power is If you don’t believe me, try making a map
subway map where one train line is time, absolutely explicit and geography means of your office. See what you remember.
ending in the vice presidency, and the other everything. And “place,” as Tuan points out, Where do people go when they are
is distance, ending in the “promised land.” is really a proxy for time. The president rewarded, punished? Where is power
You need to see it. (So beautifully broad. might summon anyone any moment of concentrated, and where do you sit? What
Everyone today has to be so specific.) the day, from anywhere in the nation. If paths do people take to accomplish their
I love visiting offices, listening to their you work in one of the rare offices in the goals? Are some emotions possible in one
hum. Literally: I sometimes went to a giant West Wing, instead of across the alley at space and not another? (Take a picture and
financial firm where they traded different the enormous Executive Office Building, send it to me. I want to see.) Now make
kinds of securities on different floors, and you can be in the Oval Office in a minute. a map of your “digital office.” It will be a
if it was a big day in bonds the fourth floor It’s purely about time, measured in the bunch of squares and a screenshot of a
would be loud, loud; the fifth floor, though, count of footsteps between you and power. web browser.
focused on shorter-term investments, Everyone knows that. The West Wing offices I like working at home. It’s efficient and
would be almost silent. You could hear themselves absolutely suck. The whole I’m glad for the time I get back. But digital
the economy. place smells weird. work has a lousy clock. Hours blur. Meetings
I enjoy the rituals of visiting. First, there Home is supposed to be a constant, all look the same. My map of our company’s
is security: How long will I wait? Who will steady place, a shelter for a family. It office is filled with pathways, memories,
greet me in the lobby, should I ever gain shouldn’t change very much. But an office art, people who came and went. (And it’s
access—a human whose job is to handle is basically a big clock with humans for a small, single-floor, open office!) It’s got a
ingress and egress, or is each person hands. And I find that the people who don’t history. Some nights I stayed late, ordered
expected to greet their own visitors? Will want to go back to pre-pandemic office takeout, and sang loudly while getting some
I get a VISITOR sticker, and will the sticker culture are the people who are the most terrible presentation done. Sometimes I
change color in a day, for security purposes? concerned about their time. Sometimes presented to 60 people in a room. So did
the companies that occupied the space
before—publishers, textile wholesalers—
going back a full century.
I like existing in that continuum of
memories. Someone will move in after we
Home is supposed to be a move out. Screens hang all over the office
so that our remote employees can be
constant, steady place. present. We spend a lot of time and money
It shouldn’t change very much. making sure that they can share in office
events. It doesn’t have to be all or none. But
But an office is basically a big the office doesn’t so much give meaning to
clock with humans for hands. my work as it is the meaning of my work.
It’d be hard to give that up.
If the Covid vaccine push has proven anything, it’s that big government
works. Time to engage warp speed for climate change.
READOUT
The world, quantified.
muscle behind ramping up a mammoth, nationwide. They could cut through red
rapid rollout of all forms of renewable tape too. (They did this during Operation
energy. That includes the ones we already Warp Speed for vaccine-component firms.)
know how to build—like solar and wind— If anything, the Trump administration erred
but also experimental emerging sources in not going big enough to ramp up vac-
like geothermal and small nuclear, and
cutting-edge forms of energy storage or
transmission. It’s not as if the Feds have
done nothing on renewables; tax credits for
cine supply. Emergencies gotta emergency.
Carbon sequestration needs the Warp
Speed treatment too. Startups and labs
have dreamed up prototypical hardware
125M
→
solar are partly why adoption is up and the for scrubbing carbon from the atmosphere.
Increase in the number of people
price is down. But compared to the terrify- But it’s a gnarly engineering challenge that worldwide exposed to heat waves
ing scale of the problem, the spending has needs early support. In the long run, there between 2000 and 2016.
been chump change. For the past 40 years, may well be a robust market for extracted
the US has spent 37 percent more on R&D carbon, transformed into fuel or as con-
for fossil fuels than for renewables. struction materials. But in the short run it’s
A Climate Warp Speed campaign should
invert that ratio. Hell, 10X it! More cru-
cially, the government should become a
bulk buyer of renewable energy. The Feds’
just an expensive pile o’ extracted carbon.
So the Feds should buy it.
My libertarian friends, I can hear you
protesting: Wait, won’t government spend-
10K
vaccine purchase is what jolted pharma- ing distort these markets? Can’t free enter- →
The number of “microcovids”
ceutical companies to move so bloody prise bootstrap truly world-changing new
equivalent to a 1 percent chance
fast with Covid-19. “They’re not going to tech all on its own? Nope. It rarely has. The of catching Covid-19, according
make a bunch of vaccine that’s just going free market regarded nearly every founda- to a risk-tracking effort called the
MicroCovid Project.
to sit on a shelf and nobody’s going to buy,” tional digital tech—in its early years—as a
notes Angela Rasmussen, a virologist at the costly boondoggle and had little interest.
Georgetown Center for Global Health Sci- Transistors, integrated circuits? Back in the
ence and Security. The virus created the
demand; the Feds created the market.
With renewable energy, the US govern-
’50s and ’60s, the first batches were often
janky messes. It took the Department of
Defense pouring dough into startup firms
$22M
ment could pledge to buy as much clean like Fairchild Semiconductor to bring costs
energy as firms can make. One thing that down and reliability up, so that 20 years
→
slows cutting-edge deployments is that later Woz could craft the Apple I. You’re
Covid relief funds delivered as of
selling energy—closing contracts with welcome. (Oh, and if you like deep learn- mid-January to 600,000 informal
many different states, cities, or businesses ing? Thank Canadian taxpayers.) workers in Togo, targeted with help
—is often a glacial, convoluted affair, notes “It’s always been the symbiosis of public from machine-learning algorithms
that seek signs of poverty in satellite
Tim Latimer, CEO of Fervo Energy, a devel- and private,” as Margaret O’Mara, historian photos and cell phone data.
oper of geothermal energy. By being a sin- and author of The Code, a history of Silicon
gle, huge buyer of first resort, the Feds Valley, tells me.
could strip away the complexity. The Biden administration plans to retire
“If the government just said, ‘Look, we’ll
buy the first batch’—all of a sudden the sci-
entists get to do what they do best, which is
focus on the science and build it with cer-
the Warp Speed name, but hopefully not
the approach. When you’re finally jabbed
with the new vaccine, savor our public vic-
tory. Then call your member of Congress
140K
tainty,” Latimer says. “That would catalyze to demand a Warp Speed for climate. The →
all kinds of new activities.” planet needs the same shot in the arm. Viewers who watched the Capitol
invasion play out on DLive, a Twitch-
The US can offer more than just cash,
like game-livestreaming platform
though. We have logistics. A climate Warp CLIVE THOMPSON (@pomeranian99) is a that has become a haven for
Speed could use the organizational oomph WIRED contributing editor and author of extremists.
of our government and military to bring Coders: The Making of a New Tribe and
clean energy to every federal building the Remaking of the World.
The Cases
Against Google:
A Guide OK, you said there were two
cases about Google search.
What’s the other one?
→
GOOD THINGS, it is said, come in threes. Not so these days for Google.
The other case about search comes from
Just before the 2020 holiday season, the company found itself facing
a coalition of more than 30 states, led by
a trio of antitrust cases brought by state and federal enforcers. We
the attorneys general of Colorado and
sorted through the lawsuits to figure out what it all means.
Nebraska. It covers much of the same
ground as the DOJ lawsuit. (In fact, the
states have requested that their case be
combined with the DOJ’s.) Importantly,
Why are there all these separate however, this case adds the allegation
cases against Google, instead of that Google has used its monopoly over
just one? general search—the activity commonly
→ known as Googling—to discriminate
The simplest answer is that Google has a against so-called vertical search engines,
dominant position in multiple markets. which specialize in a particular niche or
This opens it up to different lines of attack product category. (Think Yelp for restau-
that don’t all fit in the same lawsuit. Two rants or Kayak for travel.) The idea is that
of the cases focus on Google’s monopoly Google wants people to begin all their
in online search and the advertising that searches on Google, rather than going
What does Google say about
appears above search results; the third straight to a vertical search site or app.
that?
focuses on its control over what you might The states argue that Google has made
→
call non-search advertising. changes over the years to how search
In response to the DOJ’s suit, Google
results appear in order to keep more
says that there’s nothing wrong with the
OK, so what are the cases? traffic flowing to Google’s own proper-
arrangements it has struck, because it’s
→ ties. That puts companies like Yelp and
easy for users to change the default if they
The US Department of Justice filed the Kayak in a tight spot—if users don’t easily
want. As the company’s chief counsel put
first case in October, joined initially by find them through Google, they may not
it in a blog post, “People don’t use Google
11 Republican state attorneys general. find them at all. This is illegal, the states
because they have to, they use it because
This is the narrowest of the three law- claim, because the goal and effect is to
they choose to.”
suits. It claims that Google has used anti- entrench Google’s share of the search
competitive tactics to protect its monopoly market, rather than to steer users to the
But why would Google spend
over general search and prevent rival best results.
billions to be the default if
search engines from getting a foothold.
people would freely choose it
Most notably, the complaint describes the What does Google say
anyway?
lengths Google has gone to to make sure to that?
→
it’s the default search engine on browsers →
Why indeed?
and smartphones—like paying Apple as Google’s public response so far is sim-
much as $12 billion a year to make Google ple: The changes it has made are purely
the default on Safari and iPhones. With its about making Google search more useful
control over the search market secure, the and relevant to users. If that’s true, there’s
GILAD EDELMAN
suit says, Google can rake in more search nothing problematic about what the com-
(@giladedelman) is
ad revenue, which in turn allows it to keep pany has done. The case may ultimately
wired’s politics writer,
the payouts flowing. The DOJ argues that turn on whether the antitrust enforcers
based in Washington, DC.
this amounts to an illegal scheme to main- can prove that Google had other goals in
tain Google’s monopoly over search. mind besides customer satisfaction.
29.03 MIND GRENADES 0 1 7
WE’RE ALL STUCK at home, and that glorious new 65-inch OLED TV is right there.
But if you want to use that big screen to watch video from an obscure service, play a
PC game, or just Zoom with your family without everyone huddling around a 13-inch
laptop, your set-top streaming device won’t get you too far. You have to connect that
laptop to your TV. It can be a challenge, but we’re here to help.
GET WIRED
USB-C: If you don’t see any other display
ports on your laptop, you may be able to
→ connect a display through its USB-C port,
Chromecast, Apple TV, and other which is oval and smaller than regular
streaming devices let you show your USB—check the manual to find out.
computer’s screen on the TV wirelessly— Once you suss out the port situa-
just don’t expect awesome results. It’s tion, fire up Amazon and search for
great for displaying photos or mirror- “ -to-HDMI cable” or “ -to-
ing browser tabs, but it can get choppy HDMI adapter,” filling in the port type.
when you start trying to push hi-def
TWEAK YOUR TV
WIRED TIRED
Costs $200! OK performance. No water resistance. Easy
Decent screen. Reliable bat- to block the bottom-firing
→ tery life. Uncluttered software. speakers with your hands.
Even after you’ve dialed in your displays Includes two Android version Cameras perform poorly in
upgrades and three years of low light. Doesn’t support
on the computer, you may still find that
security updates. Plastic body Verizon’s network.
some things don’t look right. Grab your = less glass to shatter. Addi- —Julian Chokkattu
TV remote, open up the settings, and tional niceties: a headphone
check a few things: jack, expandable storage, and
NFC for contactless payments.
THERE WAS NO CES in Las Vegas this year. No touching of gadgets, no in-person demos, no long
lines at Starbucks. Instead, the annual consumer tech showcase was held entirely in cyberspace,
replete with awkward Zoom calls, glitch-filled booth tours, and livestreamed press conferences
with presenters standing 6 feet apart. Even though we could only experience CES from afar,
we still were able to identify the products, components, prototypes, and trends that will shape
the next few generations of consumer tech. —WIRED Gear Team
→ BEST LAPTOP
Acer Chromebook Spin 514
→ BEST HEADPHONES
V-Moda M-200 ANC
→ BEST TV
TCL 6-Series
The EV revolution is powered by lithium-ion bat- The need for new, improved companion robots
teries, but mining the cobalt that goes into those took on an urgency as the pandemic isolated vul-
batteries is ugly business. The mineral is toxic, nerable people, keeping them from accessing
there’s not much available, and the industry is their support networks of spouses, children, or
rife with human rights abuses. So it was good grandchildren. The Cutii is one of the first com-
news at CES to hear that battery manufactur- panion robots for seniors rolling into service this
ers are continuing to try to reduce the amount year. It doesn’t rely on a voice-activated or hand-
of cobalt they use. Panasonic, which supplies held remote. Instead, if you’ve fallen, the Cutii will
lithium-ion cells to Tesla, showed off new bat- come at your call and dial an emergency contact.
teries that are less than 5 percent cobalt, down It can also show medication reminders, serve as a
from typical levels of 20 percent. General Motors hub for video calls, and escort you to the door to
has partnered with LG for its upcoming Ultium bid you farewell on your daily walk. $100/MONTH
EV batteries, which use 70 percent less cobalt;
the company says all its electric vehicles will be → BEST IN HEALTH
using the new cells by 2023.
