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Situated Conceptualization:
Theory and Application

Lawrence W. Barsalou

Chapter to appear in Y. Coello & M. H. Fischer (Eds.), Foundations of embodied cognition. East Sussex,
UK: Psychology Press.

In previous articles, the construct of situated relations, and so forth.


conceptualization developed as an account of how Although many accounts of concepts exist,
simulations of conceptual knowledge become they generally assume that a given concept
situated (Barsalou, 2003, 2005, 2008, 2009; aggregates information across interactions with a
Barsalou, Niedenthal, Barbey, & Ruppert, 2003; category’s members. The concept of bicycle, for
Yeh & Barsalou, 2006; also see Barsalou et al., example aggregates information accumulated
1993). Simulating conceptual knowledge about a across interactions with bicycles. Using selective
bicycle, for example, doesn’t simply represent a attention to isolate information relevant to the
bicycle alone against an empty background. concept (e.g., perceived bicycles), and then using
Instead, simulating a bicycle typically occurs in a integration mechanisms to integrate it with other
background situation, such as riding cautiously bicycle information in memory, aggregate
along a busy street on the way to work (one of information for the category develops continually
infinitely many situated conceptualizations (Barsalou, 1999). Although learning plays central
associated with the category of bicycles). By roles in establishing concepts, strong genetic
simulating background situations this way, agents constraints constrain the features that can be
prepare themselves for situated action with the represented for a concept, and also their integration
focal object or event. Simulating the ride to work, in the brain’s association areas (Simmons &
for example, generates useful inferences about the Barsalou, 2003).
setting, relevant agents and objects likely to be Once the conceptual system is in place, it
encountered, relevant actions to perform, and supports virtually all other forms of cognitive
mental states likely to result. activity. During online interaction with the
This chapter develops the construct of situated environment, concepts contribute to perception via
conceptualization beyond earlier treatments. After inferences that support perceptual constancy,
the first section establishes properties of situated pattern completion, anticipatory movement, etc.
conceptualization, the second demonstrates its Concepts enable categorization, making it possible
applications to a variety of cognitive, affective, and to identify the objects, agents, actions, etc.
behavioral abilities. currently present in a situation. Concepts support
action via inferences that establish the affordances
Situated Conceptualization: Theory of objects, actions likely to be effective, and
Concepts probable outcomes (e.g., affect, reward). In
general, concepts make it possible to go beyond the
Because situated conceptualization is a
information given, providing an agent with diverse
construct associated with conceptual processing, it
forms of expertise about perceived category
is essential to define what is meant by a concept
instances (Bruner, 1973).
(also see Barsalou, 2012; Murphy, 2004).
Concepts also play central roles in offline
Following the account developed here, a concept is
processing when people represent non-present
a dynamical distributed system in the brain that
situations during memory, language and thought.
represents a category in the environment or
As Donald (1993) reviews, humans, unlike other
experience, and that controls interactions with the
species, are prolific in representing and analyzing
category’s instances (e.g., the concept of bicycle
past situations, planning and coordinating future
represents and controls interactions with bicycles).
situations, and developing counterfactuals to
Within the human conceptual system, thousands of
current situations. Concepts provide the building
concepts represent diverse categories of settings,
blocks for representing and processing non-present
agents, objects, actions, mental states, properties,
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situations. Without concepts, representing non- Barsalou et al., 2003; Niedenthal, Barsalou,
present situations wouldn’t be possible. Winkielman, Krauth-Gruber, & Ric, 2005). On the
Grounded Cognition one hand, cognitive states often produce related
bodily states. When people perceive tools, for
Because the construct of situated
example, their motor systems anticipate the actions
conceptualization draws heavily on the framework
associated with object affordances (Caligiore,
of grounded cognition, it is useful to place the
Borghi, Parisi, & Baldassarre, 2010; Tucker &
construct within this framework. A natural way of
Ellis, 1998). When people perceive the facial
doing so is to begin with the historical perspective.
expressions of others, they sometimes mimic and
Since the cognitive revolution, the so-called
embody them (e.g., Niedenthal, Mermillod,
sandwich model has dominated theories of
Maringer, & Hess, 2010). On the other hand,
cognition, viewing cognition as processes
bodily states can influence cognitive states. When
“sandwiched” between perception and action
people experience physical warmth and cleanliness,
(Hurley, 2001). As a consequence, cognitive
for example, they may feel socially connected and
processes are often viewed as relatively modular,
psychologically cleansed, respectively (e.g.,
making it possible to study them without taking
IJzerman & Semin, 2009; Lee & Schwarz, 2010).
perception and action into account. By simply
Third, researchers propose that cognition
focusing on mechanisms associated with attention,
depends on the physical environment. Since
working memory, long-term memory, language,
Gibson (1966, 1979), many researchers have
and thought, it is possible to develop satisfactory
argued that it is impossible to understand and study
accounts of cognition. Based on this assumption,
perception by only considering sensory systems.
paradigms for studying cognition—together with
Because perception results from the coupling of
theories that explain results from these
sensory systems with the physical environment
paradigms—typically ignore perceptual and motor
(together with the body), it is essential to include
processes.
the physical environment in accounts of perception.
From the perspective of grounded cognition,
More recently, researchers working from the
the sandwich model will never explain cognition
perspectives of situated action and situated
successfully. Instead, proponents of grounded
cognition have similarly argued that cognition
cognition argue that cognition will only be
cannot be explained without incorporating its
understood once the relevant domains of study are
coupling with physical environments (e.g., Aydede
expanded significantly beyond classic cognitive
& Robbins, 2009; Clark, 1998, 2008). Because the
mechanisms (Aydede & Robbins, 2009; Barsalou,
brain establishes distributed patterns for processing
2008a, 2010; Clark, 2008). Only when these
familiar situations, taking the physical situations
additional domains are included, will accounts of
into account that produce and support these
cognition be successful.
patterns is essential for satisfactory theories of
Across the literature on grounded cognition,
cognition.
