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M A R 2021
| DO THE HUSTLE

The

The

And The

BIODIESEL
How a member of a religious sect teamed up
with a Lambo-driving, hard-partying tycoon
to bilk the government for hundreds of millions
of dollars. The grift? Clean fuel subsidies.
ALL IN ON BEATS
ALL IN ON STREETS

THE NEW 2021 LEXUS IS. ALL IN ON THE SPORT SEDAN.

lexus.com/IS | #LexusIS

2021 IS F SPORT shown with options using visual effects. ©2020 Lexus
FEATURES WIRED 29.03

P.34 “THIS IS At facilities across the country, gun owners are learning
tactical skills, honing their reflexes against a world of

WHAT WE pervasive threats. By preparing for battle at home, are


they calling it into being? by Rachel Monroe

TRAINED FOR”

P.46 THE MYSTERY


OF “MOSTLY
HARMLESS”
The hiker’s body was
discovered in a tent, his
identity unknown. The
internet started looking
for clues—what they
found was unexpected.
by Nicholas Thompson

P.54 THE LION, THE


POLYGAMIST, AND
THE BIOFUEL SCAM
How a member of a
religious sect teamed
up with a tycoon to bilk
the government for
hundreds of millions
of dollars.
by Vince Beiser

P.66 YOUR BODY,


HIS INSTAGRAM
When cosmetic surgery
becomes fodder for
an ambitious doctor’s
social media feeds,
who owns the story?
by Katherine Laidlaw

P.76 THE RESISTANCE


Whenever a new virus
emerges, a few lucky
people put up a strong
natural defense. Mono-
clonal antibody drugs let
them share the health.
by Roxanne Khamsi

0 0 3
CONTENTS WIRED 29.03

ELECTRIC MIND
WORD GRENADES

P.6 Rants & Raves


P.8 The Mysterious Deus Ex Twitter
by Virginia Heffernan

P.12 Reenter the Office Zone, a Journey

ON THE Through Time and Space


by Paul Ford

COVER P.14 We Need an Operation Warp Speed


for Climate Change
by Clive Thompson

P.16 A Guide to the Antitrust


Illustration by Reshidev RK Cases Against Google
For a wild story about a bold by Gilad Edelman
pair of scammers, we wanted
P.18 The Chatty Future of Social Media
a wild cover to match. RK was
by Arielle Pardes
born in Kannur, Kerala, and
he studied sculpture at the P.20 The Right Way to Hook Up
Trivandrum College of Fine Your Laptop to a TV
Arts there. He’s worked in
P.22 The Best Gear and Gadgets
advertising for clients like Lee
of CES 2021
and Diesel, IndiGo, Make In
India, Royal Enfield, and Nike. P.24 Cloud Support: Am I Obligated
His illustrations are, he says, to Join TikTok?
rendered in the colorful style of by Meghan O’Gieblyn
his home state.

POSTS

P.26 The Bet


In 1995, a WIRED cofounder challenged
a Luddite-loving doomsayer to a
wager: In 25 years, will tech have
destroyed society? Their judge just
weighed in.
by Steven Levy

SIX-WORD
SCI-FI
P.88 Very Short Stories
by WIRED readers

0 0 4
ELECTRIC WORD WIRED 29.03

RANTS AND RAVES


In our December/January issue, Christopher Cox
profiled network theorists who suggest that social
butterflies, not the vulnerable, should be the first
to get the Covid-19 vaccine, and Patrice Peck
chronicled what she learned about America while
writing Coronavirus News for Black Folks. And in
our February issue, Elliot Ackerman and Admiral
James Stavridis took over the entire magazine with
an excerpt of 2034: A Novel of the Next World War.

RE: “WHO GETS THE



was sad but not surprised to Thanks for taking a risk,
FIRST SHOT” see history repeating itself guys. This publication never
with this pandemic. disappoints.
This makes all kinds of objec- What I found most lucid —Tracy Chabala
tive sense, and yet I would was that even though the (@tracyachabala), via Twitter
Readers rather die than reward extro-
verts. —Sam Sanders
BLM movement has finally
put the spotlight on the Well, shit. Just as I was feeling
shared their (@DreamSong77), via Twitter Black community’s issues, optimistic about the coming
inspiration, there’s reason to be a little administration, you literally
consternation, Distributing a vaccine based
on some rubric of how respon-
depressed that it’s happen-
ing so late and that it still
blow it all away.
—Harry Foxwell, via mail@
and exhaustion sibly an individual responded obscures all the work done by WIRED .com
a year into the to pandemic safety protocols, the tireless protesters.
pandemic. if it were possible, is not moral
if it potentially causes the dis-
I hope that more and more
of us will encourage this work
While I absolutely adore
@WIRED , I have to say their
ease to spread more than it of reform and reconciliation, novelette in this month’s issue
needs to. The moral approach side by side, white and Black, is going to be a tough sell. I
is to distribute the vaccine in the coming year, where cer- am losing sleep over our pres-
in a way that saves the most tainly the vaccine gives us a ent national and global tur-
lives. If that means we vacci- glimpse of a better future. moil. The last thing I need is to
nate everyone who shows up I very much hope that the have my imagination height-
to party for spring break 2021, Black community will benefit ened of coming doom.
then that is what we do. from the vaccine as a matter —Lisa Jey Davis
—Kvaw, via Reddit of priority. (@LisaJeyDavis), via Twitter
—Katherine, via mail@
RE: “THE MESSENGER” WIRED .com I love the new issue (who
doesn’t like a good sci-fi
I am not American, but I was I’m glad to know that WIRED story?) but was disappointed
impressed by the depth and is not just another “white- by the lack of diversity in illus-
sobriety of Patrice Peck’s arti- folks-centered” magazine trations. There are women
cle. I learned a lot from the and recognized Peck for her in the story. Why are they
story (the past, history) and critically important contribu- not pictured? Would it be
tions to the Black community. so hard to put even a simple
It is upsetting, disgusting, and illustration of Sarah Hunt, as
true that the Black commu- opposed to 11 images of only
nity is forced into continuous men? I can’t be the only one
RE: “2034” struggle just to receive the who noticed the resemblance
basic, simple, equal treatment of 2034 to 1954 when it came
that is supposed to be the to imagery.

I had to continually American way!


—Judy Fishman, via mail@
WIRED .com
—Katerine Kibitkin, via mail@
WIRED .com

remind myself Yet another example of

that this was a #COVID19 shining a bright


light on what needs fixing.
—Tiffany J. Vora

fictional story in (@TiffanyVora), via Twitter

RE: “2034”
GET MORE WIRED

order to sleep. My WIRED shows up and it’s


nothing but novel. Specially,
All WIRED stories can be found
online, but only subscribers
get unlimited access. If you are
—Bob, via mail@WIRED .com an excerpt from the forth- already a print subscriber, you
coming 2034: A Novel of the can authenticate your account
Next World War. at WIRED .com/register.

0 0 6
BY VIRGINIA HEFFERNAN IDEAS

The deus ex Twitter works in mysterious ways.

THE DAY OF January 6, when he hurled down


the lightning bolt that cast Donald Trump
out of Twitter and into outer darkness,
should have been @jack’s debut as an
imperial overlord. But @jack never seems
to flex. This can be maddening. Just when
you want him to act Churchillian, @jack
is more reticent than ever, a cipher, more
Sphinx than Zeus. Last summer, The New
York Times asked Jack Dorsey whether he’s
“one of the most powerful people on earth,”
and his voice was like a dial tone: “No.”
On January 13, @jack threaded ambiv-
alently about the Trump ban, ruminating
on the question of how to address “offline
harm as a result of online speech” while
holding sacred “the noble purpose and ide-
als of the open internet.” He left his pensées
unfinished.
Dorsey doesn’t generally use Twitter to
tweet. “I use it to listen and to observe and
to understand our world and my world and
myself,” he told the Times. At the same time,
he views Twitter as a cosmic verity,
a force that mysteriously predates

ILLUSTRATION / SAM WHITNEY


29.03 MIND GRENADES 0 0 9
IDEAS

his cocreation of it in 2006. Twitter “wasn’t druid. The relatively small but boisterous his left nostril. Once a Missouri fashion
something we really invented. It was some- slice of Twitter that’s preoccupied with model and tinkerer enchanted by dispatch
thing we discovered.” Like suffering, like American politics has come to imagine technology, then a springy boyish billion-
samsara, Twitter was just always there. @jack, the author of our collective Twitter aire on the TED-Davos circuit, Dorsey has
Forty-four-year-old Jack Patrick Dorsey, being, as all-powerful. We call out for him, now gone full Elminster Aumar. His deep-
the reclusive and peripatetic maxibillion- but he stays silent. We beg him to smite set eyes can still be called piercing, and the
aire from St. Louis, exists, presumably, in trolls; he does nothing. We plead for him vanity of his early blue-steel pose is not
time and space, somewhere behind his to exile Nazis; he retreats to a meditation lost. What is lost is the look of complai-
Twitter handle. But it’s @jack, that numi- cushion. Sometimes (as in 2017) he adds sance that defines young founders looking
nous avatar, that’s credited with bestow- characters to our rations. Sometimes (as in for capital. Dorsey, like @jack, no longer
ing on his kingdom the relative well-being, 2020) he introduces Fleets, which no one truckles to anyone.
quiet, and order that appears to bless us asked for. Because, like other deities, he’s But there’s a twist. There is one at Twit-
only when Donald Trump is in exile from capricious—and often seems not to exist— ter who takes action while Dorsey mans
civilization. The nation would come to we’re stuck with tea leaves: what he likes, the monastery. She is Vijaya Gadde, Twit-
know these unfamiliar sensations at the tweets, retweets. None of it adds up. All ter’s former general counsel, and now
inauguration of President Biden, weeks that can be said with any confidence is that head of legal, policy, and trust and safety
after @jack, or someone acting in his @jack in general likes a laissez-faire Twit- issues. At 46, Gadde wields so much influ-
name, enacted the excommunication. In ter—whether out of Buddhist acceptance of ence at Twitter that she terrified the gnarly
retrospect, @jack was not just decisive and what is, blithe indifference, catch-all liber- crowd at the late wingnut social platform
swift; he was prescient. So he could be for- tarianism, or anxiety about his untrained Parler. One Parlerite called her “Goebbels
given for giving a spike-the-football press capacity for moral discernment. in a pantsuit.” Another warned, “You don’t
conference. But in the weeks since, he’s When incarnate, as in occasional appear- know her face or name because she rules
remained every bit as elusive as Q. Or the ances and paparazzi photos, Jack Dorsey in the shadows.”
Holy Ghost. Or Shiva the Destroyer. does little to give the lie to the online fan- Off the mark, of course. Unlike Dorsey,
And so it has been, for four strange years. tasy of him. In October, as he testified Gadde is famously non-shadowy and
@jack is everywhere and nowhere. He’s before Congress via video, he wore a foot- forthright. Born in India, she grew up in
either the emperor of geopolitics or a lost long gray-brown beard and a gold ring in Southeast Texas when it was still stud-
ded with sundown towns, which shut out
people of color with threats, violence, and
racist statutes. When her father, a jobless
chemical engineer, found work knock-
ing on doors to collect insurance premi-
ums, he had to seek permission from no
less than the local Ku Klux Klan leader to
walk in his own neighborhood. “My fam-
ily felt very powerless in those moments,”
Gadde said in 2016, when she was hon-
ored at NYU School of Law, from which
Gadde wields so much she graduated in 2000. “When people ask
me why I went to law school—I went to
influence at Twitter that law school to make sure that people have
she terrified the gnarly a voice and that people have someone to
fight for them.” She now sits on the board of
crowd at the late wingnut Mercy Corps, a global humanitarian group
social platform Parler. and NGO that is currently working to pro-
vide emergency supplies to especially vul-
One Parlerite called her nerable families and communities during
“Goebbels in a pantsuit.” the Covid-19 crisis.
Gadde’s earnest moral commitments at
Twitter might be explained in part by tim-
ing. She joined Twitter not at its start as a
group-text goof by Dorsey and his crew in
2006, but in 2011, one decade ago, when
29.03 MIND GRENADES 0 1 1

it moved to center stage as a communica-


tion nexus for the so-called Arab Spring.
Where most current social media leaders
CHARTGEIST by Jon J. Eilenberg

had no idea what they were getting into


in the lighter-hearted days of Web 2.0,
Gadde instantly saw the seriousness of the
endeavor. She could see Twitter’s activ-
Internet Traffic, Early 2021
ist possibilities, as well as its exploitation
by those looking to stoke disinformation
and racist speech. Above all, as she rose
in the ranks, she gained Dorsey’s druid Sea chanteys
ear. As one Twitter official told Politico, “I
can’t imagine a world where Jack looks at GameStop
stonk trades
[Gadde] and says, ‘No.’ ”
In fairness, digging in and impeding
Bernie memes
change is not Dorsey’s thing, so Twitter
may for the foreseeable future be synced Political news
to the clear-eyed moral vision of Gadde,
whose Twitter feed, @vijaya, is focused Other
more on Amanda Gorman’s poetry and
public health infrastructure than on Bit-
coin, a topic that preoccupies @jack.
And while Gadde tweets without reser-
vation about human rights initiatives and What’s Keeping Us Up at Night
progressive projects she admires, and
brooks right-wing trolls, the CEO of Twitter
continues to be singularly ill-suited to the The pandemic
world of barbs and quips he helped create.
He openly prefers the otherworldly inter- The pandemic
connectiveness of the service to the tweets puppy
that serve as its component parts. When
Lupin on Netflix
Dorsey reflects on the dynamic of tweet-
ing in interviews, he still hearkens back to
Bobbit worms
the heady early days, when it was “amaz-
(Google it—or don’t)
ing” to be able to tell friends all at once, by
making phones buzz in their pockets, that
you were headed to a yoga class.
When he had to show up to thread about
the Trump ban on January 13, though, he
showed up as himself. He expressed his Clubhouse Crowd
uncertainty, spoke with little ego, and
made it clear he was just another human,
improvising on insufficient data, hoping to
VCs VCing
promote both peace and openness in a
world where those values are sometimes Founders
at odds. However much Twitter might urge foundering
him to play oracle, @jack will refuse. The
Scammers
last sentence of the thread’s intro tweet scamming
would make an excellent epitaph and an
excellent koan: “Was this correct?” Wannabes
wannabe-ing

VIRGINIA HEFFERNAN is a regular


contributor to wired.
BY PAUL FORD IDEAS

A workplace has its own informal cardinal directions: elevatorward,


kitchenward, bathroomward. Tiny shared human geographies.

I ONCE WORKED for a few weeks at a big, cannot sob at your desk, so you must go you know what I’m talking about.
busy company, and one day I asked, jokingly, on a journey, smiling at the floor, until I keep reading that the office era is over—
“Where do I go to cry?” An hour later, I was you find a place where emotion can flow. that our pandemic has proven that “office
taken aside and told in seriousness about Offices have their own mental maps. “Oh,” culture” is an oxymoron. When the virus
a specific stairwell. Another person there they say, “she’s moving to the 17th floor.” hit we left our desks and threw away our
led me on a five-minute walk through the And everyone says: the 17th floor! And commutes, and now no one can tap our
skyscraper to a tiny, hidden conference you know, being a social primate, exactly shoulders (or, much worse, massage them).
room, and then made me promise to keep where you are in the organization relative And aren’t we better for it? Don’t humans
the location a secret, a vow I have kept. to that floor. Offices all have their formal work better as nodes in a network than as
(They also cried.) and informal maps, whether inside a bank, cattle in a pen? We are, finally, free to get to it.
I think of those as “weeping paths,” statehouse, cathedral, museum, school, or But I don’t buy this. There’s a book I love,
part of the secret map of every office. You open-plan tech firm. I say “West Wing” and Space and Place, by the human geographer

ILLUSTRATION / ELENA LACEY


29.03 MIND GRENADES 0 1 3

Yi-Fu Tuan. Human geography is a beautiful Is the coffee brought to me or may I get it this is their personality; they are engineers
’70s-style academic discipline, and Tuan is myself? Sometimes you learn that people who look at travel as a waste, who seek
its gentlest practitioner. Space and Place is have had sex in a given office, which is hard efficiencies in their work and health.
only about 200 pages of thoughtful prose, to forget. There are cardinal directions— Sometimes they’re people with other
but I’ve never finished it; I read a paragraph elevatorward, kitchenward, bathroomward. stress, like parents of young children
at a time, and that fills up my brain. I’ve Favored stalls. Better sinks. Teensy little who triangulate between the day care’s
been reading it for a decade. He writes: geographies shared between humans. schedule, their boss’s expectations, and
“The manager’s office may be only two I have a friend who worked at the White kids’ needs. For a disabled person, working
doors from the vice president’s office, but House, back in calmer times, and he told me from home can save hours of daily, needless
it will take the manager years of hard work about some of his workplace battles. I said negotiation. All of these cases are utterly
to get there. The vice president’s office is a to him one of the dumbest things I’ve ever valid. And yet we’re going back. Maybe not
temporal goal. Goal is also a place in space, said in my life: “The White House seems like all of us, maybe with hybrid schedules. But
the promised land on the other side of the a really political place to work.” I still cringe most of us. We all know it.
ocean or mountain.” And then there’s a little to think of it. Yet it’s a place where power is If you don’t believe me, try making a map
subway map where one train line is time, absolutely explicit and geography means of your office. See what you remember.
ending in the vice presidency, and the other everything. And “place,” as Tuan points out, Where do people go when they are
is distance, ending in the “promised land.” is really a proxy for time. The president rewarded, punished? Where is power
You need to see it. (So beautifully broad. might summon anyone any moment of concentrated, and where do you sit? What
Everyone today has to be so specific.) the day, from anywhere in the nation. If paths do people take to accomplish their
I love visiting offices, listening to their you work in one of the rare offices in the goals? Are some emotions possible in one
hum. Literally: I sometimes went to a giant West Wing, instead of across the alley at space and not another? (Take a picture and
financial firm where they traded different the enormous Executive Office Building, send it to me. I want to see.) Now make
kinds of securities on different floors, and you can be in the Oval Office in a minute. a map of your “digital office.” It will be a
if it was a big day in bonds the fourth floor It’s purely about time, measured in the bunch of squares and a screenshot of a
would be loud, loud; the fifth floor, though, count of footsteps between you and power. web browser.
focused on shorter-term investments, Everyone knows that. The West Wing offices I like working at home. It’s efficient and
would be almost silent. You could hear themselves absolutely suck. The whole I’m glad for the time I get back. But digital
the economy. place smells weird. work has a lousy clock. Hours blur. Meetings
I enjoy the rituals of visiting. First, there Home is supposed to be a constant, all look the same. My map of our company’s
is security: How long will I wait? Who will steady place, a shelter for a family. It office is filled with pathways, memories,
greet me in the lobby, should I ever gain shouldn’t change very much. But an office art, people who came and went. (And it’s
access—a human whose job is to handle is basically a big clock with humans for a small, single-floor, open office!) It’s got a
ingress and egress, or is each person hands. And I find that the people who don’t history. Some nights I stayed late, ordered
expected to greet their own visitors? Will want to go back to pre-pandemic office takeout, and sang loudly while getting some
I get a VISITOR sticker, and will the sticker culture are the people who are the most terrible presentation done. Sometimes I
change color in a day, for security purposes? concerned about their time. Sometimes presented to 60 people in a room. So did
the companies that occupied the space
before—publishers, textile wholesalers—
going back a full century.
I like existing in that continuum of
memories. Someone will move in after we
Home is supposed to be a move out. Screens hang all over the office
so that our remote employees can be
constant, steady place. present. We spend a lot of time and money
It shouldn’t change very much. making sure that they can share in office
events. It doesn’t have to be all or none. But
But an office is basically a big the office doesn’t so much give meaning to
clock with humans for hands. my work as it is the meaning of my work.
It’d be hard to give that up.

PAUL FORD (@ftrain) is a programmer,


essayist, and cofounder of Postlight, a
digital product studio.
BY CLIVE THOMPSON IDEAS

If the Covid vaccine push has proven anything, it’s that big government
works. Time to engage warp speed for climate change.

IN THE DISMAL early days of the pandemic,


a vaccine seemed depressingly far off.
Historically, the average time to develop
a new vaccine was 10 years—far too long
for our current emergency. But then
something happened to shift things into
overdrive: serious government action.
The White House and Congress cre-
ated Operation Warp Speed and started
plowing some $18 billion into it. The Feds
authorized huge, multibillion-dollar pre-
orders for vaccines, and with such a large
guaranteed market, pharmaceutical firms
moved into high gear. The government
also threw its logistical know-how at the
hellish challenge of distributing the vac-
cines. Scientifically, of course, we were
prepared and lucky. Genetic sequencing
was advanced and speedy, and scientists
cooperated globally. But it was the criti-
cal push from governments (the US and
others) that propelled the fastest vaccine
mobilization in history.
It’s also an object lesson for our trou-
bled time: When you’re facing a world-
threatening crisis, there’s no substitute
for government leadership.
This is worth reflecting on, because
we’re surrounded by existential threats.
Principally, climate change. The scale of
the problem is massive.
So is the answer: Operation Warp
Speed for climate.
The US government should throw its The US government could pledge
to buy as much clean energy as
firms can make. By being a single,
huge buyer, the feds could strip
away complexity.
29.03 MIND GRENADES 0 1 5

READOUT
The world, quantified.
muscle behind ramping up a mammoth, nationwide. They could cut through red
rapid rollout of all forms of renewable tape too. (They did this during Operation
energy. That includes the ones we already Warp Speed for vaccine-component firms.)
know how to build—like solar and wind— If anything, the Trump administration erred
but also experimental emerging sources in not going big enough to ramp up vac-
like geothermal and small nuclear, and
cutting-edge forms of energy storage or
transmission. It’s not as if the Feds have
done nothing on renewables; tax credits for
cine supply. Emergencies gotta emergency.
Carbon sequestration needs the Warp
Speed treatment too. Startups and labs
have dreamed up prototypical hardware
125M

solar are partly why adoption is up and the for scrubbing carbon from the atmosphere.
Increase in the number of people
price is down. But compared to the terrify- But it’s a gnarly engineering challenge that worldwide exposed to heat waves
ing scale of the problem, the spending has needs early support. In the long run, there between 2000 and 2016.
been chump change. For the past 40 years, may well be a robust market for extracted
the US has spent 37 percent more on R&D carbon, transformed into fuel or as con-
for fossil fuels than for renewables. struction materials. But in the short run it’s
A Climate Warp Speed campaign should
invert that ratio. Hell, 10X it! More cru-
cially, the government should become a
bulk buyer of renewable energy. The Feds’
just an expensive pile o’ extracted carbon.
So the Feds should buy it.
My libertarian friends, I can hear you
protesting: Wait, won’t government spend-
10K
vaccine purchase is what jolted pharma- ing distort these markets? Can’t free enter- →
The number of “microcovids”
ceutical companies to move so bloody prise bootstrap truly world-changing new
equivalent to a 1 percent chance
fast with Covid-19. “They’re not going to tech all on its own? Nope. It rarely has. The of catching Covid-19, according
make a bunch of vaccine that’s just going free market regarded nearly every founda- to a risk-tracking effort called the
MicroCovid Project.
to sit on a shelf and nobody’s going to buy,” tional digital tech—in its early years—as a
notes Angela Rasmussen, a virologist at the costly boondoggle and had little interest.
Georgetown Center for Global Health Sci- Transistors, integrated circuits? Back in the
ence and Security. The virus created the
demand; the Feds created the market.
With renewable energy, the US govern-
’50s and ’60s, the first batches were often
janky messes. It took the Department of
Defense pouring dough into startup firms
$22M
ment could pledge to buy as much clean like Fairchild Semiconductor to bring costs
energy as firms can make. One thing that down and reliability up, so that 20 years

slows cutting-edge deployments is that later Woz could craft the Apple I. You’re
Covid relief funds delivered as of
selling energy—closing contracts with welcome. (Oh, and if you like deep learn- mid-January to 600,000 informal
many different states, cities, or businesses ing? Thank Canadian taxpayers.) workers in Togo, targeted with help
—is often a glacial, convoluted affair, notes “It’s always been the symbiosis of public from machine-learning algorithms
that seek signs of poverty in satellite
Tim Latimer, CEO of Fervo Energy, a devel- and private,” as Margaret O’Mara, historian photos and cell phone data.
oper of geothermal energy. By being a sin- and author of The Code, a history of Silicon
gle, huge buyer of first resort, the Feds Valley, tells me.
could strip away the complexity. The Biden administration plans to retire
“If the government just said, ‘Look, we’ll
buy the first batch’—all of a sudden the sci-
entists get to do what they do best, which is
focus on the science and build it with cer-
the Warp Speed name, but hopefully not
the approach. When you’re finally jabbed
with the new vaccine, savor our public vic-
tory. Then call your member of Congress
140K
tainty,” Latimer says. “That would catalyze to demand a Warp Speed for climate. The →
all kinds of new activities.” planet needs the same shot in the arm. Viewers who watched the Capitol
invasion play out on DLive, a Twitch-
The US can offer more than just cash,
like game-livestreaming platform
though. We have logistics. A climate Warp CLIVE THOMPSON (@pomeranian99) is a that has become a haven for
Speed could use the organizational oomph WIRED contributing editor and author of extremists.
of our government and military to bring Coders: The Making of a New Tribe and
clean energy to every federal building the Remaking of the World.

ILLUSTRATION / ALYSSA WALKER


BY GILAD EDELMAN BUSINESS

The Cases
Against Google:
A Guide OK, you said there were two
cases about Google search.
What’s the other one?

GOOD THINGS, it is said, come in threes. Not so these days for Google.
The other case about search comes from
Just before the 2020 holiday season, the company found itself facing
a coalition of more than 30 states, led by
a trio of antitrust cases brought by state and federal enforcers. We
the attorneys general of Colorado and
sorted through the lawsuits to figure out what it all means.
Nebraska. It covers much of the same
ground as the DOJ lawsuit. (In fact, the
states have requested that their case be
combined with the DOJ’s.) Importantly,
Why are there all these separate however, this case adds the allegation
cases against Google, instead of that Google has used its monopoly over
just one? general search—the activity commonly
→ known as Googling—to discriminate
The simplest answer is that Google has a against so-called vertical search engines,
dominant position in multiple markets. which specialize in a particular niche or
This opens it up to different lines of attack product category. (Think Yelp for restau-
that don’t all fit in the same lawsuit. Two rants or Kayak for travel.) The idea is that
of the cases focus on Google’s monopoly Google wants people to begin all their
in online search and the advertising that searches on Google, rather than going
What does Google say about
appears above search results; the third straight to a vertical search site or app.
that?
focuses on its control over what you might The states argue that Google has made

call non-search advertising. changes over the years to how search
In response to the DOJ’s suit, Google
results appear in order to keep more
says that there’s nothing wrong with the
OK, so what are the cases? traffic flowing to Google’s own proper-
arrangements it has struck, because it’s
→ ties. That puts companies like Yelp and
easy for users to change the default if they
The US Department of Justice filed the Kayak in a tight spot—if users don’t easily
want. As the company’s chief counsel put
first case in October, joined initially by find them through Google, they may not
it in a blog post, “People don’t use Google
11 Republican state attorneys general. find them at all. This is illegal, the states
because they have to, they use it because
This is the narrowest of the three law- claim, because the goal and effect is to
they choose to.”
suits. It claims that Google has used anti- entrench Google’s share of the search
competitive tactics to protect its monopoly market, rather than to steer users to the
But why would Google spend
over general search and prevent rival best results.
billions to be the default if
search engines from getting a foothold.
people would freely choose it
Most notably, the complaint describes the What does Google say
anyway?
lengths Google has gone to to make sure to that?

it’s the default search engine on browsers →
Why indeed?
and smartphones—like paying Apple as Google’s public response so far is sim-
much as $12 billion a year to make Google ple: The changes it has made are purely
the default on Safari and iPhones. With its about making Google search more useful
control over the search market secure, the and relevant to users. If that’s true, there’s
GILAD EDELMAN
suit says, Google can rake in more search nothing problematic about what the com-
(@giladedelman) is
ad revenue, which in turn allows it to keep pany has done. The case may ultimately
wired’s politics writer,
the payouts flowing. The DOJ argues that turn on whether the antitrust enforcers
based in Washington, DC.
this amounts to an illegal scheme to main- can prove that Google had other goals in
tain Google’s monopoly over search. mind besides customer satisfaction.
29.03 MIND GRENADES 0 1 7

Sounds bad. What’s Google’s


response?