Toto Wellness Toilet
→ BEST IN SMART HOME
Leave it to Japanese manufacturer Toto to pro-
Kohler Stillness Bath duce the concept “smart toilet” of the future.
→ BEST IN PARENTING Toto says it uses multiple sensors to scan a
Every year, one device rises above the blinky person’s body and their “key outputs” each
BioMilq gizmos and shiny geegaws to become an object time they sit on the throne. It then analyzes
of simple, uncomplicated desire. This time it’s their waste for signs of disease and suggests
Baby cows drink cow milk, and baby goats drink the Kohler Stillness Bath, which combines ele- dietary changes through a mobile app—“Eat
goat milk. Every mammal makes the milk that’s ments of a Japanese onsen and the infinity pool more salmon and avocado.” Sure, you can strap
perfectly optimized for its infant’s develop- at a luxury hotel. The deep, square tub uses a on wearable sensors to glean health insights in
ment. But for working (human) parents, nursing computer-controlled system to fill the bath to other, less invasive ways, but Toto says adding
or pumping breast milk can be both logistically your preferred depth and temperature. While AI to a toilet makes more sense, because you
and physically difficult. Enter BioMilq, founded you soak, it emits atmospheric fog infused with use it every day whether you’re thinking about
by two women—a cell biologist and a food sci- essential oils as overflowing water gently trick- it or not. The Wellness Toilet will ship to consum-
entist. The company collects mammary epithelial les into a hinoki wood wreath below. After a year ers sometime in the next several years, and yes,
cells while a mother is expecting. The cells are of making use of every inch of livable space in it’s likely to be expensive. $TBD
cultivated in BioMilq’s facility and stimulated our homes while sheltering in place, turning your
to produce milk that is personalized (literally!) bathroom into a steamy, serene glade feels like → BEST IN MOBILE
for that person’s infant. Last year the company a well-deserved splurge. $16,000
raised $3.5 million, with the goal of shipping milk Rolling Smartphones
to working women within five years. $TBD → BEST CAMERA
First came phones that flip. Now it’s time for
Panasonic Lumix BGH1 phones that roll. No, these handsets don’t have
→ BEST IN SUSTAINABILITY
wheels. Instead they have displays you can gen-
Chipolo ONE Ocean Edition Panasonic’s new Micro Four-Thirds video cam- tly tug outward to expand the screen, like pulling
era is poised to become the next go-to device plastic wrap out of its box. Two companies—
Simple Bluetooth-enabled trackers rarely get for filmmakers. Building on the GH series’ TCL and LG—showed off concept videos of
the love they deserve. In a house full of noise strengths—high-quality video, low image noise, phones with these scroll-like screens at CES.
and clutter, they’re the best way to keep track of and support for film-industry standards—the It’s likely that one will make it to market this
your wallet, the TV remote, and other wayward BGH1 is aimed squarely at video pros. It’s small, year, though neither company made any prom-
essentials. So we were pleased to see one of lightweight (under 18 ounces), and screenless. ises. The perks are apparent. Last year’s crop
our favorite trackers highlight an urgent prob- The modular design makes it just as versatile as of folding phones open like a book, but they’re
lem: The world’s oceans are teeming with plas- its main competitors: the Red Komodo and the thick and unwieldy when closed. A phone with
tic waste. The ONE Ocean tracker has a shell Hasselblad 907x, both of which cost nearly three a rolling screen starts out thin and gets big only
made from fishing nets, trawls, and ropes col- times as much. Sure, those cameras have larger when you need it. $TBD
lected in shallow ocean waters. Soon, you won’t sensors, but Panasonic is betting that, for many
Acer; TCL
have to choose between littering the earth with filmmakers, its little box is good enough. Netflix CONTRIBUTORS: Michael Calore, Julian
waste or permanently consigning your keys to is on board: The company is reportedly sending Chokkattu, Scott Gilbertson, Lauren Goode,
the Great Sofa Abyss. $29 the BGH1 to many of its showrunners. $1,998 Jess Grey, Parker Hall, Matt Jancer, Adrienne So
Am I Dear [ 426 ] ,
following, keeping up with the culture is a becomes: What will make your life more has become an alien concept. (As one Gen
matter of subsistence, a prerequisite to ful- enriching and meaningful? On one hand, Zer complained of millennials in Vice: “It
filling one’s basic economic needs. it might seem that acquiring more knowl- all feels like they’re trying to prolong their
I’m sorry to say this quest is hopeless. For edge—staying up to date on music, slang, youth.”) Meanwhile, the young become,
one thing, social platforms are designed to whatever—will lead to more meaning, at for the old, not beneficiaries of wisdom
keep users in their demographic lanes. You least in its most literal sense. To grow old, and knowledge but aides in navigating the
can download TikTok to satisfy your own after all, is to watch the world become ever bewildering world of perpetual disruption—
delusions that you are not yet beyond the more crowded with empty signifiers. It is to in other words, tech support.
pale, but unless you have the superhuman become like one of those natural language Someone of your age, of course, has a
willpower to resist the opening chords of processing models that understands syn- foot in both worlds: still young enough to
that Top 40 song you loved in high school, or tax but not semantics, that can use words count yourself as part of the rising culture,
a quiz that promises to determine whether convincingly in a sentence while remaining yet mature enough to perceive that you are
you are a true child of the ’90s, the algo- ignorant of the real-world concepts they not exempt from the pull of gradual irrel-
rithms will swiftly corral you into a ghetto represent. It feels, in other words, as though evance. One difficulty of this phase of life
of other millennials. you’re becoming less human. is feeling like you don’t have a clear role;
Many people your age are fooled into But knowledge is not the only source of another is the constant anxiety over when
thinking they can understand youth culture meaning. In fact, at a moment when infor- you will finally tip into fustiness yourself.
because so much of it has been recycled mation is ubiquitous, cheap, and appended But to take a brighter outlook, you also
from their own adolescence. The prevalence with expiration dates, what most of us long inhabit a unique vantage with a clear-eyed
of nostalgia—the fact that each new batch for, whether we realize it or not, is conti- view of both the past and the future, and if
of kids appears more ardently devoted to nuity—the sense that our lives are part of there’s one thing we could all benefit from
reviving trends that were popularized by an ongoing narrative that began before we right now, it’s a sense of perspective. Rather
the one before them—would seem to pro- were born and will continue after we die. than merely serving as IT for your older
vide a link between generations, some sem- For centuries, the fear of growing old was friends and relatives, you might ask them
blance of common ground. But this is rarely assuaged by the knowledge that the wis- about their lives, if only to remind them—
the case, in practice. Nothing is so alienat- dom, skills, and experience one acquired and yourself—that there remain aspects of
ing as witnessing the naive celebration of would be passed down, a phenomenon the human nature that are not subject to the
the music, clothing, and television that you historian Christopher Lasch called “a vicar- tireless engine of planned obsolescence.
yourself mindlessly consumed as a young ious immortality in posterity.” When major As for those younger than you, I suspect
person, wrenched free of its original histor- technological innovations arrived every few your life would seem more meaningful if
ical context and appropriated with ambig- hundred years rather than every decade it you focused less on keeping up with tran-
uous degrees of irony. was reasonable to assume your children sient fads and considered instead whether
I’m not saying it’s impossible to keep up, and grandchildren would live a life much you have acquired any lasting knowledge
just that it requires more time and effort like your own. This sense of permanence that might be useful to the next generation.
than most of us have at our disposal. When made it possible to construct medieval It is often assumed that the young have no
you’re young, of course, it isn’t work at all— cathedrals over the course of several centu- interest in the past—or that they regard it
you breathe in the culture as mindlessly as ries, with artisanal techniques bequeathed merely as a source of fashions and artifacts
the air—but maintaining active engage- like family heirlooms. that can be endlessly pillaged. But nostalgia
ment as an adult is a full-time job, and the This relationship to the future has typically reflects a fear that history is mov-
knowledge you do obtain is always tenuous become all but impossible in our acceler- ing too fast, an anxiety that the past will be
and secondhand. You enter their world as ated digital age. What of our lives today will lost and forgotten. If it’s true that the pace of
an anthropologist. There are exceptions to remain in 10 years, or 20, or into the next modern life is accelerating, it would make
this rule—the Dionne Warwicks and Tik- century? When the only guarantee is that sense that the longing for continuity would
Tok grannies who have managed to thrive the future will be radically unlike the past, be felt most acutely by the young.
among a much younger milieu—though it’s difficult to believe that the generations Is this true? I don’t know. You should find
their popularity rests on somewhat bum- have anything to offer one another. How do a young person and ask them. Perhaps it’s
bling personae that play out-of-touchness you prepare someone for a future whose better to abandon the pretense of knowl-
for laughs (and are, one suspects, orches- only certainty is that it will be unprece- edge and assume a posture of curiosity. We
trated by much younger PR teams). dented? What can you hope to learn from don’t always need to “relate” to one another.
I don’t mean to depress you, only to someone whose experience is already Sometimes it’s enough just to talk.
slightly reframe the question. If perpetual obsolete? To grow old in the 21st century
relevance is a chimeric virtue, as futile as is to become superfluous, which might Yours faithfully,
the quest for eternal life, the question then explain why the notion of aging gracefully Cloud
THE BET
BY STEVEN LEVY
POST THE BET
On March 6, 1995, WIRED ’s executive editor he’d never heard of it before Kelly contacted
and resident techno-optimist Kevin Kelly him—and he expected a tough interview.
went to the Greenwich Village apartment He later described it as downright “hos-
of the author Kirkpatrick Sale. Kelly had tile, no pretense of objective journalism.”
asked Sale for an interview. But he planned (Kelly later called it adversarial, “because he
an ambush. was an adversary, and he probably viewed
Kelly had just read an early copy of Sale’s me the same way.”) They argued about the
upcoming book, called Rebels Against the Amish, whether printing presses denuded
Future. It told the story of the 19th-century forests, and the impact of technology on
Luddites, a movement of workers opposed work. Sale believed it stole decent labor
to the machinery of the Industrial Revolu- from people. Kelly replied that technology
tion. Before their rebellion was squashed helped us make new things we couldn’t
and their leaders hanged, they literally make any other way. “I regard that as triv-
destroyed some of the mechanized looms ial,” Sale said.
that they believed reduced them to cogs in Sale believed society was on the verge
a dehumanizing engine of mass production. of collapse. That wasn’t entirely bad, he
Sale adored the Luddites. In early 1995, argued. He hoped the few surviving humans
Amazon was less than a year old, Apple would band together in small, tribal-style
was in the doldrums, Microsoft had yet to clusters. They wouldn’t be just off the grid.
launch Windows 95, and almost no one had There would be no grid. Which was dandy,
a mobile phone. But Sale, who for years as far as Sale was concerned.
had been churning out books complain- “History is full of civilizations that have
ing about modernity and urging a return collapsed, followed by people who have
to a subsistence economy, felt that com- had other ways of living,” Sale said. “My
puter technology would make life worse optimism is based on the certainty that
for humans. Sale had even channeled the civilization will collapse.”
Luddites at a January event in New York That was the opening Kelly had been
City where he attacked an IBM PC with a waiting for. In the final pages of his Luddite
10-pound sledgehammer. It took him two book, Sale had predicted society would col-
blows to vanquish the object, after which he lapse “within not more than a few decades.”
took a bow and sat down, deeply satisfied. Kelly, who saw technology as an enriching
Kelly hated Sale’s book. His reaction force, believed the opposite—that society
went beyond mere disagreement; Sale’s would flourish. Baiting his trap, Kelly asked
thesis insulted his sense of the world. So he just when Sale thought this might happen.
showed up at Sale’s door not just in search Sale was a bit taken aback—he’d never put
of a verbal brawl but with a plan to expose a date on it. Finally, he blurted out 2020. It
what he saw as the wrongheadedness of seemed like a good round number.
Sale’s ideas. Kelly set up his tape recorder Kelly then asked how, in a quarter cen-
on a table while Sale sat behind his desk. tury, one might determine whether Sale
The visit was all business, Sale recalls. was right.
“No eats, no coffee, no particular cama- Sale extemporaneously cited three
raderie,” he says. Sale had prepped for the factors: an economic disaster that would
interview by reading a few issues of WIRED — render the dollar worthless, causing a
0 2 7
POST
depression worse than the one in 1930; a proposed to merge his local school into the Sale began advocating for decentralized,
rebellion of the poor against the monied; Ithaca district, young Sale spoke out against self-sufficient systems—with life organized
and a significant number of environmen- it. “Something in my genes flatly resisted the at “human scale,” which became the title of
tal catastrophes. idea of leaving a human-scale school for a book-length manifesto. One of his trea-
“Would you be willing to bet on your the vagaries of education down in the city sures was a collection of books that once
view?” Kelly asked. of Ithaca,” he later wrote. (Ithaca at the time belonged to E. F. Schumacher, the author
“Sure,” Sale said. had all of 30,000 inhabitants.) of Small Is Beautiful.