researchers often argue that four additional
Fourth, researchers propose that cognition
domains beyond classic cognitive mechanisms
depends on the social environment. As
must be included. First, researchers increasingly
evolutionary theories often argue, increasingly
propose that cognition relies heavily on the
powerful social cognition constituted the primary
modalities that constitute perception, action, and
adaptions of cognition in humans (e.g., Donald,
interoception. As described in the next section, the
1993; Tomasello, 2009). Related to action, humans
basic cognitive process of simulation utilizes
developed increasingly sophisticated
mechanisms in the modalities. When conceptually
representations of agency and self, together with
representing the color of a non-present object, for
increasingly powerful abilities for social mirroring,
example, the cognitive system utilizes simulations
imitation, and cooperative action. Related to
of color in the visual system (e.g., Hsu, Frankland,
theory of mind, humans developed the abilities to
& Thompson-Schill, 2012; Simmons et al., 2007).
establish joint attention and represent the minds of
Analogously, when conceptually representing how
others. Related to communication, humans
an object sounds, people do so with simulations of
developed remarkable new abilities to use
sounds in the auditory system (Kiefer, Sim,
language, establish social groups, create culture,
Herrnberger, Grothe, & Hoenig, 2008; Trumpp,
and archive cultural bodies of knowledge. For all
Kliese, Hoenig, Haarmeier, & Kiefer, 2013).
these reasons, understanding human cognition
Second, researchers increasingly propose that
successfully requires understanding its coupling to
cognition often (but not necessarily) relies on
the social environment. Analogous to
bodily states and physical action (for reviews, see
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understanding how the physical environment network represents the concept of hammer, given
shapes and supports cognition, it is essential to that it contains aggregate information about its
understand how the social environment shapes it as respective category (elsewhere these distributed
well. networks have been referred to as simulators; e.g.,
Thus, from the grounded perspective, Barsalou, 1999, 2009). For a similar perspective,
cognition doesn’t simply reside in a set of cognitive see the chapter in this volume by Brunel, Vallet,
mechanisms. Instead, cognition emerges from Riou, Rey, and Versace (also see Versace, Labeye,
these mechanisms as they interact with sensory- Badard, & Rose, 2009; Versace, Vallet, Brunel,
motor systems, the body, the physical environment, Riou, Leosourd, & Labeye, 2014).
and the social environment. Rather than being a Once a concept has become established in
module in the brain, cognition is an emergent set of memory, it produces specific simulations of the
phenomena that depend critically on all these category dynamically. On experiencing a hammer
domains, being distributed across them (e.g., (or hearing the word “hammer”), a subset of the
Barsalou, Breazeal, & Smith, 2007; Clark, 1998, hammer network becomes active to simulate the
2008). processing of a hammer in one of infinitely many
Finally, referring to this perspective as ways. Typically, these simulations remain
“embodied cognition” is relatively narrow (Barsalou, unconscious, at least to a large extent, while
2008a, 2010). Certainly, cognition depends on the causally influencing cognition and action. To the
body in critical ways. Nevertheless, it also depends extent that part of a simulation becomes conscious,
on sensory-motor systems, the physical environment, mental imagery is experienced. Such simulations
and the social environment. The classic way of need not provide complete or accurate
describing this perspective as “grounded cognition” representations, but are likely to be incomplete and
acknowledges all the domains in which cognition is distorted in many ways, representing abstractions,
grounded and from which it emerges (e.g., Pecher & caricatures, and ideals, as well as specific learning
Zwaan, 2005; Searle, 1980). As we will see shortly, episodes.
the construct of situated conceptualization integrates In a Bayesian manner, the hammer simulated
cognition across these domains. on a given occasion reflects aspects of hammers
Simulation experienced frequently in the past, together with
aspects that are contextually relevant (Barsalou,
As we will also see shortly, the construct of
2011). In other words, the underlying network
simulation plays central roles in situated
generates one of infinitely many hammer
conceptualizations (Barsalou, 1999, 2008a, 2009).
simulations dynamically, each adapted to the
Most basically, a simulation reenacts the kind of
current situation. Once this simulation exists, it
brain state that occurs while interacting with a
represents a hammer temporarily in working
category’s members. When simulating a bicycle,
memory, producing, for example, anticipatory
for example, the brain reenacts the kind of brain
inferences about the object’s affordances.
state that occurs while experiencing bicycles. As
As Barsalou (2008a) reviews, simulation
we will see, simulations play diverse roles in
appears to be basic computational mechanism in the
representing a category, producing a variety of
brain. Not only is it central for conceptual
situated predictions and controlling action.
processing, it also plays important roles across the
For simulation to occur, experiences of actual
spectrum of cognitive processes, from perception to
category members must become established in
social cognition. By no means, however, is
long-term memory. Consider experiencing
simulation the only representational process in the
instances of the category hammers. As people
brain. Instead, other important representational
experience hammers, brain areas that process their
mechanisms work together with it to produce
properties become active and associated together
cognition, especially linguistic forms and perhaps
(Martin, 2007). Specifically, distributed
various forms of amodal symbols, including
associative patterns are likely to become
conjunctive neurons in association areas (e.g.,
established across fusiform gyrus (shape), premotor
Barsalou, Santos, Simmons, & Wilson, 2008;
cortex (action), inferior parietal cortex (spatial
Simmons & Barsalou, 2003).
trajectory), and posterior temporal gyrus (visual
motion). Following many learning episodes, an Situatedness
increasingly entrenched associative network When a simulation is constructed to represent
reflects the aggregate effects of neural processing a category, it is not constructed in a vacuum.