On the broader claim about Google’s
advertising monopoly, the company
insists that the sector remains robustly
So how about the third case? competitive. On the Facebook allegation, So, why did different groups of
→ it says that there was nothing special or states sign onto the different
Just one day before the Colorado/ shady about the deal between the two suits?
Nebraska coalition filed its case, a smaller companies, and that Facebook is merely →
group of states, led by Texas, filed their one of dozens of companies that partic- It may have something to do with poli-
own suit. This one is focused on Google’s ipate in Google’s Open Bidding program. tics. The DOJ’s decision to file its case in
control over the vast amount of digital Internal documents, however, suggest that October was controversial; some peo-
advertising that appears in places other Google and Facebook executives real- ple, including lawyers in the department,
than search results. According to sev- ized their arrangement was unusual. The thought US attorney general William
eral studies, Google controls upwards of legal complaint points out that the formal Barr was rushing the case, perhaps to
90 percent of multiple parts of the dig- agreement between the companies men- notch an accomplishment for his boss,
ital advertising supply chain: Whenever tions the word antitrust “no fewer than Donald Trump, before the election. That
you open a website (or an app) and see twenty times.” might explain why only Republican states
an ad, chances are the advertiser used signed onto the complaint at first. (A few
Google to buy the ad placement, the pub- Is Google just getting punished Democratic attorneys general have since
lisher used Google to make the ad space for being too big? asked to join.) Texas attorney general
available, and the two parties made the → Ken Paxton, meanwhile, is not exactly
deal in an automated auction on Google’s No. The key distinction to keep in mind the kind of guy Democratic officials are
advertising exchange. This setup, where is between being competitive and being dying to make common cause with. He
one company represents both the buyer anticompetitive. Being competitive means has been dogged by allegations of ille-
and seller while running the marketplace trying to be the best—offering the high- gal and unethical behavior, and has even
itself, creates obvious conflicts of interest. est quality, most affordable prices, and so been indicted for securities fraud. Most
According to the states’ complaint, Google on—to attract the most business. Being recently, he led a bad-faith effort by
exploits its control over the advertising anticompetitive means using your mar- Republican states to overturn the results
pipeline to impose unfair conditions on ket power to exclude potential rivals so that of the presidential election, fueling spec-
advertisers and publishers, discriminate you don’t have to try as hard to be the best. ulation in Texas that he might be angling
against rival ad tech firms, and rake in a The common thread in all three lawsuits for a presidential pardon. (He didn’t
bigger cut of online ad spending than it is the accusation that Google has engaged get one.)
would earn if there were more middle- in anticompetitive conduct designed to
men competing for the business. entrench its monopoly position, instead What comes next?
The Texas lawsuit also includes a sur- of purely trying to win on the merits. →
prising allegation: that Google struck an If the past is any guide, the cases could
unlawful deal to get Facebook to ease take years to be resolved. (There may also
up on competing with its ad business in be more cases to come.) But, whatever
exchange for preferential treatment in happens, Google is about to spend a lot of
Google-run ad auctions. If that’s true, it time and energy fending off major law-
would be a straightforward case of con- suits—just as Microsoft did more than two
spiring to restrain trade in violation of decades ago, distracting its management
Section 1 of the Sherman Act, which out- enough to create room for internet
laws such deals between companies. upstarts like Google to blossom. A replay
(Facebook isn’t named as a defendant in of that dynamic could dramatically
the suit, but it could also face legal prob- reshape the tech industry, no matter who
lems stemming from the deal.) ultimately wins in court.
ILLUSTRATION / SAM WHITNEY
BY WHITSON GORDON GEAR

The Right Way to Hook


Up Your Laptop to a TV
It’s much more than just a plug-and-go operation.

WE’RE ALL STUCK at home, and that glorious new 65-inch OLED TV is right there.
But if you want to use that big screen to watch video from an obscure service, play a
PC game, or just Zoom with your family without everyone huddling around a 13-inch
laptop, your set-top streaming device won’t get you too far. You have to connect that
laptop to your TV. It can be a challenge, but we’re here to help.

GET WIRED
USB-C: If you don’t see any other display
ports on your laptop, you may be able to
→ connect a display through its USB-C port,
Chromecast, Apple TV, and other which is oval and smaller than regular
streaming devices let you show your USB—check the manual to find out.
computer’s screen on the TV wirelessly— Once you suss out the port situa-
just don’t expect awesome results. It’s tion, fire up Amazon and search for
great for displaying photos or mirror- “ -to-HDMI cable” or “ -to-
ing browser tabs, but it can get choppy HDMI adapter,” filling in the port type.
when you start trying to push hi-def

DIAL IN THE DISPLAYS


video or games through the connection.
For high-bandwidth streams, you need
a hard cable connection. There are so →
many connection standards that finding OK, you’ve got your cable, but for the
the right cable (or dongle) is likely the best-looking image, you may need to
most difficult part of the process. Here make some tweaks. Plug your computer
are the most common display connec- into your TV. After you choose the right
tors you’ll see on today’s laptops: HDMI input, you should see your desktop
or login screen appear on the TV. If it’s
HDMI: Modern HDTVs use this port to blurry or pixelated, it may be scaling your
receive video and audio over one cable. laptop’s screen image to fit; if your TV isn’t
If you have an HDMI port on your laptop, displaying all your windows, it’s proba-
the easiest (and cheapest) way to connect bly treating your TV as a second monitor.
the two is to borrow the HDMI cable from Here’s how to adjust these settings:
your streaming box or game console.
Windows : Right-click the desktop
DisplayPort/MiniDisplayPort: and choose Display Settings. Scroll to
Similar to HDMI, you’ll find these on a lot the Multiple Displays dropdown—you
of modern computers, but you won’t find can choose to mirror the screens (not
it on your TV, so you’ll need an adapter. recommended), extend the laptop’s
display to the TV, or show your desktop
only on one screen. At the top of
this window, click the square that
corresponds to your TV, then scroll down
and make sure Display Resolution is set
to 1920 x 1080 for 1080p TVs or 3840 x
2160 for 4K models.
MIND GRENADES 0 2 1

Mac : Head to System Preferences > WIRED RECOMMENDS


Displays and click on the Arrangement The latest picks from our reviews team.
tab. Here you can check the Mirror
Displays box, or uncheck this option to
extend the desktop across both screens.
If you choose to mirror the image on both Nokia 5.3 Budget Android
screens, go to the Display tab, open the Smartphone
Optimize For dropdown, and select your
TV from the list. → RATING: 8/1O $200

TWEAK YOUR TV
WIRED TIRED
Costs $200! OK performance. No water resistance. Easy
Decent screen. Reliable bat- to block the bottom-firing
→ tery life. Uncluttered software. speakers with your hands.
Even after you’ve dialed in your displays Includes two Android version Cameras perform poorly in
upgrades and three years of low light. Doesn’t support
on the computer, you may still find that
security updates. Plastic body Verizon’s network.
some things don’t look right. Grab your = less glass to shatter. Addi- —Julian Chokkattu
TV remote, open up the settings, and tional niceties: a headphone
check a few things: jack, expandable storage, and
NFC for contactless payments.

Turn off overscan: If your TV is


cutting off the edges of your desktop, Myx Plus In-Home
look for an Overscan, Screen Fit, or Fitness System
Aspect Ratio setting and play with the
options until the desktop looks right. → RATING: 8/1O
This can differ a lot from TV to TV, so
Google your model if you aren’t sure WIRED
how to fix it. Less expensive than similar
trainers. Initial “assessment Low resolution of Scenic
ride” gauges your fitness and Rides footage undercuts
Turn on PC mode: Some TVs may have adjusts your target heart-rate the immersive experience.
a setting for connecting a PC—even if you zones accordingly. Program Heaviest set of included
offers cycling workouts, free weights will not satisfy
don’t see it, you might be able to access weight and HIIT training, hardcore gym rats. Takes up
it by changing the input name to “PC.” yoga, and meditation. Nearly a fair amount of floor space.
silent bike means you can ride —Billy Brown
at 5 am without waking the
Match the colors: This is an entire downstairs neighbors. Large,
can of worms deserving of its own article, bright monitor swivels for use
but essentially, you want to make sure during off-bike workouts.

your TV and computer are both set to the


same color space, either Limited or Full
RGB. If they don’t match, the picture will
Anova Precision Oven
either be too dark or too washed out. TVs
use Limited out of the box, and some → RATING: 8/1O $600
may have a setting for Full RGB—if yours
does, turn that on. If you don’t see that WIRED TIRED
option, change your laptop to Limited to Dude, cooking with steam is Testing revealed a couple
match your TV. Your devices should now so much more interesting than of physical problems like
air frying. It also delivers sous- fiddly touch control and
be on the same page—until the next time vide-style results without hairline cracks in the water
you upgrade. the water bath and bags. tank. It’s a countertop
In addition to a convection behemoth. —Joe Ray
mode, it can bake and broil
like a normal oven. Steam is a
WHITSON GORDON (@whitsongordon) is a bread maker’s best friend.
San Diego–based writer who covers how
people can make the most of technology. For the full reviews of these products and more, visit WIRED .com/gear.
GEAR

THERE WAS NO CES in Las Vegas this year. No touching of gadgets, no in-person demos, no long
lines at Starbucks. Instead, the annual consumer tech showcase was held entirely in cyberspace,
replete with awkward Zoom calls, glitch-filled booth tours, and livestreamed press conferences
with presenters standing 6 feet apart. Even though we could only experience CES from afar,
we still were able to identify the products, components, prototypes, and trends that will shape
the next few generations of consumer tech. —WIRED Gear Team

→ BEST LAPTOP
Acer Chromebook Spin 514

Acer’s new Spin 514 has a solid aluminum chas-


sis and high-end specs, but we’re most excited
about its new chip. This is Acer’s first Chrome-
book using AMD’s Ryzen 3000-C series mobile
processor, and it’s among the first models con-
taining the chip to hit the market. Designed
with Google, the 3000 series is optimized for
Chromebooks and is part of a larger trend that
sees Chromebooks transforming from cheap,
low-end laptops to powerful machines capable
of handling big workloads. We’ll see if ChromeOS
can deliver the software users need for more
ambitious tasks, but at least the hardware won’t
be holding Chromebooks back. $TBD

→ BEST HEADPHONES
V-Moda M-200 ANC

It’s fun to watch products you like get even bet-


ter. V-Moda’s hexagonal over-ear headphones
have gone through several evolutionary steps,
from wired to wireless, rigid to folding. Now,
the company is offering a version of its flagship
cans with active noise canceling. The durable,
Italian-designed headphones deliver 20 hours
of battery life, 10 levels of noise reduction, and
support for the latest high-resolution audio for-
mats. They’re also a sign of the times: Nearly
every company in consumer audio—from Apple
to Zvox—is serving up premium noise-canceling
headphones. $500

→ BEST TV
TCL 6-Series

TCL’s great-looking yet affordable 6-Series sets


have long been our top TV choice. Last year the
company introduced MicroLED backlighting to
the sub-$1,000 line, and at CES we learned the
2021 models will have 8K resolution. Previous
8K models from Samsung and LG have been
prohibitively expensive, but an 8K 6-Series—
though pricing has yet to be announced—may
realistically land within reach of the masses.
Suddenly, 8K isn’t a niche technology anymore,
and we can expect to see more affordable 8K
TVs in the near future. Now we just need some
content for them. $TBD
29.03 MIND GRENADES 0 2 3

→ BEST IN TRANSPORTATION → BEST IN ACCESSIBILITY


Low-Cobalt Batteries CareClever Cutii

The EV revolution is powered by lithium-ion bat- The need for new, improved companion robots
teries, but mining the cobalt that goes into those took on an urgency as the pandemic isolated vul-
batteries is ugly business. The mineral is toxic, nerable people, keeping them from accessing
there’s not much available, and the industry is their support networks of spouses, children, or
rife with human rights abuses. So it was good grandchildren. The Cutii is one of the first com-
news at CES to hear that battery manufactur- panion robots for seniors rolling into service this
ers are continuing to try to reduce the amount year. It doesn’t rely on a voice-activated or hand-
of cobalt they use. Panasonic, which supplies held remote. Instead, if you’ve fallen, the Cutii will
lithium-ion cells to Tesla, showed off new bat- come at your call and dial an emergency contact.
teries that are less than 5 percent cobalt, down It can also show medication reminders, serve as a
from typical levels of 20 percent. General Motors hub for video calls, and escort you to the door to
has partnered with LG for its upcoming Ultium bid you farewell on your daily walk. $100/MONTH
EV batteries, which use 70 percent less cobalt;
the company says all its electric vehicles will be → BEST IN HEALTH
using the new cells by 2023.
Toto Wellness Toilet
→ BEST IN SMART HOME
Leave it to Japanese manufacturer Toto to pro-
Kohler Stillness Bath duce the concept “smart toilet” of the future.
→ BEST IN PARENTING Toto says it uses multiple sensors to scan a
Every year, one device rises above the blinky person’s body and their “key outputs” each
BioMilq gizmos and shiny geegaws to become an object time they sit on the throne. It then analyzes
of simple, uncomplicated desire. This time it’s their waste for signs of disease and suggests
Baby cows drink cow milk, and baby goats drink the Kohler Stillness Bath, which combines ele- dietary changes through a mobile app—“Eat
goat milk. Every mammal makes the milk that’s ments of a Japanese onsen and the infinity pool more salmon and avocado.” Sure, you can strap
perfectly optimized for its infant’s develop- at a luxury hotel. The deep, square tub uses a on wearable sensors to glean health insights in
ment. But for working (human) parents, nursing computer-controlled system to fill the bath to other, less invasive ways, but Toto says adding
or pumping breast milk can be both logistically your preferred depth and temperature. While AI to a toilet makes more sense, because you
and physically difficult. Enter BioMilq, founded you soak, it emits atmospheric fog infused with use it every day whether you’re thinking about
by two women—a cell biologist and a food sci- essential oils as overflowing water gently trick- it or not. The Wellness Toilet will ship to consum-
entist. The company collects mammary epithelial les into a hinoki wood wreath below. After a year ers sometime in the next several years, and yes,
cells while a mother is expecting. The cells are of making use of every inch of livable space in it’s likely to be expensive. $TBD
cultivated in BioMilq’s facility and stimulated our homes while sheltering in place, turning your
to produce milk that is personalized (literally!) bathroom into a steamy, serene glade feels like → BEST IN MOBILE
for that person’s infant. Last year the company a well-deserved splurge. $16,000
raised $3.5 million, with the goal of shipping milk Rolling Smartphones
to working women within five years. $TBD → BEST CAMERA
First came phones that flip. Now it’s time for
Panasonic Lumix BGH1 phones that roll. No, these handsets don’t have
→ BEST IN SUSTAINABILITY
wheels. Instead they have displays you can gen-
Chipolo ONE Ocean Edition Panasonic’s new Micro Four-Thirds video cam- tly tug outward to expand the screen, like pulling
era is poised to become the next go-to device plastic wrap out of its box. Two companies—
Simple Bluetooth-enabled trackers rarely get for filmmakers. Building on the GH series’ TCL and LG—showed off concept videos of
the love they deserve. In a house full of noise strengths—high-quality video, low image noise, phones with these scroll-like screens at CES.
and clutter, they’re the best way to keep track of and support for film-industry standards—the It’s likely that one will make it to market this
your wallet, the TV remote, and other wayward BGH1 is aimed squarely at video pros. It’s small, year, though neither company made any prom-
essentials. So we were pleased to see one of lightweight (under 18 ounces), and screenless. ises. The perks are apparent. Last year’s crop
our favorite trackers highlight an urgent prob- The modular design makes it just as versatile as of folding phones open like a book, but they’re
lem: The world’s oceans are teeming with plas- its main competitors: the Red Komodo and the thick and unwieldy when closed. A phone with
tic waste. The ONE Ocean tracker has a shell Hasselblad 907x, both of which cost nearly three a rolling screen starts out thin and gets big only
made from fishing nets, trawls, and ropes col- times as much. Sure, those cameras have larger when you need it. $TBD
lected in shallow ocean waters. Soon, you won’t sensors, but Panasonic is betting that, for many
Acer; TCL

have to choose between littering the earth with filmmakers, its little box is good enough. Netflix CONTRIBUTORS: Michael Calore, Julian
waste or permanently consigning your keys to is on board: The company is reportedly sending Chokkattu, Scott Gilbertson, Lauren Goode,
the Great Sofa Abyss. $29 the BGH1 to many of its showrunners. $1,998 Jess Grey, Parker Hall, Matt Jancer, Adrienne So

PHOTOGRAPH / SUBJECT/OBJECT MANIFEST


BY MEGHAN O’GIEBLYN IDEAS 29.03

DEAR CLOUD SUPPORT:

Am I Dear [ 426 ] ,

Obligated That the young are destined to inherit the


earth would seem to be an incontrovertible

to Join fact, true of every age. But believing in the


next generation requires, first of all, a belief
in the future, which comes easier in some
historical eras than others.

TikTok? Christ, of course, blessed the meek


instead. He wasn’t much interested in the
next generation, convinced as he was that
the world was going to end with his own.
(His early followers were so certain they
occupied the final hours of a decadent civ-
ilization that they dissuaded one another
from procreating.) Today, with the prospect
of an inheritable earth again uncertain, the
willingness to believe that kids will one day
muster the sustained engagement and long-
term thinking required to solve, say, the cli-
mate crisis feels like an article of faith—a
prayer dispatched into the darkening void.
Most young people today are, as far as I
can tell, delightful human beings, and the
culture they’ve produced is very much wor-
thy of our attention. I mean this, though it’s
also the sort of thing one is obliged to say,
for fear of banishment to the isle of the
out-of-touch. In fact, at the risk of sound-
ing cynical, I find it difficult to believe that
your own motives are as altruistic as you
believe them to be. While it may be true that
we all have an evolutionary investment in
seeing the next generation flourish (regard-
less of whether it includes any children of
SUPPORT REQUEST: our own), I imagine your more immediate
concern is for your long-term viability in an
From: [ 426 ] UPGRADE REQUIRED economy that regards cultural capital and
technological fluency as assets to one’s per-
sonal brand. If you happen to be in a line of
I’m only 30, but already I feel myself disengaging from work that depends on sustaining an online
youth trends. What’s a TikTok? Who’s Pokimane?
Sometimes, though, I suspect I’m letting society down. For assistance with your personal
Shouldn’t I stay current, the better to relate to—and problems, moral dilemmas, or
thus support—the inheritors of the earth? Besides, philosophical concerns about encounters
with technology, open a support ticket at
I get annoyed whenever my parents call me for cloudsupport@WIRED .com.
troubleshooting. I should be part of the solution, right?
MIND GRENADES 0 2 5

following, keeping up with the culture is a becomes: What will make your life more has become an alien concept. (As one Gen
matter of subsistence, a prerequisite to ful- enriching and meaningful? On one hand, Zer complained of millennials in Vice: “It
filling one’s basic economic needs. it might seem that acquiring more knowl- all feels like they’re trying to prolong their
I’m sorry to say this quest is hopeless. For edge—staying up to date on music, slang, youth.”) Meanwhile, the young become,
one thing, social platforms are designed to whatever—will lead to more meaning, at for the old, not beneficiaries of wisdom
keep users in their demographic lanes. You least in its most literal sense. To grow old, and knowledge but aides in navigating the
can download TikTok to satisfy your own after all, is to watch the world become ever bewildering world of perpetual disruption—
delusions that you are not yet beyond the more crowded with empty signifiers. It is to in other words, tech support.
pale, but unless you have the superhuman become like one of those natural language Someone of your age, of course, has a
willpower to resist the opening chords of processing models that understands syn- foot in both worlds: still young enough to
that Top 40 song you loved in high school, or tax but not semantics, that can use words count yourself as part of the rising culture,
a quiz that promises to determine whether convincingly in a sentence while remaining yet mature enough to perceive that you are
you are a true child of the ’90s, the algo- ignorant of the real-world concepts they not exempt from the pull of gradual irrel-
rithms will swiftly corral you into a ghetto represent. It feels, in other words, as though evance. One difficulty of this phase of life
of other millennials. you’re becoming less human. is feeling like you don’t have a clear role;
Many people your age are fooled into But knowledge is not the only source of another is the constant anxiety over when
thinking they can understand youth culture meaning. In fact, at a moment when infor- you will finally tip into fustiness yourself.
because so much of it has been recycled mation is ubiquitous, cheap, and appended But to take a brighter outlook, you also
from their own adolescence. The prevalence with expiration dates, what most of us long inhabit a unique vantage with a clear-eyed
of nostalgia—the fact that each new batch for, whether we realize it or not, is conti- view of both the past and the future, and if
of kids appears more ardently devoted to nuity—the sense that our lives are part of there’s one thing we could all benefit from
reviving trends that were popularized by an ongoing narrative that began before we right now, it’s a sense of perspective. Rather
the one before them—would seem to pro- were born and will continue after we die. than merely serving as IT for your older
vide a link between generations, some sem- For centuries, the fear of growing old was friends and relatives, you might ask them
blance of common ground. But this is rarely assuaged by the knowledge that the wis- about their lives, if only to remind them—
the case, in practice. Nothing is so alienat- dom, skills, and experience one acquired and yourself—that there remain aspects of
ing as witnessing the naive celebration of would be passed down, a phenomenon the human nature that are not subject to the
the music, clothing, and television that you historian Christopher Lasch called “a vicar- tireless engine of planned obsolescence.
yourself mindlessly consumed as a young ious immortality in posterity.” When major As for those younger than you, I suspect
person, wrenched free of its original histor- technological innovations arrived every few your life would seem more meaningful if
ical context and appropriated with ambig- hundred years rather than every decade it you focused less on keeping up with tran-
uous degrees of irony. was reasonable to assume your children sient fads and considered instead whether
I’m not saying it’s impossible to keep up, and grandchildren would live a life much you have acquired any lasting knowledge
just that it requires more time and effort like your own. This sense of permanence that might be useful to the next generation.
than most of us have at our disposal. When made it possible to construct medieval It is often assumed that the young have no
you’re young, of course, it isn’t work at all— cathedrals over the course of several centu- interest in the past—or that they regard it
you breathe in the culture as mindlessly as ries, with artisanal techniques bequeathed merely as a source of fashions and artifacts
the air—but maintaining active engage- like family heirlooms. that can be endlessly pillaged. But nostalgia
ment as an adult is a full-time job, and the This relationship to the future has typically reflects a fear that history is mov-
knowledge you do obtain is always tenuous become all but impossible in our acceler- ing too fast, an anxiety that the past will be
and secondhand. You enter their world as ated digital age. What of our lives today will lost and forgotten. If it’s true that the pace of
an anthropologist. There are exceptions to remain in 10 years, or 20, or into the next modern life is accelerating, it would make
this rule—the Dionne Warwicks and Tik- century? When the only guarantee is that sense that the longing for continuity would
Tok grannies who have managed to thrive the future will be radically unlike the past, be felt most acutely by the young.
among a much younger milieu—though it’s difficult to believe that the generations Is this true? I don’t know. You should find
their popularity rests on somewhat bum- have anything to offer one another. How do a young person and ask them. Perhaps it’s
bling personae that play out-of-touchness you prepare someone for a future whose better to abandon the pretense of knowl-
for laughs (and are, one suspects, orches- only certainty is that it will be unprece- edge and assume a posture of curiosity. We
trated by much younger PR teams). dented? What can you hope to learn from don’t always need to “relate” to one another.
I don’t mean to depress you, only to someone whose experience is already Sometimes it’s enough just to talk.
slightly reframe the question. If perpetual obsolete? To grow old in the 21st century
relevance is a chimeric virtue, as futile as is to become superfluous, which might Yours faithfully,
the quest for eternal life, the question then explain why the notion of aging gracefully Cloud
THE BET

In 1995, a WIRED cofounder challenged a Luddite-loving


doomsayer to a wager: In 25 years, will tech have destroyed
society? Their judge just weighed in.