Then Kelly sprung his trap. He had come Kirkpatrick attended Cornell, the family Sale’s work intertwines two threads:
to Sale’s apartment with a $1,000 check institution. He studied history, but with an bitter condemnation of so-called progres-
drawn on his joint account with his wife. eye toward journalism. Even then he was a sive civilization and idyllic blueprints for a
Now he handed it to his startled interview rebel. In the late 1950s, there was no war to stripped-down life. For the 500th anniver-
subject. “I bet you $1,000 that in the year protest against, but there was a policy called sary of Columbus’ landing, he wrote a book
2020, we’re not even close to the kind of in loco parentis, which put school adminis- bemoaning the ruination of North America.
disaster you describe,” he said. trators in charge of moral probity. Sale, who The title said it all: The Conquest of Para-
Sale barely had $1,000 in his bank was the former editor of the student news- dise. In another book, After Eden, he postu-
account. But he figured that if he lost, a paper, was enraged by a proposal to ban lated that everything began going downhill
thousand bucks would be worth much less unchaperoned coeds from off-campus par- when humans started hunting large game,
in 2020 anyway. He agreed. Kelly suggested ties. He helped incite close to 1,500 people kicking off a relentless trend of destroying
they both send their checks for safekeep- to demonstrate. In the hubbub, the dean of the natural world. He often finds himself
ing to William Patrick, the editor who had men got hit by an egg, and protesters hurled defending Paleolithic societies; his out-
handled both Sale’s Luddite book and Kel- rocks and smoke bombs at the beleaguered rage at the term cavemen surpasses even
ly’s recent tome on robots and artificial life; university president. Sale was suspended, as the indignation of the hirsute figure in the
Sale agreed. was his roommate, novelist-to-be Richard Geico commercial.
“Oh, boy,” Kelly said after Sale wrote out Fariña. While none of Sale’s own tomes became
the check. “This is easy money.” Back then, Sale also already distrusted runaway best sellers, he says that some
Twenty-five years later, the once dis- computers. With another classmate, he of them made back their considerable
tant deadline is here. We are locked down. cowrote a sci-fi musical about escaping advances. “They were talked about even
Income equality hasn’t been this bad since a dystopian America ruled by IBM; it fea- when disagreed with,” he says. For many
just before the Great Depression. California tures an evil computer. If this sounds at all years, he was a fixture on the lecture cir-
and Australia were on fire this year. Pynchonesque, it’s probably because Sale’s cuit, and he estimates he visited at least 250
We’re about to find out if the money was cowriter was Thomas Pynchon. Nonetheless, college campuses.
easy. As the time to settle approached, both a line in it foreshadows Sale’s later work. “All And then came the Rebels book. His
men agreed that Patrick, the holder of the we want is someplace where every time we take on the Luddite story provided a novel
checks, should determine the winner on turn around we don’t see that idiot damn counterpoint to the media’s swooning over
December 31. Much more than a thousand machine staring at us,” one character gripes. the nascent internet, and Sale had a pop
bucks was at stake: The bet was a show- This is 1958. culture moment. (I wrote about the book
down between two fiercely opposed views After college, Sale worked for a left- myself in Newsweek.) In its pages, Sale aired
on the nature of progress. In a time of cli- ish publication and spent time in Africa. out the civilization collapse theory that he’d
mate crisis, a pandemic, and predatory cap- Returning to the US as the counterculture been developing for years. “If the edifice of
italism, is optimism about humanity’s future was gaining steam, he became fascinated industrial civilization does not eventually
still justified? Kelly and Sale each represent with the pivotal antiwar group Students for a crumble as a result of a determined resis-
an extreme side of the divide. For the men Democratic Society, and he wrote the defin- tance within its very walls, it seems certain
involved, the bet’s outcome would be a per- itive book on the organization. He later said to crumble of its own accumulated excesses
sonal validation—or repudiation—of their that the immersion “radicalized me in a way and instabilities within not more than a few
lifelong quests. beyond where I’d been.” decades, perhaps sooner,” he wrote.
During the ’70s, he began formulating a Sale’s Cassandra-like warning got less
Sale’s provocative book, Rebels Against the philosophy that took cues from the budding attention than the stunt he used to pro-
Future, is just one title in a shelf-full of works environmental movement. “I was at the din- mote it. “I had TV people from all over the
urging a return to a preindustrial life. His fer- ing table one morning thinking about the world come to me, often with their own
vor for the simple life took root early. John human scale in architecture, and how mod- used computers so I’d have something to
Kirkpatrick Sale grew up in a close-knit sub- ern architecture had completely lost it,” he hit,” he says. He readily complied. But that
urb of Ithaca, New York, one of three sons of says. It got him thinking more broadly about was not his usual MO. “Kirk was always
William M. Sale Jr., who taught literature at the shortfalls of city planning, and then of somewhat aloof, in a grand sort of way,”
Cornell. Sale père was a legend in the field; how nations are organized. He realized his former editor Bill Patrick says. “Just a bit
his students included Kurt Vonnegut and he had always been, as he puts it now, an aristocratic—academic, the stodgy English
Harold Bloom. Kirkpatrick Sale felt that his “anarchocommunalist.” With thoughts of the professor as opposed to the wild and crazy
tiny community was idyllic. When a plan was convivial village of his childhood in mind, drama teacher.”
THE BET
Despite all the smashed machinery, the magazine with another Brand publication could improve lives. Sometimes he liked
Luddite book was also not a best seller, covering software and called it the Whole to return to the remote villages he had vis-
according to Patrick. But one copy, circu- Earth Review. “All the organic farmers were ited in his youth. He saw a factory pop up
lated in advance of its June publication, completely outraged that we were now where a rice paddy had been, and the vil-
ended up on the San Francisco desk of having reviews of software in their mag- lagers who had been barefoot on his first
WIRED ’s executive editor, Kevin Kelly. azine,” Kelly says. He would tell them, You visit were now wearing sandals. As indus-
don’t understand, this is the next big thing. try grew in the cities, people eagerly aban-
At the time, WIRED was two years old. Kelly Just like plows and gro-lights and fertilizer, doned their human-scale existence for
had been a key player in its origin, urg- software was a tool. They all belonged on a something different.
ing founders Louis Rossetto and Jane Met- continuum of technology that lifts our exis- “They’re leaving villages that have
calfe to move to San Francisco to launch tence out of the difficult conditions he saw organic food and beautiful scenery, and
it. Under Kelly’s leadership, it became a farmers coping with in his travels. “I got beautiful architecture and very strong fam-
flagship not only of the new wave of tech to experience the world without technol- ilies,” Kelly says. “Why do they do that?
and internet but of a techno-optimistic way ogy,” he says. “So when people were talking Because they have choices. They don’t
of thinking: Hackers and entrepreneurs about kind of getting rid of technology, I have to be what their father or mother was,
would solve our problems. was like, no, no, no, you have no idea.” which was basically a farmer or house-
Kelly had come to the post through a And that’s why Kelly found the ending wife. They could maybe be a mathemati-
nontraditional path. Growing up in a New chapters of Rebels Against the Future so cian, maybe they could be a ballerina.” (Of
Jersey bedroom community, Kelly seldom offensive. Kelly had no problem with cri- course, government policy may have made
traveled. But in his freshman, and only, year tiques of technology. He had once edited migration less of a choice.)
at the University of Rhode Island, he read an issue of the Whole Earth Review head- As he stewed over Sale’s message, a
books that convinced him he’d find a better lined “Computers As Poison,” and even thought bubbled up. When Kelly gets a fresh
education on the road. He was also inspired WIRED deviated on occasion from its ’90s- idea, his impulse is to say, “Let’s do it!” He
by the do-it-yourself ethos of the Whole era optimism to call out the tech world’s had read about the history of bets in sci-
Earth Catalog, the legendary 1960s book flaws and foibles. But Sale’s rhapsodic ence—one in particular was Julian Simon’s
of tools for hippie agrarianism. He decided embrace of what he called “human scale” 1980 challenge to biologist Paul Erlich’s
to tour Asia, indulging his passion for pho- attacked progress. In his travels, Kelly also claim of impending resource scarcity—
tography by capturing images of the most had seen how modern industry and tech and liked the idea of intellectual opponents
remote spots he could find.
The journey, lasting for the better part of
a decade, transformed him. “I was in very
remote parts of Asia, parts of which were Boosting his optimism
literally medieval societies in every respect,
from the dress, architecture, beliefs, behav- into a higher gear, Kelly
ior,” he says. “I saw completely vehicle-less
cities—people throwing garbage in the believes that 25 years
streets, no toilets. That’s not even to men-
tion the hinterland villages, which were from now “poverty will
without even metal.” When he returned to
the US in 1979, he had a deep appreciation be rare and middle-
for the technology that made life easier.
Kelly got a job in a biology lab at the Uni- class lifestyle the norm.
versity of Georgia and, on the side, began
writing about his views and his travels. He War between nations
became a computer enthusiast when he
discovered that his Apple IIe could con- will be rare. And a bulk
nect him with fascinating communities.
He stumbled on the Electronic Informa- of our energy will be
tion Exchange System, an early online
conferencing system, and through it he renewables, slowing
got to know Stewart Brand, founder of the
Whole Earth Catalog. Impressed with Kel- down climate warming.”
ly’s writing, Brand offered him a job edit-
ing the in-house magazine, Co-Evolution
Quarterly, which was still devoted to the
tools-for-living ethos of the original cata-
log. Later, Kelly merged the tree-hugging
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POST
says. He is not on Facebook and uses a sim- tried to argue that despite worsening cli- into forests and caves. Kelly didn’t factor in
ple cell phone, not a smartphone. mate change, people are still living their tech companies’ reckless use of power or
In assessing the bet, he took a judicial lives pretty much as usual. “If this is a their shortcomings in solving (or sometimes
stance, viewing his role more as a critical disaster, that is not evident to Earth’s 7 bil- stoking) tough societal problems.
reader of the two men’s arguments than as lion inhabitants,” Kelly wrote in his four- The two men are also as entrenched
an assessor of the world. “I am not an ora- page argument. But Patrick isn’t convinced. as ever. Despite this miserable year, Kelly
cle,” he says. “I’m just me.” He decided to “With fires, floods, and rising seas displac- is boosting his optimism to a higher gear.
stick to the terms Sale had suggested on ing populations; bugs and diseases head- With tech’s help, he believes, the world’s
the fly on March 6, 1995. Even if it wasn’t ing north; ice caps melting and polar bears woes will be resolved. “In 25 years, pov-
quite fair to Sale. Patrick had a lot of sym- with no place to go; as well as the worst erty will be rare and middle-class lifestyle
pathy for his point of view, but he felt that hurricane season and the warmest year on the norm,” he wrote in his submission to
Sale’s extremism hurt his cause. “I wish Kirk record, it’s hard to dispute that we are at Patrick. “War between nations will also be
had taken more time to become a better least ‘close to’ global environmental disas- rare. A bulk of our energy will be renew-
informed critic,” he says, adding that his ter,” Patrick wrote in his final decision. This ables, slowing down climate warming. Life
broad dismissal of technology left him out one is Sale’s. spans continue to lengthen.” He’s working
of touch with reality. More relevant to the The War Between Rich and Poor. Sale’s on a book he calls Protopia.
bet, though, was the way Sale had rashly book cites devastating statistics on income Sale believes more than ever that soci-
agreed to terms that made victory contin- inequality and the frayed social fabric. If he ety is basically crumbling—the process is
gent on worst-case scenarios. “Kirk was had written his book after the pandemic, just not far enough along to drive us from
naive to accept on the spot,” he says. the picture would be even worse. But are apartment blocks to huts. The collapse, he
Sale says that, even in retrospect, he the classes at war? Patrick notes that in the says, is “not like a building imploding and
couldn’t have come up with a better answer. decades since Kelly and Sale made the bet, falling down, but like a slow avalanche
“I said ‘collapse’ at dinner parties, but no breathtaking economic development has that destroys and kills everything in its
one ever asked me to be specific,” he says. reshaped China and India, among other path, until it finally buries the whole vil-
Moreover, Sales’ Collapse of 2020 book, countries. On the other hand, he points to lage forever.”
which came out last January, includes an undeniable social unrest, even in the United Kelly wrote to Sale on New Year’s Day,
untimely concession. The very fact that his States, with Trumpites taking to the streets instructing him to direct his losses—the
book exists, he wrote, is the equivalent of with semiautomatic weapons, and massive $1,000—to Heifer International, a non-
tossing his cards face down on the table: If protests against police abuses. He calls this profit that gives away breeding pairs of
society had in fact collapsed, there would round a toss-up, with an edge to Sale. animals. Sale puzzled him by replying, “I
be no books, self-published or not. “So let Round by round, the outcome would didn’t lose the bet.” Kelly assumed he hadn’t
me just admit that I was wrong,” he wrote. seem to make it a draw. But when making seen Patrick’s decision, and he had the edi-
“But … not by much. And not totally.” Yet the final call, Patrick stuck to the language tor resend it.
shortly after the book appeared, global of the original bet. In that fateful Greenwich But Sale had read it—and rejected it.
events seemed to tilt in Sale’s favor. The Village encounter, Sale called for a conver- “I cannot accept that I lost,” he wrote to
pandemic’s effect on physical and eco- gence of three disasters. “Kirk must hit the Patrick. “The clear trajectory of disasters
nomic health, the growing destabilization of trifecta to win, meaning that all three horses shows that the world is much closer to my
democracy, and ever more extreme weather of his apocalypse must come through,” Pat- prediction. So clearly it cannot be said that
nudged civilization closer to the precipice. rick wrote. “Only one of his predictions was Kevin won.”