distributed across these areas. From the Instead, much evidence suggests that simulations
perspective developed here, this entrenched are situated (e.g., Barsalou & Wiemer-Hastings,
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2005; Wu & Barsalou, 2009; for a review, see Yeh Over time, each of these neural systems
& Barsalou, 2006). When representing the produces a continuous stream of perceptual
category of chairs, for example, a simulated chair is information about its respective situational content,
likely to be embedded in a background setting, along with corresponding conceptual
together with agents and objects likely to be interpretations. If you are reading this article in a
present, and also with actions, events, and mental café, for example, the neural system that processes
states likely to occur. By representing a category in space produces a continuous stream of perceptual
a relevant situation, useful inferences about it experience about space surrounding you, together
support effective interaction (e.g., Barsalou, 2003b, with conceptual information that categorizes the
2009). Simulating a chair on a jet, for example, space as a café. Simultaneously, two other neural
produces inferences about the specific structural systems produce streams of perceptual experience
properties of these chairs, how to operate them, and categorizations about objects in the space and
what it feels like to sit in them, and the affect likely other agents present. Similarly, the self system
to result. continually establishes the self-relevance of objects
From this perspective, a category is typically and events in the situation, reflecting your goals,
simulated in diverse situations. Depending on the values, and identity. Still other neural systems
situation currently relevant, a different situated control actions in the situation, including eye
simulation is produced. A chair, for example, movements, hand actions, body locomotion, and
might also be simulated in a kitchen, living room, communication, while incorporating perceptual
classroom, theater, ski lift, etc. In each case, the feedback about action effectiveness and
simulation is tailored to the situation, providing adjustment. Finally, other neural systems that
relevant inferences about the category in that process internal states continuously produce
context. As a consequence, no single abstraction perceptual and conceptual streams of information
covers the category. Instead, a large collection of about motivation, affect, interoception, and reward.
situated simulations represents the category in the At the perceptual level, the local streams of
spirit of exemplar theories (Medin & Schaffer, perceptual input from the individual networks are
1978; Nosofksy, 2011), with local abstractions integrated into a coherent perceptual experience.
being constructed dynamically as needed (e.g., Rather than perceiving elements of the situation
Barsalou, 2003a). individually, they are experienced globally as a
How are situated simulations of categories coherent conscious state.
constructed? One proposal is that the brain is a Local vs. Global Conceptualization
situation processing architecture whose primary
As each system in the situation processing
function is to capture and later simulate situated
architecture categorizes its respective situational
conceptualizations (Barsalou, 2003b; Lebois, Wilson-
information, it produces “local” conceptualizations
Mendenhall, Simmons, Barrett, & Barsalou, 2014;
of its content. As an agent moves through various
Wilson-Mendenhall, Barrett, Simmons, & Barsalou,
settings, for example, the system that processes
2011; Yeh & Barsalou, 2006). According to this
space continually categorizes the current space,
proposal, a person’s current situation engages the
thereby conceptualizing where the agent is.
brain’s situation processing architecture, coupling the
Analogously, other systems analogously produce
brain, the modalities, and the body with the physical
“local” conceptualizations of the objects and agents
and social environments. As a person perceives,
present, the actions being performed, the internal
cognizes, and acts in a situation, multiple neural
states being experienced, and so forth. At any
systems in this architecture process different
given point of time, all these systems together
situational elements in parallel, generating
produce a collection of the local elements
complementary streams of information. Specifically,
characterizing the situation. As the situation
different neural systems process the current setting
changes, so does the collection of local
(parietal lobe, parahippocampal gyrus, retrosplenial
conceptualizations currently active.
cortex), objects in the setting (the ventral stream),
At a higher level of conceptual analysis,
other agents who are present (temporal poles, mPFC,
conceptual relations continually integrate local
FFA, STG), self relevance (mPFC, PCC), physical
conceptualizations. If, for example, a waiter in the
actions in the environment (motor and somatosensory
café serves food to the table, conceptual knowledge
cortices, cerebellum, basal ganglia), and a wide
about serving integrates relevant local elements of
variety of cognitive, affective, and interoceptive
the situation into a coherent event. Similarly, once
responses to the situation (lPFC, ACC, mPFC, PCC,
the agent begins eating the food, conceptual
OFC, basal ganglia, amygdala, insula).
knowledge about eating integrates relevant local
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elements into a subsequent coherent event. Over linguistic structures (for processing setting, agent,
time, the sequence of global conceptualizations object, action, etc.).
captures what is happening within the situation Still another possibility is that the situated
across relevant local elements. conceptualizations for a type of situation are
We refer to the combined local and global superimposed onto a common network, such that
conceptualizations of a situation as a situated their aggregate effects on network weights
conceptualization. At a given point in time, the represent the category. To the extent that the
current situated conceptualization interprets what is network includes hidden units for capturing
occurring in the situation across both the local and correlations between local situation elements, it
global levels of analysis. becomes possible to statistically maintain
Exemplars vs. Abstractions information about specific exemplars (e.g.,
McClelland & Rumelhart, 1985). Whereas a
As a situated conceptualization is constructed,
network attractor functions as an implicit
associative mechanisms establish a statistical trace
abstraction about the situation, information about
of it in long-term memory. Not only does a
specific instances of the situation also reside in the
situated conceptualization interpret a current
network as well.
situation, it becomes available in long-term
Because so much empirical evidence
memory for processing similar situations on later
demonstrates that detailed exemplar information
occasions. Thus, the construct of situated
supports categorization (e.g., Nosofsky, 2011),
conceptualization has two senses, first, as the
accounts that incorporate this information are likely
interpretation of a current situation, and second, as
to be most useful in developing computational
a record of a past situation stored in memory.
models of situated conceptualization. Importantly,
To the extent that a particular type of situation
however, exemplar information need not arise from
occurs repeatedly, situated conceptualizations
the storage of independent situated
constructed for it accumulate in memory. If, for
conceptualizations, but could reflect
example, you read articles while having lunch in a
superimpositions of situated conceptualizations
café on many occasions, a category of situated
onto a network capable of capturing details of
conceptualizations for this repeated situational
specific situations (Barsalou, 1990).
experience develops in memory.