BY STEVEN LEVY
POST THE BET

On March 6, 1995, WIRED ’s executive editor he’d never heard of it before Kelly contacted
and resident techno-optimist Kevin Kelly him—and he expected a tough interview.
went to the Greenwich Village apartment He later described it as downright “hos-
of the author Kirkpatrick Sale. Kelly had tile, no pretense of objective journalism.”
asked Sale for an interview. But he planned (Kelly later called it adversarial, “because he
an ambush. was an adversary, and he probably viewed
Kelly had just read an early copy of Sale’s me the same way.”) They argued about the
upcoming book, called Rebels Against the Amish, whether printing presses denuded
Future. It told the story of the 19th-century forests, and the impact of technology on
Luddites, a movement of workers opposed work. Sale believed it stole decent labor
to the machinery of the Industrial Revolu- from people. Kelly replied that technology
tion. Before their rebellion was squashed helped us make new things we couldn’t
and their leaders hanged, they literally make any other way. “I regard that as triv-
destroyed some of the mechanized looms ial,” Sale said.
that they believed reduced them to cogs in Sale believed society was on the verge
a dehumanizing engine of mass production. of collapse. That wasn’t entirely bad, he
Sale adored the Luddites. In early 1995, argued. He hoped the few surviving humans
Amazon was less than a year old, Apple would band together in small, tribal-style
was in the doldrums, Microsoft had yet to clusters. They wouldn’t be just off the grid.
launch Windows 95, and almost no one had There would be no grid. Which was dandy,
a mobile phone. But Sale, who for years as far as Sale was concerned.
had been churning out books complain- “History is full of civilizations that have
ing about modernity and urging a return collapsed, followed by people who have
to a subsistence economy, felt that com- had other ways of living,” Sale said. “My
puter technology would make life worse optimism is based on the certainty that
for humans. Sale had even channeled the civilization will collapse.”
Luddites at a January event in New York That was the opening Kelly had been
City where he attacked an IBM PC with a waiting for. In the final pages of his Luddite
10-pound sledgehammer. It took him two book, Sale had predicted society would col-
blows to vanquish the object, after which he lapse “within not more than a few decades.”
took a bow and sat down, deeply satisfied. Kelly, who saw technology as an enriching
Kelly hated Sale’s book. His reaction force, believed the opposite—that society
went beyond mere disagreement; Sale’s would flourish. Baiting his trap, Kelly asked
thesis insulted his sense of the world. So he just when Sale thought this might happen.
showed up at Sale’s door not just in search Sale was a bit taken aback—he’d never put
of a verbal brawl but with a plan to expose a date on it. Finally, he blurted out 2020. It
what he saw as the wrongheadedness of seemed like a good round number.
Sale’s ideas. Kelly set up his tape recorder Kelly then asked how, in a quarter cen-
on a table while Sale sat behind his desk. tury, one might determine whether Sale
The visit was all business, Sale recalls. was right.
“No eats, no coffee, no particular cama- Sale extemporaneously cited three
raderie,” he says. Sale had prepped for the factors: an economic disaster that would
interview by reading a few issues of WIRED — render the dollar worthless, causing a

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depression worse than the one in 1930; a proposed to merge his local school into the Sale began advocating for decentralized,
rebellion of the poor against the monied; Ithaca district, young Sale spoke out against self-sufficient systems—with life organized
and a significant number of environmen- it. “Something in my genes flatly resisted the at “human scale,” which became the title of
tal catastrophes. idea of leaving a human-scale school for a book-length manifesto. One of his trea-
“Would you be willing to bet on your the vagaries of education down in the city sures was a collection of books that once
view?” Kelly asked. of Ithaca,” he later wrote. (Ithaca at the time belonged to E. F. Schumacher, the author
“Sure,” Sale said. had all of 30,000 inhabitants.) of Small Is Beautiful.
Then Kelly sprung his trap. He had come Kirkpatrick attended Cornell, the family Sale’s work intertwines two threads:
to Sale’s apartment with a $1,000 check institution. He studied history, but with an bitter condemnation of so-called progres-
drawn on his joint account with his wife. eye toward journalism. Even then he was a sive civilization and idyllic blueprints for a
Now he handed it to his startled interview rebel. In the late 1950s, there was no war to stripped-down life. For the 500th anniver-
subject. “I bet you $1,000 that in the year protest against, but there was a policy called sary of Columbus’ landing, he wrote a book
2020, we’re not even close to the kind of in loco parentis, which put school adminis- bemoaning the ruination of North America.
disaster you describe,” he said. trators in charge of moral probity. Sale, who The title said it all: The Conquest of Para-
Sale barely had $1,000 in his bank was the former editor of the student news- dise. In another book, After Eden, he postu-
account. But he figured that if he lost, a paper, was enraged by a proposal to ban lated that everything began going downhill
thousand bucks would be worth much less unchaperoned coeds from off-campus par- when humans started hunting large game,
in 2020 anyway. He agreed. Kelly suggested ties. He helped incite close to 1,500 people kicking off a relentless trend of destroying
they both send their checks for safekeep- to demonstrate. In the hubbub, the dean of the natural world. He often finds himself
ing to William Patrick, the editor who had men got hit by an egg, and protesters hurled defending Paleolithic societies; his out-
handled both Sale’s Luddite book and Kel- rocks and smoke bombs at the beleaguered rage at the term cavemen surpasses even
ly’s recent tome on robots and artificial life; university president. Sale was suspended, as the indignation of the hirsute figure in the
Sale agreed. was his roommate, novelist-to-be Richard Geico commercial.
“Oh, boy,” Kelly said after Sale wrote out Fariña. While none of Sale’s own tomes became
the check. “This is easy money.” Back then, Sale also already distrusted runaway best sellers, he says that some
Twenty-five years later, the once dis- computers. With another classmate, he of them made back their considerable
tant deadline is here. We are locked down. cowrote a sci-fi musical about escaping advances. “They were talked about even
Income equality hasn’t been this bad since a dystopian America ruled by IBM; it fea- when disagreed with,” he says. For many
just before the Great Depression. California tures an evil computer. If this sounds at all years, he was a fixture on the lecture cir-
and Australia were on fire this year. Pynchonesque, it’s probably because Sale’s cuit, and he estimates he visited at least 250
We’re about to find out if the money was cowriter was Thomas Pynchon. Nonetheless, college campuses.
easy. As the time to settle approached, both a line in it foreshadows Sale’s later work. “All And then came the Rebels book. His
men agreed that Patrick, the holder of the we want is someplace where every time we take on the Luddite story provided a novel
checks, should determine the winner on turn around we don’t see that idiot damn counterpoint to the media’s swooning over
December 31. Much more than a thousand machine staring at us,” one character gripes. the nascent internet, and Sale had a pop
bucks was at stake: The bet was a show- This is 1958. culture moment. (I wrote about the book
down between two fiercely opposed views After college, Sale worked for a left- myself in Newsweek.) In its pages, Sale aired
on the nature of progress. In a time of cli- ish publication and spent time in Africa. out the civilization collapse theory that he’d
mate crisis, a pandemic, and predatory cap- Returning to the US as the counterculture been developing for years. “If the edifice of
italism, is optimism about humanity’s future was gaining steam, he became fascinated industrial civilization does not eventually
still justified? Kelly and Sale each represent with the pivotal antiwar group Students for a crumble as a result of a determined resis-
an extreme side of the divide. For the men Democratic Society, and he wrote the defin- tance within its very walls, it seems certain
involved, the bet’s outcome would be a per- itive book on the organization. He later said to crumble of its own accumulated excesses
sonal validation—or repudiation—of their that the immersion “radicalized me in a way and instabilities within not more than a few
lifelong quests. beyond where I’d been.” decades, perhaps sooner,” he wrote.
During the ’70s, he began formulating a Sale’s Cassandra-like warning got less
Sale’s provocative book, Rebels Against the philosophy that took cues from the budding attention than the stunt he used to pro-
Future, is just one title in a shelf-full of works environmental movement. “I was at the din- mote it. “I had TV people from all over the
urging a return to a preindustrial life. His fer- ing table one morning thinking about the world come to me, often with their own
vor for the simple life took root early. John human scale in architecture, and how mod- used computers so I’d have something to
Kirkpatrick Sale grew up in a close-knit sub- ern architecture had completely lost it,” he hit,” he says. He readily complied. But that
urb of Ithaca, New York, one of three sons of says. It got him thinking more broadly about was not his usual MO. “Kirk was always
William M. Sale Jr., who taught literature at the shortfalls of city planning, and then of somewhat aloof, in a grand sort of way,”
Cornell. Sale père was a legend in the field; how nations are organized. He realized his former editor Bill Patrick says. “Just a bit
his students included Kurt Vonnegut and he had always been, as he puts it now, an aristocratic—academic, the stodgy English
Harold Bloom. Kirkpatrick Sale felt that his “anarchocommunalist.” With thoughts of the professor as opposed to the wild and crazy
tiny community was idyllic. When a plan was convivial village of his childhood in mind, drama teacher.”
THE BET

Despite all the smashed machinery, the magazine with another Brand publication could improve lives. Sometimes he liked
Luddite book was also not a best seller, covering software and called it the Whole to return to the remote villages he had vis-
according to Patrick. But one copy, circu- Earth Review. “All the organic farmers were ited in his youth. He saw a factory pop up
lated in advance of its June publication, completely outraged that we were now where a rice paddy had been, and the vil-
ended up on the San Francisco desk of having reviews of software in their mag- lagers who had been barefoot on his first
WIRED ’s executive editor, Kevin Kelly. azine,” Kelly says. He would tell them, You visit were now wearing sandals. As indus-
don’t understand, this is the next big thing. try grew in the cities, people eagerly aban-
At the time, WIRED was two years old. Kelly Just like plows and gro-lights and fertilizer, doned their human-scale existence for
had been a key player in its origin, urg- software was a tool. They all belonged on a something different.
ing founders Louis Rossetto and Jane Met- continuum of technology that lifts our exis- “They’re leaving villages that have
calfe to move to San Francisco to launch tence out of the difficult conditions he saw organic food and beautiful scenery, and
it. Under Kelly’s leadership, it became a farmers coping with in his travels. “I got beautiful architecture and very strong fam-
flagship not only of the new wave of tech to experience the world without technol- ilies,” Kelly says. “Why do they do that?
and internet but of a techno-optimistic way ogy,” he says. “So when people were talking Because they have choices. They don’t
of thinking: Hackers and entrepreneurs about kind of getting rid of technology, I have to be what their father or mother was,
would solve our problems. was like, no, no, no, you have no idea.” which was basically a farmer or house-
Kelly had come to the post through a And that’s why Kelly found the ending wife. They could maybe be a mathemati-
nontraditional path. Growing up in a New chapters of Rebels Against the Future so cian, maybe they could be a ballerina.” (Of
Jersey bedroom community, Kelly seldom offensive. Kelly had no problem with cri- course, government policy may have made
traveled. But in his freshman, and only, year tiques of technology. He had once edited migration less of a choice.)
at the University of Rhode Island, he read an issue of the Whole Earth Review head- As he stewed over Sale’s message, a
books that convinced him he’d find a better lined “Computers As Poison,” and even thought bubbled up. When Kelly gets a fresh
education on the road. He was also inspired WIRED deviated on occasion from its ’90s- idea, his impulse is to say, “Let’s do it!” He
by the do-it-yourself ethos of the Whole era optimism to call out the tech world’s had read about the history of bets in sci-
Earth Catalog, the legendary 1960s book flaws and foibles. But Sale’s rhapsodic ence—one in particular was Julian Simon’s
of tools for hippie agrarianism. He decided embrace of what he called “human scale” 1980 challenge to biologist Paul Erlich’s
to tour Asia, indulging his passion for pho- attacked progress. In his travels, Kelly also claim of impending resource scarcity—
tography by capturing images of the most had seen how modern industry and tech and liked the idea of intellectual opponents
remote spots he could find.
The journey, lasting for the better part of
a decade, transformed him. “I was in very
remote parts of Asia, parts of which were Boosting his optimism
literally medieval societies in every respect,
from the dress, architecture, beliefs, behav- into a higher gear, Kelly
ior,” he says. “I saw completely vehicle-less
cities—people throwing garbage in the believes that 25 years
streets, no toilets. That’s not even to men-
tion the hinterland villages, which were from now “poverty will
without even metal.” When he returned to
the US in 1979, he had a deep appreciation be rare and middle-
for the technology that made life easier.
Kelly got a job in a biology lab at the Uni- class lifestyle the norm.
versity of Georgia and, on the side, began
writing about his views and his travels. He War between nations
became a computer enthusiast when he
discovered that his Apple IIe could con- will be rare. And a bulk
nect him with fascinating communities.
He stumbled on the Electronic Informa- of our energy will be
tion Exchange System, an early online
conferencing system, and through it he renewables, slowing
got to know Stewart Brand, founder of the
Whole Earth Catalog. Impressed with Kel- down climate warming.”
ly’s writing, Brand offered him a job edit-
ing the in-house magazine, Co-Evolution
Quarterly, which was still devoted to the
tools-for-living ethos of the original cata-
log. Later, Kelly merged the tree-hugging

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ignored him. Now he had an adult grand-


daughter and, it seems, would offer her the
same advice. “She’ll probably ignore me too,”
The collapse, Sales says, he told an interviewer this year.
So Kelly should not have been surprised
is “not like a building at what Sale had to say in March 2019, on
their first contact in decades. Collapse is
imploding, but like coming, he said. Then Sale shared the news
that he was writing a book about the bet.
a slow avalanche that The book is called The Collapse of
2020—and yes, the neo-Luddite’s latest
destroys everything work is available on Kindle. In fact, Sale
has made compromises with technology.
in its path, until it finally He recently moved back to Ithaca with his
wife to be near family. He does have a com-
buries the whole village puter, as well as a printer, a land line, a stove,
two televisions, and four radios. He draws
forever.” the line at microwaves and smartphones.
Despite believing that social media has “a
visible deleterious effect,” he has a public
Facebook page.
In May 2020, Sale and Kelly settled on
the terms of the decision. Their editor, Bill
Patrick, would name the winner. Kelly pro-
posed that Patrick wait until the last day of
Steven Levy (@StevenLevy) is wired’s editor at large. He the year to issue his verdict, giving civiliza-
wrote about Huawei and the future of 5G in issue 28.12/29.01. tion every possible chance to self-destruct.
Kelly wrote up a four-page essay to press
his case. Sale suggested that Patrick read
taking a public stand. “I didn’t know what published. He had been unable to sell the his book. But Patrick had free rein in mak-
we were going to bet about,” Kelly says. major houses on a jeremiad against tour- ing the determination.
“I wanted him to be accountable for that ism, another attack on computers, or his When Sale and Kelly made the bet, they
romantic nonsense that he was spouting.” takedown of the Emancipation Proclama- had assumed that by 2020 the winner would
Sale didn’t see things that way. “I knew tion, which he self-published in 2012, argu- be obvious. Maybe all it would take was a
the whole thing was a setup,” he says. ing that Lincoln did Black people no favor look around: Is civilization still here, or not?
Despite feeling conned, Sale never consid- by freeing them without a means to gain It clearly is still kicking around. But the pan-
ered just tossing Kelly out. “We were pro- equality. He also became enamored of the demic, its economic consequences, and the
fessionals,” he says. breakup of the US as a way to achieve his worsening climate crisis have made things
small-town-bordering-on-tribal way of life. interesting. What would Patrick say?
For more than two decades, the two bettors In the mid-2000s, Sale cofounded the
didn’t speak. But as the deadline drew near, Middlebury Institute to promote the idea of Bill Patrick lives outside of Boston, editing,
Kelly set out to contact Sale. “He kind of fell secession. If states peeled off from the union, ghostwriting, and book-doctoring on a free-
off the map,” Kelly says. When Kelly even- the theory went, Sale’s decentralized vision lance basis. He’s long since left his old job
tually reached him by email, Sale was sur- might get a little closer to reality. He was dis- at the textbook publisher where he’d got-
prised to hear from his old adversary. appointed that the movement did not gain ten to know Kelly and Sale. But when Kelly
Sale had not forgotten the bet. He’d men- steam when George W. Bush was reelected. asked him if he still had the checks from
tioned it in various interviews, as if recount- His romance with decentralization even led the 25-year-old bet, he knew just where to
ing an amusing anecdote. But until it came him to a blinkered view of the Confederacy, look. He pulled open a file cabinet in his
due, he hadn’t reflected much on it. “It had which he lauded for its commitment to con- home office, flipped to a manila folder, and
nothing to do with my journey,” he says. centrating power locally. (Sale told The New there they were, preserved in a ziplock bag.
When someone told him there was a web- York Times he would personally prefer to Patrick has his own views on technology.
site of Long Bets where people could make live in the independent state of Hudsonia, “I’m from the ’60s,” he says. “When comput-
their own side bets on his wager with Kelly, a territory that would include New York City ers came along, I did not view them as the
Sale shrugged it off, befuddled. and the Hudson River Valley.) next wave of liberation.” He appreciates the
Over the past 25 years, Sale had con- Sale remained convinced that civilization beauty of engineering but disdains what he
tinued to write about decentralization and was doomed. Years earlier he had advised feels is the arrogance of technology people.
simplicity. But he had a harder time getting his two daughters not to have children; they “And now the evils are very apparent,” he
THE BET

says. He is not on Facebook and uses a sim- tried to argue that despite worsening cli- into forests and caves. Kelly didn’t factor in
ple cell phone, not a smartphone. mate change, people are still living their tech companies’ reckless use of power or
In assessing the bet, he took a judicial lives pretty much as usual. “If this is a their shortcomings in solving (or sometimes
stance, viewing his role more as a critical disaster, that is not evident to Earth’s 7 bil- stoking) tough societal problems.
reader of the two men’s arguments than as lion inhabitants,” Kelly wrote in his four- The two men are also as entrenched
an assessor of the world. “I am not an ora- page argument. But Patrick isn’t convinced. as ever. Despite this miserable year, Kelly
cle,” he says. “I’m just me.” He decided to “With fires, floods, and rising seas displac- is boosting his optimism to a higher gear.
stick to the terms Sale had suggested on ing populations; bugs and diseases head- With tech’s help, he believes, the world’s
the fly on March 6, 1995. Even if it wasn’t ing north; ice caps melting and polar bears woes will be resolved. “In 25 years, pov-
quite fair to Sale. Patrick had a lot of sym- with no place to go; as well as the worst erty will be rare and middle-class lifestyle
pathy for his point of view, but he felt that hurricane season and the warmest year on the norm,” he wrote in his submission to
Sale’s extremism hurt his cause. “I wish Kirk record, it’s hard to dispute that we are at Patrick. “War between nations will also be
had taken more time to become a better least ‘close to’ global environmental disas- rare. A bulk of our energy will be renew-
informed critic,” he says, adding that his ter,” Patrick wrote in his final decision. This ables, slowing down climate warming. Life
broad dismissal of technology left him out one is Sale’s. spans continue to lengthen.” He’s working
of touch with reality. More relevant to the The War Between Rich and Poor. Sale’s on a book he calls Protopia.
bet, though, was the way Sale had rashly book cites devastating statistics on income Sale believes more than ever that soci-
agreed to terms that made victory contin- inequality and the frayed social fabric. If he ety is basically crumbling—the process is
gent on worst-case scenarios. “Kirk was had written his book after the pandemic, just not far enough along to drive us from
naive to accept on the spot,” he says. the picture would be even worse. But are apartment blocks to huts. The collapse, he
Sale says that, even in retrospect, he the classes at war? Patrick notes that in the says, is “not like a building imploding and
couldn’t have come up with a better answer. decades since Kelly and Sale made the bet, falling down, but like a slow avalanche
“I said ‘collapse’ at dinner parties, but no breathtaking economic development has that destroys and kills everything in its
one ever asked me to be specific,” he says. reshaped China and India, among other path, until it finally buries the whole vil-
Moreover, Sales’ Collapse of 2020 book, countries. On the other hand, he points to lage forever.”
which came out last January, includes an undeniable social unrest, even in the United Kelly wrote to Sale on New Year’s Day,
untimely concession. The very fact that his States, with Trumpites taking to the streets instructing him to direct his losses—the
book exists, he wrote, is the equivalent of with semiautomatic weapons, and massive $1,000—to Heifer International, a non-
tossing his cards face down on the table: If protests against police abuses. He calls this profit that gives away breeding pairs of
society had in fact collapsed, there would round a toss-up, with an edge to Sale. animals. Sale puzzled him by replying, “I
be no books, self-published or not. “So let Round by round, the outcome would didn’t lose the bet.” Kelly assumed he hadn’t
me just admit that I was wrong,” he wrote. seem to make it a draw. But when making seen Patrick’s decision, and he had the edi-
“But … not by much. And not totally.” Yet the final call, Patrick stuck to the language tor resend it.
shortly after the book appeared, global of the original bet. In that fateful Greenwich But Sale had read it—and rejected it.
events seemed to tilt in Sale’s favor. The Village encounter, Sale called for a conver- “I cannot accept that I lost,” he wrote to
pandemic’s effect on physical and eco- gence of three disasters. “Kirk must hit the Patrick. “The clear trajectory of disasters
nomic health, the growing destabilization of trifecta to win, meaning that all three horses shows that the world is much closer to my
democracy, and ever more extreme weather of his apocalypse must come through,” Pat- prediction. So clearly it cannot be said that
nudged civilization closer to the precipice. rick wrote. “Only one of his predictions was Kevin won.”
Could it be that while we haven’t retreated a winner; one came in neck and neck; and Like the raging denialist who recently
to caves and hovels, Sale’s predictions have one was way back in the pack.” occupied the White House, the cantanker-
landed in the ballpark of reality? That’s what So on December 31, Patrick declared ous anarchocommunalist has quit the game
Patrick had to determine. In early December Kelly the winner in an email to the bettors. after the final score left him short. Sale says
he began writing up his decision. Despite his “But it’s a squeaker and not much cause for he is seeking some sort of appellate relief,
wariness toward tech, he had no intention celebration,” he concluded. if only by public opinion, when in fact the
of jumping on the current techlash band- It’s also not terribly satisfying. Because rules included no such reconsideration.
wagon. Instead, the bet was constructed on Kelly’s upbeat views seem to have crossed Kelly is infuriated. “This was a gentleman’s
three clear conditions, and Patrick would the finish line as Sale’s apocalyptic horse- bet, and he can only be classified as a cad,”
consider each one separately, as if judging men were closing fast, 2020 offered no he says. Kelly warns Sale that history will
a boxing match round by round. clear verdict as to civilization’s fate—or recall him as a man who doesn’t honor his
Economic Collapse. Sale predicted flatly where we will be in the next 25 years. word. But Sale doesn’t believe that there
that the dollar and other accepted currencies That’s due both to the extraordinari- will be a history. For Kirkpatrick Sale, col-
would be worthless in 2020. Patrick points ness of 2020 and to the bettors’ own limita- lapse is now, and all bets are off.
to the Dow at 30,000 and the success of new tions. They staked out extreme positions in
currencies such as Bitcoin. “Not much con- a world that’s always likely to regress to the
test here,” Patrick writes. Round goes to Kelly. mean. Sale failed to account for how human
Global Environmental Disaster. Kelly ingenuity would keep us from getting tossed

0 3 1
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FEATURES WIRED 29.03

ILLUSTRATION / AARON MESHON 0 3 3


“This is
what we trained for.”

29.03
At facilities across the country,
gun owners are learning tactical
skills, honing their reflexes against a world of pervasive
threats. By preparing for battle at home, are they calling
it into being? by Rachel Monroe

PHOTOGRAPHS BY JESSE RIESER


—35
1
“Our Numbers
Grow
Every Year”
ON A MISTY NOVEMBER MORNING JUST AFTER SUNRISE,
I pulled up to a shooting range in central Texas with a
borrowed AR-15 and a few hundred rounds of dubious-
quality Russian ammunition that I’d ordered over the
internet. I followed a pickup down a gravel road and
over two cattle guards to the far end of the property.
Then I parked in a field ringed by trees whose bark was
scarred by stray bullets.
A handful of men had already arrived, and they
were loading ammunition into their magazines as
the morning birds chittered overhead. After a while,
a decorated US Army veteran named Eric Dorenbush
gathered us into a circle and gave a short safety brief-
ing—don’t point your barrel at anything you’re not will-
ing to destroy, act as if every gun is loaded—then asked
us not to share any images or videos on social media. Tears Café; at Real World Tactical, a former Marine will
We didn’t want information falling into the hands of teach you how to survive “urban chaos through armed
terrorists or other bad actors, he explained. Plus there tactical solutions.”
could be social repercussions. “This activity is consid- Under the aegis of his one-man company, Green Eye
ered … off-mainstream,” one of my fellow students, an Tactical, Dorenbush says he trains SWAT teams and mil-
orthopedist from Indiana, told me. itary contractors, but that about half of his students are
We had all signed up for a two-day tactical firearms people who don’t carry a gun professionally. In recent
course, where we’d be learning how to shoot as if we weeks, he’d worked with a 22-year-old mechanic who’d
were engaged in small-unit armed combat. Once the been robbed at work, a teenage girl, and several married
purview of law enforcement officers and military oper- couples. “Everyone has different things they’re prepar-
ators, these kinds of skills are increasingly being passed ing for, different threats,” he said.
down to ordinary, armed Americans by a sprawling Even before the recent siege on the Capitol by men
and diffuse industry. Gun ranges and private facilities wearing body armor and carrying zip ties, the idea
around the country teach the art of tactical shooting, of civilians learning tactical skills may have conjured
in setups that range from the fly-by-night to the elab- up images of militias and far-right violence—and not
orate: At a Texas resort, you can schedule a combat entirely without reason. The men who allegedly plotted
training scenario inspired by the Iraq War after your to kidnap Michigan governor Gretchen Whitmer last
trail ride; at an invitation-only facility in Florida, you summer prepared by running their own tactical train-
can practice taking down a mass shooter at the Liberal ing camp. In leaked private chats associated with the
—37
lence—or, if we’re very lucky, just the fear of them—it’s
time to reckon with the whole of American tactical cul-
ture. For all its power to shape this moment, that cul-
ture has roots that long precede it. The tactical world
is a byproduct of years of rampant mass shootings and
of our nation’s longest wars, the conflicts in Iraq and
Afghanistan. It’s a space where paramilitary ideas thrive
and where ordinary gun owners learn to see themselves
as potential heroes; but it’s also where many Americans
have simply gone looking for a way to negotiate living
in a country where there are more firearms than people.
To try to understand it better, I spent this fall absorbing
its mix of skills training, political indoctrination, and
camaraderie. Sometimes it felt like CrossFit with bullets;
sometimes it was more alarming than that.

_ 2

“IS MY WORLD SAFE?”

