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POLITICAL ECONOMIC
1 Have to follow minimum wage rules 1 Must consider the purchasing power of the people
2 Must follow FDA rules 2 Inflation is a major problem
3 Must follow new import export rules 3
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SOCIOLOGICAL TECHNOLOGICAL
1 Selling healty drinks improves the quality of the brand among people 1 We will be using social media and other electronic media well for promotion
2 Have to do the same in the other countries 2 Constant changes in the new technology must be followed
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LEGAL ENVIRONMENTAL
1 Need to follow labor and employee safety laws 1 Disposal of the cans is the biggest environmental issue our brand has
2 5 more handicapped people must be hired because of the new law 2 2% of our net profits will be spared for the parks&recreations.
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