An attractive feature of the situated
A key issue is understanding how closely
conceptualization framework is that it offers a
related situated conceptualizations for the same
natural account of individual differences (e.g.,
type of event become integrated in memory. One
Papies, Pronk, Keesman, & Barsalou, 2014;
possibility is that each situated conceptualization
Wilson-Mendenhall et al., 2011). To the extent that
for a type of situation is stored as a relatively
different individuals experience different kinds of
independent trace in memory, as in exemplar
situations, different populations of situated
theories of categorization (cf. Medin & Schaffer,
conceptualizations accrue in their respective
1978; Nosofsky, 2011). As a consequence, a
memories. If, for example, different individuals
collection of situated conceptualizations becomes
experience different kinds of eating situations, they
stored to represent the situation. On later occasions
accumulate different populations of situated
in the same situation, these memories can be
conceptualizations in memory for them. As a
activated as a set or individually to generate
consequence, these different populations produce
predictions and control action (e.g., Hintzman,
different anticipatory responses to food on later
1986; Ross, 1987). Brunel et al. (this volume) offer
occasions (as described shortly for pattern
a similar account of situated memory traces (also
completion inferences). Similarly, if different
see Versace et al., 2009, 2014).
individuals accumulate different populations of
Another possibility is that a frame or schema is
situated conceptualizations in fear situations, they
abstracted across the situated conceptualizations
will later become anxious about different kinds of
constructed for each kind of situation (e.g.,
things.
Barsalou, 1992, 1999, 2003a). Within the frame,
local outputs of the situation processing architecture Emergence
constitute slots/variables (e.g., setting, agent, object, Earlier, cognition from the grounded
action, etc.), with the global relations integrating perspective was defined as a set of phenomena that
slots in a predicate-like manner. Interestingly, the emerge in a distributed manner across cognitive
individual networks comprising the situation mechanisms, the modalities, the body, the physical
processing architecture are reminiscent of the environment, and the social environment. The
classic types of slots found in frames and related construct of situated conceptualization epitomizes
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this emergence. As a person engages with a We further assume that simulation (as
particular kind of physical/social situation, a described earlier) underlies the process of pattern
coupling occurs between the environment, the completion inference. When something in the
modalities, cognitive mechanisms, and the body. current situation reactivates a situated
In the process, a situated conceptualization emerges conceptualization stored in memory, the pattern
across domains to interpret the situation and guide completion inferences that result are expressed as
action. simulations. When entering the café again and
Thus, viewing a situated conceptualization as expecting to have lunch and read an article, these
simply an internal representation is much too pattern completion inferences are produced as
narrow. Instead, it links the cognitive system to the simulated events. Anticipating lunch, for example,
environment, while controlling perceptual produces relevant simulations of eating, drinking,
processing in the modalities, bodily states, and and reward. We further assume that these neural
action. Although a situated conceptualization simulations often produce associated embodiments,
serves to interpret a situation, it also plays broader such as anticipated feelings of arousal from
roles in coupling the individual with their physical consuming coffee, and positive affect about reading
and social environment, managing the interface an article.
between them, and controlling their situated As anticipated earlier, pattern completion
actions. inferences are likely to exhibit large individual
Pattern Completion Inferences differences. If different individuals have stored
different populations of situated conceptualizations
When a local or global element of a previous
for the same local or global cue, the pattern
situation is reencountered on a later occasion, a
completion process will produce different
situated conceptualization in memory containing that
inferences. If, for example, one individual has
element may become active. In a Bayesian manner,
consistently experienced good food and service in a
the likelihood that a particular situated
café, whereas another individual has experienced
conceptualization becomes active reflects its past
poor food and service, these two individuals will
frequency of use and its similarity to the current
establish contrasting situated conceptualizations for
situation (Barsalou, 2011; Clark, 2013). As the
the same café. As a consequence, later visiting the
reencountered local or global element is perceived and
café (or thinking about it) will produce different
categorized, it projects onto all situated
pattern completion inferences. Each individual will
conceptualizations in memory that share the same
simulate different anticipated experiences.
perceptual and conceptual content. Essentially, the
Finally, any element of a situated
brain is attempting to categorize the type of situation
conceptualization can serve as a cue for activating
currently being experienced. When the best fitting
it in memory, producing the rest of the situated
situated conceptualization is found, it becomes active
conceptualization as inferences. In this way, a
and categorizes the current situation as a similar type
situated conceptualization offers a flexible means
of situation. On many occasions, the best fitting
of activating relevant information in memory. Any
situated conceptualization may come from a category
element of situated conceptualizations associated
for a familiar repeated situation; on others, it may
with using a hammer, for example, can activate
come from a specific memory of a relatively unique
them, including associated objects, settings,
situation. On rare occasions, no relevant situated
individuals, etc. Because a variety of situational
conceptualization may be available in memory, and the
elements constitute a situated conceptualization,
situated conceptualization constructed to represent the
later encountering any one can activate it.
current situation functions on its own.
When a stored situated conceptualization Subjective Realism
becomes active, it produces inferences about what When pattern completion inferences about an
is likely to happen in the current situation, based on anticipated experience are simulated, they often
the inferential process of pattern completion seem subjectively real, as if they were happening
(Barsalou, 2009; Barsalou et al., 2003). Content in (Papies & Barsalou, in press; Papies, Barsalou, &
the activated situated conceptualization that has not Custers, 2012). Seeing a piece of chocolate cake,
yet been perceived is inferred as likely to occur. for example, activates situated conceptualizations
When you walk into the same café again, for of eating chocolate cake previously. In turn,
example, a situated conceptualization from a pattern completion inferences simulate how
previous visit may become active from the category delicious the cake would taste and how rewarding it
for this repeated event, preparing you to order and would be to consume it. Because these situated
eat what you had previously. inferences seem so real, they can produce salivation
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in anticipation of eating (e.g., Spence, 2011). making the thought empty (Khenchen Thrangu
Similarly, seeing an affective stimulus, such as a Rinpoche, 2004). In psychotherapy, coming to see
wasp, can produce pattern completion inferences emotional mental states as thoughts to be worked
that manifest as bodily responses in the on may similarly shift perspective (as in cognitive
cardiovascular, respiratory, electrodermal, behavioral therapies, psychodynamic approaches,
neuroendocrine, and immune systems (e.g., Lench, etc.). Additionally, many secular mindfulness
Flores, & Bench, 2011). According to (Papies, practices may often produce benefits because of
Pronk, Keesman, & Barsalou, 2015), the realism of their ability to shift perspective on a thought from
these simulated inferences plays important being viewed as subjectively real to a transitory
motivational roles, being so compelling that they mental state (e.g., Bishop et al., 2006; Kabat-Zinn,
can induce effective situated action, such as 1994; Papies et al., 2012, 2015).