Could it be that while we haven’t retreated a winner; one came in neck and neck; and Like the raging denialist who recently
to caves and hovels, Sale’s predictions have one was way back in the pack.” occupied the White House, the cantanker-
landed in the ballpark of reality? That’s what So on December 31, Patrick declared ous anarchocommunalist has quit the game
Patrick had to determine. In early December Kelly the winner in an email to the bettors. after the final score left him short. Sale says
he began writing up his decision. Despite his “But it’s a squeaker and not much cause for he is seeking some sort of appellate relief,
wariness toward tech, he had no intention celebration,” he concluded. if only by public opinion, when in fact the
of jumping on the current techlash band- It’s also not terribly satisfying. Because rules included no such reconsideration.
wagon. Instead, the bet was constructed on Kelly’s upbeat views seem to have crossed Kelly is infuriated. “This was a gentleman’s
three clear conditions, and Patrick would the finish line as Sale’s apocalyptic horse- bet, and he can only be classified as a cad,”
consider each one separately, as if judging men were closing fast, 2020 offered no he says. Kelly warns Sale that history will
a boxing match round by round. clear verdict as to civilization’s fate—or recall him as a man who doesn’t honor his
Economic Collapse. Sale predicted flatly where we will be in the next 25 years. word. But Sale doesn’t believe that there
that the dollar and other accepted currencies That’s due both to the extraordinari- will be a history. For Kirkpatrick Sale, col-
would be worthless in 2020. Patrick points ness of 2020 and to the bettors’ own limita- lapse is now, and all bets are off.
to the Dow at 30,000 and the success of new tions. They staked out extreme positions in
currencies such as Bitcoin. “Not much con- a world that’s always likely to regress to the
test here,” Patrick writes. Round goes to Kelly. mean. Sale failed to account for how human
Global Environmental Disaster. Kelly ingenuity would keep us from getting tossed
0 3 1
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29.03
At facilities across the country,
gun owners are learning tactical
skills, honing their reflexes against a world of pervasive
threats. By preparing for battle at home, are they calling
it into being? by Rachel Monroe
_ 2
_ 3
career in a certain amount of mystery; while he regu-
larly alluded to his time in “the Unit,” an elite, clandes-
tine special operations force, he asked me not to name
it specifically.
“SERIOUS TIMES REQUIRE Many tactical trainers invoke their combat experience
SERIOUS AMERICANS” as a marketing tool, which is just one way our wars don’t
stay overseas. Historian Kathleen Belew writes about the
ALTHOUGH GUNSITE IS WIDELY RESPECTED IN THE GUN Vietnam War’s “spillover effect” on American culture in
world, it’s also considered a little old-fashioned—your the 1980s and ’90s: It was the era of Soldier of Fortune
dad’s bucket-list destination, or maybe your granddad’s. magazine, Rambo, paintball, and combat fatigues—as
The fresher face of tactical training has a different style well as a restive, violent militia movement. “There was
and attitude from Jeff Cooper’s manly erudition; it’s not some crossover between people engaging in paramili-
Kipling-quoting devotees of the Colt 45 but rather guys tary spaces for fun and very radical elements using those
who love MMA, listen to Joe Rogan, decorate their pickups spaces deliberately to operationalize violent activism,”
with Punisher skulls, and display an affinity for long guns. Belew told me. In the wake of the Oklahoma City bomb-
To get a better understanding of how tactical train- ing in 1995, paramilitary culture fell out of favor. But in
ing has evolved, I signed up for a Small Unit Tactics recent years, a new militarized aesthetic and worldview
course taught by Eric Dorenbush of Green Eye Tactical. has seeped into our pop culture, a downstream effect of
Dorenbush, like many of his contemporaries, prefers the the conflicts in Iraq and Afghanistan.
AR-style semiautomatic rifles like the ones he carried Those contemporary wars are disproportionately
while deployed in Iraq, Afghanistan, and Kosovo. Green fought by special operations teams, the elite units that
Eye Tactical is a one-man operation without a perma- knock down doors and conduct midnight raids. Today’s
nent facility, and the courses are strictly BYO-firearm. tactical aesthetic is essentially operator culture aimed
After I unpacked the weapon I’d borrowed for the week- at the mass market; its signifiers include Call of Duty,
end, Dorenbush fiddled with it for a few minutes before digital camouflage, wrap-around Oakleys, Black Rifle
decreeing it was not up to snuff—there were issues with coffee (which has been described as a “tactical caffeine
the scope—and instead lent me his own custom rifle. delivery system”), and the AR-15. A number of Special
That’s a $3,000 gun, he said as I slung it around my neck. Operations veterans have built brands on the back of
He handed me a binder emblazoned with his logo—a their wartime experiences, peddling tactical sponcon
green-eyed skull over what looked like an Iron Cross— on Instagram, landing brand partnerships with energy
and a quotation attributed to Hemingway: “Certainly there drink companies and firearm manufacturers—and, of
is no hunting like the hunting of man and those who have course, teaching tactical firearms courses. Like any life-
hunted armed men long enough and liked it, never really style industry, the tactical world is self-conscious about
care for anything else thereafter.” authenticity. No one wants to be called out as “tacticool,”
My three classmates were all repeat Dorenbush cus- a wannabe who thinks wearing a black vest with lots of
tomers who had driven in from the Midwest. One, an pockets makes him an elite operator.
orthopedist who asked me not to use his name, had taken Earlier this year, my classmates at Green Eye had
15 Dorenbush classes spanning everything from counter- taken a Close Quarters Battle course, where they learned
surveillance to close-quarters combat. “I get bored as to fight an armed opponent inside a building—essen-
hell at Disney World, and this is cheaper,” he said. His tially learning to clear rooms and rescue hostages. In
van’s Hillary 2016 sticker confused me until he explained this weekend’s Small Unit Tactics course, Dorenbush
that it was “urban camouflage.” “Does it look like this car explained, we’d learn strategies for fighting outside.
has an arsenal in it?” he asked proudly. Jody, a nurse- “People will say, oh, that’s military training, we don’t
anesthetist who could quote long passages of George need that. But there are plenty of use cases for law
enforcement or for a civilian,” he said: for cops, a routine down the field and felt my focus sharpen. The ping of
traffic stop that turns violent; for civilians, a shooter in a the steel target, when I managed to hit it, was viscerally
Target parking lot or in the driveway of your home. After satisfying. It wasn’t until I returned to my hotel room
Dorenbush’s preamble, Nate pulled me aside. He wanted that night and the adrenaline began to leach out of my
to assure me that even though he owned two AR-style body that I discovered my hands were scraped from the
rifles, he wasn’t a typical gun nut; he wasn’t even con- dried grass and a bruise was blooming on my clavicle
servative. “If you believe you have a right to use lethal where I’d absorbed the rifle’s recoil.
force to defend yourself, your family, your community For a person with certain appetites, this could be a
against a threat,” he asked me, his brow furrowed, “why fun way to spend a weekend. But even the more inno-
the hell would you want it to be a fair fight?” cent reasons for embracing the tactical mindset—with
Dorenbush had set up half a dozen steel targets at its ingrained assumption of a world under constant
the far end of the field. Next to them was an ad hoc threat—can lead in volatile directions. Tactical training,
maze made of orange netting stretched between door and the spread of the tactical aesthetic, blurs the line
frames and meant to mimic a house; it was left over between police, service members, and ordinary citizens.
from the Close Quarters Battle course. We spent the This helps explain some of the notable deference law
morning on an assault drill, simulating how to advance
on the targets while under fire: Drop into a prone posi-
tion, shoot, leap up, bound forward, drop down, and
shoot again. The exercise was akin to doing burpees
with a high-powered rifle clamped to your side. The
intensity may have been artificial, but it was effec-
tive. “Cover me while I move!” Nate shouted. “I got you
covered!” I hollered back, and as he sprinted I aimed ONE OF THE PRACTICE RANGES AT GUNSITE ACADEMY.
enforcement showed to right-wing rioters in Kenosha,
Wisconsin, and during the Capitol siege—a guy in a tac
vest doesn’t necessarily look like a threat or a criminal
—45
trees, our rifles held at the ready. At the far end of the
field, we entered the woods, descending into a gully
clogged with downed branches. Ahead of us I could
but rather someone they could’ve trained next to. see parts of photo-realistic targets peeking through the
And when regular folks learn military and police trees. Nate gave me an encouraging look, and I shouted
tactics from the same people who teach profession- the command to begin engagement. Within seconds,
als, sometimes alongside those professionals, it’s easy the situation felt like it had spiraled out of control; I got
for them to feel that they, too, are charged with pro- overwhelmed and forgot to give commands, and the
tecting the social order—or what they see as the social other guys started bounding forward and shooting on
order. The danger is that training for combat implies an their own. The woods filled with gunfire and shouting,
enemy, and that militarized civilians, like militarized law the percussive sound of bullets meeting targets. The
enforcement, increasingly identify that enemy among shots seemed to be coming from everywhere around
their fellow Americans. Carlson, the sociologist, pointed me. I understood that Dorenbush was keeping tabs on
out that many of the men who paraded with guns at this us so we wouldn’t accidentally wound one another,
summer’s protests described what they were doing as a but my body didn’t believe it. I huddled behind a tree
form of community defense. “Community sounds really stump, too frightened to move, and felt the sharp taste
great, but it is not an inclusive concept,” she told me. of panic on my tongue.
“People within it are protected, and people outside it are It was over fast—we’d secured the hostage,
not only not worthy of protection but worthy of violence. Dorenbush declared. During the debrief, I cried.
And in this country, community has been drawn in terms Dorenbush stood next to one of the targets, a visibly
of class, but primarily in terms of race.” pregnant woman gripping a pistol. “You just shot a preg-
Proposed legislation promises to give even fur- nant female—how does that make you feel?” he asked
ther legitimacy to self-deputized individuals. Over the Jody. Realistic training was important because it helped
past two decades, NRA-backed laws have expanded acclimate the body to stressful situations, he explained.
the scope and circumstances in which people can use “You’re taking steps to help yourself so it’s not such a
deadly force to defend their private property. Now law- drastic departure from your reality. You inoculate your-
makers are attempting to extend those rights further self to trauma. It takes time to build that up to where it’s
into public space, particularly during times of protest. not bothering you that much anymore.”
In 2020, Florida governor Ron DeSantis drafted legisla- We replayed the scenario and did another exer-
tion that would allow armed citizens to use deadly force cise after that, but I’d lost my spirit and took my shots
against anyone they suspect of looting; a proposed Ohio half-heartedly. As the afternoon turned chilly and the
law would permit anyone escaping a “riot” to kill pro- wind picked up, Dorenbush handed out certificates
testers if they felt threatened. of completion. Along with mine, I got a speech about
After the election, some of these latent strains in the how I should believe in myself. But it wasn’t my fail-
tactical world became more overt. Texas-based tactical ure that had upset me that afternoon in the woods. My
trainer and special operations veteran Paul Howe, who panic had been partly an animal terror of bullets and
teaches both law enforcement and civilians (as well as chaos, but I’d also been paralyzed by a deeper dread—
other tactical instructors), announced a special Patriot the fear that in preparing for combat, we were training
Tactical Training course, which would “cover actions ourselves to see opportunities for it all around us. That
that may be needed during these dangerous times.” He by rehearsing for a situation, we were, in a small way,
declared in his newsletter that Biden’s election was ille- calling it into being.
gitimate. “This means Use of Force rules are out and it The sun was setting and Dorenbush’s energy was
will be up to individuals and groups to determine what clearly flagging, but my classmates wanted to get in
is ‘Reasonable,’” he wrote. “Serious times require seri- more practice. Dorenbush agreed to let them run
ous Americans.” hostage-rescue scenarios in the Close Quarters Battle
On Sunday afternoon, the final day of my Green Eye “house.” They gathered at the door with their night-
Tactical course, Dorenbush announced he’d be test- vision helmets on, ARs at the ready. Nate gave the com-
ing our skills with an improvisatory exercise. The sce- mand and they burst in, each turning to a different
nario: A bunch of meth heads had kidnapped his son. corner and firing at the target there. It was fascinating to
We had to track them through the field, moving as a watch, in a way, this tightly choreographed dance of vio-
unit, then enter a wooded area and react to what we lence. When I drove away into the lowering evening,
found there. He appointed me team leader over my they were still at it, charging into rooms in a house that
objections (which were, essentially, that I didn’t really wasn’t there.
know what I was doing).
