Cristine V.

Domingo
BSED II- English

Chapter 9: Managing Small Business Risk

Activity No. 9

1. In today’s situation, I think the risk that the businesses are now facing are
the world pandemic which makes every establishment are forced to close,
including the small businesses like mini store, walk in vendors and those
who get their income through fishing and farming. And some other risk is
having a typhoon that brought damage to many properties and businesses
as well.

2. I think the hardest risk to manage is the beyond control like earthquakes,
typhoon, fire and floods. If your business faced this risk or problem then it
is hard to rebuild or make it up, you have to start all over again especially
when your business is perishable or need for a high maintenance.

3. The significance of risk management planning is vital for every business

because if you know or you are going to consider the place, price, kinds of
customers/buyers and so on your business will be continuously exist
although it will face risk, but at least you will have ideas on how you are
going to do or to prevent it.
Chapter 10: Nine Rules for Business Success
Activity No. 10

Socorro C. Ramos, National Bookstore

Her story is a stuff for telenovela, and frankly, I’m surprised the networks
and movie outfits have not caught on. How’s this for a plot teaser? Girl’s
brother marries scion of a wealthy bookstore owner in Manila. The girl finds
job as a saleslady at 18, meets and falls in love with the son of the owner;
thus, he is technically her in-law! Their parents forbid the relationship and
sends the girl back to the province. However, their love is so strong, girl
and boy stand up to the parents, get married, and have twins. The boy
takes over a branch with the girl, and they renamed it in National Book
Store. However, a war breaks out, and the store is destroyed! They rebuild
the store, but everything is held under suspicion of being “questionable.”
They relocate the store in Avenida, but as the business picks up, a storm
destroys their roof. Soon, they rebuild the store, and every centavo is used
to build a nine-story National Book Store. The girl is Socorro and the boy is
Jose. Today, National Bookstore has grown to over 100 stores. Despite
digital technology, it continues to flourish!

Mariano Que, Mercury Drug

Mariano Que started out as an employee in a drugstore before World War

II. After the war, he saw the need for sulfa drugs and grabbed the
opportunity. A surplus of antibiotics from war-time supplies and a booming
demand from the masses fueled his business model. In 1945, Mr. Que put
up his first drugstore in Pasig followed by landmark branches in developing
CBD Makati and in the iconic Plaza Miranda in Quiapo, Manila. Today,
Mercury Drug is the country’s quintessential pharmaceutical establishment
with quality products at affordable prices.
Corazon D. Ong, CDO-Foodsphere

Being a full-time mother didn’t stop the entrepreneur in Mrs. Ong. After
quitting her career as a dietician, she used her skills in preparing delicious
baon for her family to start her own food company. In 1975, she founded a
kitchen-based mom-and-pop enterprise producing siopao with a longanisa
filling and other tocino products. The company was based at their home in
Valenzuela City, which for the most part, was also their production,
warehouse, and distribution areas. It had two employees—Mrs. Ong and
her husband Pepe. Fast forward 40 years and Foodsphere is one of the
country’s top food companies employing 3,000 Filipinos and producing
high-quality products under popular brands like CDO, Bibbo, Holiday, San
Marino, Highlands, and Danes. Not too shabby for something that started
from a makeshift kitchen with two employees.