MY FIRST STOP IN THE TACTICAL WORLD WAS ARIZONA’S


Gunsite Academy, which describes itself as “Disneyland for
gun lovers.” The 3,200-acre facility includes a number of
indoor and outdoor simulators where students are trained
in how to stop a home invasion or engage an assailant in
a parking lot or perform emergency medical care in the
field. There are classes on night shooting, church defense,
active shooter threats, tactical tracking, and fighting with
edged weapons. A host of military and law enforcement
organizations, including the California Highway Patrol and
the CIA, have trained at Gunsite, as have some high-profile
figures, including the actor Tom Selleck, the founder of
GoDaddy, and King Abdullah II of Jordan. But as with the
much smaller Green Eye Tactical, Gunsite’s bread and but-
ter are what Campbell, a former sheriff from Indiana, calls
“earth people”—regular folks who, for a variety of reasons,
Boogaloo movement, a fringe group advocating for a want to learn how to fight with a firearm.
second US civil war, a gun store employee brags about Since 2015, Gunsite has had a run of record-breaking
recruiting customers to join his tactical training group. enrollment. When Covid-19 hit, Campbell expected
“Everything is set up in order for our boog squad,” he rampant cancellations; instead, Gunsite had one of its
wrote. “Our numbers grow every year.” best years ever. Firearm sales surged as the pandemic
But the tactical shooting world also attracts a much hit last spring, then skyrocketed as protests against racial
wider range of people: gun bros and gamers, preppers injustice spread across the country; by the end of 2020,
and adrenaline junkies, LARPers who want to spend their the United States had an estimated 8.4 million more gun
weekends cosplaying as commandos, and crime victims owners than it did at the year’s start.
seeking a particular flavor of empowerment. Women Many states require minimal or no training to carry
make up a growing proportion of students, and the indus- a concealed weapon, but new gun owners still need
try is increasingly catering to preachers and teachers who guidance. Private facilities like Gunsite and instruc-
want to know how to face a mass shooter. “We’re getting tors like Dorenbush fill an important gap, doing more
a lot of nontraditional gun owners, and some people who than just teaching people to use their guns safely. “Gun
don’t want people to know they’re learning to shoot guns,” instructors are some of the gatekeepers of gun culture,”
says Ken Campbell, the CEO of Gunsite, which claims to Jennifer Carlson, an associate professor of sociology
be the country’s oldest tactical training facility. at the University of Arizona and author of Citizen-
As we head into an era that seems destined to be Protectors: The Everyday Politics of Guns in an Age of
marked by escalating vigilantism and political vio- Decline, told me. “They’re teaching what it means to
“ You should feel
angry at the target,”
he growled.
own and carry a gun, what it means to move through
the world as a gun owner.”
On my first morning at Gunsite, which happened to
be the day before the presidential election, I was issued
a rental Glock 17, three high-capacity magazines, and a
cardboard box containing a thousand rounds of 9-mm
ammunition. (Most students bring their own firearms.)
Campbell, a chatty man in his sixties, stopped by to
Gunsite’s clientele that week was mostly but not
entirely white, male, and middle-aged, with an air of
moderate affluence; they included roofers, anesthesiol-
ogists, a homeschooling mom, and a number of retired
contractors, engineers, and consultants. One tightly
wound retiree in his sixties who was practically vibrat-
ing with excitement told me that training at Gunsite had
been on his bucket list for years. Tactical shooting is not
welcome our class. “Anyone here from California? Or an inexpensive hobby: Gunsite’s introductory five-day
Washington? Or any of those states that aren’t pro gun?” course costs around $1,800, and that’s not including
he asked. “Welcome to free America. I hope you all voted gear, ammunition, and travel expenses. For many stu-
before you got here.” Covid was widespread in Arizona in dents, the costs are well worth it. A man in his seventies
early November. Gunsite had instituted daily temperature told me he’d brought his son and son-in-law for some
checks for students and staff, but Campbell told us he saw family bonding, but also because “they’ve got to learn
the virus as an issue of personal responsibility, and that to keep their families safe.” Our head instructor and
we were free to wear a mask if we wanted to; no one did. rangemaster for the week, a lanky Special Forces vet-
—39

(in case those body shots failed), firing at paper tar-


gets over and over and over again from 3 and 5 and 7
and 10 and 15 yards, until the muscles in my forearms
twitched with fatigue.
LEFT: “TIMMY” AND HIS ASSAILANT INSIDE THE
“FUN HOUSE” AT GUNSITE ACADEMY. ABOVE: PISTOL The range was rigged with dynamic targets that
TRAINING AT GUNSITE. faced forward for only a second or two, barely long
enough to get your shots in. Wilkinson paced behind
us, shaking his head at our fumblings. He seemed to
eran named Walt Wilkinson, made it clear that we were have a sixth sense for when I wasn’t taking the exer-
here to accomplish serious business: “We’re not teach- cise seriously. “You should feel angry at the target,” he
ing you how to shoot,” he said sternly. “We’re teaching growled in my ear. “It’s gonna make you do something
you how to fight when death comes to your door.” you’re gonna feel for the rest of your life.” To get our
We spent most of the first two days learning system- adrenaline going, Wilkinson would throw out a sce-
atized processes for simple-seeming movements: how nario: Our adversary was charging at us, brandishing
to draw from the holster, how to turn and aim at some- an ax; our adversary was inside our house, wearing a
one approaching from behind, how to press the trigger. hockey mask. Someone flubbed his tactical reload? Too
I’d gotten in some practice at my local shooting range bad, the adversary was now eating his liver. After we
before showing up to Gunsite, but it didn’t do me much shot, Wilkinson taught us to scan for other targets, then
good. Tactical shooting is more dynamic than simple reload in anticipation of further confrontations. “You
marksmanship, meant to mimic real-world action— ask yourself, ‘Is my world safe?’” he said. “And only
you’re not just trying to hit a bull’s-eye, you’re doing then do you put your gun back in the holster.”
so while moving or at night or from behind an obsta- The heft of the Glock on my hip, which had felt foreign
cle. We practiced the signature Gunsite “failure drill”: at first, soon became familiar, almost comforting. When
two rounds to the upper chest followed by a head shot we broke for lunch, I was the only one who unloaded my
weapon. One of our instructors shook his head, disap- shooters should be presented with a Bernie Goetz trophy,
pointed in me. “Where will you find a better opportunity named after the so-called “subway vigilante” who shot
to get used to it?” he asked. four Black teenagers who attempted to rob him.
The gun world we live in today, in which millions Cooper had some definite opinions about why the
of Americans don’t blink an eye at the idea of eat- world was, as he saw it, devolving into chaos. As he
ing lunch with a loaded pistol on their hip, is a rela- wrote in his newsletter and his monthly column for Guns
tively recent invention, and part of the credit goes to & Ammo magazine, equality was a biological impossibil-
Gunsite’s founder, Jeff Cooper. Cooper, who died in ity, “and liberty is only obtainable in homogeneous pop-
2006, is revered at Gunsite, where his photo hangs ulations very thinly spread.” Diversity was a weakness,
on the classroom wall and his house is preserved as a he believed, and Africa “was a far better place for both
museum. An upright, broad-chested man with a stern, black and white” when it was ruled by colonial pow-
scholarly manner, Cooper was a veteran of World War ers. He was vocal about his distaste for LGBTQ people
II and the Korean War with a degree from Stanford and
a library full of history books.
Cooper was proudly old-fashioned, a fan of Teddy
Roosevelt, Rudyard Kipling, and African safaris. After
he returned from Korea, he began to apply his system-
atic, critical mind to one of his other passions: shooting.
GUNSITE CEO KEN CAMPBELL IN HIS
He concluded that the then-typical posture for firing OFFICE, NEXT TO A CUTOUT OF THE
a handgun—one-handed, from the hip—was ineffi- ACADEMY’S FOUNDER, JEFF COOPER.
cient in a real-world context. He helped develop a new
methodology, the “modern technique of pistolcraft,”
where the gun was shot two-handed, at eye level. Just
as important as the mechanics, though, was the mind-
set. As Cooper saw it, the world was a dangerous place,
full of potential threats. He stressed the importance of
remaining vigilant at all moments—of cultivating, as he
put it, “a tactical approach to life.”
Cooper founded Gunsite, then called the American
Pistol Institute, in Paulden, Arizona, in 1976 to spread
the tactical gospel. It was the first facility in the US with
the express purpose of teaching civilians tactical fire-
arm skills, and word traveled quickly. Civilians trained
alongside police officers, who visited Gunsite on their
own dime and began disseminating its techniques to
fellow law enforcement officers. After two LAPD SWAT
Team officers took the Gunsite pistol class in 1980, they
brought the failure drill back to their department, where
a modified version was incorporated into their training.
Cooper was at the vanguard of a major shift in attitudes
toward firearms, what Wake Forest University sociologist
David Yamane calls Gun Culture 2.0. Rhetoric around gun
rights increasingly aligned with law-and-order politics
that focused on the individual right to armed resistance
against crime. A politicized National Rifle Association lob-
bied for more permissive concealed-carry and stand-
your-ground laws. Underlying the policy arguments was
the belief that the armed citizen—the proverbial Good
Guy With a Gun—was a bulwark against anarchy and dis-
order. Cooper, who was on the NRA’s board for several
years, was a strong advocate for this worldview. “Read
the papers. Watch the news. These people have no right
to prey upon innocent citizens … They are bad people
and you are quite justified in resenting their behavior to
the point of rage,” he wrote in the early 1970s. By 1983,
Cooper insisted, crime and chaos was so bad that “we
are in WWIII now.” He suggested that the nation’s top
and regularly used slurs when referring to Muslims and
Asians. Gunsite has scrubbed most of Cooper’s overt big-
otry from its curriculum, although it still screens a video
—41
of him talking about Black Africans who’d robbed a gun
store, men he refers to as “apes.”
When Cooper founded Gunsite, hunting was the most
popular reason to own a firearm, and the right to carry
a concealed weapon was tightly controlled throughout
most of the US. (Earlier concealed-carry bans were put in
place in the Reconstruction era, largely to prevent immi-
grants and formerly enslaved people from bearing arms
in public.) Now most gun owners say they’re motivated
by a desire to protect themselves and their families, and
thanks to heavy lobbying from the NRA, nearly every state
in the nation has liberalized its concealed-carry policies.
By 1999, 2.7 million Americans had concealed-carry per-
mits; today, when violent crime rates are half what they
were at their peak in the early ’90s, some 20 million do. If
you exclude California and New York, which have highly
restrictive gun laws, nearly 10 percent of the adult pop-

ulation has a concealed-carry permit, and nearly two-


thirds of Americans think having a gun in the house makes
it a safer place to be. In the tactical world, the spectacle
of police shootings of unarmed suspects amounts to an
argument for more, rather than less, police funding; if
every officer had the kind of training I was receiving at
Gunsite, the argument goes, they would keep cooler heads
and be less likely to fire in panic.
The day after the 2020 presidential election, my third
day at Gunsite, the mood was subdued. The fate of the
presidency was still up in the air, but Fox News had
called Gunsite’s home state for Joe Biden. “Welcome
to the new, blue state of Arizona,” one of my class-
mates said glumly. He suggested that, in order to get
into the proper mindset, we could imagine that the tar-
get was Nancy Pelosi. Someone else made a joke about
how it wasn’t legal to shoot the media—yet!—and then,
remembering my presence, apologized.
At lunch, I chatted with Brian Mack, an anesthesiol-
ogist from Santa Barbara, California, who’s been mak-
ing annual trips to Gunsite with his coworkers for eight
years. In 2017 he missed the yearly visit. That October,
Mack and his wife were attending an outdoor country
music festival in Las Vegas—their first weekend away
from their kids in over a decade—when a gunman holed
up on the 32nd floor of the Mandalay Bay hotel opened
fire on the crowd. “I heard a pop-pop-pop, and after
you’ve been here, you know what a gunshot sounds like,”
Mack told me. He was shot in the stomach, his wife in the
head; they were saved by strangers, including a former
Mr. California. Being shot didn’t change Mack’s relation-
ship with guns, he told me: “For me, guns are associated
with good things. It’s me and my friends, we’re shooting
at steel targets.” His wife, however, had never handled
a gun before deciding to join her husband at Gunsite
in November. “My wife is very strong—she’s a buck-up
person, she gets tired of everyone saying, ‘How are you hands of her current or former partner. But we didn’t talk
guys?’” Mack told me. “But then she heard the first shot about either possibility at Gunsite.
here, and I looked over and her eyes were watery—she When it was my turn, I stood outside the fun house’s
was trying not to cry. She was just like, ‘I want to go.’ She front door, my hand gripping the pistol and my heart
had a smack in the face of PTSD. But she got through it scudding in my chest. At Gunsite, the scenarios were
fine. I don’t think she’s going to be a big gun person. But fake but the bullets were real, and it was difficult to
she’s not scared of it anymore.” know how nervous to be. I flung open the door and
By the end of the week, the drills became faster and began to move through the house, taking down bad
more complex. Finally, it was time to enter the “fun guys. A month earlier, just being in the same room as a
house,” a reinforced, roofless structure rigged with gun would have been enough to put me on edge. Over
photo-realistic targets, where we were supposed to the past five days, though, I had shot many hundreds
show off our mastery of everything we’d learned. One of rounds; I could now draw from the holster in one
of our instructors gave us the scenario: Timmy, a “blond- fluid movement and reload the Glock without looking.
haired, blue-eyed” child, was being held hostage in the I still had a bad habit of jerking the trigger in antici-
fun house by an outlaw biker gang. Timmy was scream- pation of recoil, but at certain moments, like when I
ing as “unspeakable things” were being done to him, but stepped across the threshold of the fun house’s final
the police were at least half an hour away. It was up to room and saw a swarthy man holding a gun to little
us to burst through the door, shoot the bad guys (that
is, photo-realistic targets depicting armed aggressors),
avoid shooting the good guys (targets depicting unarmed
civilians), and save Timmy.
This scenario situated us firmly in the role of what
sociologist Jennifer Carlson calls the citizen-protector—
the armed figure who finds “authority and relevance by
embracing the duty to protect themselves and police
I shot
the bad
others.” As institutions crumble and people lose faith
in traditional sources of security, the citizen-protector
sees themselves as even more essential to maintaining
order. No wonder, then, that Americans responded to a
year marked by pandemic, protest, and election uncer-
tainty by buying guns in record numbers.
The citizen-protector’s arch nemesis is the stranger
guy. It felt
with ill intent, a figure that was often invoked at Gunsite
and that is a staple of cable news and right-wing social
media. A widely syndicated column sponsored by the
NRA focuses on stories of “armed citizens” who use guns
like being
against menacing criminals. The Active Self-Protection
YouTube channel features daily footage of “real defen-
sive encounters”—bank robberies, holdups, attempted
kidnappings—analyzed by gun instructor John Correia;
right.—
its videos have been viewed nearly a billion times.
There was also a newer threat on many of my class-
mates’ minds: protesters and rioters. “The gun is a
deterrent,” one of my classmates said as we waited Timmy’s head, my focus narrowed and my hands and
for our turn in the fun house. “That’s what we did with eyes and weapon synced up in a benevolent conspir-
BLM here in Prescott. We just stood there, and they went acy, and I shot the bad guy right in the ocular cavity. It
back in their bus. They were peaceful because there was hugely satisfying, and it felt—I don’t know how else
were heavily armed people there.” (He later clarified to describe it—like being right.
that he hadn’t actually been at the protest, he’d just read In my final hours at Gunsite, I noticed that the one
about it on social media.) other woman in my class, a homeschooling mom from
“They were peaceful,” someone else said, “because a nearby town, seemed fretful. In a whisper, she told
they had to be.” me she’d learned that both her parents had come down
Danger, of course, doesn’t usually take the form of a with Covid. “I don’t understand how this could’ve hap-
rioter or a guy in a ski mask crawling in your bedroom pened,” she kept saying. She left early, before the rest
window. A white man killed by a firearm in the US is of us visited the Sconce, the house Cooper and his wife,
much more likely to be a victim of suicide than of mur- Janelle, built in the 1970s and which is preserved as a
der; if a woman dies from a gunshot, it is probably at the kind of memorial. Their daughter, Lindy, showed us all
the defensive features Cooper had built into his home:
how the walls were designed to withstand small arms
fire; how the kitchen had a narrow slit hidden by a
—43
Washington speeches from memory, described himself
as “more on the prepper side of things.” Nate, a thoughtful
journalist turned UPS driver, bought his first firearm five
flounced curtain, positioned so that if anyone knocked years ago. “I was getting into arguments about guns on
at the door, Cooper could point his rifle at the back of Facebook, and I figured I should learn something about
their head. “He liked to say that if an intruder showed it firsthand. And I have a little problem with moderation,
up, he would call the police,” Lindy said, “but only so so …” he said, gesturing shyly at the trove of weapons in
they could help him clean up the mess.” She’d heard the back of his Tacoma. Nate’s mild affect was mislead-
that a few other members of the Gunsite community ing; over the years, his hobbies had also included cage
were incorporating similar features into their homes. fighting and cave diving. “My wife is relieved about the
“In these times we’re living in,” she said, “his training gun fighting. It’s the safest one,” he said.
seems more relevant than ever.” Dorenbush, a strong, stout man whose dark, pointed
beard was laced with silver, surrounded his military

_ 3
career in a certain amount of mystery; while he regu-
larly alluded to his time in “the Unit,” an elite, clandes-
tine special operations force, he asked me not to name
it specifically.
“SERIOUS TIMES REQUIRE Many tactical trainers invoke their combat experience
SERIOUS AMERICANS” as a marketing tool, which is just one way our wars don’t
stay overseas. Historian Kathleen Belew writes about the
ALTHOUGH GUNSITE IS WIDELY RESPECTED IN THE GUN Vietnam War’s “spillover effect” on American culture in
world, it’s also considered a little old-fashioned—your the 1980s and ’90s: It was the era of Soldier of Fortune
dad’s bucket-list destination, or maybe your granddad’s. magazine, Rambo, paintball, and combat fatigues—as
The fresher face of tactical training has a different style well as a restive, violent militia movement. “There was
and attitude from Jeff Cooper’s manly erudition; it’s not some crossover between people engaging in paramili-
Kipling-quoting devotees of the Colt 45 but rather guys tary spaces for fun and very radical elements using those
who love MMA, listen to Joe Rogan, decorate their pickups spaces deliberately to operationalize violent activism,”
with Punisher skulls, and display an affinity for long guns. Belew told me. In the wake of the Oklahoma City bomb-
To get a better understanding of how tactical train- ing in 1995, paramilitary culture fell out of favor. But in
ing has evolved, I signed up for a Small Unit Tactics recent years, a new militarized aesthetic and worldview
course taught by Eric Dorenbush of Green Eye Tactical. has seeped into our pop culture, a downstream effect of
Dorenbush, like many of his contemporaries, prefers the the conflicts in Iraq and Afghanistan.
AR-style semiautomatic rifles like the ones he carried Those contemporary wars are disproportionately
while deployed in Iraq, Afghanistan, and Kosovo. Green fought by special operations teams, the elite units that
Eye Tactical is a one-man operation without a perma- knock down doors and conduct midnight raids. Today’s
nent facility, and the courses are strictly BYO-firearm. tactical aesthetic is essentially operator culture aimed
After I unpacked the weapon I’d borrowed for the week- at the mass market; its signifiers include Call of Duty,
end, Dorenbush fiddled with it for a few minutes before digital camouflage, wrap-around Oakleys, Black Rifle
decreeing it was not up to snuff—there were issues with coffee (which has been described as a “tactical caffeine
the scope—and instead lent me his own custom rifle. delivery system”), and the AR-15. A number of Special
That’s a $3,000 gun, he said as I slung it around my neck. Operations veterans have built brands on the back of
He handed me a binder emblazoned with his logo—a their wartime experiences, peddling tactical sponcon
green-eyed skull over what looked like an Iron Cross— on Instagram, landing brand partnerships with energy
and a quotation attributed to Hemingway: “Certainly there drink companies and firearm manufacturers—and, of
is no hunting like the hunting of man and those who have course, teaching tactical firearms courses. Like any life-
hunted armed men long enough and liked it, never really style industry, the tactical world is self-conscious about
care for anything else thereafter.” authenticity. No one wants to be called out as “tacticool,”
My three classmates were all repeat Dorenbush cus- a wannabe who thinks wearing a black vest with lots of
tomers who had driven in from the Midwest. One, an pockets makes him an elite operator.
orthopedist who asked me not to use his name, had taken Earlier this year, my classmates at Green Eye had
15 Dorenbush classes spanning everything from counter- taken a Close Quarters Battle course, where they learned
surveillance to close-quarters combat. “I get bored as to fight an armed opponent inside a building—essen-
hell at Disney World, and this is cheaper,” he said. His tially learning to clear rooms and rescue hostages. In
van’s Hillary 2016 sticker confused me until he explained this weekend’s Small Unit Tactics course, Dorenbush
that it was “urban camouflage.” “Does it look like this car explained, we’d learn strategies for fighting outside.
has an arsenal in it?” he asked proudly. Jody, a nurse- “People will say, oh, that’s military training, we don’t
anesthetist who could quote long passages of George need that. But there are plenty of use cases for law
enforcement or for a civilian,” he said: for cops, a routine down the field and felt my focus sharpen. The ping of
traffic stop that turns violent; for civilians, a shooter in a the steel target, when I managed to hit it, was viscerally
Target parking lot or in the driveway of your home. After satisfying. It wasn’t until I returned to my hotel room
Dorenbush’s preamble, Nate pulled me aside. He wanted that night and the adrenaline began to leach out of my
to assure me that even though he owned two AR-style body that I discovered my hands were scraped from the
rifles, he wasn’t a typical gun nut; he wasn’t even con- dried grass and a bruise was blooming on my clavicle
servative. “If you believe you have a right to use lethal where I’d absorbed the rifle’s recoil.
force to defend yourself, your family, your community For a person with certain appetites, this could be a
against a threat,” he asked me, his brow furrowed, “why fun way to spend a weekend. But even the more inno-
the hell would you want it to be a fair fight?” cent reasons for embracing the tactical mindset—with
Dorenbush had set up half a dozen steel targets at its ingrained assumption of a world under constant
the far end of the field. Next to them was an ad hoc threat—can lead in volatile directions. Tactical training,
maze made of orange netting stretched between door and the spread of the tactical aesthetic, blurs the line
frames and meant to mimic a house; it was left over between police, service members, and ordinary citizens.
from the Close Quarters Battle course. We spent the This helps explain some of the notable deference law
morning on an assault drill, simulating how to advance
on the targets while under fire: Drop into a prone posi-
tion, shoot, leap up, bound forward, drop down, and
shoot again. The exercise was akin to doing burpees
with a high-powered rifle clamped to your side. The
intensity may have been artificial, but it was effec-
tive. “Cover me while I move!” Nate shouted. “I got you
covered!” I hollered back, and as he sprinted I aimed ONE OF THE PRACTICE RANGES AT GUNSITE ACADEMY.
enforcement showed to right-wing rioters in Kenosha,
Wisconsin, and during the Capitol siege—a guy in a tac
vest doesn’t necessarily look like a threat or a criminal
—45
trees, our rifles held at the ready. At the far end of the
field, we entered the woods, descending into a gully
clogged with downed branches. Ahead of us I could
but rather someone they could’ve trained next to. see parts of photo-realistic targets peeking through the
And when regular folks learn military and police trees. Nate gave me an encouraging look, and I shouted
tactics from the same people who teach profession- the command to begin engagement. Within seconds,
als, sometimes alongside those professionals, it’s easy the situation felt like it had spiraled out of control; I got
for them to feel that they, too, are charged with pro- overwhelmed and forgot to give commands, and the
tecting the social order—or what they see as the social other guys started bounding forward and shooting on
order. The danger is that training for combat implies an their own. The woods filled with gunfire and shouting,
enemy, and that militarized civilians, like militarized law the percussive sound of bullets meeting targets. The
enforcement, increasingly identify that enemy among shots seemed to be coming from everywhere around
their fellow Americans. Carlson, the sociologist, pointed me. I understood that Dorenbush was keeping tabs on
out that many of the men who paraded with guns at this us so we wouldn’t accidentally wound one another,
summer’s protests described what they were doing as a but my body didn’t believe it. I huddled behind a tree
form of community defense. “Community sounds really stump, too frightened to move, and felt the sharp taste
great, but it is not an inclusive concept,” she told me. of panic on my tongue.
“People within it are protected, and people outside it are It was over fast—we’d secured the hostage,
not only not worthy of protection but worthy of violence. Dorenbush declared. During the debrief, I cried.
And in this country, community has been drawn in terms Dorenbush stood next to one of the targets, a visibly
of class, but primarily in terms of race.” pregnant woman gripping a pistol. “You just shot a preg-
Proposed legislation promises to give even fur- nant female—how does that make you feel?” he asked
ther legitimacy to self-deputized individuals. Over the Jody. Realistic training was important because it helped
past two decades, NRA-backed laws have expanded acclimate the body to stressful situations, he explained.
the scope and circumstances in which people can use “You’re taking steps to help yourself so it’s not such a
deadly force to defend their private property. Now law- drastic departure from your reality. You inoculate your-
makers are attempting to extend those rights further self to trauma. It takes time to build that up to where it’s
into public space, particularly during times of protest. not bothering you that much anymore.”
In 2020, Florida governor Ron DeSantis drafted legisla- We replayed the scenario and did another exer-
tion that would allow armed citizens to use deadly force cise after that, but I’d lost my spirit and took my shots
against anyone they suspect of looting; a proposed Ohio half-heartedly. As the afternoon turned chilly and the
law would permit anyone escaping a “riot” to kill pro- wind picked up, Dorenbush handed out certificates
testers if they felt threatened. of completion. Along with mine, I got a speech about
After the election, some of these latent strains in the how I should believe in myself. But it wasn’t my fail-
tactical world became more overt. Texas-based tactical ure that had upset me that afternoon in the woods. My
trainer and special operations veteran Paul Howe, who panic had been partly an animal terror of bullets and
teaches both law enforcement and civilians (as well as chaos, but I’d also been paralyzed by a deeper dread—
other tactical instructors), announced a special Patriot the fear that in preparing for combat, we were training
Tactical Training course, which would “cover actions ourselves to see opportunities for it all around us. That
that may be needed during these dangerous times.” He by rehearsing for a situation, we were, in a small way,
declared in his newsletter that Biden’s election was ille- calling it into being.
gitimate. “This means Use of Force rules are out and it The sun was setting and Dorenbush’s energy was
will be up to individuals and groups to determine what clearly flagging, but my classmates wanted to get in
is ‘Reasonable,’” he wrote. “Serious times require seri- more practice. Dorenbush agreed to let them run
ous Americans.” hostage-rescue scenarios in the Close Quarters Battle
On Sunday afternoon, the final day of my Green Eye “house.” They gathered at the door with their night-
Tactical course, Dorenbush announced he’d be test- vision helmets on, ARs at the ready. Nate gave the com-
ing our skills with an improvisatory exercise. The sce- mand and they burst in, each turning to a different
nario: A bunch of meth heads had kidnapped his son. corner and firing at the target there. It was fascinating to
We had to track them through the field, moving as a watch, in a way, this tightly choreographed dance of vio-
unit, then enter a wooded area and react to what we lence. When I drove away into the lowering evening,
found there. He appointed me team leader over my they were still at it, charging into rooms in a house that
objections (which were, essentially, that I didn’t really wasn’t there.
know what I was doing).
I used what I remembered of the hand signals RACHEL MONROE (@rachmonroe) is a writer based
Dorenbush had taught us to move the group into a in Marfa, Texas, and the author of Savage Appetites:
wedge formation as we advanced silently toward the True Stories of Women, Crime, and Obsession.
BY Nicholas
Thompson
ILLUSTRATIONS BY
Sam Whitney

The hiker’s emaciated body was discovered in a tent, just a few miles from a
major Florida highway, his identity unknown. The internet started searching
for clues, but the answers were not what anyone expected—or wanted to hear.
old son, and I was pulled in. We live in an age of constant machine surveillance
and tracking. Yet somehow Mostly Harmless had escaped the digital dragnet.
He had traveled without a phone or an ID. He carried cash and couldn’t be
tracked by credit card receipts. His fingerprints weren’t in any database, and
his image didn’t turn up any results when run through facial recognition soft-
ware. The authorities in Collier County, Florida, where his body was found,
were stumped, but they were certain he had died of natural causes. He must
have been smart. He appeared to have been kind. He was handsome in a
general, familiar kind of way. It was easy to map a gentle story onto his past.
His life was a mystery packed inside a tragedy. A man had died alone in a
yellow tent, and his family didn’t know. “He’s got to be missed. Someone must
miss this guy,” said Natasha Teasley, a woman in North Carolina who organized
a Facebook group with several thousand people dedicated to discovering his
identity. Members of the group lit candles for him. They talked about “bringing
him home.” They scoured every missing-persons database. Everyone had a
story they wanted to be true: He was trying to escape modern society. He was
trying to escape a medical diagnosis. He was trying to escape someone who
wanted to hurt him. This was a way to use the internet to do something good.
I published an article about Mostly Harmless the day before the presidential
election. More than one and a half million people read the story and looked
at photos that other hikers had posted. People sent me theories about who
he could have been or what he might have been doing. He had a long scar
on his abdomen, and readers diagnosed potential illnesses. He had perfect
teeth, which suggested good dental care as a child. Others dug into Da Vinci
Code–level clues. He had signed in at hostels as “Ben Bilemy,” which, with