I used what I remembered of the hand signals RACHEL MONROE (@rachmonroe) is a writer based
Dorenbush had taught us to move the group into a in Marfa, Texas, and the author of Savage Appetites:
wedge formation as we advanced silently toward the True Stories of Women, Crime, and Obsession.
BY Nicholas
Thompson
ILLUSTRATIONS BY
Sam Whitney
The hiker’s emaciated body was discovered in a tent, just a few miles from a
major Florida highway, his identity unknown. The internet started searching
for clues, but the answers were not what anyone expected—or wanted to hear.
old son, and I was pulled in. We live in an age of constant machine surveillance
and tracking. Yet somehow Mostly Harmless had escaped the digital dragnet.
He had traveled without a phone or an ID. He carried cash and couldn’t be
tracked by credit card receipts. His fingerprints weren’t in any database, and
his image didn’t turn up any results when run through facial recognition soft-
ware. The authorities in Collier County, Florida, where his body was found,
were stumped, but they were certain he had died of natural causes. He must
have been smart. He appeared to have been kind. He was handsome in a
general, familiar kind of way. It was easy to map a gentle story onto his past.
His life was a mystery packed inside a tragedy. A man had died alone in a
yellow tent, and his family didn’t know. “He’s got to be missed. Someone must
miss this guy,” said Natasha Teasley, a woman in North Carolina who organized
a Facebook group with several thousand people dedicated to discovering his
identity. Members of the group lit candles for him. They talked about “bringing
him home.” They scoured every missing-persons database. Everyone had a
story they wanted to be true: He was trying to escape modern society. He was
trying to escape a medical diagnosis. He was trying to escape someone who
wanted to hurt him. This was a way to use the internet to do something good.
I published an article about Mostly Harmless the day before the presidential
election. More than one and a half million people read the story and looked
at photos that other hikers had posted. People sent me theories about who
he could have been or what he might have been doing. He had a long scar
on his abdomen, and readers diagnosed potential illnesses. He had perfect
teeth, which suggested good dental care as a child. Others dug into Da Vinci
Code–level clues. He had signed in at hostels as “Ben Bilemy,” which, with
SMILING
the woman who’d tried to get his teeth ana-
lyzed. “I became immediately engaged in the
case and started to get a feeling that Mostly
OR Harmless was a kind person, probably oth-
erwise lonely as everyone else assumed.
BEING NICE After all, he did leave everything, abandon
everyone, and go off into the woods. It’s cou-
T O P E O P L E .” rageous and reminds me a bit of myself, as I
made some brash decisions in life too,” she
wrote. I asked her if she was disappointed
that Rodriguez had such a dark side. No,
she said. “I don’t think I was committed to
Vance as a human. I detached myself as a
person to Vance, in that I didn’t want to get
too attached to a dead stranger. But I was
committed to solving the case with others
0 5 3
because it would be a great way to prove
that people can do great things together.”
Maybe that’s the prettiest bow you can
put on the box that contains this strange
story. The mystery of Mostly Harmless cap-
tivated and inspired thousands of people. It
inspired a group that has committed itself to
trying to solve other cold cases. It brought
some new attention to a cutting-edge type
depression by taking them into nature. And he hasn’t stopped hiking since. of genealogical analysis. It reminded every-
Maybe Rodriguez’s story is similar to Cody’s. He was alone in a vast, unfa- one that it is still possible to disappear.
miliar city. He’d destroyed his relationships. He left his apartment in anger. Yet it’s hard not to look at this story with
And then, as he traversed the mountains, walking through sugar maple and anything but sadness. The boy who raised
oak, hickory and poplar, stepping over roots and rocks, he tamed his demons his hand to get help from a passing truck—
too. The many people who met him didn’t sense the dark, brooding, some- and whose body still bore the scar of that
times dangerous person who left Brooklyn. Maybe he did become someone Louisiana field—had grown into the man
different. Maybe that’s what he’d been seeking. who didn’t seek help as he died in a Flor-
But then again, maybe these are all just stories I’m telling myself about ida swamp. A man was able to disappear
Vance Rodriguez because I still don’t actually know what happened. I want to in no small part because no one was look-
think that he became someone else out in the woods, and I want him to have ing for him. A man was harmed and maybe
felt the things I feel when I hike on that trail. I want him to have smelled the harmful. And then he went into the woods
cedar trees the way I smell the cedar trees. I want him to have a redemptive and became Mostly Harmless.
story, like Jesse Cody’s, because I like happy endings and because it better
justifies all the time I spent researching bowling alleys in Newport News. I’m NICHOLAS THOMPSON , the former editor
sketching in details in the half light. in chief of wired, is CEO of The Atlantic.
The thing about mysteries is that they are most exciting when you’re still try- He wrote about his quest to run his fast-
ing to solve them, when you can write in your own theories, fantasies, or fears. est marathon in issue 28.05. You can find
And this reality has struck the many people who hunted for Mostly Harmless more at nickthompson.com.
THE LION,
THE POLYGAMIST,
AND THE
BIODIESEL SCAM
BY VINCE BEISER
How a member of a breakaway
Mormon sect teamed up with a
Bugatti-driving, hard-partying
tycoon to bilk the government for
hundreds of millions of dollars.
The grift?
Clean fuel subsidies.
private jet. His new business partner from Los Angeles was arriving on this frigid
January day in 2012, and Jacob desperately wanted to make a good impression. Too
embarrassed to bring his humble Toyota Tercel, he had rented a Cadillac Escalade
to pick up his guest. ¶ Jacob, a beefy 35-year-old with a large forehead topping a
rectangular face and wide-open eyes, had high hopes for this visit. After all, he had
three wives and many children to support. Jacob was already one of the top earn-
ers of the Davis County Cooperative Society—also known as the Order—a break-
away Mormon polygamist sect based in Salt Lake City that emphasized “conse-
crating” its members’ income back to the group. But, of course, one could always
do better. ¶ Jacob had known his new partner, Lev Dermen, for only a couple of
weeks, but the man obviously knew something about making money. The thickly
built Armenian immigrant who stepped off the plane, a pair of bodyguards in
tow, controlled a small empire of truck stops and gas stations across Southern
California. ¶ Once they had settled in to the capacious Escalade’s leather seats,
Jacob drove Dermen half an hour north through high mountain-rimmed flat-
lands to the remote hamlet of Plymouth. The town is home to some 460 people,
and to the operation Dermen had come to see: Jacob’s biodiesel plant, a recently
built complex of storage tanks, prefab buildings, and trucks. Jacob’s wife Sally and
other staff members turned out to greet Dermen with a gift basket of Armenian
fruits and a cowboy hat. The visit went well. After touring the plant, Dermen
invited Jacob and Sally to dinner. “We’re going to Seattle,” he explained casu-
ally. ¶ A few hours later, Jacob and Sally found themselves aboard Dermen’s jet,
en route to Washington. That evening in Seattle, Dermen took them to a friend’s
house where they dined on sushi while a hired Russian singer serenaded the
group. Dermen and his friends were still partying at 2 am when Sally and Jacob—
whose religious beliefs discourage drinking alcohol—went off to the hotel room
Dermen had arranged for them. On the way to the airport the next day, Dermen
stopped off at a seafood store. “Do you like crab and lobster?” he asked. They did.
ILLUSTRATIONS BY RESHIDEV RK
According to Jacob, Dermen proceeded to
buy out the store’s entire stock—about 15
boxes—and give it to the couple as a gift.
Jacob’s world, up to this point, had not
involved private jets or impulse buys of
cases of lobster. At the time he met Der-
men, he was living with Sally and their chil- defer to their fathers, and on up the chain house. He also has scores of half-brothers
dren in a cabin where, as he later said, “the to the sect’s hierarchy of “numbered men,” a and half-sisters, whom his father sired with
heat didn’t work, the water didn’t work, and ranked list of powerful and honored mem- a dozen-odd other wives.
it had rats and snakes.” Dermen’s lifestyle bers. Founder Elden Kingston was num- As a descendant of the group’s second
looked mightily appealing. And in a sur- ber one; the Order’s current leader, Paul leader, Jacob’s bloodline supposedly goes
prisingly short time, Jacob would be living Kingston, is number nine. straight back to Jesus. Jacob's behavior,
it himself. He and Dermen were about to Collectively, the Kingston group has built however, wasn't exactly Christlike. “He was
embark on a byzantine series of business up a sizable economic base. Order mem- a troublemaker,” says Jacob’s former wife
ventures that would involve barges of bers control more than 100 businesses Julianna Johnson, who is also his aunt. “He
recycled grease, real estate from Texas to across the American West, including a did stupid, childish stuff as a teenager, like
Turkey, forged paperwork, phantom truck grocery store, pawn shops, a casino, a cat- skipping school, vandalizing stuff.” He once
trips—and swindling the federal govern- tle ranch, and a tactical firearms company spray-painted a stripe down her cat’s back,
ment out of hundreds of millions of dollars. recently visited by Donald Trump Jr. Family she recalls. Other former members remem-
members make up much of the workforce. ber him as an arrogant kid who made fun of
Many of those workers, according to for- overweight people.
mer members, are children; girls file and Jacob worked summers on his father’s
answer phones in the group’s offices, and cattle ranch in northern Utah, where he
boys work on the ranches and in facto- started learning about machines. By the
ries. Mary Nelson, a former member who time he was 17, he’d moved out of his mom’s
left the Order, says she was put to work in house and married his first wife, Sally, also
the group’s central financial office when 17. He married Julianna, his second wife,
she was just 6 years old. “That was nor- two years later. She was 15 at the time.
mal to me,” she says. “That’s how I grew Julianna left the Order and Jacob nearly
IN 1890, WHEN THE CHURCH OF JESUS up. The Order school bus would drop a 20 years ago, she says, largely because her
Christ of Latter-day Saints—better known lot of kids off at the office to start work- marriage was so awful. She hadn’t wanted
as the Mormons—renounced polygamy, ing after school.” (A spokesperson for the to get married in the first place, but her fam-
many of its members considered the move Order says that allegations of illegal child ily pressured her into accepting Jacob’s pro-
heresy. Forty-odd years later, in the depths labor are false.) posal. “He never treated me well as a wife,”
of the Depression, a white-haired die-hard Women often marry young as well. The she says. On nights Jacob was supposed to
named Elden Kingston, husband to five Salt Lake Tribune has reported that since spend with her, according to Julianna, he’d
wives and father of 17 children, convinced a 1997, at least 65 Kingston group girls under show up at midnight, after spending the
few other families to join him in establish- the age of 18 have been married. Jacob’s evening with Sally.
ing a communal splinter sect on some land dad, John Kingston, husband of at least 14 His home life notwithstanding, Jacob
just north of Salt Lake City. They would pool wives and father to some 120 children, was was a steady student. He went on to earn
their wealth, exalt the taking of multiple imprisoned in 1998 after pleading no con- a PhD in mechanical engineering from the
wives, and generally live a rigorously obser- test to charges that he beat his 16-year-old University of Utah. By the time he gradu-
vant life. While other such fundamentalist daughter unconscious after she ran away ated, he and Sally already had half a dozen
sects have set up shop in dilapidated com- from an arranged marriage to her uncle. children. That’s a lot of mouths for any-
pounds in remote parts of the West, the bet- Jacob Kingston, one of Paul’s favored one to feed. While he was at university,
ter to avoid the temptations of the outside nephews, is number 95 in the hierarchy. He though, Jacob had heard about a small but
world and the attention of law enforcement, grew up in Salt Lake City, the second old- fast-growing industry that sounded like a
the several thousand members of the Order— est of seven kids in a small two-bedroom good prospect.
also sometimes simply called the Kingston
group—mostly live in and around Salt Lake
City. They wear ordinary clothes, work ordi-
nary jobs, and generally blend in.
The Kingston group is organized along
strictly hierarchical lines, summed up in 0 5 7
the teaching of “one above the other.” Men
sium hydroxide as a catalyst. That pro-
cess, called transesterification, separates
the oil into glycerin and fatty acid methyl
esters—the chemical name for biodiesel.
In industry parlance it’s called B100, as in
“100 percent biodiesel.” This stuff burns
more cleanly than conventional diesel and
overall produces lower CO2 emissions.