consuming attractive food or avoiding stinging How do people know that these simulated
insects. experiences aren’t real? One possibility is that only
What is it about these simulated inferences real experiences typically engage bottom-up input
that make them so real? Although this issue has channels into the brain. A person knows that an
received little attention, several possible cognitive eating simulation, for example, isn’t real because
abilities could potentially contribute. One bottom-up gustatory input doesn’t occur. Although
possibility is that the spatial and temporal qualities taste inferences in the gustatory system become
of a simulated experience are sufficiently active, these don’t engage the neural pathways that
compelling that they produce the experience of become active when actually tasting something.
time travel. In these simulations, people have the Thus, subjective realism can be viewed as
sense of “being there,” as they experience being at lying on a continuum. A simulated event can seem
a time and place other than their current setting. somewhat real because it engages some of the same
Because the spatial and temporal qualities of the systems associated with real events (e.g., systems
experience are simulated in such a realistic manner, that process space, time, action, affect, bodily
it seems as if it were happening, at least to some responses, self). By assessing whether certain
extent. bottom-up sources of input and feedback are
Motor simulations may also contribute to the occurring, however, it can be determined that a
experience of subjective realism. As people simulated event is only imagined. Conversely,
imagine acting in another time and place, these when these bottom-up sources of input are present,
simulated actions may further contribute to the a higher degree of subjective realism is
sense of doing something other than what one is experienced, suggesting that the event is actually
actually doing currently. Similarly, simulated occurring.
affect and bodily responses in the imagined More generally, actual events are typically
situation may further contribute to the feeling that it associated with “closed loop” sensory-motor
is actually happening. As someone imagines eating processing, as captured in work on sensory-motor
a piece of chocolate cake, for example, the contingencies and predictive coding (e.g., Clark,
anticipated taste and reward responses, together 2013; Engel, Maye, Kurthen, & König, 2013;
with a happy feeling, may contribute to the Friston, 2010; O’Regan & Noë, 2001; Pickering &
subjective realism of the experience. Finally, Garrod, 2013). In contrast, imagined events
having the sense of a self acting in the situation constitute “open loop” processing, with simulations
who is experiencing affect and bodily responses producing anticipatory inferences not
may contribute further. Together, all of these complemented with bottom-up feedback. As a
factors, and probably others may contribute to result, imagined events don’t seem as real as actual
making simulations seem sufficiently real that they events for which such feedback occurs.
influence affect and behavior.
Interestingly, it appears possible to remove the Situated Conceptualization: Application
subjective realism from a simulation. One means The framework for situated conceptualization
of accomplishing this is to shift perspective on a just described offers a general account of diverse
thought. Rather than experiencing the thought as a phenomena throughout cognition, not only in
subjectively real experience occurring at another conceptual processing. As described next, pattern
place and time, the thought is experienced as a completion inferences within situated
mental state constructed and dissipating in the conceptualizations (PCIwSC) potentially support
current moment. In Buddhism, this shift in diverse forms of intelligent activity in perception
perspective is referred to as creating emptiness, or and action, cognition, social cognition, affective
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processing, and appetitive processing. As we will activates situated conceptualizations established in


see, PCIwSC also offers a natural means of kitchens, which activate associated objects as
explaining individual differences across these pattern completion inferences. As these pattern
areas. Although only a few illustrative phenomena completion inferences become active, they
are described for each area, it is likely that PCIwSC facilitate processing relevant objects currently
supports many other phenomena in them as well. perceived. Consistent with interactive activation
Perception and Action and predictive coding models, the activation of
contextual knowledge supports processing of
PCIwSC offers a natural account of many
related information by generating predictions about
phenomena associated with perception and action.
what is likely to be present currently (e.g., Clark,
Two examples are described next: object
2013; Friston, 2010; McClelland & Rumelhart,
affordances and effects of top-down expectation on
1981; Rumelhart & McClelland, 1982). Situated
perception.
conceptualizations offer a natural account of this
Object affordances. As people use an object
contextual knowledge, with pattern completion
(e.g., a hammer), situated conceptualizations
inference offering a natural account of its activation
become established that integrate the object with
and top-down influence on perception.
the setting, associated objects, actions, and internal
states. On later seeing another instance of the Cognition
object, it activates situated conceptualizations PCIwSC similarly offers a natural account of
containing it, which produce simulated actions as many phenomena associated with cognition. Three
pattern completion inferences. Consistent with examples are described next: the cuing of episodic
much evidence, object affordances utilize the motor memories, comprehension inferences, and
system (e.g., Caligiore et al., 2010; Chao & Martin, reasoning.
2000; Lewis, 2006; Tucker & Ellis, 1998). The Episodic memories. Many studies
PCIwSC perspective naturally explains how demonstrate that autobiographical memories
affordances originate in situational experience and become activate on encountering a wide variety of
are later triggered via pattern completion inferences cues. Simply hearing a word that describes some
when perceiving relevant objects. part of a situation experienced in the past can
The PCIwSC perspective further explains retrieve a life memory associated with it (e.g.,
expertise effects that arise as a function of Rubin, 2002). Intuitively, we all have the
individual differences in using an object (Bril, experience of encountering an object, person,
Rein, Nonaka, Wenban-Smith, & Dietrich, 2010). smell, location, feeling, etc. that reminds us of a
When someone has had no experience using a tool, previous event. PCIwSC offers a natural account
for example, they shouldn’t generate affordances of these reminding phenomena. When an episodic
on seeing it, given that no situated memory is encoded, it is established as a situated
conceptualizations exist in memory. Conversely, conceptualization, with medial temporal structures
an expert should simulate detailed motor integrating its elements (e.g., Squire, Stark, &
performance, given their extensive situated Clark, 2004). Later encoding something related to
experience using the tool. the memory activates its situated conceptualization,
Top-down effects of expectation on perception. which is re-experienced as a simulation via pattern
In general, context facilitates a wide variety of completion inference (e.g., Buckner & Wheeler,
perceptual processes through top-down processing. 2001; Rubin, 2006).
