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PRAN is the largest agro food processor and agro food exporter of Bangladesh. Bangladesh has
an economy based on agriculture. So, their view is to enrich their agriculture sector. Keeping this
view in mind, they look forward to creating more demand for agro product made by their native
farmer and they help to produce more agro products by giving proper training and financial
support to our poor farmers. They want their contract farming to be larger to the largest. Again,
for processing this food, employment is created. By this way, their view is to create more
employment. Their view is to make this products available to every hook and corner of our
country so that every consumer gets the right to consume.
They are collecting the raw milk from the rural area of northern parts of Bangladesh. After
receiving they handled the raw milk in closed system to minimize the risk of infection and
chilled quickly to 4°C as soon as it is produced and kept at that temperature until processed.
Then they processed the raw milk employed UHT (Ultra High Temperature) treatment at 135--
140°C for 2--3 seconds, cooled and packed aseptically in 5 layers of packaging material to
ensure the safety and quality of milk for human consumption and to lengthen its shelf life 3--6
months without refrigeration.
Ratio Analysis
Debt Management Ratios
Debt Ratio
The debt ratio is a financial ratio that measures the extent of a company's leverage. The debt ratio
is defined as the ratio of total debt to total assets, expressed as a decimal or percentage. It can be
interpreted as the proportion of a company's assets that are financed by debt.
Debt ratio
Company name Formula 2019 2020
PRAN Total debt/Total assets
Agricultural
Marketing Co.
Ltd. 54.63% 53.82%
Rangpur Dairy & Total debt/Total assets
Food Products
Limited 16.88% 18.99%
Debt Ratio
60.00%
54.63% 53.82%
50.00%
40.00%
30.00%
20.00% 18.99%
16.88%
10.00%
0.00%
2019 2020
PRAN Agricultural Marketing Co. Ltd. Rangpur Dairy & Food Products Limited
PRAN Agricultural Marketing Co. Ltd.: Here, there have decreasing trend from 2019 to 2020.
Rangpur Dairy & Food Products Limited: Here, there have increasing trend from 2019 to
2020.
Comparing to ratios, Rangpur Dairy & Food Products Limited is doing good than PRAN
Agricultural Marketing Co. Ltd.
2.5
1.97
2
1.5
1
0.53 0.56
0.5
0
2019 2020
PRAN Agricultural Marketing Co. Ltd. Rangpur Dairy & Food Products Limited
PRAN Agricultural Marketing Co. Ltd.: Here, there have increasing trend from 2019 to 2020.
Rangpur Dairy & Food Products Limited: Here, there have decreasing trend from 2019 to
2020.
Comparing to ratios, PRAN Agricultural Marketing Co. Ltd. is doing good than Rangpur Dairy
& Food Products Limited.
Profitability Ratios
Gross Profit Margin
Gross profit margin is a measure of profitability that shows the percentage of revenue that
exceeds the cost of goods sold (COGS).
35.00%
30.00%
25.00%
19.20% 18.70%
20.00%
15.00%
10.00%
5.00%
0.00%
2019 2020
PRAN Agricultural Marketing Co. Ltd. Rangpur Dairy & Food Products Limited
PRAN Agricultural Marketing Co. Ltd.: Here, there have decreasing trend from 2019 to 2020.
Rangpur Dairy & Food Products Limited: Here, there have decreasing trend from 2019 to
2020.
6.90%
10.00%
8.00% 4.70%
6.00%
4.00%
2.90% 2.70%
2.00%
0.00%
2019 2020
PRAN Agricultural Marketing Co. Ltd. Rangpur Dairy & Food Products Limited
PRAN Agricultural Marketing Co. Ltd.: Here, there have decreasing trend from 2019 to 2020.
Rangpur Dairy & Food Products Limited: Here, there have decreasing trend from 2019 to
2020.
6.00%
3.60%
5.00%
4.00%
3.00%
2.10%
2.00% 1.70%
1.00%
0.00%
2019 2020
PRAN Agricultural Marketing Co. Ltd. Rangpur Dairy & Food Products Limited
PRAN Agricultural Marketing Co. Ltd.: Here, there have decreasing trend from 2019 to 2020.
Rangpur Dairy & Food Products Limited: Here, there have decreasing trend from 2019 to
2020.
7
0.31
6 5.7
0
2019 2020
PRAN Agricultural Marketing Co. Ltd. Rangpur Dairy & Food Products Limited
PRAN Agricultural Marketing Co. Ltd.: Here, there have decreasing trend from 2019 to 2020.
Rangpur Dairy & Food Products Limited: Here, there have decreasing trend from 2019 to
2020.
ROA
Company name Formula 2019 2020
PRAN Net income/Total assets
Agricultural
Marketing Co.
Ltd. 4.2% 3.2%
Rangpur Dairy & Net income/Total assets
Food Products
Limited 2.6% 1.7%
ROA
8.00%
2.60%
7.00%
6.00%
1.70%
5.00%
4.20%
4.00%
3.20%
3.00%
2.00%
1.00%
0.00%
2019 2020
PRAN Agricultural Marketing Co. Ltd. Rangpur Dairy & Food Products Limited
PRAN Agricultural Marketing Co. Ltd.: Here, there have decreasing trend from 2019 to 2020.
Rangpur Dairy & Food Products Limited: Here, there have decreasing trend from 2019 to
2020.