SOMETIMES THE MOST alluring stories we


tell are the ones with the details left out.
Objects and faces can be prettier in the half
light. We see a faint shape and we add the
lines and shadows we want. We hear one
part of a story and add another part that HE MET
we hope might be true.
I first learned of the man called Mostly
Harmless this past August. A WIRED reader
HUNDREDS OF
0 4 8
sent a note to my tip line: The body of a
hiker had been found in a tent in Florida in
PEOPLE
the summer of 2018, but scores of amateur
detectives, and a few professional ones too,
ON THE TRAIL,
couldn’t figure out who he was. Everyone
knew that he had started walking south AND SEEMED
on the Appalachian Trail from New York a
year and a half before. He met hundreds of TO CHARM
people on the trail, and seemed to charm
them all. He told people he was from Baton
Rouge, Louisiana, and that he worked in
THEM ALL.
tech in New York. They all knew his trail
name, Mostly Harmless, which is how he
described himself one night at a campfire.
But no one could figure out his real one.
I had just spent three days hiking on and
off the Appalachian Trail with my 12-year-
some creative effort, could be read in reverse as “Why me, lib?” And some- hiker had Cajun roots, that his family had
times they just let their imaginations fly. “I think he could be a space alien,” come from Assumption Parish, Louisiana,
one reader wrote to me. “A kind of astral Tocqueville taking a long, long trip and that there were family members with
to get a sense of the people and the planet, and when he was done, he wasted the name Rodriguez. The founder of the
away and went back to Alpha Centauri. Think about it.” company, David Mittelman, went on Face-
And, of course, people thought they knew who he was. A few hours after the book to talk about the case. I bought Face-
story went live, I got my first ID via DM. “Hi, this is a crazy note to be send- book ads on my personal page to promote
ing but I believe I know who the hiker was.” My correspondent had gone to my story in the region of Louisiana where
high school with someone who looked like the hiker and whose name was I thought his relatives likely lived.
something like Bilemy. A few phone calls later, it was clear that the lead was In the middle of December, photographs
a red herring. Her former classmate was alive and well. of Mostly Harmless found their way to a
The tips kept coming in. One Louisiana woman sent me a photograph of her group of friends in Baton Rouge, one of
brother, who bore an uncanny resemblance to the missing man, and told me whom called the Collier County Sher-
she suspected Mostly Harmless was the illegitimate son of her drug-dealing iff’s Office. This friend, who asked to be
uncle. A man was convinced the hiker had played in a hardcore punk rock band referred to by her middle name, Marie, told
in New Orleans. But by far the most enticing tip came from a man in Virginia the detective that she knew who the hiker
who persuaded me, briefly, that he had known the hiker and that his name was was. The sheriff’s office had received hun-
Daryl McKenzie. My correspondent told a moving story of befriending the man dreds of bad tips. But this one seemed real.
in a Newport News bowling alley and hearing that Daryl had terminal can- Marie recognized the face, and she knew
cer and planned to hike to his death. Daryl had supposedly said, “I came into all about the scar. The handwriting was
this world without a name, and I’m going to go out of this world without one.” familiar, and the coding style too.
I began searching for details to validate the tale. I told my editor, who got At 5:30 the next morning, my phone
obsessed too, and she found a Facebook page for a Daryl McKenzie that hadn’t rang. It was the same person who had first
been active since 2017, the year Mostly Harmless started his trek. McKenzie sent the original tip in August. We have a
had just four Facebook friends, and his only posts were photos of the wil- name, he said: Vance John Rodriguez. He
derness. It had to be him. I contacted one of the friends and explained that a texted two new photographs that looked
hiker had disappeared and that his name might have been Daryl McKenzie. just like Mostly Harmless. The nose was the
I’d written about his story and posted it online. She burst into tears. “Oh, no, same. The ears. The eyes with dark circles
Daryl,” she said as her voice quavered. around them. I was elated to some degree.
I felt awful. I’d wanted to help identify the missing hiker. But I hadn’t focused The mystery appeared to be solved. But
on all the pain that could bring. I told her that I was sorry to have broken such then I thought back to my phone call to
terrible news so suddenly. She should take her time and call me back when- the friend of Daryl McKenzie. Someone
ever, if she even wanted to. Two minutes later my phone rang. “That’s not was going to have to tell his family now.
Daryl,” she said. The photos in my story didn’t look at all like her friend, who Someone would have to tell all the people
was indeed a hiker but who was alive and well in Los Angeles. Meanwhile, the who missed him.
dedicated Facebook hunters kept going. And they were ingenious. On the trail, I started reaching out, first to Marie, then
Mostly Harmless had carried a notebook full of ideas for Screeps, an online to other old friends and girlfriends. I and oth-
strategy game for programmers. And so a group focused on digital forensics ers worked to confirm his identity, with the
went through the accounts of every possible user who had been on Screeps first press story about Rodriguez appearing
up until April 2017, the date Mostly Harmless had given other hikers for when in late December in Adventure Journal. The
he’d begun his journey. They had a bead on a user named Vaejor. Meanwhile, puzzle was formally solved in mid-January,
a woman named Sahar Bigdeli had arranged for one of the country’s leading when Othram confirmed that the DNA of the
isotope analysts to study the hiker’s teeth in hopes that clues could be discov- hiker matched that of Rodriguez’s mother.
ered about where he had lived. A genomics company, Othram, had taken his We’d all been telling ourselves stories
DNA and started to do cutting-edge genetic analysis to identify him. Collier about his life. But the man whose journey
County had sent them a bone fragment; they had extracted the hiker’s DNA had ended in the yellow tent wasn’t who
and then begun searching for genetic similarities among people in a database anyone thought or hoped. If he had been
called GEDmatch to build a tree of potential relatives. They learned that the trying to escape something, it was himself.
and playing “Nothing Else Matters” by Metallica on the piano. “I could be
quiet around him,” she wrote, “and it never felt awkward.”
Godso and Rodriguez were both computer nerds, with Rodriguez taking it
to the extreme. Godso remembers his roommate playing games for 18 hours
a day and shutting everything else out. “He would go through huge bouts
of depression. He’d go for a year without smiling or being nice to people,”
Godso recalls. Rodriguez, according to his roommate, had cut off all contact
with his family. “He was depressed and moody his whole life,” Godso recalls.
“But I needed a roommate, and we got along OK.” Godso adds that he doesn’t
remember Rodriguez ever showing any interest in spending time in the wild.
“Outside was between the car and the building.”
According to Godso, Rodriguez didn’t graduate. But people with computer skills
usually don’t have a hard time finding a job. Eventually, he started work at an
ecommerce company based in Baton Rouge called Shoppers Choice, where he
was recognized by many as the most talented engineer on the team. The compa-
ny’s codebase is still filled with notations of “VR,” for code that Rodriguez wrote.
Marie, who works in IT, told me, “He was a crazy good coder. Except he would
always code everything the hardest way possible, kind of like you hired Rem-
brandt to paint your bathroom. You know it is going to be lit, but over the top.”
He wasn’t particularly collaborative, but he would sit down, put on his head-
VANCE JOHN RODRIGUEZ, aka Vaejor, was born phones—listening to Temple of the Dog and Rage Against the Machine—and
in February 1976 near Baton Rouge. He had solve problems. As the problems got more complex, he got more comfortable.
a twin sister and an older brother. He told He was quiet but not, to his coworkers, perversely so. “If you’re asking me
friends over the years that his father had if he is the guy who shows up at the party in a clown suit blasting things out
deeply hurt him, but no one I spoke to was of a cannon, that’s not him,” says a former colleague named Corey Tisdale.
clear exactly how. When he was about 15, “But he would go to holiday parties and not look miserable.”
according to friends, Rodriguez headed He ate once a day, often pizza from Walmart or lasagna from Pasta Kitchen.
off into a field with a gun, intending to kill He wore black jeans, a black shirt, and a black trench coat. He had long, dark
himself. He fired into his stomach. But then, hair almost down to his waist. One day he cut it all off and gave it to Locks
as he lay bleeding to death, he decided to of Love. He attended Dragon Con. He appeared to suffer from some mental
live. He raised his hand weakly and a pass- health issues, but, according to Marie, he refused conventional medicine.
ing truck saw him and pulled over. The sur- “He self-medicated with drinking and chocolate,” she says. He would go on
geries that followed were the cause of the what Marie and other friends called “outages,” where he lay immobile for
scar that had so intrigued the Facebook days, refusing food and all human contact. But eventually he would snap out
group. Later, he would tell friends that he of it. “He wore his sadness like an extra layer of skin,” Marie recalls. But, she
wanted to be buried in that field. adds, “I truly dug his imperfectly perfect solitary singular self.”
At 17, with the consent of his parents, During this time in Baton Rouge, Rodriguez started a relationship that would
Rodriguez was emancipated by a Lafay- last for five years. But it ended quite badly. When it was over, the woman he
ette, Louisiana, court. Marie, who lived with had dated wrote on her Facebook page: “Apartment 950 a month / bills 300
him as a friend for several years in his twen- a month / Standing up to the monster that beat you up emotionally and phys-
ties, says he was angry that his parents had ically for 5 years? Priceless.” After Rodriguez was identified as the hiker, the
institutionalized him after the near suicide. woman’s mother commented on Facebook, “This man was so abusive to my
“He would not talk about his parents except daughter, he changed her.”
to say ‘Fuck them,’” Marie recalls. I wrote to His colleagues from that time, learning of his trek now, seemed saddened
his parents and sister in early January, two but not entirely surprised. “He was always very introverted; kept to himself.
weeks after they heard the news. His sister His jokes were usually obscure,” says a colleague named Keith Parent. “None
wrote back, “My family has no comment.” of this is surprising, except for the fact that, in the end, he died.”
After graduating from high school, “I looked for Vance in mid-2017 to hire him to build an app for a client of
Rodriguez enrolled at the University of mine,” says another coworker from Shoppers Choice named David Blazier.
Southwestern Louisiana, now the Uni- “And I would have paid him literally anything he asked. I never found him.”
versity of Louisiana at Lafayette. In the
school’s computer lab, he came to know a
man named Randall Godso. They became
off-and-on roommates for the next five
years. Occasionally they would go out and
party; one friend of Rodriguez’s wrote that
she remembers him coming to her dorm
0 5 1

IN 2013, RODRIGUEZ moved to New York City. He’d met


a woman, whom I’ll call K, in an online chat room.
K, who asked for anonymity because of the public
obsession about the hiker, was then finishing college in
upstate New York. They traveled back and forth to visit
each other. As their relationship evolved, they decided
to both move to New York City and live together. She
was going into fashion and had to be there. He had
spent his life in Louisiana and welcomed the change.
He’d never seen snow before. At first, he was romantic
and sweet. But soon he started to clam up and shut her
out. “If something upset him, he would stop talking to
me completely. Which can be lonely when you share
a 500-square-foot apartment,” she says.
Rodriguez kept working remotely for Shoppers Choice for about a year,
then quit and lived off his savings. He and K went out maybe once a month,
she recalls. She would ask him if he wanted to travel, and he would respond
that he didn’t need to go anywhere because he could easily look at pictures
online. The city was filled with constant motion, but that seemed to render
him catatonic. “I think it made him even more lonely to be in a place with
so many people and no one to connect to,” K recalls.
Gradually, the dreary relationship got worse. K recalls, “He did open up
to me about previous women that he knew and how he treated them. They
should have been red flags.” She stayed with him, despite her foreboding. “At
one point he locked me out of our apartment after I got out of the shower
without clothing because we started arguing about something I can’t even
remember. That wasn’t the only time he locked me out.”
On a Saturday night in September 2016, K
was injured when a terrorist set off a bomb
on West 23rd Street in Manhattan. “I had
pretty bad PTSD, and he hated caring for
me, even kept a dated log of every time I
needed help, to the point where he left me
outside in the dark—knowing that at that
time I couldn’t be outside alone or be in the
dark without panicking,” she recalls, before
adding, “and this is only the light stuff.”
Around this time, according to K, Rodri-
guez also made a threat that was both terri-
fying because of his skills and ironic because
of the anonymity he was about to seek: He
threatened to dox K if she ever left him. She
still moved out that winter. He reached out
to Godso, who remembers worrying that
Rodriguez would commit suicide. In Janu-
ary 2017, Rodriguez wrote, in a Slack chan-
nel for Screeps users, “I’m mostly harmless
(for now).” In mid-April, he posted his last
message in the Screeps Slack and headed
into the woods. He seems to have left in a
hurry. When his landlord opened the door to WHEN I WROTE about the mysterious hiker in November, I ended the story with
the apartment, eight months later, he found two questions: “Why did Mostly Harmless walk into the woods? And why,
unopened food along with Rodriguez’s pass- when things started to go wrong, didn’t he walk out?”
port, wallet, and credit cards. Rodriguez’s friends have a theory about the second question. The time-
Rodriguez spent the next 15 months hik- line of his last few months is unclear, but he appears to have been stuck and
ing south and shedding all remnants of the starving, maybe at the same campground where he was found on July 23,
man he’d been. According to friends who 2018. By the time two hikers stumbled upon his tent, his body weighed just
saw the photographs of him on the trail, he 83 pounds. He had money, though, and he was just a few miles from a major
looked healthier than ever. He was smil- highway. Maybe his inexperience caught up to him and he was outmatched
ing. Everyone liked him. Had he become by the bugs, the snakes, and the humidity. It’s more likely, his friends sug-
a different person? I asked K this ques- gest, that he had one last, major outage. “I know that when he had to deal
tion. “He was personable when you first with anything, he would just lay down and sleep,” K told me. “I feel like that’s
met him, but after spending more time what happened. He would ignore problems and ‘sleep until it was gone.’ ”
with him in an intimate way his person- The other question is harder: Why did he go into the woods to begin with?
ality completely changed. The people on There is a simple, if reductive, answer that might apply to anyone whose mind
the trail didn’t spend years with him to see is going sideways. We go outside because it helps take us inside ourselves.
how he handled ups and downs. Maybe he We stand in the trees, breathe in the scent of cedar, and we can think and
was good at code-switching and hiding the feel. Our phones don’t ring and our screens don’t beckon us. We stand in the
person he was behind doors with me or vastness of nature, remember how small we are, and everything slows down.
others,” she said. “I think it just hurts that As I tried to make sense of Rodriguez, I thought about a man I know named
he was capable of being this person with Jesse Cody who I had raced against in high school cross country. Like Rodri-
complete strangers, but when it came to us guez, Cody had struggled in his twenties and thirties. He had treated women
he couldn’t even be a decent human being poorly. He had come to dislike himself. He had contemplated suicide. Then,
to treat me or my body with any dignity.” in an epiphany, he had decided to hike the Appalachian Trail, despite never
As he traveled down the Appalachian having pitched a tent before. And there, in the woods, he figured out how to
Trail, Vance Rodriguez was unencum- tame his demons. He now runs an organization to help people struggling with
bered by obligations and flush with cash
from his time in tech. And there wasn’t any-
one looking for him. His family wasn’t in
touch. His ex-girlfriend was afraid of him.
And his friends in Louisiana just thought he
was in “a long-ass outage,” as Marie puts it.
“Vance cut all ties and left,” she says. “Every-
one assumed he would show back up.”
before he was known to be Vance Rodri-
guez. They had been lighting candles in an
effort to bring someone back to his fam-
ily—only to learn that he had completely
cut himself off from them. What do you do
when the answer to the mystery isn’t what
you thought or hoped? “I’ll give you a reason
not to like me,” Rodriguez had written on
Slack, describing a kind of move in Screeps,
“HE’D GO FOR A two months before he went into the woods.
After the case was solved, and after some

YEAR WITHOUT of the dark things about Rodriguez had come


to light, I corresponded with Sahar Bigdeli,

SMILING
the woman who’d tried to get his teeth ana-
lyzed. “I became immediately engaged in the
case and started to get a feeling that Mostly
OR Harmless was a kind person, probably oth-
erwise lonely as everyone else assumed.
BEING NICE After all, he did leave everything, abandon
everyone, and go off into the woods. It’s cou-
T O P E O P L E .” rageous and reminds me a bit of myself, as I
made some brash decisions in life too,” she
wrote. I asked her if she was disappointed
that Rodriguez had such a dark side. No,
she said. “I don’t think I was committed to
Vance as a human. I detached myself as a
person to Vance, in that I didn’t want to get
too attached to a dead stranger. But I was
committed to solving the case with others
0 5 3
because it would be a great way to prove
that people can do great things together.”
Maybe that’s the prettiest bow you can
put on the box that contains this strange
story. The mystery of Mostly Harmless cap-
tivated and inspired thousands of people. It
inspired a group that has committed itself to
trying to solve other cold cases. It brought
some new attention to a cutting-edge type
depression by taking them into nature. And he hasn’t stopped hiking since. of genealogical analysis. It reminded every-
Maybe Rodriguez’s story is similar to Cody’s. He was alone in a vast, unfa- one that it is still possible to disappear.
miliar city. He’d destroyed his relationships. He left his apartment in anger. Yet it’s hard not to look at this story with
And then, as he traversed the mountains, walking through sugar maple and anything but sadness. The boy who raised
oak, hickory and poplar, stepping over roots and rocks, he tamed his demons his hand to get help from a passing truck—
too. The many people who met him didn’t sense the dark, brooding, some- and whose body still bore the scar of that
times dangerous person who left Brooklyn. Maybe he did become someone Louisiana field—had grown into the man
different. Maybe that’s what he’d been seeking. who didn’t seek help as he died in a Flor-
But then again, maybe these are all just stories I’m telling myself about ida swamp. A man was able to disappear
Vance Rodriguez because I still don’t actually know what happened. I want to in no small part because no one was look-
think that he became someone else out in the woods, and I want him to have ing for him. A man was harmed and maybe
felt the things I feel when I hike on that trail. I want him to have smelled the harmful. And then he went into the woods
cedar trees the way I smell the cedar trees. I want him to have a redemptive and became Mostly Harmless.
story, like Jesse Cody’s, because I like happy endings and because it better
justifies all the time I spent researching bowling alleys in Newport News. I’m NICHOLAS THOMPSON , the former editor
sketching in details in the half light. in chief of wired, is CEO of The Atlantic.
The thing about mysteries is that they are most exciting when you’re still try- He wrote about his quest to run his fast-
ing to solve them, when you can write in your own theories, fantasies, or fears. est marathon in issue 28.05. You can find
And this reality has struck the many people who hunted for Mostly Harmless more at nickthompson.com.
THE LION,
THE POLYGAMIST,
AND THE
BIODIESEL SCAM
BY VINCE BEISER
How a member of a breakaway
Mormon sect teamed up with a
Bugatti-driving, hard-partying
tycoon to bilk the government for
hundreds of millions of dollars.

The grift?
Clean fuel subsidies.
private jet. His new business partner from Los Angeles was arriving on this frigid
January day in 2012, and Jacob desperately wanted to make a good impression. Too
embarrassed to bring his humble Toyota Tercel, he had rented a Cadillac Escalade
to pick up his guest. ¶ Jacob, a beefy 35-year-old with a large forehead topping a
rectangular face and wide-open eyes, had high hopes for this visit. After all, he had
three wives and many children to support. Jacob was already one of the top earn-
ers of the Davis County Cooperative Society—also known as the Order—a break-
away Mormon polygamist sect based in Salt Lake City that emphasized “conse-
crating” its members’ income back to the group. But, of course, one could always
do better. ¶ Jacob had known his new partner, Lev Dermen, for only a couple of
weeks, but the man obviously knew something about making money. The thickly
built Armenian immigrant who stepped off the plane, a pair of bodyguards in
tow, controlled a small empire of truck stops and gas stations across Southern
California. ¶ Once they had settled in to the capacious Escalade’s leather seats,
Jacob drove Dermen half an hour north through high mountain-rimmed flat-
lands to the remote hamlet of Plymouth. The town is home to some 460 people,
and to the operation Dermen had come to see: Jacob’s biodiesel plant, a recently
built complex of storage tanks, prefab buildings, and trucks. Jacob’s wife Sally and
other staff members turned out to greet Dermen with a gift basket of Armenian
fruits and a cowboy hat. The visit went well. After touring the plant, Dermen
invited Jacob and Sally to dinner. “We’re going to Seattle,” he explained casu-
ally. ¶ A few hours later, Jacob and Sally found themselves aboard Dermen’s jet,
en route to Washington. That evening in Seattle, Dermen took them to a friend’s
house where they dined on sushi while a hired Russian singer serenaded the
group. Dermen and his friends were still partying at 2 am when Sally and Jacob—
whose religious beliefs discourage drinking alcohol—went off to the hotel room
Dermen had arranged for them. On the way to the airport the next day, Dermen
stopped off at a seafood store. “Do you like crab and lobster?” he asked. They did.

ILLUSTRATIONS BY RESHIDEV RK
According to Jacob, Dermen proceeded to
buy out the store’s entire stock—about 15
boxes—and give it to the couple as a gift.
Jacob’s world, up to this point, had not
involved private jets or impulse buys of
cases of lobster. At the time he met Der-
men, he was living with Sally and their chil- defer to their fathers, and on up the chain house. He also has scores of half-brothers
dren in a cabin where, as he later said, “the to the sect’s hierarchy of “numbered men,” a and half-sisters, whom his father sired with
heat didn’t work, the water didn’t work, and ranked list of powerful and honored mem- a dozen-odd other wives.
it had rats and snakes.” Dermen’s lifestyle bers. Founder Elden Kingston was num- As a descendant of the group’s second
looked mightily appealing. And in a sur- ber one; the Order’s current leader, Paul leader, Jacob’s bloodline supposedly goes
prisingly short time, Jacob would be living Kingston, is number nine. straight back to Jesus. Jacob's behavior,
it himself. He and Dermen were about to Collectively, the Kingston group has built however, wasn't exactly Christlike. “He was
embark on a byzantine series of business up a sizable economic base. Order mem- a troublemaker,” says Jacob’s former wife
ventures that would involve barges of bers control more than 100 businesses Julianna Johnson, who is also his aunt. “He
recycled grease, real estate from Texas to across the American West, including a did stupid, childish stuff as a teenager, like
Turkey, forged paperwork, phantom truck grocery store, pawn shops, a casino, a cat- skipping school, vandalizing stuff.” He once
trips—and swindling the federal govern- tle ranch, and a tactical firearms company spray-painted a stripe down her cat’s back,
ment out of hundreds of millions of dollars. recently visited by Donald Trump Jr. Family she recalls. Other former members remem-
members make up much of the workforce. ber him as an arrogant kid who made fun of
Many of those workers, according to for- overweight people.
mer members, are children; girls file and Jacob worked summers on his father’s
answer phones in the group’s offices, and cattle ranch in northern Utah, where he
boys work on the ranches and in facto- started learning about machines. By the
ries. Mary Nelson, a former member who time he was 17, he’d moved out of his mom’s
left the Order, says she was put to work in house and married his first wife, Sally, also
the group’s central financial office when 17. He married Julianna, his second wife,
she was just 6 years old. “That was nor- two years later. She was 15 at the time.
mal to me,” she says. “That’s how I grew Julianna left the Order and Jacob nearly
IN 1890, WHEN THE CHURCH OF JESUS up. The Order school bus would drop a 20 years ago, she says, largely because her
Christ of Latter-day Saints—better known lot of kids off at the office to start work- marriage was so awful. She hadn’t wanted
as the Mormons—renounced polygamy, ing after school.” (A spokesperson for the to get married in the first place, but her fam-
many of its members considered the move Order says that allegations of illegal child ily pressured her into accepting Jacob’s pro-
heresy. Forty-odd years later, in the depths labor are false.) posal. “He never treated me well as a wife,”
of the Depression, a white-haired die-hard Women often marry young as well. The she says. On nights Jacob was supposed to
named Elden Kingston, husband to five Salt Lake Tribune has reported that since spend with her, according to Julianna, he’d
wives and father of 17 children, convinced a 1997, at least 65 Kingston group girls under show up at midnight, after spending the
few other families to join him in establish- the age of 18 have been married. Jacob’s evening with Sally.
ing a communal splinter sect on some land dad, John Kingston, husband of at least 14 His home life notwithstanding, Jacob
just north of Salt Lake City. They would pool wives and father to some 120 children, was was a steady student. He went on to earn
their wealth, exalt the taking of multiple imprisoned in 1998 after pleading no con- a PhD in mechanical engineering from the
wives, and generally live a rigorously obser- test to charges that he beat his 16-year-old University of Utah. By the time he gradu-
vant life. While other such fundamentalist daughter unconscious after she ran away ated, he and Sally already had half a dozen
sects have set up shop in dilapidated com- from an arranged marriage to her uncle. children. That’s a lot of mouths for any-
pounds in remote parts of the West, the bet- Jacob Kingston, one of Paul’s favored one to feed. While he was at university,
ter to avoid the temptations of the outside nephews, is number 95 in the hierarchy. He though, Jacob had heard about a small but
world and the attention of law enforcement, grew up in Salt Lake City, the second old- fast-growing industry that sounded like a
the several thousand members of the Order— est of seven kids in a small two-bedroom good prospect.
also sometimes simply called the Kingston
group—mostly live in and around Salt Lake
City. They wear ordinary clothes, work ordi-
nary jobs, and generally blend in.
The Kingston group is organized along
strictly hierarchical lines, summed up in 0 5 7
the teaching of “one above the other.” Men
sium hydroxide as a catalyst. That pro-
cess, called transesterification, separates
the oil into glycerin and fatty acid methyl
esters—the chemical name for biodiesel.
In industry parlance it’s called B100, as in
“100 percent biodiesel.” This stuff burns
more cleanly than conventional diesel and
overall produces lower CO2 emissions.
The problem is that it’s expensive to
produce. So beginning in 2005, Congress,
prodded by worries about energy inde-
pendence and carbon emissions, as well
as by farmers eager for a new market, has
offered up billions of dollars’ worth of sub-
sidies to spur biodiesel production. Some
states have chipped in additional incen-
IN THE 1970S, THE OPEC OIL EMBARGO tives. The shape, size, and number of these
woke up the Western world to the fact that subsidies have shifted over the years, but
it relied overwhelmingly on foreign, often there are two that are important to the tale
unfriendly countries for its most crucial of Jacob Kingston and Lev Dermen. These
fuel. Research into alternative fuels was subsidies kick in at two different steps
suddenly in vogue. By the early 1980s, along the biodiesel manufacturing chain.
researchers were making good progress on Step one: production. Every gallon of
a form of diesel made from vegetable oils— B100 that a producer distills from raw
aka biodiesel. It wasn’t an entirely new feedstock is given a “renewable identifi-
idea; when Rudolf Diesel, a German engi- cation number” by the US Environmental
neer, invented his eponymous engine back Protection Agency. Those identification
in the 1890s, it could run on all kinds of numbers work sort of like carbon cred-
fuels, including oils made from vegetables. its. Big oil producers are mandated by
But plant-based oils had been shunted Congress to either produce or buy a certain
aside by the cheap, abundant petroleum amount of biofuel; they can get around this
that was flooding into the world market. requirement by simply buying the num-
For a country intent on breaking its bers from someone else—in effect, paying
dependence on imported oil, biodiesel— another company to make the biodiesel.
one of several types of biofuels, a category Step two: blending. Producers then
that also includes ethanol—has a powerful mix the B100 with a little regular diesel to
appeal. It can be used to power trucks and produce what they call B99. (Pure B100
heavy equipment, and as heating oil. It can can be used as fuel for trucks and heavy
be made from renewable, all-American equipment, but its high viscosity tends to
feedstocks: oils derived from vegetables gum up conventional engines.) Every gal-
like soybeans, corn, palm, and canola, or lon of B99 produced earns them a $1 “tax
even used cooking grease, like the stuff credit,” which is actually a direct payment
left at day’s end in a McDonald’s french- from the IRS. The B99 then gets sold down
fry fryer. Those all contain high levels of the line to customers like fuel stations or
triglycerides. To make biodiesel, you mix trucking companies, which usually add
one of those feedstocks with methanol more diesel to the mix, depending on their
or some other form of alcohol and throw requirements.
in a little sodium hydroxide or potas- Those subsidies have worked: American