The problem is that it’s expensive to
produce. So beginning in 2005, Congress,
prodded by worries about energy inde-
pendence and carbon emissions, as well
as by farmers eager for a new market, has
offered up billions of dollars’ worth of sub-
sidies to spur biodiesel production. Some
states have chipped in additional incen-
IN THE 1970S, THE OPEC OIL EMBARGO tives. The shape, size, and number of these
woke up the Western world to the fact that subsidies have shifted over the years, but
it relied overwhelmingly on foreign, often there are two that are important to the tale
unfriendly countries for its most crucial of Jacob Kingston and Lev Dermen. These
fuel. Research into alternative fuels was subsidies kick in at two different steps
suddenly in vogue. By the early 1980s, along the biodiesel manufacturing chain.
researchers were making good progress on Step one: production. Every gallon of
a form of diesel made from vegetable oils— B100 that a producer distills from raw
aka biodiesel. It wasn’t an entirely new feedstock is given a “renewable identifi-
idea; when Rudolf Diesel, a German engi- cation number” by the US Environmental
neer, invented his eponymous engine back Protection Agency. Those identification
in the 1890s, it could run on all kinds of numbers work sort of like carbon cred-
fuels, including oils made from vegetables. its. Big oil producers are mandated by
But plant-based oils had been shunted Congress to either produce or buy a certain
aside by the cheap, abundant petroleum amount of biofuel; they can get around this
that was flooding into the world market. requirement by simply buying the num-
For a country intent on breaking its bers from someone else—in effect, paying
dependence on imported oil, biodiesel— another company to make the biodiesel.
one of several types of biofuels, a category Step two: blending. Producers then
that also includes ethanol—has a powerful mix the B100 with a little regular diesel to
appeal. It can be used to power trucks and produce what they call B99. (Pure B100
heavy equipment, and as heating oil. It can can be used as fuel for trucks and heavy
be made from renewable, all-American equipment, but its high viscosity tends to
feedstocks: oils derived from vegetables gum up conventional engines.) Every gal-
like soybeans, corn, palm, and canola, or lon of B99 produced earns them a $1 “tax
even used cooking grease, like the stuff credit,” which is actually a direct payment
left at day’s end in a McDonald’s french- from the IRS. The B99 then gets sold down
fry fryer. Those all contain high levels of the line to customers like fuel stations or
triglycerides. To make biodiesel, you mix trucking companies, which usually add
one of those feedstocks with methanol more diesel to the mix, depending on their
or some other form of alcohol and throw requirements.
in a little sodium hydroxide or potas- Those subsidies have worked: American
0 5 8
able to marshal enough evidence to bring
a case, “there is absolutely no doubt in my
mind that they are committing financial
fraud,” he says. Federal investigators are
AFTERNOON
self up in filters and called out celebrities
for denying their surgical modifications.
She’d seen patients post selfies tagging
@realdrsix on their breasts or butt, an art-
ist’s signature for a virtual age.
At Laura’s first consultation, Jugenburg
held up different implants, wobbling like
IN DECEMBER
water balloons in his hands, for her to try.
And he asked if he could stream her sur-
gery on Instagram Live. She remembers
the moment the tenor changed, how it felt
first like a medical appointment and then
like a sales pitch. “Everyone does this,” she
recalls him explaining. “Don’t worry about
2016,
it.” She didn’t want to say yes, but she felt
there was no room to say no. Whether it
was the nerves of an impending surgery
or some desire to please the man who’d
be wielding a scalpel on her body, Laura
acquiesced.
On that day in December, Laura took
the elevator to the clinic on the second
a woman named Laura walked through by posts extolling the mastery of a plastic floor of the Royal York. Under the warm
the gilded front doors of Toronto’s surgeon named Martin Jugenburg, whose lights, the reception area glowed: white
Fairmont Royal York Hotel toting an over- clinic, the Toronto Cosmetic Surgery wood, white armchairs, white floors, and
night bag. A towering neo-Gothic land- Institute, was located on two floors of the white couches. She felt her chest tighten
mark, the Royal York is renowned for Royal York. She checked out the stream of with anticipation. Laura had seen Dr. 6ix’s
its luxury and celebrity clientele. Alfred satisfied customers in his online reviews. “I Instagram videos of patient procedures, so
Hitchcock stayed there, and so does the am the happiest I have ever been in my life,” she could imagine what her own surgery
Queen of England when she comes to one read. “Dr. Jugenburg is an ARTIST,” said would look like. She expected that, once
town. Laura, however, wasn’t a famous another. She felt empowered just booking she was in the operating room, he would
visitor. She had come for breast implants. an appointment. take a black Sharpie and mark her body
Laura had wanted bigger breasts for as Laura knew that Jugenburg had a siz- like a map, then slide one saline implant
long as she could remember. As a child able following on Instagram and Snapchat, into an incision cut clean below one of
she’d gazed up admiringly at the hour- where he called himself the Real Dr. 6ix. her breasts, and then the other. In some
glass silhouettes of her mother’s friends. “I The 6ix was a cheeky nod to the nickname of the Instagram videos, patients drifted
remember thinking, I need that body,” she given to Toronto by its most famous musi- off under general anesthetic administered
says. In high school, as her friends’ bodies cal export, Drake. The Real referred to the by Dr. Sleepy, with Nurse Amazing, one of
transformed, her own development slowed. unsparing view of blood and guts inside Dr. 6ix’s operating room nurses, standing
“I always felt like less of a woman,” she Jugenburg’s operating room, as well as beside him. On the other side of the table,
says. It was a feeling she’d never been able the limits of what surgery can do. He was scalpel in hand, stood Jugenburg himself,
to shake, even after her career as a model a plastic surgeon who would tell it like it is in his “6ix”-emblazoned scrubs.
took off, even after she met a partner who but also keep it light with memes, jokes, Jugenburg is a celebrity surgeon, a
made her feel sexy and valued. By the time and office antics. To build his brand, he’d doctor turned influencer who shares his
she was 26, she’d saved enough money for adapted the wacky style of a celebrity plas- masterworks with his followers in real
surgery. On Instagram, Laura had scrolled tic surgeon known on social media as Dr. time. In his operating room, showmanship
0 6 8
and sutures get equal play. He seems to trauma patients. But he couldn’t practice dency, Martin trained his focus on breast
revel in the way social media gives him a medicine in his new home. reconstruction surgery—years before, his
stage on which to perform, to show off his Martin grew up hearing his father’s mother had been diagnosed with breast
surgical arts—all while providing a kind stories of being a surgeon and felt pulled cancer, and he saw firsthand the impact
of public-service education on cosmetic toward the same calling. In high school, that surgery could have on someone’s life.
surgery. More surgeries mean more view- Ivan got him a summer job in the pathol- He then spent a year training as a plas-
ers, which mean more followers and more ogy department where he worked. After tic and reconstructive surgery fellow at
clients. Many of those clients are happy graduating from high school, Martin was Memorial Sloan Kettering Cancer Center in
to play a role in his reality show, but oth- accepted to the University of Toronto. He New York. He coauthored papers on radio-
ers, like Laura, say they’ve felt pressured to studied biology, specializing in molecu- therapy’s impact on breast reconstruction,
participate. And in the years that followed lar genetics, and took home scholarships neck reconstruction, and foot defects. The
her procedure, Laura wasn’t the only one and awards from the intensely compet- next year he returned to Toronto.
wondering if the doctor had become more itive school. Along with two doctors, he Jugenburg began to work as a plas-
beholden to his fans than to his patients. and his father coauthored a paper that tic surgeon at the city’s downtown hos-
Laura says her surgery was streamed on was later published in a medical journal. pitals, performing reconstructions on
Instagram Live that December day. Then, a (Jugenburg declined to be interviewed cancer patients and attending to fire vic-
few months later, as her body began to feel for this story but did respond to some tims and workplace accidents in the ER.
like her own again, she noticed a picture fact-checking questions.) He was helping people, just as his father
on Dr. 6ix’s Instagram. She recognized her In 1997, Martin was admitted to the had, but he was also the new guy in the
long fingernails, her tattoo, the slight etch of University of Toronto’s medical school, OR, assigned just three and a half hours of
her abs and her bare breast. This was not a where he took on a dizzying load of surgery a week. Jugenburg grew frustrated
photo from the operating room. Jugenburg extracurricular activities. He edited the with how little time he got to spend actually
had pulled it from her personal feed and web page of the school’s medical journal, operating. He frequently posted on a blog,
reposted it to his. It felt like a step too far. mentored high school students, designed Askasurgeon.com, where he was deter-
When she asked him to take it down, she the faculty yearbook, and taught judo. mined to share information with the pub-
says he refused. (Jugenburg did not respond He met the woman who would eventu- lic. He authored posts like “Tanning beds
to a request for comment about Laura’s ally become his wife. Even back then, will kill you” and “Unreliable certification …
account.) Three years later, it’s still up. The he extolled technology as the future Who is a real plastic surgeon?” As the years
tattoo along her ribcage just below her of medicine. He envisioned a world in went on, his view of hospitals—and the
breast reads, “My body. My rules.” which doctors and patients would use the Canadian health care system—grew more
increasingly popular email to commu- grim. “The entire system is underfunded,
M
nicate with one another. He pored over squeezed, and abused,” he wrote. “After
artin Jugenburg was born in the latest medical inventions, imagining years and years of cutbacks, restructings
1975 in what was then Soviet- a future where a surgeon could command [sic] and improvements, how much more
dominated Czechoslovakia. three robotic arms at a time in an oper- juice can be squeezed out of this old dried
His childhood seems plucked ating room. up lemon?” Jugenburg joined a private
from a Milan Kundera novel. As a boy, Jugenburg met a man whose practice, and in 2010 he started his own.
One night, his parents packed what they injured hand had been reconstructed by
J
could into a few suitcases, tucked the his father. The hand inspired him, and after
adolescent Martin in the back seat of a medical school Jugenburg was accepted ugenburg threw himself into
car, and passed through the Iron Curtain. into a plastic surgery residency program building his business, which he
His father, Ivan, told the guards at the in Winnipeg, Manitoba. During his resi- eventually named the Toronto
Yugoslavian border that they were tak- Cosmetic Surgery Institute.
ing a summer holiday. The family became He stopped publishing papers
refugees, living for a year in Vienna as and presenting at professional confer-
they waited for Canadian visas. In 1989 ences. When a mentor suggested he coau-
they settled in Canada, and Ivan eventu- thor a paper on a new surgical technique,
ally took a job as a pathology assistant at Jugenburg demurred. He turned his atten-
a Toronto hospital. He had been trained tion to answering thousands of patient
as a plastic surgeon and used his skills to questions on RealSelf, a cross between
help restore the skin of burn victims and Yelp and Wikipedia for plastic surgery.
When a prominent doctor who worked no conversation too profane. Rapper 2
in the posh Fairmont Royal York Hotel Chainz came to the operating room to
retired, Jugenburg seized the opportu- watch a butt lift, and with gold chains
nity. It’s not unusual for plastic surgery piled over his scrubs and sunglasses
clinics to partner with hotels to offer their hanging low on his nose, he exclaimed,
patients a discreet and discounted place “She gonna wake up with a small waist
to recover, and in late 2012 he moved his and a fat ass!” The surgeon was a natu-
practice to the hotel. His focus changed too. ral: Handsome and buff, with a dazzling
Where once he spoke on national televi- smile, he would break into choreographed
sion about the psychological benefits of dances in the operating room. (A clip of
breast reconstruction for cancer patients, Dr. Miami dancing to rapper Plies’ song
he now performed breast augmentations “Ritz Carlton” has been watched 4 mil-
and liposuction. He registered the domain lion times.) The videos also caught the
brazilianbuttlifttoronto.com and advertised attention of other doctors, which gave
himself as an internationally renowned Salzhauer an idea. What if this social
Brazilian-butt-lift expert. He opened a media model was something he could
clinic within the facility for injectables like sell, not just to patients but to colleagues?
Botox and fillers, which his wife ran. He He started a consulting business. One of
appeared on an entertainment news show the earliest clients was Martin Jugenburg.
talking up Brazilian butt lifts, inviting film The pair met in early 2016, while
crews into his operating room to watch. Jugenburg was in Miami attending a con-
Cosmetic surgeons have always occu- ference. Jugenburg was fascinated by the
pied a hazy area, bound by the ethics of way Dr. Miami marketed his practice and
their profession but dependent on adver- saw in Instagram and Snapchat a way to
tising. The aesthetic nature of the industry communicate visually what he’d been try-
makes visual social media platforms like ing to convey on RealSelf.