Objects are perceived worse in isolation than in Much laboratory research further demonstrates
familiar scenes (e.g., Biederman, Rabinowitz, Glass, & roles of spontaneous episodic reminding in a
Webb, 1974; Chun & Jiang, 1998; Palmer, 1975). variety of cognitive tasks (e.g., Jacoby &
Words are perceived worse in isolation than in Wahlheim, 2013; Ross, 1987; Weymar, Bradley,
sentences (e.g., Marslen-Wilson & Tyler, 1980). El-Hinnawi, & Lang, 2013). Interestingly, as
Emotional expressions on faces are categorized worse contextual variability increases across repetitions of
in isolation than in emotional situations (e.g., Barrett, the same stimulus, the stimulus becomes easier to
Mesquita, & Gendron, 2011). remember, relative to when contextual variability is
In all these cases, contexts can be viewed as low (e.g., Berntsen, Staugaard, & Sørensen, 2013;
activating situated conceptualizations that facilitate Wahlheim, Maddox, & Jacoby, 2014). This robust
the processing of objects, words, or facial finding suggests that situational information is
expressions. On seeing a kitchen scene, for stored on each repetition of the stimulus, with
example, a skillet is recognized faster than when it greater variability establishing more diverse
is perceived in isolation, because seeing a kitchen situational information. On a later memory test,
9

retrieving larger amounts of previous situational modality-specific simulations as inferences.


information increases the likelihood of recognizing Consistent with this account, Richter, Zwaan, and
the stimulus. From the PCIwSC perspective, Hoever (2009) demonstrate the role of learning
greater contextual variability when learning a episodes in simulation inferences.
stimulus establishes an increasingly diverse set of Human reasoning. Finally, PCIwSC offers a
situated conceptualizations in memory. On later basic set of mechanisms on which human reasoning
encountering the stimulus, diverse pattern processes might be grounded. Consider the basic
completion inferences result, producing contextual reasoning pattern of modus ponens. According to
information that facilitates recollection. this pattern, if X then Y is true, then when X is
Knowledge-based inference during true, Y must be true as well. Intuitively and
language comprehension. PCIwSC offers a roughly speaking, this is the essence of pattern
plausible account of many inferences made during completion inference: X!Y is the pattern, X is the
language comprehension, especially those cue, and Y is the pattern completion inference.
associated with meaning elaboration and Certainly, there is more to modus ponens than
prediction, with others, such as anaphora, requiring pattern completion. Arguably, however, the
additional cognitive and linguistic mechanisms (cf. additional logical structure required for modus
Singer & Lea, 2012). Consider the classic example ponens is built upon the pattern completion
of reading about a surgeon and her effectiveness in process. Importantly, modus ponens is an intuitive,
the operating room. As much work shows, the natural, and ubiquitous inference, occurring
social role of a surgeon immediately activates robustly across tasks and individuals (e.g., Evans,
stereotypical knowledge that the surgeon is a man, 2002). Perhaps modus ponens is so intuitive and
such that readers are surprised when she turns out obvious because it is built upon PCIwSC.
to be a woman (e.g., Garnham, Oakhill, & Conversely, the inference pattern of modus
Reynolds, 2002; Reynolds, Garnham, & Oakhill, tollens is much less intuitive. According to this
2006). Such inferences can be viewed as the result pattern, if X!Y is true, then when not-Y is true,
of PCIwSC. Because males are typically encoded not-X must be true as well. Often people fail to
into SCs associated with surgery, cues that activate note the importance of this logical pattern when it
these SCs produce simulations of male surgeons as occurs in abstract logical arguments (e.g., Evans,
inferences. 2002). From the perspective of PCIwSC, modus
PCIwSC further explains inferring an event tollens may not be obvious in abstract arguments
and its situational elements from encountering one because the absence of something is typically not a
of these elements (e.g., Hare, Jones, Thomson, cue that can effectively retrieve situated
Kelly, & McRae, 2009; McRae, Hare, Elman, & conceptualizations. As a result, inferring the
Ferretti, 2005; Metusalem et al., 2012). Reading absence of X takes sophistication and effort to
about a location, for example, activates the people, conclude.
objects, and events likely to occur in it. Interestingly, however, when modus tollens
Analogously, reading about an object is likely to applies to a familiar situation, it is more likely to be
produce inferences about its location, agents, and salient and recognized as important. As many
events (also see Papies, 2013; Wu & Barsalou, researchers have argued, knowledge about familiar
2009). In general, such inferences can be viewed situations is responsible for this improvement.
as beginning with the construction of situated From the perspective of PCIwSC, not-Y is now
conceptualizations that integrate these situational represented as a familiar situational element that
elements together. On later occasions, when one of can activate relevant situated conceptualizations
these elements is encountered, it activates the and produce inferences about not-X. Imagine, for
others via pattern completion inference. example, that if someone is 18 (X), then they can
PCIwSC also explains a wide variety of legally drink alcohol (Y). From much experience
simulation-based inferences (e.g., Glenberg & of knowing that individuals younger than 18 cannot
Gallese, 2012; Zwaan, 2004; Zwaan & Madden, drink, situated conceptualizations of young people
2005). When reading about pounding a nail into a not drinking become stored in memory. On later
wall, for example, readers visually anticipate a occasions, hearing that someone can’t drink (not-
horizontal nail. Similarly, when reading about Y) activates these situated conceptualizations,
opening a drawer, readers motorically anticipate a producing the pattern completion inference that this
pulling action. Again, such inferences can be individual must be under 18 (not-X).
explained as occurring when a text activates Social Cognition
relevant situated conceptualizations that produce
Three examples demonstrating how PCIwSC
10

has been applied to social cognition are described priming takes infinitely many forms.
next: social embodiment, social priming, and Social mirroring. People often mirror the
social mirroring. actions, emotions, speech, attention, postures, etc.
