Copywriting for Electronic Media

Radio Script – AD COPY Template

Item Description

Gender Male/Female

Length 30 seconds

Target Demographic Families, Adults, Tourists

Character/Narrator A nice lady

Vocal Direction Excited, Animated

Suggested Music Upbeat

Suggested Sound Effects Turkey Gobble

Copy:

Thanksgiving is right around the corner! (Turkey Gobble noise) Now is the perfect time for
you

and the whole family to visit beautiful Salem, Massachusetts. If you’ve seen how Salem

prepares for Halloween, you know that the city is the place to be during any holiday season.

With activities including free Thanksgiving dinners and a Thanksgiving 5 mile fun run held by
The Boys and Girls club of Greater Salem, there are plenty of great reasons to come to

Salem, Massachusetts for your Thanksgiving!