0 5 8
able to marshal enough evidence to bring
a case, “there is absolutely no doubt in my
mind that they are committing financial
fraud,” he says. Federal investigators are

DERMEN TURNED currently looking into allegations of welfare


fraud and student loan fraud. (A spokes-
person for the group told me via email that
TO JACOB, HANDED allegations of welfare fraud are false and
that “the Davis County Cooperative Society

HIM THE KEYS TO THE condemns in the strongest terms fraudulent


business practices and stresses to members
and nonmembers alike that this behavior is
L AMBORGHINI, AND SAID not in line with our beliefs or principles.”)
The biodiesel industry, with all that gov-

OFF-HANDEDLY, ernment money sloshing through it, pre-


sented an enticing target—and not just to
Jacob. In recent years, more than 30 peo-
“ H E R E . I T ’ S Y O U R S .” ple from California to New Jersey have been
charged with bilking the government out
of millions of dollars in biodiesel-related
fraud. Over a dozen have been imprisoned—
including one guy who sold $9 million worth
of counterfeit renewable identification
biodiesel production shot from around 100 in economics, so Jacob put him on account- numbers from his Baltimore garage with-
million gallons in 2005 to around 1.7 bil- ing, paying him $11 an hour. He made clear out making a drop of actual fuel.
lion in 2019. But the industry is far from to Isaiah that, brother or not, he could be In 2010, according to federal court doc-
self-sustaining, and supporting it hasn't fired if he screwed up. uments, Jacob met a New York–based
come cheap. A 2019 report by Taxpayers for Business was terrible. The plant wasn’t wheeler-dealer named Andre Bernard
Common Sense reckons biodiesel credits near any sources of the raw materials it who said he could connect Jacob with sup-
have cost American taxpayers at least $12 needed, so Washakie had to pay to haul pliers of used cooking oil. Bernard intro-
billion so far—not all of which was used as in soybean oil from the Midwest and used duced Jacob to Tom Davanzo, owner of
cooking oil from restaurants as far away a company called Biofuels of Colorado.
as Las Vegas. Even with the subsidies from Davanzo had recently produced some bio-
the IRS, EPA, and other agencies, the com- diesel, but, according to Jacob, his company
pany made zero profits those first couple of lacked the proper license to make it eligible
years. Jacob looked around, talked to other to claim renewable identification numbers.
folks in the industry, thought about those Washakie, however, had just such a license.
federal subsidies, and came up with a new So the pair agreed to phony up paperwork
strategy: fraud. to make it look as if their two companies
The Kingstons are not strangers to were connected in such a way that they
the idea of ripping off government pro- could claim the identification numbers. It
grams, according to state and federal law worked, and Davanzo and Jacob divvied
I N 2 0 0 6 , S H O RT LY A F T E R G E T T I N G H I S enforcement officials. In the 1980s, the up the proceeds.
PhD, Jacob borrowed some money, built Order’s then leader was forced to pay a From there, Davanzo and Jacob faked a
a small biodiesel production plant on $250,000 settlement for alleged welfare series of other deals. In one, Washakie pre-
land his father owned, and with Sally’s fraud (though he never admitted guilt). tended to sell Biofuels of Colorado a load of
help launched a company they dubbed Former members told me a common scam feedstock that simply didn’t exist. At year’s
Washakie Renewable Energy. They soon is for multiple wives of one husband to end, the two companies hauled in $2.5 mil-
added Jacob’s mother, Rachel, to the pay- declare themselves destitute single moth- lion in tax credits. Easy money.
roll. She asked Jacob to hire his younger ers in need of state aid for themselves and Those claims, though, apparently raised
brother Isaiah as well—he’d been out of their children. Mark Shurtleff, Utah’s attor- a few official eyebrows. In October of
work for some time after a bout with can- ney general from 2001 to 2013, believes that year, EPA agents came to inspect
cer and desperately needed a job to support members of the group also shuffle money Washakie’s facility in Plymouth, asking
his wife and two kids. (Later, Isaiah added a around between their various businesses questions about production and renew-
second wife.) Isaiah had a bachelor’s degree to avoid paying taxes. Though he was never able identification numbers. The agency
wouldn’t tell me what specifically sparked
its interest in Washakie, but it seems likely
the Feds already had their eyes on Jacob’s
new business partners. Bernard and
Davanzo were both convicted several years
later for other biodiesel-related tax fraud
scams, and both are now in prison.
At the time, though, Jacob apparently
felt he’d found an excellent new business
model, EPA inspections or no. With some
help from Bernard, he struck up illicit deals
with a handful of other biofuel outfits scat-
tered around the country, creating paper-
work to claim federal credits for biodiesel
that wouldn’t otherwise qualify, or that
sometimes never existed at all. Washakie
was soon pulling in millions of dollars in
fraudulent tax credits.
One of Jacob’s new partners was Deryl
Leon, then 32, a Miami-based former musi-
cian with a trim build and a lazy smile who
had gone into buying, selling, and trans-
porting used cooking oil and other liq-
uid fuels. In 2011, with Leon’s help, Jacob
launched an especially audacious scheme.
First, the two bought $2.3 million worth
of B99 from a Florida biodiesel company. F O R A S T U B B Y G U Y, O N LY 5 ' 7 " A N D leased some pumps and gradually built his
Then they faked paperwork to make the weighing some 200 pounds, Lev Aslan own chain of filling stations, truck stops,
B99 look like raw feedstock, and more Dermen, aka Levon Termendzhyan, car- and petroleum companies.
paperwork to make it look like Washakie ried himself with serious swagger. He It’s a classic American success story—
had processed that feedstock into B99. rolled through the streets of Los Angeles in though it seems to have been more Elmore
Voilà: tax credits! Then they sold the origi- a Lamborghini, a Maybach, a Rolls-Royce, Leonard than Horatio Alger. Over the years,
nal B99 to buyers in India. or an armored SUV. Expensive watches Dermen has been investigated, though
But their luck turned sour. While the fuel adorned his wrist, and black-clad body- never convicted, for selling customers
was in transit, the Indian buyers went out guards hovered at his elbow. He had an watered-down gasoline, dealing in sto-
of business. They refused to take posses- office on Rodeo Drive and a mansion in len fuel, evading taxes, laundering money,
sion of the cargo when it arrived. Jacob was Bel Air, and he took meetings at the Beverly assault, and brandishing a gun at a police
stuck having to ship back nearly 700,000 Wilshire. He kept his graying black hair and officer. In 2016 someone shot his son’s
gallons of B99, which, after sitting in hot beard well-trimmed and liked to dine well bodyguard five times as the young man
shipboard containers for many months, and party hard. His personal totem, and was headed home from Dermen’s office in
had likely gone rancid. Jacob needed to sometimes nickname, was the Lion. (When a black Escalade.
recoup his investment, but what kind of he changed his name to its current, more Jacob had tasked a salesman in Southern
operator would buy $2 million worth of American version, he added the middle California with finding a buyer for his
secondhand, potentially foul fuel? name Aslan, which means lion in Turkish.) rejected B99, and at the tail end of 2011,
It was a long way from Armenia, the then that salesman found his way to Dermen.
Soviet republic he had emigrated from at The Lion spotted an opportunity. He called
14. As a teenager in Los Angeles, Dermen up Jacob and told him to come to LA to dis-
grabbed the opportunities America offered cuss, pronto. Kingston number 95 was in
with both hands. While he was still a stu- Houston at the time; the next day, he was
dent at Hollywood High School, he took a on a plane to Los Angeles.
job driving a fuel delivery truck. That might From the airport, Jacob made his way to
0 6 0 not sound like the most promising career a desolate, warehouse-lined street in the
move, but Dermen made it one. He saved gritty LA suburb of Commerce. Dermen had
up and soon launched his own trucking a NOIL (Lion backward, get it?) gas station
company, Lion Tank Lines. From there, he out there, with two black lion statues stand-
ing guard in front. Behind the station sat a According to court documents, Jacob said
double-wide trailer that Dermen used as that even with the Feds snooping around,
a field office. A couple of bodyguards loi- Dermen had assured him they were being
tered outside by Dermen’s Escalade while kept safe from prosecution by Dermen’s
Dermen and Jacob talked. “umbrella”—a network of police and gov-
Jacob had never dealt with anyone who ernment officials he said were on his pay-
kept bodyguards around, but he liked roll. To Jacob, that seemed plausible.
what Dermen had to say. Dermen appar- Dermen had taken him out to many a dinner
ently wasn’t troubled about the biodies- SOMETIMES THE NEW PARTNERS WOULD with LA-area police officers, some of whom
el’s quality. “I move a lot of fuel,” he told three-card-monte money between bank worked as his bodyguards in their off hours,
Jacob, according to federal court docu- accounts to make it look as if they were buy- as well as with a former Secret Service agent
ments. Jacob says that Dermen told him ing and selling biodiesel when they weren’t. and at least one Homeland Security agent.
he’d dumped everything “from motor oil Sometimes they’d claim to have produced Eventually, according to Jacob, Dermen
to yellow grease” in his tanks—and that he biodiesel that didn’t exist at all. At one point, told him he’d have to start paying to keep
agreed to buy the fuel then and there. Deryl Leon, now a partner, helped them his place under the umbrella. Jacob did as
According to court documents, the two rotate bargeloads of B99 in a circle from instructed; the bill would ultimately run into
decided to sweeten the deal with a little port to port in Texas and Louisiana, claiming many millions of dollars. (Dermen’s lawyer
dash of forgery. They phonied up docu- credits on the same batch of fuel more than says his client never touted an umbrella.)
ments that declared the incoming B99 to a dozen times. At one point they reprised the But that seemed like a bargain consider-
be feedstock, documents that showed the India operation, buying about 100 shipping ing the tens of millions the partners were
“feedstock” getting trucked from Dermen’s containers of B99 from dealers in Florida hauling in. According to Jacob, Dermen
storage tanks in Long Beach to Washakie’s and Texas, relabeling it as used cooking oil, liked to keep wads of it around in cash, bun-
facility in Utah, documents that showed the and shipping it to the east coast of Panama. dles of $10,000 tied with two rubber bands.
“feedstock” being converted into biodiesel, There, it was unloaded onto trucks, hauled At one point he handed Jacob a Ferrari bag
and documents showing the “new” B99 to the west coast of Panama, reloaded onto
getting trucked back down to Long Beach. another ship, and sent to California, where
In fact, once the ship from India arrived, they pretended to process it into the B99 it
the fuel was just loaded into Dermen’s was in the first place.
tanks in Long Beach. Jacob and Dermen Why go to all the trouble of actually
happily reaped the identification numbers moving tons of product thousands of
and tax credits. miles? Because all the legitimate ship-
Two weeks later Dermen made that ping documentation generated on the
private-jet trip out to Utah. By the time way—when added to the falsified invoices,
everyone was home from Seattle, they production records, and bills of lading—
were in business. With Dermen on board, created a much more convincing package
Washakie’s scams shifted into overdrive. than if they had simply faked everything. I S A I A H WA S U N E A S Y, B U T J A C O B WA S
Jacob was learning fast about the impor- starstruck. When Dermen called, accord-
tance of having legitimate-looking paper- ing to Isaiah, Jacob would drop whatever he
work: In addition to the EPA’s ongoing was doing to answer. He started showing up
investigation, the IRS launched an audit of at Washakie’s Salt Lake City office smelling
Washakie’s books in 2012. of cologne and wearing the same kinds of
That summer, at Jacob’s direction, expensive shirts and shoes Dermen wore. A
Isaiah came out to the Brigham City air- $40,000 Ulysse Nardin watch that Dermen
port to bring his brother a couple of checks. had given him glittered on his wrist. (Jacob
Jacob took them inside Dermen’s plane returned the gesture by giving Dermen a
and reemerged carrying a bag stuffed with watch worth $137,000.) Isaiah said Jacob
cash. Isaiah had already been wondering even trimmed his brown beard to look more
about the legitimacy of Washakie’s business, like Dermen’s.
and this seemed like pretty good evidence And the more they reeled in from the
VINCE BEISER lives that something wasn’t right. “What’s going US Treasury, the more ideas Dermen had
in Vancouver, British on?” he asked Jacob, according to court about what to do with it. Jacob flew to LA
Columbia. His last feature documents. “Well,” Isaiah says that Jacob almost weekly, and soon the two of them
for WIRED, in issue 28.01, explained, “those projects that you and Mom were traveling around the world looking
was about soldiers who did were fraudulent.” No need to worry, for deals and investments. They stayed in
were catfished. though—Dermen would protect them. plush hotels in New York, Miami, and Las
Washakie often bought goods and services ily picnic. It’s a major event in the Order’s
from other businesses owned by members calendar. Hundreds of members gather
of the Order, sometimes deliberately paying to swim, eat, and play on a tree-fringed
extra as a way to spread the wealth around. swath of Order-owned land, 20 minutes
All told, Washakie steered some $30 million north of Salt Lake City, where the group’s
to other Order-related businesses. founder, Elden Kingston, supposedly met
Also, word went around: Don’t cross the Savior. Jacob and Dermen rolled up
Jacob’s friend from Los Angeles. Hansen in the Lamborghini, trailed by the body-
says Jacob told her, “You don’t wanna make guards. People crowded around to meet
him mad. He’s the guy who can make or Jacob’s mysterious friend; having any kind
break us. It’s thanks to him that we’ve got of outsider at the picnic was exceedingly
money to pay your wages.” rare, let alone one that showed up in a
At one point, Jacob confided to Dermen gleaming supercar.
that Sally was unhappy with his being away Jacob introduced Dermen to his father
from home so much. A new house closer and uncle Paul. Dermen was invited to
Vegas. They bought property in Utah and to the office in Salt Lake City might help, join them for a kids’ talent show, sitting
Texas. They visited Malaysia, Venezuela, he thought. After touring a coffee-colored, with family members in the front row. “It
and Belize, where they invested in a casino, 10 bedroom, $3.1 million mansion near the was kind of a shock, because outsiders
and Turkey, where they sank cash into a city, Jacob says Dermen told him, “This is are never allowed to those parties,” says
range of businesses. Over time, Jacob sent the house you need to buy, because this is Michelle Michaels, an Order member who
more than $130 million to Turkey. Dermen our style.” Jacob bought the house the next was there and has since left the group.
was well connected there. When Jacob’s day. (Isaiah, though he had by then been “Jacob said they were his friends, and they
son Jacob Jr. got married, Dermen threw a promoted to CFO, lived in a house worth were helping him become a millionaire.”
party for a dozen-plus Kingstons aboard a less than one-tenth the price of Jacob’s.) As the picnic wound down, Jacob walked
boat off the shores of Istanbul, followed by Dermen came out to help negotiate the back to the Lamborghini with Dermen,
a weeklong stay at a resort on the southern deal, arriving in a chrome Lamborghini, trailed by agog relatives snapping pictures.
coast. At the airport, an official whisked the plus the usual duo of bodyguards in a black Dermen turned to Jacob, handed him the
Kingstons to the front of the customs line. Escalade. While he was in town, Jacob car’s keys, and said off-handedly, “Here.
A police escort shouldered aside traffic for invited him to the Kingstons’ annual fam- It’s yours.”
the bus that took the family to their hotel.
The teetotaling fundamentalist from a
hardscrabble background was delighted
to find himself hanging out in louche night-
clubs and ritzy hotels with politicians, high
rollers, the prime-minister-elect of Belize,
and, once, the president of Turkey, Recep
EARLY IN THE YEAR,
WASHAKIE FILED FOR
Tayyip Erdoğan. Jacob invested in a cloth-
ing line with a Haitian-American rapper
named Won-G and a talent-showcasing
app for would-be “global superstars” called
MobStar. He bought a suite at Salt Lake
CREDITS TOTALING
AT THAT POINT,
City’s top sports arena and hung out with
Utah Jazz basketball players. $644 MILLION.
To Order members who wondered why
he was suddenly living like a movie star
while so many of them were struggling,
THE COMPANY WASN’T
PRODUCING A S I N G L E G A L L O N
Jacob explained that it was just part of his
job, which would ultimately benefit them
all. “He said he needed to project an image
of success so people would work with him,”
says Shirley Hansen, a former Order mem-
OF BIODIESEL.
ber who worked at Washakie. “People
thought he was doing great, earning lots of
money for the group.” Which, in fact, he was:
In line with the group’s traditional practice,
claimed to have about the Order—includ-
ing fraud perpetrated by Washakie leader-
ship. The couple didn’t hear anything back
for six months. Then an email came with
an invitation: The FBI wanted them to meet
with some agents in the bureau’s Salt Lake
City office. That day, Bryan says, “they took
a lot of notes. It lasted two hours, and they
WHILE JACOB’S STAR WAS RISING IN THE asked us to meet them again.” At the next SOMEHOW DERMEN SMELLED THE FEDS
Order, Mary Nelson—the girl who had meeting, Mary says, “they brought us into getting closer. It’s not clear exactly how
gone to work in the financial office at age a conference room with a lot of different extensive the truck stop tycoon's umbrella
6—was making plans to escape it. Mary’s people,” including IRS agents. The couple really was, but several court cases have
father, David, is Jacob’s uncle; her mother is handed over names, numbers, and con- revealed that he did have well-compensated
David’s fifth wife. When she was a kid, she nections between the Order’s multifarious allies inside law enforcement, including at
says, Mary and her mother were so broke members and businesses. the Glendale, California, police department,
they had to dumpster-dive for food. (Bryan and Mary have since brought a the FBI, and the Department of Homeland
When she was 17, in 2013, Mary climbed federal lawsuit against the Order, accusing Security. In March 2014, according to
out of her bedroom window and ran across the group of committing millions of dol- court documents, Dermen and Jacob took
a field. Bryan Nelson, an outsider she was lars’ worth of welfare fraud. They say they Dermen’s private plane to Houston to meet
dating—they met at community college— are working with federal officials to bring with their trusty fixer, Deryl Leon. After lunch
was waiting on the other side to take her charges for other crimes as well. Fearing at a local steakhouse, Dermen motioned for
away with him. The two were married Order members might seek retribution Leon to come outside with him and Jacob. He
soon after. (This kind of thing happens against them or their children—Mary and led Leon to a corner of the parking lot, out of
often enough that there are four seasons of Bryan say they have been followed and earshot of the valets. Suddenly, he grabbed
a reality show called Escaping Polygamy, once had a brick thrown through their win- Leon’s wrist, which held a $22,000 Rolex.
which follows ex-Kingston group wives dow—the couple has moved out of the Salt According to Leon, Dermen said, “You’re
as they help others escape their own and Lake area.) being too flashy. You’re looking for too
other, similar groups.) All the money pouring into Washakie much attention.” He pointed at Jacob. “Do
Sickened by the Order’s practices, which was, by then, starting to attract attention you appreciate what this man has done for
they claim include sexual abuse as well as elsewhere. “You had this little plant in Utah you? Do you care about him?”
incest, child labor, and fraud, Mary and claiming to be producing millions of gal- “Yes,” said Leon, fear rising in him.
Bryan Nelson have since made it their mis- lons of biodiesel,” says IRS agent Stephen “Would you do anything for this man?”
sion to expose the group. “I want to see the Washburn. “That was a red flag.” In 2014, “Sure.”
Order dismantled, and its leaders pay the while the EPA’s civil division was still look- “Would you be willing to leave the
price for what they’ve done to all the thou- ing into Washakie’s renewable identifica- country?”
sands of people they control,” Mary says. tion number claims, the agency’s criminal By now Leon was terrified. “What do you
(The spokesman for the Order said, “To arm quietly opened an investigation. The mean?”
allege widespread fraud of any kind is com- IRS’ criminal branch—where Washburn “I’m worried because you’re weak. If they
pletely false.”) works—soon followed suit. Agents from come at you, you’ll talk.”
During the years Mary worked in the both organizations got busy subpoenaing Dermen then insisted Leon drive back to
Kingston group’s central office, she helped documents from banks, shipping compa- their hotel with him and two of his body-
process financial records, including some nies, and other outfits that Washakie had guards. Riding in the passenger seat, Leon
pertaining to Washakie, the most lucra- done business with—along with warnings was petrified, he later testified. He thought he
tive Order-affiliated business. She and not to tell anyone at the company about was about to get shot in the back of the head.
Bryan gathered documents and mapped those subpoenas. A few weeks later, Leon met Dermen
out the Kingstons’ labyrinthine family tree again, at a gigantic birthday party for Jacob
on paper, and then tried to get the Feds’ in Utah. (Dermen gave Jacob a present of a
attention. gold Ferrari. Nice, but not quite as impres-
“It’s extremely hard getting a meeting sive as the $1.8 million Bugatti that Jacob
0 6 3
with the FBI,” Bryan says. “Eventually I got had recently given Dermen for his birthday.)
the cell number of the local FBI office head. Dermen again took Leon outside.
I called him up and tried to explain the “How well do you know your wife?” he
Order in one phone call. That’s not easy.” In asked.
January 2014, at the agent’s request, Bryan Leon spluttered. “We’ve been together
sent an email summarizing information he 16 years!”
“Somebody’s talking,” said Dermen. “I the EPA and IRS were searching several the inside who are going to take care of this.”
don’t know if it’s her or who. Somebody’s other Order-related offices in Salt Lake City. “My attorney says I’m looking at a 20-year
talking.” He left it there. (Dermen’s lawyer, But they didn’t turn up much. “Federal sentence,” Leon said.
it should be noted, says these incidents agents found computers that had been According to Leon, Jacob growled, “There
didn't happen.) wiped or recently replaced, empty desks, are worse things than a 20-year sentence.”
and empty bookcases with dust outlines
where binders and other documents were
recently stored,” prosecutors later noted
sourly in court papers.
Two days after the raids, a badly rat-
tled Jacob was in Las Vegas, meeting with
Dermen in a suite at the Wynn, a high-end
hotel on the Strip. According to Jacob, the
fuel tycoon had Jacob strip down to his
underwear to prove he wasn’t wearing a
DESPITE HIS MISGIVINGS, THE LION wire. With that confirmed, he told Jacob JACO B’ S B A R E LY V E I L E D T H R E AT WA S
apparently kept chasing his prey. In March he hadn’t known about the raid but that a little late. Leon had panicked when he
2015, Washakie banked $164 million in IRS “his boys” would try to take care of it. “Stay heard about the raid and immediately hired
tax credits. Jacob claims Dermen insisted strong,” Dermen told him—and go tell Deryl a lawyer to cut a plea deal. He was already
they up the ante. Early the following year, Leon to stay strong too. talking eagerly to federal investigators by
Washakie filed for credits totaling $644 mil- So Jacob boarded a plane to Florida and the time Jacob showed up. “He realized that
lion. At that point, the company wasn’t pro- pressured Leon to meet him in a cheap search was the first card to fall in the house
ducing a single gallon of biodiesel. motel room in North Miami, not far from the of cards they’d built,” says Washburn. “He
When Isaiah saw those claims, he freaked. beach. Taking his cue from Dermen, Jacob decided he wanted out.” Leon was crucial,
“What are you doing?” he asked Jacob. “You had Leon take off his shirt and put his phone says Washburn, in cluing the investigators in
just sent us to prison!” Not to worry, Jacob in the microwave. Leon assured Jacob he to Dermen’s central role. Until then, they’d
told him; Dermen had it all under control. was not talking to the government. “Don’t been primarily focused on the Kingstons.
They had the umbrella. But the sky was get- worry,” Jacob told him. “There are people on The noose was tightening. A federal
ting awfully dark.
In early February of 2016, according to
Jacob, he got a call from someone at the Salt
Lake City IRS office—he claims not to know
who—with an urgent message: Federal agents
were planning to raid Washakie’s offices. The
family scrambled. Michelle Michaels, the for-
mer Order member, says her mother, who
worked in one of the Washakie offices, told
everyone there, “If you don’t need the record,
shred it.” Michaels, 15 at the time, was drafted
to help alter computer records. Hard drives
on computers belonging to Jacob, Isaiah, and
Rachel’s computers were replaced. Isaiah
grabbed binders full of documents and
stashed them in his car. According to court
documents, Jacob says he called Dermen. The
Lion was soothing. “I checked,” Dermen told
him. “There’s not going to be a raid.”
At 8 am on February 10, a swarm of IRS,
EPA, and Homeland Security agents rousted
Jacob and Sally from bed. All those docu-
ments the investigators had been gather-
ing had yielded enough probable cause for
a search warrant. Jacob watched as they
rummaged through his home for a solid
nine hours. Meanwhile, more agents from
grand jury had been set up and was haul-
ing in Washakie employees, and even one
of Jacob’s wives, to testify. Federal agents
were also rooting out other people who had
spun scams with Washakie in the past and
were pressuring them to talk. In March 2017,
a Homeland Security agent who had worked
with Dermen and Jacob was arrested and otherwise. Dermen was convicted.
charged with illegally helping a business FOR A FEW MONTHS JACOB AND ISAIAH Dermen and Jacob are still sitting in the
associate of Dermen’s travel between Mexico kept insisting to federal prosecutors that Salt Lake County jail awaiting sentencing,
and the US. That August, federal agents wav- they were innocent. But then the Feds which has been delayed by the coronavi-
ing search warrants ransacked Dermen’s indicted their mother and Jacob’s wife rus pandemic. (In March, Geragos pushed
home and businesses. It seems even Dermen Sally as well, for mail fraud and money for a retrial, arguing that the pandemic
started getting paranoid: According to one of laundering. They were all looking at pos- had panicked the jurors. He was denied.
his former secretaries, Dermen accused her sibly decades behind bars. Soon, all four He is still fighting for a new trial on other
of feeding information to the Feds and fired agreed to enter guilty pleas and testify grounds. Among other things, Geragos
her—after she’d worked for him for 12 years. against Dermen in exchange for lighter says that recently disclosed evidence
Jacob later said that Dermen was ever sentences. shows Dermen had no involvement in
confident and promised the Kingstons he Being associated with the big-spending the $6 million that Jacob sent to Dermen’s
could still make the investigation go away. Armenian American and his polygamist associate in Turkey just before his arrest,
But it would require spreading around some partner has since become a serious lia- and that the money was sent to cover
serious cash. Jacob added that Dermen told bility. In February 2020, Belize’s prime- legitimate legal and business expenses.)
him he and Isaiah had to send $6 million to a minister-elect resigned over allega- Dermen was found guilty of 10 counts
go-between in Turkey. tions that he took a $50,000 bribe to help of mail fraud and money laundering. He
At that point, though the brothers had Dermen get citizenship in the tiny Central could spend the rest of his life behind bars.
bilked the government out of more than American nation. President Erdoğan is Jacob, even with his sentence reduced
$500 million, they were almost broke. The reportedly petitioning a Turkish court to thanks to his cooperation, is still likely to
money had been shared with Dermen, have a picture of him with Jacob removed spend many years in prison. He admitted
given to other Order businesses, invested in from news sites. A Beverly Hills lawyer to a total of 41 charges, including obstruct-
Turkish real estate, and blown on sports cars pleaded guilty to bribing federal agents on ing justice, fraudulently claiming to have
and parties. The brothers frantically drained Dermen’s behalf, and at least one of those made biofuel, and laundering more than
all of Washakie’s bank accounts, laid off agents is awaiting trial. $100 million.
employees, and sold everything they could, At one point, Jacob and Dermen found “It was tax fraud on an almost unimag-
including Jacob’s fancy cars and watches. themselves in the same cell. “What hap- inable scale,” says Jacob’s own lawyer,
Even Sally’s jewelry. pened?” Jacob asked. Marc Agnifilo. “It’s really a simple fraud.
Jacob said they got the money to It’s your fault, Dermen told him. It’s your The government is writing these million-
Dermen’s man in Turkey. But by then, he family’s fault. dollar checks, $5 million checks, $20 mil-
had apparently decided the umbrella wasn’t “You ruined my life,” replied Jacob. lion checks, just because you gave them
going to protect him from what was com- Dermen’s trial began in January 2020. some paperwork that shows that maybe
ing down. It lasted nearly two months. His lawyer, you made biodiesel.”
On August 23, 2018, Jacob walked down Mark Geragos, a high-dollar LA attor- Here’s hoping that the federal govern-
a sky bridge at the Salt Lake City airport, ney whose former clients include Michael ment has, then, learned something from
heading for a gate from which a KLM flight Jackson and Colin Kaepernick, argued the saga of the Lion and the Numbered
to Turkey was departing. According to that all of the fraud had been committed Man. Because just one month before
Bloomberg Businessweek, two of Jacob’s by the Kingstons; Dermen, he insisted, Dermen’s trial got underway, former pres-
sons and their wives, along with Sally, were was just their innocent business partner. ident Donald Trump signed a five-year
already on the plane. But before Jacob could Much of the extensive testimony from extension of the $1-per-gallon biodiesel
board the aircraft, plainclothes federal Jacob, Leon, and others that incriminated blenders tax credit program.
agents stepped out and arrested him. Isaiah Dermen, says Geragos, was false—con-
and Dermen were also taken into custody in fessed criminals trying to shift blame
Salt Lake City and Los Angeles, respectively, away from themselves. Via email, Geragos
the same day. told me that the meeting in which Dermen
In seven years Jacob had gone from living had Jacob strip down to his underwear
in a badly heated cabin in northern Utah to never happened. “Jacob is delusional,” 0 6 5
luxurious foreign hotels to a jail cell. Geragos wrote. The jury, however, thought
Your
BODY, His
INSTAGRAM
S O C I A L M E D I A G AV E
THE REAL DR. 6IX
A S TAG E O N W H I C H T O
SHOW OFF HIS SKILLS.
BUT WHEN COSMETIC
SURGERY BECOMES
E N T E R TA I N M E N T, W H O
OWNS THE STORY?
BY KATHERINE LAIDLAW PHOTOGRAPH BY THE VOORHES
ONE
Miami. Laura had seen the Real Dr. 6ix’s
posts. There were selfies from a vacation
in the Cayman Islands and a video of a film
crew trying to squeeze themselves into the
back seat of his Porsche. He dressed him-