Instagram and Snapchat natural show- When Jugenburg returned to Miami in
cases. At first, surgeons posted before- May, he was presented with his persona.
and-after galleries of patients. But by “It was almost a given,” Benson says. “We
2014, one Florida plastic surgeon named had to do something with a 6ix.” They set
Michael Salzhauer had taken things quite up his Instagram and Snapchat accounts.
a bit further, posting not just the pleasing He stayed for a week, observing Dr. Miami
outcomes but the gory procedures them- and receiving branding and social media
selves, in real time. advice from Benson, including copies of
Known on Instagram as Dr. Miami, the consent forms signed by Dr. Miami’s
Salzhauer had amassed 90,000 followers. willing patients. Benson was struck by how
But in early 2015, Instagram shut down naturally Jugenburg took to the doctor-as-
his account for violating its rules against influencer idea. “Some doctors want to be
nudity. He was despondent. Salzhauer on social media, but you can’t teach them
had grown to love the attention, feeding that personality. Dr. 6ix had it,” she says. “He
off of his followers’ energy. He preached was witty and funny and quirky.”
a gospel of surgery-enhanced empow- At the end of the week, Jugenburg
erment, calling his clients “beauty war- made his first cameo on Dr. Miami’s feed,
riors.” His oldest child, 15 years old at the in a campy knighting scene. With Benson
time, suggested he try Snapchat. He hired behind the camera, Jugenburg stood facing
a recent college graduate named Brittany his mentor, who wore a red crushed-velvet
Benson to manage his Snapchat account cape and oversize crown. “Torontoland,
and film the procedures. you have proven yourself worthy in the
Benson’s impact was undeniable: first operating room,” Dr. Miami pronounced.
100,000 followers, then 500,000, then “Now please kneel.” Wearing a gold-
a million. No filter was too outlandish, trimmed black Raptors basketball jersey,
0 7 0
LAURA REMEMBERS THE MOMENT THE TENOR CHANGED,
H OW I T F E LT F I R S T L I K E A M E D I C A L A P P O I N T M E N T A N D
O
In private practice, Jugenburg could set
utside of the operating room, his own hours. He operated from sunup
Jugenburg’s graying hair hangs to sundown three days a week, posting
floppily over his ears, giving surgeries on Snapchat and Instagram. He
him the air of an affable golden was tracking a societal shift, one in which
retriever. He speaks with a many of the millions who underwent cos-
soft Slovakian lilt, and his eyebrows are metic procedures talked openly about
slightly upturned, as if posing a perpetual them as expressions of agency. Chrissy
question. On camera, he was the Real Dr. Teigen has said liposuction made her feel
6ix, a surgeon in sleek black scrubs with more confident. The rapper Iggy Azalea
a wry smile and a penchant for unfiltered rhapsodized about her breast implants.
commentary. He hired a social media “I love them so much I had to talk about
assistant and emblazoned a Dr. 6ix logo them,” she told an E! News reporter as
on deep-V T-shirts, surgical scrubs, and she walked the red carpet at an awards
baseball caps. If patients asked, they were show. Jugenburg’s patients talked about
given a Dr. 6ix T-shirt for free. them too. Five days after LaToya Forever,
His fan base couldn’t get enough. When a YouTube vlogger with 1.45 million sub-
he hit 100,000 followers on Instagram, scribers, got breast implants from Dr. 6ix,
he celebrated the success with cookies she posted a comedic confessional video
iced with “100K!” and promptly posted about how excited she was to no longer be
them to the feed. “Am I the only one that on the “itty-bitty-titty committee.”
thinks there’s just something weird about Jugenburg worked to perfect his social
the way she looks?” he asked his fol- media routine, which included asking
lowers about Kim Kardashian West. He patients like Laura for their permission to
called the look “diaper butt.” Alongside film and post their surgeries. One woman
celebrity callouts were surgery explain- named Sara, who came to Jugenburg
ers and images of the taut bodies of his for liposuction in 2018, says she initially
own patients. He posted a video of himself refused to give permission. In the pre-op
headbanging to Sir Mix-a-Lot’s “Baby Got room, she says, she was asked to recon-
Back” in the operating room. He posted a sider and reluctantly agreed to be filmed
meme that read, “Med school? Please … during surgery as long as her face was
I watch Dr. 6ix.” When Instagram occa- covered. But when she watched Dr. 6ix’s
sionally pulled down his posts for violat- Instagram Stories after her surgery, she
ing community guidelines, he blasted the was horrified. Her doctor bantered with his
app for being inauthentic and prudish. social media assistant over her body. “She’s
Jugenburg developed his Dr. 6ix per- in her forties and, as you can see, she’s well
sona with the same determination he dis- tanned,” he told the camera. “Tanning and
played in medical school. He operated smoking are the two worst things that you
on a Playboy Playmate. He worked as can do for aging your skin.”
an official ringside surgeon for Toronto’s The video replayed over and over in her
UFC fights. He became one of a group of mind. Her doctor’s real talk stung. “Look
15 surgeons called the Dr. Miami Squad. at all this loose skin she’s left with,” her
There’s Dr. BFixin (Long Island, 215,000 doctor told the camera. “This is not going
to bounce back on its own. It just doesn’t you been massaging?” she says he asked captured. The College of Physicians and
have the elasticity, unfortunately.” Her her. She shook her head no—it had been Surgeons of Ontario, the province’s regula-
face was covered in the video, just as she’d too painful. “Now you will see me rant,” he tory body, disabled the cameras while they
been promised, but it almost didn’t matter. told her, pulling out his phone. (Jugenburg investigated, and the following February
She felt like a piece of meat. “I was totally denies that he ranted at anyone.) In Ana’s the board directed Jugenburg to per-
embarrassed. He had me sliced open and recollection, he began to lecture the cam- manently turn off the cameras in rooms
was sticking a cannula in my body. That era about the importance of deep-tissue where his patients undressed.
wasn’t enough? Why was he shaming me massage after surgery, the implication The regulator also investigated an alle-
in front of everybody?” she says. “I didn’t being that Ana hadn’t done her homework. gation that Jugenburg had allowed a film
want this in the first place.” He turned to the nurse, reminding her to crew to shoot a patient’s procedure with-
remove the stitches from Ana’s chin, where out her informed consent, and the foot-
A
she’d also had some fat removed, and then age of her body aired on TV. Nine months
month after Sara had her walked away. She was stunned. after the surgery, Jugenburg added a line
procedure, another patient, It seemed to Ana that he’d spoken to his to her chart saying she had consented. At
Ana, walked through the Royal followers on Snapchat longer than he’d a disciplinary hearing, Jugenburg said that
York’s doors for a follow-up spoken to her, and she’d spent $11,995, a he’d erred by not making a record of the
appointment after liposuction. price she felt merited his focus and atten- conversation right away. In June a panel
She was in searing pain. “Liposuction tion. She thought back to a nurse who of CPSO representatives heard that com-
feels like your skin is being peeled off of lifted her gently and changed her sheets plaint, along with allegations related to the
your muscles, because it is,” says Ana (who after another surgery years before. That’s surveillance cameras, and a third accusa-
asked not to use her real name). Her torso what care felt like, not this. In the exam- tion that Jugenburg had posted a patient’s
was so sensitive that the slight shake of ination room, her hand ran over a ridge of image on social media without her consent.
riding in a car made her want to cry. So skin above her belly button, a ripple she It found that Jugenburg engaged in profes-
did the feeling of her girlfriend’s finger- knew Dr. 6ix would fix for free. She left, sional misconduct. The panel was sched-
tips on her skin. She worked in fashion, too intimidated to say anything about how uled to hold a penalty hearing in February.
as a designer for brands like Escada and ashamed he’d made her feel. After the CBC story aired, Ana canceled
Adidas, and for years had avoided crop the appointment she’d made for Jugenburg
T
tops because she felt self-conscious about to fix the crease above her belly button.
the flesh around her waist. hat same year, in 2018, a The more she reflected on the totality of
“In the early 2000s, the look was journalist for the Canadian her experience—the pressure she’d felt to
skinny, skinny, skinny,” Ana told me. “Now Broadcasting Corporation who agree to appear on social media, the two
it’s shifted and it’s curves, big breasts, a was working on a story about hospital visits she made after a nurse left
tiny waist, a big butt. The curves are so dis- breast implant marketing vis- stitches in her bikini line and back—the
proportionate. Back then, you could only ited Jugenburg’s clinic. She was posing more she dreaded returning to the clinic.
achieve that skinny look by being bulimic as a patient and carried a hidden cam- When she learned about the surveillance
or anorexic. Now you can only achieve era. She noticed security cameras in the cameras, she began to look for a lawyer.
it through surgery.” She sighed. “It never clinic’s ceilings, in both the waiting room Laura saw the report too, and she took
stops.” At 25, she’d started to get injections and in the examination room where she to social media. She’d recommended her
in her lips and Botox in her face. But she’d was told to undress. After the story aired doctor to friends, and she felt she had
always wanted liposuction on her torso, that December, Jugenburg acknowledged a responsibility to share the news. The
and now, in her thirties, she felt ready. that there were cameras in all areas of same day, Jugenburg appeared in her
She had met Jugenburg just minutes the clinic, including examination rooms. DMs. “Laura, our security cameras were
before her surgery. Doesn’t he want to see Footage was captured on 24 cameras
what my body looks like in person before and could be accessed through an app
surgery? she thought. But she loved the on his phone. He said he did this for his
new curve of her waistline, and that, she own protection to guard against break-
told herself, was more important than ins and so that he would have a record if
bedside manner. At her follow-up appoint- a patient complained. A sign at the clinic
ment, as she stood in an examination room entrance and another in the OR mentioned
while a nurse pulled out one stitch, and then the surveillance, but they were small and
another, Jugenburg sauntered in. “Have didn’t say where or why the footage was
0 7 4
not activated when you were here. You her lawyer, the question is whether desperate he was to perform surgery again.
were not ‘violated,’ ” he wrote. “Have a informed consent can truly be granted To keep his audience amused, he took a pair
wonderful day.” Laura stared at her phone before surgery by a patient concerned that of lemons into his OR, sliced them open,
in shock. “I thought, You’re a doctor. You her refusal could affect her care. and stuffed them with silicone implants.
just did a surgery, and now you’re in my Like cosmetic surgery, social media can When the video panned back to the oper-
DMs arguing. I couldn’t believe it.” By also be an expression of agency. When a ating table, he’d replaced them with melons,
then, she was starting to worry that the doctor takes control of patients’ stories, the Eurythmics’ “Sweet Dreams (Are Made
implants were making her sick. She made it can feel like a violation of something of This)” playing in the background.
an appointment to have them removed. deeper than privacy. “It changes how you In the months to come, Jugenburg faces
The shame of the experience was like a see yourself,” says Alka Menon, an assis- a penalty hearing from the College of
stain she couldn’t scrub away. “It was just tant professor of sociology at Yale. She Physicians and Surgeons of Ontario as well
so much invasion of me,” she says. researches the role of the plastic sur- as a court hearing on the proposed class
The CBC report also circulated through geon as cultural gatekeeper. The surgeons action. But that morning in May, he looked
Toronto’s litigation community. Three law- Menon has interviewed talk about them- around his empty clinic, thinking about a
yers, Kate Mazzucco, Valérie Lord, and Tina selves as artists, as scientists, as psychi- video he’d seen online. In it, Cardi B walks
Yang, worked at different firms but were atrists with a scalpel. “What drew many toward the camera showing off the sleekest
united in their view that what the doc- of them into this kind of work is the idea stomach money can buy. But then she turns
tor was doing on social media exploited of what’s possible. The idea of sculpt- to the side, tosses a defiant look over her
women’s bodies to build his brand and ing someone’s body,” she says. On social shoulder, and exhales: Her stomach bal-
make money. “Plastic surgery is a choice media, patients become muses. “Doctors loons over her bikini bottoms. Jugenburg
that’s extremely private. For many of these want to showcase their artistry, show- held his phone up to his face and hit Record.
women, they realized that their privacy case a brand and a lifestyle to appeal to a “Despite Cardi B being a worldwide celeb-
was invaded,” Mazzucco says. “They felt wider range of patients,” she says. But the rity and having more money than she can
extremely violated.” In February 2020 they patients have a different point of view. For know what to do with, and having access to
filed a proposed class-action suit against them, “it’s a journey of self-discovery.” the best plastic surgeons in the world, she
Jugenburg that called for $75 million in I wanted to ask Jugenburg about this. still has a bulging tummy after liposuction.”
damages. Ana is one of three proposed rep- When I called him one afternoon in June, People come to his office with particular
resentative plaintiffs. More than 200 other he answered with a soft hello. I introduced wishes, pictures of celebrities who embody
women, including Laura and Sara, have myself and said I wanted to ask him some their hoped-for future selves. When they
reached out with their own stories, saying questions about his life, to get to know the don’t get the results they’re hoping for, they
they want to join the suit if it moves forward. man behind the brand. He said that there get upset. They blame it on the surgeon or
The lawyers claimed that Jugenburg are things he wants to say, but he didn’t say it was a botched job. But those beauti-
recorded his patients in various states think his lawyer would like it if he did. ful women with flat stomachs on Instagram
of undress without their knowledge and “These allegations,” he said, “they’re just are sucking in their abdominal muscles.
also published—and profited from—inti- not true. I’d have to be a psychopath. I’d be “They all suck it in,” he said.
mate photos of his patients’ bodies on locked up in prison.” His was a story he’d He continued: “There are some things
his social media platforms without their wait to tell, he said, until the time was right. surgery just cannot do,” he said. “Thank you,
informed consent. In April a judge will Cardi B, for showing us and demonstrating
W
decide whether there’s enough evidence what this is all about, for keeping it real. And
for the case to proceed. In his defense, filed h e n t h e c o ro n av i r u s all the people out there, I hope this visual
in court, Jugenburg said his social media pandemic hit in March demonstration was able to explain to you
presence is designed to “increase trans- and elective surgeries were that not everything you see online is real.”
parency, education, and awareness, as shut down, Dr. 6ix’s clinic He paused. “Hopefully I was able to explain
well as decrease public misinformation” closed temporarily. At first, why the real world is a little different than
and the stigma of cosmetic surgery. His Jugenburg spent his days in the leafy back- what you see on social media.” He took one
clinic obtains informed and written social yard of his sprawling white mansion or final beat and cracked a slight, self-satisfied
media consent from each willing patient, playing with his two young daughters. He smile. “Thanks for watching,” he said, and
according to the court filing. (Jugenburg’s posted memes about growing increas- the screen went dark.
lawyer declined to comment for this arti- ingly restless in quarantine. He went into
cle.) Ana acknowledged that she’d signed his clinic and, phone held high, walked its KATHERINE LAIDLAW (@klaidlaw) is a
a consent form, but for her and Mazzucco, empty halls. He filmed a video about how freelance writer based in Toronto.
