Aquaponics Proposal

To Investors
Phil Andrews
August 27, 2015

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 What It Is And How It Works

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 Typical System Installed In Most Places
Today in North Texas
Small scale
Non-standardized
Not scalable
Modest output/yield
Trial & error approach
Manual interventions
and adjustments

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 The General Opportunity
 Aquaponics is finally taken seriously for a variety of good
reasons, such as:
 Addressing water shortages and droughts
 It saves 90% of water
 Higher yields of food  3X to 8X more food
 Constant production of food all year round (7X24)
 Healthier food (all organic)  fewer health problems and
lower associated health care costs
 Self-sustaining system that can even exist off-the-grid
 Low transportation cost (production at point-of-use)
 Several socio-economic benefits

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 The Business Environment
 No major corporations are involved at this time with
aquaponics
 At this time, very few installations have mastered large scale
aquaponics systems for these reasons:
 Hard to control and monitor all variables
 Inability to standardize settings
 Inability to industrialize the concept
 Disinclination to utilize vertical space (in a big scale)
 Powerlessness to quickly alter city laws and ordinances to
accommodate aquaponics systems within urban areas

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 Two Important Facts
 Aquaponics and Hydroponics are becoming very
popular all over the world. It’s the next big thing, not
only in farming and agriculture, but also in the way we
design and transform our civilization. It is an essential
concept for the survival of our species!
 Sustainability promotes green and clean technologies.
They are essential in saving our environment and in
migrating to sustainable economies and societies

NOTE: We have the reports and surveys to

prove these claims.
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 Our Version Of Aquaponics
 Industrialized and large scale version --- SCADA System
 Controlled environment setting
 Significant technologies involved
 Solar technology
 Water pump, Aerator and Syphoning technologies
 Vibratory feeder technologies
 Sensor and Probe technologies
 Visualization technology
 Other control and management systems (incl. remote
management systems)
SCADA – Supervisory Control
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 High-Tech Versions

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 Moreover …
 We are planning to promote/push for:
 Vertical aquaponics systems
 Vertical farms/gardens
 Urbanization of aquaponics
 People and farms/gardens co-existing in urban areas
 Industrialized versions of aquaponics
 Immediate connection to existing Business, Philanthropic
and Educational Ecosystems
 (i.e.: Whole Foods, Central Market, Panera Bread, Chipotle,
McDonald’s, Chick-fil-a, Frito-Lay, City Square, Food Banks,
UNT, U of Dallas, TAMU, UTD)

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 The Future

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 The World Today Is Lacking The
Equipment to Mass Harvest
Aquaponics

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 The Europeans Are Trying To Take The Lead
With Innovative Aquaponics Designs

Architects in Spain have designed a three-story floating farm

that would help produce nearly 10 tons of extra food for Earth's
growing population each year, without taking up any land or
fresh water.
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could-produce-almost-10-tonnes-of-food-each-year
 Target Markets
 Food stores /chains; supermarkets; microbreweries
 Ministries /Churches
 Schools (MS’s, HS’s, Colleges and Universities)
 Prisons and Corrections facilities
 Communities / Cities
 Indian Tribes – Chickasaw, Navajos, Cherokees, etc.
 NPOs that cater to poor and hungry people
 State and Federal Government Agencies (like USDA, TDA
and Food Banks)
 Foreign Governments (like Congo and Rwanda)

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 A Future Version Of Aquaponics
It can be vertical or horizontal
Healing Clinic Storage & DC
Complimentary and • Food Rescue
Alternative Medicine Culinary School • Food Prep
Integrative Medicine • Food Freeze Mall
Naturopathic Medicine • Food Distribution Restaurants
Herbal Medicine Food Shops
Nutritional Therapy High Other Shops
Phytotherapy SchoolSchool Gift Shop(s)
Aquaponics
Homeopathy • Aquaponics
Gardens / Farms
Aromatherapy • STEM
• Computer Lab

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 Other Ideas For The Complex
 Basketball Court (funded by the Mavs)
 Gym for health exercises

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 The Mall Could Be:
 A showcase for colorful fish and fancy flowers
 A showcase for hanging gardens
 A series of different types of aquariums
 Visitors could feed certain fish
 Visitors could walk on top of certain aquariums
 Visitors concoct their own essential oils
 Visitors do their own “juicing” or have bartenders do the
juicing (by selecting out of a very rich menu)

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 A Couple Of Possible Layouts

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 An Exciting Mall That People Would
Want To Visit Beyond Shopping

It’s about rediscovering nature, for those that all they know is concrete jungle!