AFTERNOON
self up in filters and called out celebrities
for denying their surgical modifications.
She’d seen patients post selfies tagging
@realdrsix on their breasts or butt, an art-
ist’s signature for a virtual age.
At Laura’s first consultation, Jugenburg
held up different implants, wobbling like

IN DECEMBER
water balloons in his hands, for her to try.
And he asked if he could stream her sur-
gery on Instagram Live. She remembers
the moment the tenor changed, how it felt
first like a medical appointment and then
like a sales pitch. “Everyone does this,” she
recalls him explaining. “Don’t worry about

2016,
it.” She didn’t want to say yes, but she felt
there was no room to say no. Whether it
was the nerves of an impending surgery
or some desire to please the man who’d
be wielding a scalpel on her body, Laura
acquiesced.
On that day in December, Laura took
the elevator to the clinic on the second
a woman named Laura walked through by posts extolling the mastery of a plastic floor of the Royal York. Under the warm
the gilded front doors of Toronto’s surgeon named Martin Jugenburg, whose lights, the reception area glowed: white
Fairmont Royal York Hotel toting an over- clinic, the Toronto Cosmetic Surgery wood, white armchairs, white floors, and
night bag. A towering neo-Gothic land- Institute, was located on two floors of the white couches. She felt her chest tighten
mark, the Royal York is renowned for Royal York. She checked out the stream of with anticipation. Laura had seen Dr. 6ix’s
its luxury and celebrity clientele. Alfred satisfied customers in his online reviews. “I Instagram videos of patient procedures, so
Hitchcock stayed there, and so does the am the happiest I have ever been in my life,” she could imagine what her own surgery
Queen of England when she comes to one read. “Dr. Jugenburg is an ARTIST,” said would look like. She expected that, once
town. Laura, however, wasn’t a famous another. She felt empowered just booking she was in the operating room, he would
visitor. She had come for breast implants. an appointment. take a black Sharpie and mark her body
Laura had wanted bigger breasts for as Laura knew that Jugenburg had a siz- like a map, then slide one saline implant
long as she could remember. As a child able following on Instagram and Snapchat, into an incision cut clean below one of
she’d gazed up admiringly at the hour- where he called himself the Real Dr. 6ix. her breasts, and then the other. In some
glass silhouettes of her mother’s friends. “I The 6ix was a cheeky nod to the nickname of the Instagram videos, patients drifted
remember thinking, I need that body,” she given to Toronto by its most famous musi- off under general anesthetic administered
says. In high school, as her friends’ bodies cal export, Drake. The Real referred to the by Dr. Sleepy, with Nurse Amazing, one of
transformed, her own development slowed. unsparing view of blood and guts inside Dr. 6ix’s operating room nurses, standing
“I always felt like less of a woman,” she Jugenburg’s operating room, as well as beside him. On the other side of the table,
says. It was a feeling she’d never been able the limits of what surgery can do. He was scalpel in hand, stood Jugenburg himself,
to shake, even after her career as a model a plastic surgeon who would tell it like it is in his “6ix”-emblazoned scrubs.
took off, even after she met a partner who but also keep it light with memes, jokes, Jugenburg is a celebrity surgeon, a
made her feel sexy and valued. By the time and office antics. To build his brand, he’d doctor turned influencer who shares his
she was 26, she’d saved enough money for adapted the wacky style of a celebrity plas- masterworks with his followers in real
surgery. On Instagram, Laura had scrolled tic surgeon known on social media as Dr. time. In his operating room, showmanship

0 6 8
and sutures get equal play. He seems to trauma patients. But he couldn’t practice dency, Martin trained his focus on breast
revel in the way social media gives him a medicine in his new home. reconstruction surgery—years before, his
stage on which to perform, to show off his Martin grew up hearing his father’s mother had been diagnosed with breast
surgical arts—all while providing a kind stories of being a surgeon and felt pulled cancer, and he saw firsthand the impact
of public-service education on cosmetic toward the same calling. In high school, that surgery could have on someone’s life.
surgery. More surgeries mean more view- Ivan got him a summer job in the pathol- He then spent a year training as a plas-
ers, which mean more followers and more ogy department where he worked. After tic and reconstructive surgery fellow at
clients. Many of those clients are happy graduating from high school, Martin was Memorial Sloan Kettering Cancer Center in
to play a role in his reality show, but oth- accepted to the University of Toronto. He New York. He coauthored papers on radio-
ers, like Laura, say they’ve felt pressured to studied biology, specializing in molecu- therapy’s impact on breast reconstruction,
participate. And in the years that followed lar genetics, and took home scholarships neck reconstruction, and foot defects. The
her procedure, Laura wasn’t the only one and awards from the intensely compet- next year he returned to Toronto.
wondering if the doctor had become more itive school. Along with two doctors, he Jugenburg began to work as a plas-
beholden to his fans than to his patients. and his father coauthored a paper that tic surgeon at the city’s downtown hos-
Laura says her surgery was streamed on was later published in a medical journal. pitals, performing reconstructions on
Instagram Live that December day. Then, a (Jugenburg declined to be interviewed cancer patients and attending to fire vic-
few months later, as her body began to feel for this story but did respond to some tims and workplace accidents in the ER.
like her own again, she noticed a picture fact-checking questions.) He was helping people, just as his father
on Dr. 6ix’s Instagram. She recognized her In 1997, Martin was admitted to the had, but he was also the new guy in the
long fingernails, her tattoo, the slight etch of University of Toronto’s medical school, OR, assigned just three and a half hours of
her abs and her bare breast. This was not a where he took on a dizzying load of surgery a week. Jugenburg grew frustrated
photo from the operating room. Jugenburg extracurricular activities. He edited the with how little time he got to spend actually
had pulled it from her personal feed and web page of the school’s medical journal, operating. He frequently posted on a blog,
reposted it to his. It felt like a step too far. mentored high school students, designed Askasurgeon.com, where he was deter-
When she asked him to take it down, she the faculty yearbook, and taught judo. mined to share information with the pub-
says he refused. (Jugenburg did not respond He met the woman who would eventu- lic. He authored posts like “Tanning beds
to a request for comment about Laura’s ally become his wife. Even back then, will kill you” and “Unreliable certification …
account.) Three years later, it’s still up. The he extolled technology as the future Who is a real plastic surgeon?” As the years
tattoo along her ribcage just below her of medicine. He envisioned a world in went on, his view of hospitals—and the
breast reads, “My body. My rules.” which doctors and patients would use the Canadian health care system—grew more
increasingly popular email to commu- grim. “The entire system is underfunded,

M
nicate with one another. He pored over squeezed, and abused,” he wrote. “After
artin Jugenburg was born in the latest medical inventions, imagining years and years of cutbacks, restructings
1975 in what was then Soviet- a future where a surgeon could command [sic] and improvements, how much more
dominated Czechoslovakia. three robotic arms at a time in an oper- juice can be squeezed out of this old dried
His childhood seems plucked ating room. up lemon?” Jugenburg joined a private
from a Milan Kundera novel. As a boy, Jugenburg met a man whose practice, and in 2010 he started his own.
One night, his parents packed what they injured hand had been reconstructed by

J
could into a few suitcases, tucked the his father. The hand inspired him, and after
adolescent Martin in the back seat of a medical school Jugenburg was accepted ugenburg threw himself into
car, and passed through the Iron Curtain. into a plastic surgery residency program building his business, which he
His father, Ivan, told the guards at the in Winnipeg, Manitoba. During his resi- eventually named the Toronto
Yugoslavian border that they were tak- Cosmetic Surgery Institute.
ing a summer holiday. The family became He stopped publishing papers
refugees, living for a year in Vienna as and presenting at professional confer-
they waited for Canadian visas. In 1989 ences. When a mentor suggested he coau-
they settled in Canada, and Ivan eventu- thor a paper on a new surgical technique,
ally took a job as a pathology assistant at Jugenburg demurred. He turned his atten-
a Toronto hospital. He had been trained tion to answering thousands of patient
as a plastic surgeon and used his skills to questions on RealSelf, a cross between
help restore the skin of burn victims and Yelp and Wikipedia for plastic surgery.
When a prominent doctor who worked no conversation too profane. Rapper 2
in the posh Fairmont Royal York Hotel Chainz came to the operating room to
retired, Jugenburg seized the opportu- watch a butt lift, and with gold chains
nity. It’s not unusual for plastic surgery piled over his scrubs and sunglasses
clinics to partner with hotels to offer their hanging low on his nose, he exclaimed,
patients a discreet and discounted place “She gonna wake up with a small waist
to recover, and in late 2012 he moved his and a fat ass!” The surgeon was a natu-
practice to the hotel. His focus changed too. ral: Handsome and buff, with a dazzling
Where once he spoke on national televi- smile, he would break into choreographed
sion about the psychological benefits of dances in the operating room. (A clip of
breast reconstruction for cancer patients, Dr. Miami dancing to rapper Plies’ song
he now performed breast augmentations “Ritz Carlton” has been watched 4 mil-
and liposuction. He registered the domain lion times.) The videos also caught the
brazilianbuttlifttoronto.com and advertised attention of other doctors, which gave
himself as an internationally renowned Salzhauer an idea. What if this social
Brazilian-butt-lift expert. He opened a media model was something he could
clinic within the facility for injectables like sell, not just to patients but to colleagues?
Botox and fillers, which his wife ran. He He started a consulting business. One of
appeared on an entertainment news show the earliest clients was Martin Jugenburg.
talking up Brazilian butt lifts, inviting film The pair met in early 2016, while
crews into his operating room to watch. Jugenburg was in Miami attending a con-
Cosmetic surgeons have always occu- ference. Jugenburg was fascinated by the
pied a hazy area, bound by the ethics of way Dr. Miami marketed his practice and
their profession but dependent on adver- saw in Instagram and Snapchat a way to
tising. The aesthetic nature of the industry communicate visually what he’d been try-
makes visual social media platforms like ing to convey on RealSelf.
Instagram and Snapchat natural show- When Jugenburg returned to Miami in
cases. At first, surgeons posted before- May, he was presented with his persona.
and-after galleries of patients. But by “It was almost a given,” Benson says. “We
2014, one Florida plastic surgeon named had to do something with a 6ix.” They set
Michael Salzhauer had taken things quite up his Instagram and Snapchat accounts.
a bit further, posting not just the pleasing He stayed for a week, observing Dr. Miami
outcomes but the gory procedures them- and receiving branding and social media
selves, in real time. advice from Benson, including copies of
Known on Instagram as Dr. Miami, the consent forms signed by Dr. Miami’s
Salzhauer had amassed 90,000 followers. willing patients. Benson was struck by how
But in early 2015, Instagram shut down naturally Jugenburg took to the doctor-as-
his account for violating its rules against influencer idea. “Some doctors want to be
nudity. He was despondent. Salzhauer on social media, but you can’t teach them
had grown to love the attention, feeding that personality. Dr. 6ix had it,” she says. “He
off of his followers’ energy. He preached was witty and funny and quirky.”
a gospel of surgery-enhanced empow- At the end of the week, Jugenburg
erment, calling his clients “beauty war- made his first cameo on Dr. Miami’s feed,
riors.” His oldest child, 15 years old at the in a campy knighting scene. With Benson
time, suggested he try Snapchat. He hired behind the camera, Jugenburg stood facing
a recent college graduate named Brittany his mentor, who wore a red crushed-velvet
Benson to manage his Snapchat account cape and oversize crown. “Torontoland,
and film the procedures. you have proven yourself worthy in the
Benson’s impact was undeniable: first operating room,” Dr. Miami pronounced.
100,000 followers, then 500,000, then “Now please kneel.” Wearing a gold-
a million. No filter was too outlandish, trimmed black Raptors basketball jersey,

0 7 0
LAURA REMEMBERS THE MOMENT THE TENOR CHANGED,

H OW I T F E LT F I R S T L I K E A M E D I C A L A P P O I N T M E N T A N D

THEN LIKE A SALES PITCH.

PHOTOGRAPH / ANNIE SAKKAB


I W A S T O T A L L Y E M B A R R A S S E D ,” S A R A S A Y S . “ H E H A D

ME SLICED OPEN AND WAS STICKING A CANNULA

IN MY BODY. THAT WASN’T ENOUGH? WHY WAS HE

SHAMING ME IN FRONT OF EVERYBODY?”

0 7 2 PHOTOGRAPH / ANNIE SAKKAB


Jugenburg pressed his knee to the floor. Dr. followers), the Real Dr. FeelGood (Fall
Miami brought a clownishly large scepter River, Massachusetts, 521,000 followers),
down onto his left shoulder, then his right. the Real Dr. BMore (Baltimore, 36,500 fol-
“Arise, Real Dr. 6ix,” he said. “Now, go res- lowers). The doctors pay for the affiliation:
cue the princess trapped in this tower.” He $15,000 for the initial branding and social
handed him a glossy picture of Toronto’s media training session in Miami, then
needle-thin CN Tower. $2,500 a month for social media promo-
tion on the Dr. Miami platforms.

O
In private practice, Jugenburg could set
utside of the operating room, his own hours. He operated from sunup
Jugenburg’s graying hair hangs to sundown three days a week, posting
floppily over his ears, giving surgeries on Snapchat and Instagram. He
him the air of an affable golden was tracking a societal shift, one in which
retriever. He speaks with a many of the millions who underwent cos-
soft Slovakian lilt, and his eyebrows are metic procedures talked openly about
slightly upturned, as if posing a perpetual them as expressions of agency. Chrissy
question. On camera, he was the Real Dr. Teigen has said liposuction made her feel
6ix, a surgeon in sleek black scrubs with more confident. The rapper Iggy Azalea
a wry smile and a penchant for unfiltered rhapsodized about her breast implants.
commentary. He hired a social media “I love them so much I had to talk about
assistant and emblazoned a Dr. 6ix logo them,” she told an E! News reporter as
on deep-V T-shirts, surgical scrubs, and she walked the red carpet at an awards
baseball caps. If patients asked, they were show. Jugenburg’s patients talked about
given a Dr. 6ix T-shirt for free. them too. Five days after LaToya Forever,
His fan base couldn’t get enough. When a YouTube vlogger with 1.45 million sub-
he hit 100,000 followers on Instagram, scribers, got breast implants from Dr. 6ix,
he celebrated the success with cookies she posted a comedic confessional video
iced with “100K!” and promptly posted about how excited she was to no longer be
them to the feed. “Am I the only one that on the “itty-bitty-titty committee.”
thinks there’s just something weird about Jugenburg worked to perfect his social
the way she looks?” he asked his fol- media routine, which included asking
lowers about Kim Kardashian West. He patients like Laura for their permission to
called the look “diaper butt.” Alongside film and post their surgeries. One woman
celebrity callouts were surgery explain- named Sara, who came to Jugenburg
ers and images of the taut bodies of his for liposuction in 2018, says she initially
own patients. He posted a video of himself refused to give permission. In the pre-op
headbanging to Sir Mix-a-Lot’s “Baby Got room, she says, she was asked to recon-
Back” in the operating room. He posted a sider and reluctantly agreed to be filmed
meme that read, “Med school? Please … during surgery as long as her face was
I watch Dr. 6ix.” When Instagram occa- covered. But when she watched Dr. 6ix’s
sionally pulled down his posts for violat- Instagram Stories after her surgery, she
ing community guidelines, he blasted the was horrified. Her doctor bantered with his
app for being inauthentic and prudish. social media assistant over her body. “She’s
Jugenburg developed his Dr. 6ix per- in her forties and, as you can see, she’s well
sona with the same determination he dis- tanned,” he told the camera. “Tanning and
played in medical school. He operated smoking are the two worst things that you
on a Playboy Playmate. He worked as can do for aging your skin.”
an official ringside surgeon for Toronto’s The video replayed over and over in her
UFC fights. He became one of a group of mind. Her doctor’s real talk stung. “Look
15 surgeons called the Dr. Miami Squad. at all this loose skin she’s left with,” her
There’s Dr. BFixin (Long Island, 215,000 doctor told the camera. “This is not going
to bounce back on its own. It just doesn’t you been massaging?” she says he asked captured. The College of Physicians and
have the elasticity, unfortunately.” Her her. She shook her head no—it had been Surgeons of Ontario, the province’s regula-
face was covered in the video, just as she’d too painful. “Now you will see me rant,” he tory body, disabled the cameras while they
been promised, but it almost didn’t matter. told her, pulling out his phone. (Jugenburg investigated, and the following February
She felt like a piece of meat. “I was totally denies that he ranted at anyone.) In Ana’s the board directed Jugenburg to per-
embarrassed. He had me sliced open and recollection, he began to lecture the cam- manently turn off the cameras in rooms
was sticking a cannula in my body. That era about the importance of deep-tissue where his patients undressed.
wasn’t enough? Why was he shaming me massage after surgery, the implication The regulator also investigated an alle-
in front of everybody?” she says. “I didn’t being that Ana hadn’t done her homework. gation that Jugenburg had allowed a film
want this in the first place.” He turned to the nurse, reminding her to crew to shoot a patient’s procedure with-
remove the stitches from Ana’s chin, where out her informed consent, and the foot-

A
she’d also had some fat removed, and then age of her body aired on TV. Nine months
month after Sara had her walked away. She was stunned. after the surgery, Jugenburg added a line
procedure, another patient, It seemed to Ana that he’d spoken to his to her chart saying she had consented. At
Ana, walked through the Royal followers on Snapchat longer than he’d a disciplinary hearing, Jugenburg said that
York’s doors for a follow-up spoken to her, and she’d spent $11,995, a he’d erred by not making a record of the
appointment after liposuction. price she felt merited his focus and atten- conversation right away. In June a panel
She was in searing pain. “Liposuction tion. She thought back to a nurse who of CPSO representatives heard that com-
feels like your skin is being peeled off of lifted her gently and changed her sheets plaint, along with allegations related to the
your muscles, because it is,” says Ana (who after another surgery years before. That’s surveillance cameras, and a third accusa-
asked not to use her real name). Her torso what care felt like, not this. In the exam- tion that Jugenburg had posted a patient’s
was so sensitive that the slight shake of ination room, her hand ran over a ridge of image on social media without her consent.
riding in a car made her want to cry. So skin above her belly button, a ripple she It found that Jugenburg engaged in profes-
did the feeling of her girlfriend’s finger- knew Dr. 6ix would fix for free. She left, sional misconduct. The panel was sched-
tips on her skin. She worked in fashion, too intimidated to say anything about how uled to hold a penalty hearing in February.
as a designer for brands like Escada and ashamed he’d made her feel. After the CBC story aired, Ana canceled
Adidas, and for years had avoided crop the appointment she’d made for Jugenburg

T
tops because she felt self-conscious about to fix the crease above her belly button.
the flesh around her waist. hat same year, in 2018, a The more she reflected on the totality of
“In the early 2000s, the look was journalist for the Canadian her experience—the pressure she’d felt to
skinny, skinny, skinny,” Ana told me. “Now Broadcasting Corporation who agree to appear on social media, the two
it’s shifted and it’s curves, big breasts, a was working on a story about hospital visits she made after a nurse left
tiny waist, a big butt. The curves are so dis- breast implant marketing vis- stitches in her bikini line and back—the
proportionate. Back then, you could only ited Jugenburg’s clinic. She was posing more she dreaded returning to the clinic.
achieve that skinny look by being bulimic as a patient and carried a hidden cam- When she learned about the surveillance
or anorexic. Now you can only achieve era. She noticed security cameras in the cameras, she began to look for a lawyer.
it through surgery.” She sighed. “It never clinic’s ceilings, in both the waiting room Laura saw the report too, and she took
stops.” At 25, she’d started to get injections and in the examination room where she to social media. She’d recommended her
in her lips and Botox in her face. But she’d was told to undress. After the story aired doctor to friends, and she felt she had
always wanted liposuction on her torso, that December, Jugenburg acknowledged a responsibility to share the news. The
and now, in her thirties, she felt ready. that there were cameras in all areas of same day, Jugenburg appeared in her
She had met Jugenburg just minutes the clinic, including examination rooms. DMs. “Laura, our security cameras were
before her surgery. Doesn’t he want to see Footage was captured on 24 cameras
what my body looks like in person before and could be accessed through an app
surgery? she thought. But she loved the on his phone. He said he did this for his
new curve of her waistline, and that, she own protection to guard against break-
told herself, was more important than ins and so that he would have a record if
bedside manner. At her follow-up appoint- a patient complained. A sign at the clinic
ment, as she stood in an examination room entrance and another in the OR mentioned
while a nurse pulled out one stitch, and then the surveillance, but they were small and
another, Jugenburg sauntered in. “Have didn’t say where or why the footage was

0 7 4
not activated when you were here. You her lawyer, the question is whether desperate he was to perform surgery again.
were not ‘violated,’ ” he wrote. “Have a informed consent can truly be granted To keep his audience amused, he took a pair
wonderful day.” Laura stared at her phone before surgery by a patient concerned that of lemons into his OR, sliced them open,
in shock. “I thought, You’re a doctor. You her refusal could affect her care. and stuffed them with silicone implants.
just did a surgery, and now you’re in my Like cosmetic surgery, social media can When the video panned back to the oper-
DMs arguing. I couldn’t believe it.” By also be an expression of agency. When a ating table, he’d replaced them with melons,
then, she was starting to worry that the doctor takes control of patients’ stories, the Eurythmics’ “Sweet Dreams (Are Made
implants were making her sick. She made it can feel like a violation of something of This)” playing in the background.
an appointment to have them removed. deeper than privacy. “It changes how you In the months to come, Jugenburg faces
The shame of the experience was like a see yourself,” says Alka Menon, an assis- a penalty hearing from the College of
stain she couldn’t scrub away. “It was just tant professor of sociology at Yale. She Physicians and Surgeons of Ontario as well
so much invasion of me,” she says. researches the role of the plastic sur- as a court hearing on the proposed class
The CBC report also circulated through geon as cultural gatekeeper. The surgeons action. But that morning in May, he looked
Toronto’s litigation community. Three law- Menon has interviewed talk about them- around his empty clinic, thinking about a
yers, Kate Mazzucco, Valérie Lord, and Tina selves as artists, as scientists, as psychi- video he’d seen online. In it, Cardi B walks
Yang, worked at different firms but were atrists with a scalpel. “What drew many toward the camera showing off the sleekest
united in their view that what the doc- of them into this kind of work is the idea stomach money can buy. But then she turns
tor was doing on social media exploited of what’s possible. The idea of sculpt- to the side, tosses a defiant look over her
women’s bodies to build his brand and ing someone’s body,” she says. On social shoulder, and exhales: Her stomach bal-
make money. “Plastic surgery is a choice media, patients become muses. “Doctors loons over her bikini bottoms. Jugenburg
that’s extremely private. For many of these want to showcase their artistry, show- held his phone up to his face and hit Record.
women, they realized that their privacy case a brand and a lifestyle to appeal to a “Despite Cardi B being a worldwide celeb-
was invaded,” Mazzucco says. “They felt wider range of patients,” she says. But the rity and having more money than she can
extremely violated.” In February 2020 they patients have a different point of view. For know what to do with, and having access to
filed a proposed class-action suit against them, “it’s a journey of self-discovery.” the best plastic surgeons in the world, she
Jugenburg that called for $75 million in I wanted to ask Jugenburg about this. still has a bulging tummy after liposuction.”
damages. Ana is one of three proposed rep- When I called him one afternoon in June, People come to his office with particular
resentative plaintiffs. More than 200 other he answered with a soft hello. I introduced wishes, pictures of celebrities who embody
women, including Laura and Sara, have myself and said I wanted to ask him some their hoped-for future selves. When they
reached out with their own stories, saying questions about his life, to get to know the don’t get the results they’re hoping for, they
they want to join the suit if it moves forward. man behind the brand. He said that there get upset. They blame it on the surgeon or
The lawyers claimed that Jugenburg are things he wants to say, but he didn’t say it was a botched job. But those beauti-
recorded his patients in various states think his lawyer would like it if he did. ful women with flat stomachs on Instagram
of undress without their knowledge and “These allegations,” he said, “they’re just are sucking in their abdominal muscles.
also published—and profited from—inti- not true. I’d have to be a psychopath. I’d be “They all suck it in,” he said.
mate photos of his patients’ bodies on locked up in prison.” His was a story he’d He continued: “There are some things
his social media platforms without their wait to tell, he said, until the time was right. surgery just cannot do,” he said. “Thank you,
informed consent. In April a judge will Cardi B, for showing us and demonstrating

W
decide whether there’s enough evidence what this is all about, for keeping it real. And
for the case to proceed. In his defense, filed h e n t h e c o ro n av i r u s all the people out there, I hope this visual
in court, Jugenburg said his social media pandemic hit in March demonstration was able to explain to you
presence is designed to “increase trans- and elective surgeries were that not everything you see online is real.”
parency, education, and awareness, as shut down, Dr. 6ix’s clinic He paused. “Hopefully I was able to explain
well as decrease public misinformation” closed temporarily. At first, why the real world is a little different than
and the stigma of cosmetic surgery. His Jugenburg spent his days in the leafy back- what you see on social media.” He took one
clinic obtains informed and written social yard of his sprawling white mansion or final beat and cracked a slight, self-satisfied
media consent from each willing patient, playing with his two young daughters. He smile. “Thanks for watching,” he said, and
according to the court filing. (Jugenburg’s posted memes about growing increas- the screen went dark.
lawyer declined to comment for this arti- ingly restless in quarantine. He went into
cle.) Ana acknowledged that she’d signed his clinic and, phone held high, walked its KATHERINE LAIDLAW (@klaidlaw) is a
a consent form, but for her and Mazzucco, empty halls. He filmed a video about how freelance writer based in Toronto.
T H E R E S I S T A N C E

BY ROX A N N E K H A M S I
Two decades ago, researchers started identifying people who
naturally produce superpowered antibodies to fend off
HIV. The goal was to create drugs against that disease.
Now, their efforts are helping to fight Covid-19.