Social embodiment. Much work shows that of other perceived individuals, at least neurally, and
experiencing a particular state of the body activates sometimes bodily and behaviorally. These
associated social states, especially states associated mirroring activities play important roles in
with affect and evaluation (for reviews, see individual cognition and social interaction,
Barsalou et al., 2003; Niedenthal et al., 2005). including action understanding, action preparation,
Consider some examples. Surreptitiously social contagion, and learning via imitation. A
configuring someone’s face into a smile produces standard account of mirroring is that it results from
positive affect and evaluation, whereas configuring mirror neurons, namely, neurons that have both
their face into a frown produces negative affect and motor and perceptual tunings (e.g., Rizzolatti &
evaluation. Similarly, a wide variety of other Craighero, 2004). Mirror neurons not only become
bodily states produce associated affect and active when an action is performed, but also on
evaluation, including head motion, arm motion, perceiving it. Because these neurons become
body motion, and body posture. Barsalou et al. active during action perception, they ground action
(2003) used PCIwSC to explain this general class perception in motor simulation.
of effects. In general, a particular state of the body Following many similar proposals, PWIwSC
activates a situated conceptualization in memory offers an alternative learning account of social
containing it, thereby producing simulated affect mirroring (e.g., Brass & Heyes, 2005; Cooper,
and evaluation as pattern completion inferences. Cook, Dickinson, & Heyes, 2013; Heyes, 2011;
Slumping, for example, activates situated Hommel, 2013; Keysers & Perrett, 2004; Prinz,
conceptualizations containing it that typically 1997; Shin, Proctor, & Capaldi, 2010; also see
include negative affect and evaluation. As these Pickering & Garrod, 2013). From this perspective,
situated conceptualizations become active, they the perception of an action is typically associated
produce the affect and evaluation contained in them with production of the action through a wide
as pattern completion inferences. variety of learning processes (Ray & Heyes, 2011).
Social priming. Social embodiment can be Waving to someone, for example, becomes
viewed as a special case of the more general associated with seeing oneself and others wave.
process of social priming. As many researchers On later occasions, perceiving the action activates
have shown, just about any element of a social its stored association with the performed action,
situation can prime affect and evaluation, including producing the performed action as an associative
temperature, weight, cleanliness, color, shape, age, response.
social role, and so forth (for recent work, see the From the PWIwSC perspective, the perception
supplemental 2014 issue of Social Cognition on and production of an action become stored together
social priming). Although some social priming in situated conceptualizations when both occur,
effects don’t always replicate, there is no doubt that with later perception of the action producing a
they occur ubiquitously. Again, just about any motor simulation of it via pattern completion
element of a social situation can prime other inference (Barsalou, 2013). From this perspective
aspects of social situations, ranging from affect and it also follows that performing the action produces
evaluation to beliefs and behavior. a simulation of its perception again via the pattern
PCIwSC offers a natural account of social completion process (i.e., forward models and
priming and its ubiquitous character. As social corollary discharge; e.g., Clark, 2013; Pickering &
situations are experienced, situated Garrod, 2013). It further follows that perceiving
conceptualizations are constructed. As these any element of these situated conceptualizations
situated conceptualizations accumulate in memory, could produce both the perception and the
they offer extensive sources of pattern completion production of the action. In other words, mirroring
inferences on subsequent occasions. When one of is just one of many pattern completion processes
their elements is encountered (e.g., temperature, possible from situated conceptualizations that
weight, cleanliness), it activates a relevant situated include both the perception and performance of
conceptualization containing it, producing actions.
remaining elements as pattern completion Affective Processes
inferences, including affect, evaluation, and action.
Two examples next demonstrate how PCIwSC
Because any aspect of these situated
can be been applied to affective processes:
conceptualizations can trigger this process, social
emotion and conditioning.
11

Emotion. Genetically-endowed circuits are conceptualizations that contain them in long-term


often assumed to produce discrete emotions such as memory become active. In turn, these situated
fear, disgust, anger, sadness, happiness, etc. (e.g., conceptualization produce pattern completion
Ekman, 1992). From this perspective, the circuit for a inferences in facial expression, peripheral physiology,
particular emotion responds to relevant stimuli in the neural activity, action, and subjective experience. In
environment by producing relatively fixed facial other words, these inferences reproduce the past
expressions, peripheral physiology, neural activity, emotion in the brain and the body. Generally
actions, and subjective experience. Problematically, speaking, much emotion probably results in this
however, increasing evidence demonstrates manner. As one encounters familiar affective stimuli,
considerable heterogeneity within an emotion across settings, and events (e.g., babies, cafés, and weddings),
facial expression, peripheral physiology, neural they activate situated conceptualizations of similar
activity, action, and subjective experience, together experiences, producing the associated affect in the
with much overlap across emotions (e.g., many brain and body via pattern completion inferences.
different facial expressions occur for fear, which Consistent with this account, a wide variety of
often occur for other emotions as well; for reviews, emotional stimuli induce emotion, including faces,
see Barrett, 2006a; Barrett et al., 2007). scenes, words, texts, videos, and smells (e.g., Coan &
In contrast, constructivist accounts naturally Allen, 2007; de Groot, Semin, & Smeets, 2014; Lench
explain the heterogeneity and overlap that occur for et al., 2011).
emotions (Gendron & Barrett, 2009). From this Conditioning. In classical conditioning, a
perspective, a given instance of an emotion conditioned stimulus becomes associated with an
assembles processing resources throughout the unconditioned stimulus, such that the conditioned
brain and the body relevant for producing the stimulus produces an unconditioned response in the
emotion in the current situation, including absence of the unconditioned stimulus (e.g., Domjan,
perceptual, cognitive, physiological, and motor 2014). Seeing a bag of potato chips, for example,
resources. Depending on the situation, different becomes associated with eating them, such that just
resources are assembled that are currently relevant seeing the bag produces the salivation that normally
for producing the emotion. Producing fear when occurs during actual consumption. From the
one’s life is threatened by an approaching car, for perspective of PCIwSC, classical conditioning results
example, assembles different resources than from conditioned stimuli, unconditioned stimuli, and
producing fear when one unintentionally insults the unconditioned responses co-occurring in the same
boss at work. Across situations where fear is situation, such that situated conceptualizations become
appropriate, different resources are assembled, such established that integrate them together. On later
that heterogeneity across facial expression, occasions, when conditioned stimuli are perceived,
peripheral physiology, neural activity, action, and they activated these situated conceptualizations, which
subjective experience occurs. Furthermore, produce unconditioned responses via pattern
because the same resources are relevant for completion inferences.