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 Potential Revenue Streams
 Food
 Fish
 Fruits, Vegetables, Herbs, Spices
 Essential Oils Machine (to sell Essential Oils)
 Aquaponics Home Systems (see next 3 slides)
 The SCADA “Black Box” (our own patent)
 Components / Parts for Aquaponics Systems
 Other organic foods (from other suppliers)
 Other products (like bamboo clothing)
 Aquaponics Design and Implementation Services
 Home Gardens (see next 3 slides)

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Our Higher Purpose and
Value Proposition

Higher Purpose
Drastically improve the food
supply to fight hunger through
innovative ag!

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 What Is Innovative Ag?
 Vertical farming
 No chemicals, no pesticides
 Combining horticulture and aquaculture
 Reusing water through a closed-loop system
 Zero Waste
 Doing it indoors (if one prefers)
 Doing it all year round
 Having higher yields than ever before
 Saving the Earth --- avoiding deforestation and land desertification
 avoiding green house effect  avoiding global warming

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 Our Differentiation
Our Protection
 High-tech • Patents
 A truly self-sustaining system • Trademarks
• Copywrites
 Self-adjusting and self-managed system • Contracts
 Scalable and industrialized version
 Highest food yielding system of its kind
 New innovations (such as vertical carrousels, automated
harvesting, SMED approach to tray/bed maintenance …)

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 Return On Investment
 All preliminary calculations indicate that the ROI is
outstanding, and that the BEP is less than two years
 Full disclosure of financials will be presented
separately --- along with the full Business Plan (incl.
details pertaining to the upfront investment, P&L
statement, BEP chart, etc.)

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 Major Risk Factors
 Government laws (rules, regulations and policies)
 Political games --- against environmentalism and “going
green” initiatives
 Important Note: We are NOT associated with any
movements or fringe/radical organizations
 Big corporations – undermining our work and continuing
to influence bad politicians
 Diseases – such as e-coli

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 Risk Management
 Overall approach: Follow the path of least resistance
 Work in cities and communities that are
environmentally friendly and willing to change laws
and policies
 Work with good and honest politicians that care about
their people, their communities, and society at large
 Team up with good corporations that are “green”
and/or want to improve their image and bottom-line

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 Risk Management (cont’d)
 Overall approach: Eliminate risk at the source
 Diseases can be addressed through well monitored and
self-adjusting systems
 100% monitoring
 100% quality control
 100% fail-safe systems (w/backups)

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 Another Important Note
 Bad Economy is NOT a risk factor.

 As a matter of Aquaponics is a great solution for recessions,

depressions and other downturns in the economy as it
provides food at lower prices and even at no cost to the
people that needed the most

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 What We Are Asking
 Round 1 Funding: $500,000
 The money will be invested to mostly fund:
 The development of a smart box that will manage and control
the aquaponics system so that it balances itself and produces the
maximum yields
 Proof Of Concept --- the construction of a model that is
easily replicable and scalable so that it can be “sold” and/or
implemented in the markets that we are targeting
 The development of a website and marketing collateral to
get audiences excited about us

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 Important Note
 Without the Smart Box (Supervisory Control And Data
Acquisition configuration) Aquaponics will NEVER:

 TAKE OFF because most people cannot and do not

want to devote the time to micromanage the system
and worry about keeping it in balance and worrying
about things dying on them
 REACH THE HIGH-TECH LEVEL, which is key to
high productivity and profits

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 The Smart Box System
Production (ERP) and
SCM Control Systems
Reports & External
Visualization Systems

System Management
Aquaponics sensors, probes, Controller
pumps, valves, filters, feeders,
lights, fans, A/C controls,
robots, M/H system, etc.
PLCs

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 A Possible Configuration

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 The Dream!
Start Here

End There

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 What We Currently Have
 Patents (some pending and others are being developed)
 Expertise and know-how (from our partners that have
developed and sold aquaponics systems)
 Land (Over 50 acres --- from our partners)
 Buildings (in South Dallas --- from our partners)
 Black Box Design (and a crude prototype)
 Key Partners that will help us create a respectable business
ecosystem (e.g.: UNT, U of Dallas, UTD, several ministries,
2 aquaponics companies, 2 technology companies, DFW
Innovation Center, a real estate company

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 What We Are Working On
 An Advanced Smart (SCADA) Box that is better than
whatever is available in the market today
 A Scalable Model that can be justified and be replicated
quickly based on scientific research and proven formulas
 An Innovative Model that will make it easy to manage,
harvest and support
 A Total Solution that goes beyond providing food --- a
holistic approach that involves:
 Education
 Philanthropy, and so much more

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 Last Key Point
There is NOT one thing
NOT to like!!!
There are not too many other ideas
that fit this premise!

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 Contact Information
Phil Andrews
972-672-6657
phillipandrews7@gmail.com

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