I L LU S T R AT ION S BY NAJEEBAH AL-GHADBAN


A year ago, in January,
when John Mascola
heard that a new
coronavirus had been
detected in an animal market in Wuhan, China,
he left everything at his desk on the
fourth floor of the US government’s
Vaccine Research Center and walked
up one flight of stairs to the office of
a longtime colleague, Nicole Doria-
Rose. Felicitously, Mascola, who is the
center’s director, had been working on
ways to immunize people against coro-
naviruses. A vaccine against this new
bug, soon to be known as SARS-CoV-2,
was the first priority, the only surefire
way of halting the growing pandemic.
Mascola and Doria-Rose, an immu-
nologist, go way back. And they hoped
there was another approach that might
also contribute to the cause, one they’d
been chasing for more than a decade.
They wanted to find a monoclonal
0 7 8 antibody.¶ Everybody knows about
vaccines, which train the immune system to fight invaders, but
monoclonal antibody drugs are less familiar. To develop them,
scientists must generally find a person whose body has done bet-
ter than most at fighting a disease; scour their immune system,
needle-in-a-haystack style, to locate the most effective antibody;
and use it as a blueprint to fashion a drug for people who are sick.
When former New Jersey governor Chris Christie came down with
Covid-19 in early October, he was given an experimental mono-
clonal antibody drug made by Eli Lilly. That treatment—with the
exceedingly unpronounceable name bamlanivimab—can be
traced directly back to the conversation Mascola had with Doria-
Rose at the start of the pandemic. The Food and Drug Adminis-
tration approved it for emergency use on November 9. Similarly,
a combination of two other antibody drugs, made by the com-
pany Regeneron, was given to then-president Donald Trump
when he contracted the virus. Like the vaccines made by Pfizer
and Moderna, these monoclonals were deployed in record time.
Mascola became interested in monoclonal antibody treatments That antibody came from a man known as Donor 45. Doria-Rose,
in the early 2000s, not long after he joined the Vaccine Research who met with study participants when they came in for their reg-
Center in Bethesda, Maryland. Back then, if you studied infectious ular checkups, says that Donor 45 was an exceedingly private gay
diseases, as Mascola did, you were probably trying to understand Black man in his sixties from the Washington, DC, area. They dubbed
HIV. It had killed an estimated 22 million people and seemed the antibody VRC01—the first from the Vaccine Research Center.
unstoppable. HIV wasn’t as easy to contract as a respiratory ill- It took almost a decade to develop a drug from this antibody and
ness—bodily fluids such as blood or semen, not the air you breathe, set up a clinical trial to make sure it was safe and effective. Other
are the media for transmission—but once the virus took hold, its HIV researchers going down different roads came up with anti-
passage through the body was relentless. Patients suffered an retroviral drugs—the famous “triple cocktail”—that effectively treat
array of painful symptoms, including mouth ulcers, skin sores, and prevent HIV infections by interfering with the virus’s ability to
and pneumonia, before succumbing to a total collapse of the make copies of itself. The crisis wasn’t over. People still contracted
body’s defenses. But there was a small percentage of people who HIV, but with the antiretrovirals they could live mostly normal lives.
held out longer; they made stronger antibodies against the virus. As access to those drugs expanded, the effort to use antibodies to
Other researchers had shown it was possible to isolate one of make HIV drugs became less urgent. It plugged along, a clinical trial
those superpowered antibodies, and starting in 2006, Doria-Rose was started, but not as many people were paying much attention.
joined Mascola in setting out to catalog the immune systems of And then came Covid-19. That day in January 2020, Mascola
exceptional HIV fighters. They first had to find HIV patients who immediately saw that everything he and his colleagues had learned
had been infected for years but had remained relatively healthy; from studying HIV antibodies could be mobilized to treat the new
then, from each of those people, they had to collect and analyze pathogen. It would be “the culmination of a life’s work,” he says.
samples of blood to know if the donors were among the estimated Mascola is a restrained kind of guy. He communicates with econ-
1 percent of people with the virus who made highly effective anti- omy. “When he puts one exclamation point in an email, you know
bodies. The blood was processed through machines that quickly you have done something phenomenal!” Doria-Rose wrote to me.
separated out antibody-producing cells, called B cells, which were So when he came to her office, they got straight down to business.
then deposited into the tiny wells of a tray resembling a Keebler Doria-Rose began asking team members to fire up the cell-sorting
elf’s muffin tin. From there, Mascola’s team would capture the machines and fill the tiny muffin tins and engineer test cells that
antibodies produced by each cell cocooned in the individual wells. glowed. They overhauled their work schedules and went all in.
Next, they tested the antibodies for strength. They took a line of
specially engineered human cells, designed to glow green when
infected with an HIV-like virus, and bathed them in antibodies.
Then they exposed the cells to the virus. If the antibody was a
dud, the infected cells would glow; if it had superpowers, they
wouldn’t. Most of the time the mixture glowed. This went on for
months; hundreds of samples failed.
But one day in 2009, while Mascola was sitting in the labora-
tory break room about to eat a sandwich, one of his scientists
bounded toward him with a big smile on her face: They’d found
the no-glow they’d been looking for.
gave the children the blood of diphtheria-exposed animals, and
in 1894 he published the results: About twice as many children as
would normally be expected to survive actually did survive. Beh-
ring’s “serum therapy” approach was deemed such a success that he
later received the first-ever Nobel Prize in Physiology or Medicine.
Over the next century, scientists discovered that antibodies in the
blood serum accounted for the success of the diphtheria treatment.
They were then able to figure out how to isolate individual antibodies
from lab animals and manufacture them. A defining moment came
Even in 1986, when the US Food and Drug Administration approved the
first monoclonal therapy. It was derived from mice and stopped the
body from attacking and rejecting transplanted organs.
HIV, however, is tricky. One of the wiliest viruses, it mutates
rapidly, shape-shifting to outmaneuver the body’s attempts to
find a locking antibody. In the early 1990s, when the struggle to
before combat HIV accelerated, an immunologist at the Scripps Research
Institute in La Jolla, California, named Dennis Burton set his sights
on solving that problem.
First, Burton had to find an antibody that worked against many
different strains of HIV—what he called a “broadly neutralizing”
antibody. He and his collaborators landed on one from a man in
you the US, in 1994. They called it B12, and it neutralized many of the
were born, your immune system started making antibodies to virus strains they tested against it. Finally, there was proof that find-
fight potential pathogens. They are stunningly diverse: The aver- ing and deploying antibodies against HIV was possible. Burton’s
age person has billions of B cells that can produce somewhere work inspired Mascola and his colleagues, who discovered VRC01.
between 9 and 17 million distinct antibodies. Antibody molecules Since then, some 100 antibody drugs have arrived on the market
are Y-shaped, and their tips have nooks and crannies that can lock in the US or the European Union. About half are designed to fight
onto specific viruses or bacteria. When that binding happens, the cancer, and most of the rest work against autoimmune disorders.
antibodies block the invaders from attaching to healthy cells and Very few of them target infectious diseases. In fact, only seven such
shuttle them away. The truly ingenious thing, however, is not just treatments have ever been approved by the FDA—the first for a
that an antibody can seek out its enemy for destruction, but that deadly lung infection in 1998 and the most recent for Ebola, more
the act of locking onto the pathogen is also a signal to the immune than two decades later. For Covid-19, there are more than 40 efforts
system to make more of that particular shape. Even one antibody to produce antibody-based treatments. Just as Covid-19 revved up
can call up the troops, allowing your immune system to wage war vaccine researchers to do in a year what used to take a decade, so
against an invading army. has it sped up development of new infectious disease treatments.
Unfortunately, when an entirely new pathogen like HIV or the
new coronavirus emerges, a well-matching shape is rare, even
in our massive preexisting natural repertoire of antibodies. Vac-
cines, which typically consist of a weakened virus or fragments
of a virus, train the body to develop a locking antibody—one that
will bind to and neutralize the real pathogen when we encoun-
ter it in the world. This is known as active immunity. The body’s
immune system goes to basic training, and it emerges with a fit
fighting force. In contrast, antibody therapies like the ones Mascola
worked on for HIV give you passive immunity: A mercenary army
is introduced into the body to temporarily do the work for you.
The discovery of passive immunity reaches back to the end of
the 19th century, when Emil Behring, a German scientist with sad,
hooded eyes and a trim beard, began injecting 220 children with
animal blood. The children had all contracted diphtheria, a grue-
some disease that slowly suffocated its victims. Behring had been
trying to treat the disease, experimenting with rabbits, guinea pigs,
goats, and horses, giving infected animals the blood of recovered
ones. He didn’t know why, but the sick animals improved. So he 0 8 0
effort. The sheet was color-coded (though, for the layperson,
counterintuitively): Green rows indicated antibodies that bound
weakly to SARS-CoV-2, yellow rows were for moderately good
Born antibodies, and red rows indicated antibodies that were the best
candidates to turn into drugs. “You’re scanning down an Excel
spreadsheet looking for red,” Mascola told me. “And it was a lit-
tle bit disappointing at first. There were lots of green—lots of
weaks—and a couple of yellows. Within hundreds and hundreds
of rows from that one patient, there were just a couple of reds.”
One of them, number 555, stood out. The antibody seemed to be
a potent neutralizer. It worked well against SARS-CoV-2 at lower
concentrations than any other in the spreadsheet. A promising lead.
The Vaccine Research Center can do a lot of things, but it’s still
a government agency. It doesn’t have factories where it manufac-
tures drugs. So it shared its findings with AbCellera, which inked
a partnership with Eli Lilly, a maker of monoclonal antibodies
for cancer and other illnesses. The antibody that stood out in the
spreadsheet became known as LY-CoV555.
in a At Lilly, the person responsible for managing the developing
Covid antibody treatments was Dan Skovronsky, the company’s
chief scientific officer. It was up to him to decide whether to go
suburb ahead and test LY-CoV555 in a clinical trial or wait to see if a bet-
of Boston, Mascola came to the National Institutes of Health after ter antibody would crop up later. It was a weighty choice. Clinical
medical school and various government research positions. His trials and drug development cost hundreds of millions of dollars.
defining character trait is an absorbed single-mindedness. About For Skovronsky, though, expense wasn’t the main consideration.
20 colleagues in a meeting once pranked him by each wearing a Lilly had factories that could produce monoclonal antibodies at
sweatshirt printed with an image of his face. The joke was to see how a large scale, but at the time there were limited free slots in the
long it would take him to notice. “I think they clocked it at like two assembly line. “If we picked wrong,” he says, “we could have
and a half minutes,” Mascola says, “which obviously is a long time.” been delayed by as much as a couple of months before there was
Outwardly reserved, Mascola is inwardly optimistic. When he another slot and another molecule could go in.”
switched gears in January to focus on the coronavirus, he was Skovronsky’s team was divided. Some people thought they should
buoyed by the apparent stability of SARS-CoV-2. While extremely wait for a better antibody candidate. Lilly’s computer algorithms,
contagious, it did not seem to mutate quickly. Unlike with HIV, designed to predict how well antibodies would perform, were sug-
scientists wouldn’t need to find someone whose antibodies had gesting that LY-CoV555 would clear rapidly from the patient’s body,
kept a virus at bay over a long period of time. They just needed presumably reducing its efficacy. But there was no time to rigor-
to find someone who had definitely been sick with Covid-19 and ously test that assumption. In normal times the next step would be
whose body had mounted a successful response. monthslong efficacy tests in different animals. But the coronavirus
When the first US cases emerged in Washington state, a vial of was spreading rapidly. It was April, and cities had shut down. Hospi-
blood from a patient who had recovered was shipped to a Cana- tals in New York and New Orleans were overrun. More than 13,000
dian company called AbCellera for analysis. The firm’s specialized people in the US had already died of the virus. Time was critical.
machines and software enabled it to screen more than 5 million Finally, one Saturday evening during dinner, Skovronsky
immune cells from the very first sample and identify more than 500 excused himself and took his plate to his home office, where he
antibodies within five days. AbCellera FedExed tiny plastic vials of dialed in to a long call with about a dozen collaborators from Lilly
some of these antibodies to Mascola’s team in Bethesda. Over years and AbCellera. He had to make a decision. Going forward with the
of studying HIV, Doria-Rose and others had developed more auto-
mated and efficient methods of vetting antibodies, and the staff tested
them against SARS-CoV-2, all day and on nights and weekends.
Around the time the antibodies were arriving at the Vaccine
Research Center in late February, the institute went into lockdown.
Doria-Rose attended weekly video conferences with AbCellera
scientists and experts around North America. At one of those
meetings in March, a colleague shared a spreadsheet of the anti-
bodies isolated from one of the first individuals from Seattle who
had been hospitalized and volunteered to donate blood to the 0 8 2
antibody meant rejecting the findings of the company’s predic-
tive algorithm, a step Lilly had introduced at great cost in order
to make more sensible drug development decisions. But by the
end of the call, he’d decided to move forward with LY-CoV555. It
continued to work better at lower concentrations than other anti-
bodies studied by Lilly and its academic collaborators. He emailed
his team to let them know. The next day—a Sunday—the company
started the lengthy process of manufacturing enough of the anti-
body for the clinical trials it hoped to launch by early summer.
Settling on LY-CoV555 so early was a risk. But it turned out to
be a worthwhile gamble: Skovronsky’s team kept looking for more
powerful antibodies over the next several months and none came
along. “Remarkably,” he says, “555 still looks to be the best, the
most potent antibody—which we can only say is luck.”

This
“IF WE PICKED
WRONG, WE spring,

C O U L D H AV E B E E N
D E L AY E D BY A S
MUCH AS A COUPLE
O F M O N T H S .”
T I M E WA S C R I T I C A L .

Alex
Stemer, a medical director within the Symphony Care Network, a
chain of nursing homes in the Midwest, got an unexpected call from
an old friend and former medical student he had mentored named
Myron Cohen. An infectious disease specialist at the University of
North Carolina at Chapel Hill, Cohen also helped design clinical
trials and knew that Eli Lilly needed older volunteers, who were
among the most vulnerable, to test its new preventive Covid therapy.
He’d instantly thought of Stemer and the nursing home residents.
In March, Symphony had experienced a terrible tragedy. At its
facility in Joliet, Illinois, a maintenance worker diligently installed
tables in residents’ rooms so they wouldn’t risk spreading Covid
while mingling in the dining hall. But in a horrible twist, the worker
turned out to be a presymptomatic carrier of the virus. An out-
break followed, and within a month 26 people had died, includ-
ing the maintenance worker himself.
Stemer was an obvious choice to oversee the chain’s Covid-19
response. He has been passionate about treating infectious dis-
eases ever since he alerted his colleagues to a salmonella outbreak
in a hospital while he was a medical resident. Stemer, who had
worked in the field for years in Indiana, was eager to participate in
the Lilly trial. He connected Cohen with the Symphony leaders. In
his first call, Cohen made his pitch with all the scientific nitty-gritty
of how antibody therapies work. Then the conversation took an
unexpectedly emotional turn. The Symphony team wanted to start
collaborating right away. Cohen had to explain that it would take
weeks or perhaps months before the antibodies were ready and
available for testing. “But people are dying right now,” they told
him. “It was probably one of the more upsetting conversations
I’ve ever had,” Cohen says. The urgency continued in follow-up
calls. “I literally just about cried after every phone call,” he says.
It took until the end of May to manufacture enough doses of
LY-CoV555 for clinical testing to get going. Lilly began launching
some of the four key clinical trials, starting with people already
sick with Covid-19 in a hospital. Near the end of August, Stemer
got a call that set things into motion: An employee at Symphony’s
assisted living facility in Chesterton, Indiana, had tested positive for
Covid-19. On Saturday, August 29, after Stemer was done making
his rounds, he made his way into a large conference room. There,
about 30 residents along with Stemer and other staff, were given an
intravenous infusion containing either saline solution (the exper-
imental control) or molecules of LY-CoV555. Could the drug pre-
vent the spread in the center? The trial could provide an answer.

Antibody

therapies

didn’t
need a hype man, but they found one in President Trump. On Octo-
ber 8, he tweeted a video of himself standing on the sunny White
House lawn, six days after receiving the drug made by Regen-
eron. “I went into the hospital a week ago; I was very sick and I
took this medicine and it was incredible,” he said. Not long after,
Chris Christie, who spent seven days in the ICU, said he received
antibodies from Lilly. After Christie recovered, he thanked Lilly
for access to “their extraordinary treatments,” although nobody 0 8 4
can say for sure whether the drugs helped either of these poli- they are eligible in time and are disqualified from getting the treat-
ticians more than any of the other treatments they were given. ment. Hospitals feared there would be a shortage of the drugs, but
Both Regeneron and Lilly released preliminary data from their tri- in fact they often go unused. The delivery mechanism for mono-
als last fall, reporting that people who got their drugs were less likely clonals like Lilly’s—a slow IV infusion rather than a quick stab in
to require hospital or emergency room care than the people who got the bicep—can be another barrier to distribution. The wards where
the saline-solution placebo. That prompted the FDA to bless both infusions typically take place are reserved for cancer treatments;
companies’ monoclonal antibodies with an emergency use autho- hospitals are understandably averse to seating infectious Covid-19
rization, allowing doctors to prescribe them for people who have patients in areas with vulnerable cancer patients. In the midst of a
tested positive for the new coronavirus. The US government com- pandemic, many haven’t had the staff or facilities to do it elsewhere.
mitted to buying 1.5 million doses of Regeneron’s drug to distribute By January, two vaccines had been approved for use in the US,
at no cost to patients, along with almost a million doses from Lilly. but their rollout has been achingly slow. At the same time, new
It took just 10 months from Mascola’s conversation with Doria- variants of Covid-19 have been detected in the United Kingdom,
Rose to get to a drug with provisional approval from the FDA. In South Africa, and Brazil. There’s worry, based in part on data from
some ways, though, that ended up being the easy part. Monoclonals Lilly’s own lab experiments, that individual monoclonal treatments
work best when administered to Covid-19 patients within days of might not be effective on some emerging variants.
their first symptoms. But to get them within a recommended 10-day Still, health officials in different parts of the country are opti-
window, you need a Covid-19 test result and must meet certain eli- mistic about the drug. Jeremy Cauwels, chief physician of Sanford
gibility requirements. In many places, patients simply don’t learn Health, a network of hospitals in the Midwest, believes that the
antibody treatments will prove their worth during these months
as people are waiting for the vaccine—and after, for those who
refused to get it and become ill. Several hospitals he oversees did The
manage to create antibody drug infusion centers by repurposing
spaces and recruiting surgical and other nurses who were less busy
during the pandemic. By his calculations, over several months
these medications prevented an estimated 35 people from having
to be admitted into the Sanford system. Those 35 people got to go
home and be treated as outpatients, which was good for them.
And their absence translated into more than 200 days of open
hospital beds, which was good for the patients who needed them.
In early December, health officials in El Paso, Texas, made the
infusions of monoclonal antibodies available at the city’s conven-
tion center, which had been operating as a dedicated Covid treat-
ment site for people with mild to moderate cases of the disease.
Those patients didn’t have to go to the hospital to get infusions.
“That, for us, was sort of a game changer in terms of everybody
then feeling comfortable not only talking about it but disseminat- Covid-19
ing it and getting it to patients,” says Ogechika Alozie, an infectious
disease specialist and a cochair of El Paso’s Covid-19 task force. pandemic
“The first two or three weeks were really slow. All of a sudden, has brought so much death and economic devastation. But at least
around Christmas, it ramped up.” in the scientific response to the virus, we’ve been lucky—lucky that
On January 21, Lilly issued a press release. The company said it had this fearsome coronavirus happens to mutate slowly; lucky that
data from the trial of nursing home staff and residents in which Alex researchers had been working on relevant vaccine and treatment
Stemer had participated. The results gave new hope. The company technology for years. But, of course, luck doesn’t truly describe
said that bamlanivimab could actually prevent people from getting what happened. It wasn’t chance that researchers knew exactly
infected with the pandemic coronavirus. While the results have yet what to do when Covid-19 hit. They’d been well prepared by a long
to be peer-reviewed, the data suggested that the drug reduced the progression of meticulous, hard-fought scientific steps. But their
risk of infection with SARS-CoV-2 by 57 percent among the par- work on this virus is also a cautionary tale. We might not be so
ticipants, and up to 80 percent among the particularly vulnerable prepared with the next virus. In fact, we’re still struggling with HIV.
nursing home residents. The next week, Regeneron released data HIV is trickier than SARS-CoV-2, despite the emergence of new
suggesting that its antibody combination could also reduce the risk concerning variants. Not only does HIV mutate much more quickly
of becoming infected by the pandemic coronavirus. than the coronavirus, it also hides in a sugar coat that makes it an
especially slippery target for antibodies to bind to. HIV still infects
some 1.7 million people around the world every year. Antiretrovi-
rals have made it possible to live with the disease, and even pre-
vent transmission if taken daily. But the real goal is to stop people
from getting HIV in the first place. Unfortunately, scientists have
tried and failed for more than three decades to come up with a
working HIV vaccine. Now, some of them say monoclonal anti-
body drugs—given prophylactically, rather than as a treatment—
might be the best immediate bet to prevent new infections.
The fierce push for antibody drugs in the current coronavi-
rus pandemic may ultimately give a lift to the HIV research that
laid the groundwork in the first place. Companies like AbCellera
and Regeneron have gotten faster and better at both finding and
manufacturing monoclonals. Moreover, the benefit conferred by
antibody drugs against the coronavirus in early clinical trials has
also been encouraging. “The success of monoclonals in Covid is
going to shine a brighter light on the potential of HIV monoclo-
nals,” says Myron Cohen, “both in treatment and prevention.”
In January, results finally were presented from a pair of four-
year-long clinical trials for the antibody against HIV that had come
0 8 6 from Donor 45. The trials involved more than 4,600 people from
Brazil to Botswana to Switzerland who were at high risk for con- Personal records that
tracting HIV. Researchers knew, based on testing in the lab, that helped get this issue out:
certain strains of the virus are more susceptible to the antibody,
and the results seemed to confirm it: The number of patients who Eleven months of #WFH; watching the
contracted those strains was 75 percent lower than normal. But the boss’s hair grow in multiple directions on
Zoom; having Roti join the staff; feeling
antibody was no silver bullet. Overall, the drug didn’t significantly proud of running nearly every day, but then
reduce HIV infections, because only about a third of the strains realizing it’s at 1⁄20 the distance and speed
of the boss; the boss running the Chicago
were susceptible to the powers of VRC01. Still, the trials were an Marathon in 2:29:13; most conversations
important proof of concept: They showed that an antibody drug with the editor in chief’s family during a fact-
check about said marathon; the boss run-
could block HIV infection. Mascola is quick to point out that, in ning what amounted to a kids’ soccer camp
recent years, even more potent antibodies against HIV have been for months on end during quarantine; getting
a quarter of the number of tasks done that
discovered, including several that are already in clinical testing. Nick Thompson does in a day, and feeling
very accomplished. Nick, we will miss you.
“Some of these antibodies are about tenfold more potent than
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SIX-WORD SCI-FI: STORIES BY WIRED READERS WIRED 29.03

IN SIX WORDS, WRITE A STORY ABOUT A FUTURE AMERICAN PRESIDENT:

AN ALIEN.
WE SHOULD HAVE KNOWN. Maayan Brodsky,
via Facebook

↙ HE DIED AS HE LIVED: ONLINE.


D.A. SMITH, VIA EMAIL
“I STILL CAN’T SMELL,” SHE WHISPERED.
SEAN FITZGERALD, VIA EMAIL
Every month, we ask for a
new six-word story on
SHE WON CANINE VOTE BY LANDSLIDE. “I HEREBY PARDON ALL MY CLONES.” Facebook, Twitter, and
JANNA DETHMERS, VIA EMAIL @MORGAN, VIA TWITTER Instagram. Submit your ideas
“INTRODUCING YOUR NEXT PRESIDENT: SHE SMILED: MARS IS NOW INDEPENDENT. there, along with the hashtag
VERSION 7!” @SEPOHONPOKOK, VIA TWITTER #WIREDSIXWORD.
Honorable BEN N, VIA EMAIL FUTURE PRESIDENT BORN TODAY, And visit the archive at WIRED
Mentions BUT IT WON THE ELECTORAL HACKATHON! SUPERCOMPUTER PREDICTS. .com/six-word to see how
ZACHARIE BARROU DUMONT, VIA EMAIL ETHAN NOLL, VIA EMAIL we’ve illustrated our favorites.

ILLUSTRATION / VIOLET REED


0 8 8
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