different emotions, overlap in the resources utilized Much work has reported that classical
across emotions occurs. conditioning is highly sensitive to context (Bouton,
One way of thinking about emotion construction 2010; Bouton & Todd, 2014; Gawronski & Cesario,
is that it results from the processes of constructing and 2013). As current contextual cues overlap increasingly
using situated conceptualizations (e.g., Barrett, 2006b; with past learning contexts, the likelihood of a
Lebois et al., 2015; Wilson-Mendenhall et al., 2011). classically conditioned response increases, suggesting
During an affective situation, a situated that relatively complete memories of previous
conceptualization is assembled to interpret and manage situations mediate the production of conditioned
the situation. As in any situation, networks in the responses. Additionally, the related processes of
brain’s situation processing architecture produce extinction and spontaneous recovery are also highly
streams of perceptual experience and conceptual sensitive to context. The more an extinction situation
interpretation. Across different situations associated varies from situations associated with classical
with a given emotion, different local and global conditioning, the faster extinction occurs. Following
conceptualizations are established, thereby producing extinction, increasingly reinstating the original
the heterogeneity and overlap that characterizes the learning context augments the probability of
emotion. spontaneous recovery. All these results implicate
PCIwSC also contributes to the process of situated conceptualizations and pattern completion in
constructing an emotion. As elements of a familiar classical conditioning, or at least processes like them.
affective situation are encoded, situated Similarly, instrumental conditioning can be
12

naturally incorporated into the situated desire across appetitive domains, including food,
conceptualization framework. During instrumental alcohol, nicotine, sex, drugs, and so forth. Across
conditioning, a cue indicates that performing an domains, appetitive cues activate situated
instrumental response is likely to produce a reward conceptualizations associated with past
(e.g., Domjan, 2014). From the situated consumption, thereby producing pattern completions
conceptualization perspective, instrumental learning of simulated consumption that can be highly
occurs in situations that include the cue, the motivational. Furthermore, PCIwSC offers a natural
instrumental behavior, and the reward outcome. As a account of individual differences in a given domain.
consequence, situated conceptualizations become Depending on a person’s specific consumptive
established in memory that link the elements of the history, a unique population of situated
conditioning process together. On later occasions conceptualizations for consumptive experiences
when the cue is presented alone, it activates these develops in memory, which then controls subsequent
situated conceptualizations, which in turn, produce the consumptive behavior through pattern completion
instrumental behavior, together with anticipated inferences.
reward, as pattern completion inferences. Again, many Habits. To the extent that a person regularly
aspects of instrumental conditioning exhibit strong performs a particular kind of consumptive behavior
sensitivity to contextual details, implicating the storage in a particular kind of situation, a well-entrenched
and use of situational information, as the situated set of situated conceptualizations should become
conceptualization framework predicts. established for it in memory. As a consequence,
Appetitive Processes entering the situation should readily trigger the
habit via pattern completion inferences, such that it
Finally, several examples demonstrate how
runs relatively effortlessly and implicitly, without
PCIwSC can be been applied to appetitive
much conscious deliberation (e.g., Aarts & Custers,
processes: desire, habits, implementation
2009; Aarts & Dijksterhuis, 2000; Ouellette &
intentions, and goal priming.
Wood, 1998; Sheeran et al., 2005; Wood, Quinn, &
Desire. On encountering an appetitive
Kashy, 2002). Thus, PCIwSC provides a natural
stimulus, such as a pizza, people often experience
account of how habitual behavior becomes
desire to consume it. As Papies and Barsalou (in
established in memory, and how it is later cued and
press) propose, PCIwSC offers a natural account of
controlled in relevant situations (Papies &
hedonic responses to appetitive objects. According
Barsalou, in preparation).
to this account, situated conceptualizations of
Implementation intentions. When someone
consumptive episodes become established in
wants to change behavior, developing an
memory (e.g., eating pizza). On later occasions,
implementation intention can be a useful strategy
when encountering an appetitive object, situated
(e.g., Gollwitzer, 1999). Imagine, for example,
conceptualizations containing it become active to
wanting to eat salads when going out for lunch
guide anticipations and actions in the current
during the work week instead of sandwiches. To
situation. As a consequence of the pattern
support this goal, one could create an
completion process, simulations of consuming the
implementation intention by imagining, as
appetitive object result, whose subjective realism is
concretely as possible, a situation where you might
sufficiently compelling to produce desire and actual
eat salad, and then imagine ordering it off the
consumption (Papies et al., 2012, 2015; also see
menu. On later actually entering the imagined
Kavanagh, Andrade, & May, 2005).
situation, you’re reminded of the implementation
Consistent with this account, much work
intention, which (hopefully) produces your
demonstrates that these pattern completion
intended action.
inferences activate simulations of consumptive
From the PCIwSC perspective, envisioning
behavior. When people perceive food cues, for
future situations and planning actions in them can
example, they activate primary gustatory and food
be viewed as constructing situated
reward areas (e.g., Barros-Loscertales et al., 2011;
conceptualizations (Papies & Barsalou, in
Simmons, Martin, & Barsalou, 2005; van der Laan,
preparation). Furthermore, activating an
de Ridder, Viergever, & Smeets, 2011). From the
implementation intention in a targeted situation can
PCIwSC perspective, food cues activate situated
be viewed as activating the situated
conceptualizations of previously eating a cued
conceptualization constructed earlier, which in turn
food, which in turn produce taste and reward
simulates the intended action via pattern
inferences about what it would be like to actually
completion inference. Consistent with this account,
eat it.
the more contextual detail and imagery included in
More generally, PCIwSC offers an account of
13

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Author Notes
The contents of long-term memory and the I am grateful to Esther Papies for helpful comments.
emergence of knowledge. European Journal of Please address correspondence to Lawrence W.
Cognitive Psychology, 21, 522–560. Barsalou, Institute of Neuroscience and Psychology,
Versace, R., Vallet, G. T., Riou, B., Lesourd, M., 58 Hillhead Street, University of Glasgow, Glasgow,
Labeye, É., & Brunel, L. (2014). Act-In: An G12 8QB, Scotland.
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