T H E R E S I S T A N C E
BY ROX A N N E K H A M S I
Two decades ago, researchers started identifying people who
naturally produce superpowered antibodies to fend off
HIV. The goal was to create drugs against that disease.
Now, their efforts are helping to fight Covid-19.
This
“IF WE PICKED
WRONG, WE spring,
C O U L D H AV E B E E N
D E L AY E D BY A S
MUCH AS A COUPLE
O F M O N T H S .”
T I M E WA S C R I T I C A L .
Alex
Stemer, a medical director within the Symphony Care Network, a
chain of nursing homes in the Midwest, got an unexpected call from
an old friend and former medical student he had mentored named
Myron Cohen. An infectious disease specialist at the University of
North Carolina at Chapel Hill, Cohen also helped design clinical
trials and knew that Eli Lilly needed older volunteers, who were
among the most vulnerable, to test its new preventive Covid therapy.
He’d instantly thought of Stemer and the nursing home residents.
In March, Symphony had experienced a terrible tragedy. At its
facility in Joliet, Illinois, a maintenance worker diligently installed
tables in residents’ rooms so they wouldn’t risk spreading Covid
while mingling in the dining hall. But in a horrible twist, the worker
turned out to be a presymptomatic carrier of the virus. An out-
break followed, and within a month 26 people had died, includ-
ing the maintenance worker himself.
Stemer was an obvious choice to oversee the chain’s Covid-19
response. He has been passionate about treating infectious dis-
eases ever since he alerted his colleagues to a salmonella outbreak
in a hospital while he was a medical resident. Stemer, who had
worked in the field for years in Indiana, was eager to participate in
the Lilly trial. He connected Cohen with the Symphony leaders. In
his first call, Cohen made his pitch with all the scientific nitty-gritty
of how antibody therapies work. Then the conversation took an
unexpectedly emotional turn. The Symphony team wanted to start
collaborating right away. Cohen had to explain that it would take
weeks or perhaps months before the antibodies were ready and
available for testing. “But people are dying right now,” they told
him. “It was probably one of the more upsetting conversations
I’ve ever had,” Cohen says. The urgency continued in follow-up
calls. “I literally just about cried after every phone call,” he says.
It took until the end of May to manufacture enough doses of
LY-CoV555 for clinical testing to get going. Lilly began launching
some of the four key clinical trials, starting with people already
sick with Covid-19 in a hospital. Near the end of August, Stemer
got a call that set things into motion: An employee at Symphony’s
assisted living facility in Chesterton, Indiana, had tested positive for
Covid-19. On Saturday, August 29, after Stemer was done making
his rounds, he made his way into a large conference room. There,
about 30 residents along with Stemer and other staff, were given an
intravenous infusion containing either saline solution (the exper-
imental control) or molecules of LY-CoV555. Could the drug pre-
vent the spread in the center? The trial could provide an answer.
Antibody
therapies
didn’t
need a hype man, but they found one in President Trump. On Octo-
ber 8, he tweeted a video of himself standing on the sunny White
House lawn, six days after receiving the drug made by Regen-
eron. “I went into the hospital a week ago; I was very sick and I
took this medicine and it was incredible,” he said. Not long after,
Chris Christie, who spent seven days in the ICU, said he received
antibodies from Lilly. After Christie recovered, he thanked Lilly
for access to “their extraordinary treatments,” although nobody 0 8 4
can say for sure whether the drugs helped either of these poli- they are eligible in time and are disqualified from getting the treat-
ticians more than any of the other treatments they were given. ment. Hospitals feared there would be a shortage of the drugs, but
Both Regeneron and Lilly released preliminary data from their tri- in fact they often go unused. The delivery mechanism for mono-
als last fall, reporting that people who got their drugs were less likely clonals like Lilly’s—a slow IV infusion rather than a quick stab in
to require hospital or emergency room care than the people who got the bicep—can be another barrier to distribution. The wards where
the saline-solution placebo. That prompted the FDA to bless both infusions typically take place are reserved for cancer treatments;
companies’ monoclonal antibodies with an emergency use autho- hospitals are understandably averse to seating infectious Covid-19
rization, allowing doctors to prescribe them for people who have patients in areas with vulnerable cancer patients. In the midst of a
tested positive for the new coronavirus. The US government com- pandemic, many haven’t had the staff or facilities to do it elsewhere.
mitted to buying 1.5 million doses of Regeneron’s drug to distribute By January, two vaccines had been approved for use in the US,
at no cost to patients, along with almost a million doses from Lilly. but their rollout has been achingly slow. At the same time, new
It took just 10 months from Mascola’s conversation with Doria- variants of Covid-19 have been detected in the United Kingdom,
Rose to get to a drug with provisional approval from the FDA. In South Africa, and Brazil. There’s worry, based in part on data from
some ways, though, that ended up being the easy part. Monoclonals Lilly’s own lab experiments, that individual monoclonal treatments
work best when administered to Covid-19 patients within days of might not be effective on some emerging variants.
their first symptoms. But to get them within a recommended 10-day Still, health officials in different parts of the country are opti-
window, you need a Covid-19 test result and must meet certain eli- mistic about the drug. Jeremy Cauwels, chief physician of Sanford
gibility requirements. In many places, patients simply don’t learn Health, a network of hospitals in the Midwest, believes that the
antibody treatments will prove their worth during these months
as people are waiting for the vaccine—and after, for those who
refused to get it and become ill. Several hospitals he oversees did The
manage to create antibody drug infusion centers by repurposing
spaces and recruiting surgical and other nurses who were less busy
during the pandemic. By his calculations, over several months
these medications prevented an estimated 35 people from having
to be admitted into the Sanford system. Those 35 people got to go
home and be treated as outpatients, which was good for them.
And their absence translated into more than 200 days of open
hospital beds, which was good for the patients who needed them.
In early December, health officials in El Paso, Texas, made the
infusions of monoclonal antibodies available at the city’s conven-
tion center, which had been operating as a dedicated Covid treat-
ment site for people with mild to moderate cases of the disease.
Those patients didn’t have to go to the hospital to get infusions.
“That, for us, was sort of a game changer in terms of everybody
then feeling comfortable not only talking about it but disseminat- Covid-19
ing it and getting it to patients,” says Ogechika Alozie, an infectious
disease specialist and a cochair of El Paso’s Covid-19 task force. pandemic
“The first two or three weeks were really slow. All of a sudden, has brought so much death and economic devastation. But at least
around Christmas, it ramped up.” in the scientific response to the virus, we’ve been lucky—lucky that
On January 21, Lilly issued a press release. The company said it had this fearsome coronavirus happens to mutate slowly; lucky that
data from the trial of nursing home staff and residents in which Alex researchers had been working on relevant vaccine and treatment
Stemer had participated. The results gave new hope. The company technology for years. But, of course, luck doesn’t truly describe
said that bamlanivimab could actually prevent people from getting what happened. It wasn’t chance that researchers knew exactly
infected with the pandemic coronavirus. While the results have yet what to do when Covid-19 hit. They’d been well prepared by a long
to be peer-reviewed, the data suggested that the drug reduced the progression of meticulous, hard-fought scientific steps. But their
risk of infection with SARS-CoV-2 by 57 percent among the par- work on this virus is also a cautionary tale. We might not be so
ticipants, and up to 80 percent among the particularly vulnerable prepared with the next virus. In fact, we’re still struggling with HIV.
nursing home residents. The next week, Regeneron released data HIV is trickier than SARS-CoV-2, despite the emergence of new
suggesting that its antibody combination could also reduce the risk concerning variants. Not only does HIV mutate much more quickly
of becoming infected by the pandemic coronavirus. than the coronavirus, it also hides in a sugar coat that makes it an
especially slippery target for antibodies to bind to. HIV still infects
some 1.7 million people around the world every year. Antiretrovi-
rals have made it possible to live with the disease, and even pre-
vent transmission if taken daily. But the real goal is to stop people
from getting HIV in the first place. Unfortunately, scientists have
tried and failed for more than three decades to come up with a
working HIV vaccine. Now, some of them say monoclonal anti-
body drugs—given prophylactically, rather than as a treatment—
might be the best immediate bet to prevent new infections.
The fierce push for antibody drugs in the current coronavi-
rus pandemic may ultimately give a lift to the HIV research that
laid the groundwork in the first place. Companies like AbCellera
and Regeneron have gotten faster and better at both finding and
manufacturing monoclonals. Moreover, the benefit conferred by
antibody drugs against the coronavirus in early clinical trials has
also been encouraging. “The success of monoclonals in Covid is
going to shine a brighter light on the potential of HIV monoclo-
nals,” says Myron Cohen, “both in treatment and prevention.”
In January, results finally were presented from a pair of four-
year-long clinical trials for the antibody against HIV that had come
0 8 6 from Donor 45. The trials involved more than 4,600 people from
Brazil to Botswana to Switzerland who were at high risk for con- Personal records that
tracting HIV. Researchers knew, based on testing in the lab, that helped get this issue out:
certain strains of the virus are more susceptible to the antibody,
and the results seemed to confirm it: The number of patients who Eleven months of #WFH; watching the
contracted those strains was 75 percent lower than normal. But the boss’s hair grow in multiple directions on
Zoom; having Roti join the staff; feeling
antibody was no silver bullet. Overall, the drug didn’t significantly proud of running nearly every day, but then
reduce HIV infections, because only about a third of the strains realizing it’s at 1⁄20 the distance and speed
of the boss; the boss running the Chicago
were susceptible to the powers of VRC01. Still, the trials were an Marathon in 2:29:13; most conversations
important proof of concept: They showed that an antibody drug with the editor in chief’s family during a fact-
check about said marathon; the boss run-
could block HIV infection. Mascola is quick to point out that, in ning what amounted to a kids’ soccer camp
recent years, even more potent antibodies against HIV have been for months on end during quarantine; getting
a quarter of the number of tasks done that
discovered, including several that are already in clinical testing. Nick Thompson does in a day, and feeling
very accomplished. Nick, we will miss you.
“Some of these antibodies are about tenfold more potent than
VRC01, and they also are active against a greater number of HIV is a registered trademark of Advance
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the worst of HIV’s assaults and survive for years while so many for the combined July/August issue, by
others died? No one really knows. The human immune system is Condé Nast, which is a division of Advance
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Donor 45 died in 2013 but surpassed all expectations of how give both new and old addresses as printed
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lucky, of course, to have survived longer with a disease that had business, and production correspondence
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recalling how the loneliness weighed on him, as did the burden other Condé Nast magazines on the web,
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When the Vaccine Research Center scientists isolated VRC01, fully screened companies that offer prod-
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a powerful molecule that might help others. She printed out a please advise us at PO Box 37617, Boone, IA
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him when he next visited the clinic. He had expressed to her all is not responsible for the return or
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along a desire to aid research so that others could benefit. Donor loss of, or for damage or any other injury to,
unsolicited manuscripts, unsolicited art-
45 did not live to see this month’s trial results, but on that day, he work (including, but not limited to, drawings,
seemed to understand. “He got it,” she says, “that we had found photographs, and transparencies), or any
other unsolicited materials. Those submit-
what we had been looking for.” This time, they didn’t cry. ting manuscripts, photographs, artwork, or
other materials for consideration should not
send originals, unless specifically requested
ROXANNE KHAMSI (@rkhamsi) is a science writer living in to do so by WI R E D in writing. Manuscripts,
Montreal. She wrote about a cancer treatment based on photographs, artwork, and other materi-
als submitted must be accompanied by a
evolutionary principles in issue 27.04. self-addressed, stamped envelope.
SIX-WORD SCI-FI: STORIES BY WIRED READERS WIRED 29.03
AN ALIEN.
WE SHOULD HAVE KNOWN. Maayan Brodsky,
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