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Abstract:

The aim of this paper is to build theoretical expertise and skills for making financial policy
decisions in a rapidly expanding and money-making business. Plan, technique, and policy –
Documenting and reviewing is used to establish this instructional scenario. Apple has made
details about the company accessible to the general public. It concludes by presenting Apple's
case. April 12th, 2012. The corporation posted net income of $11.6 billion and sales revenue of
$39.186 billion. For the January-March 2012 quartier, both totaled $1 billion. Students are taking
advantage of this extremely promising scenario. Should take on the job of chief financial officer
for the group, Oppenheimer, Peter surplus that the organization has amassed over the years.

Research boundaries/suggestions

Because the case was written using public records, it would not reflect the reality Apple's
managerial team's own views and behavior, even as stated by the press.

Keywords:

Financial accounting, case study, Apple, financial report, executive education, and so on are
some of the words that come to mind when thinking about financial management.

Introduction:

The company reported $64 billion in quarterly sales, up 2% from the previous quarter, and $3.03
in quarterly earnings per diluted share, up 4%. International sales accounted for 60% of total
revenue in the quarter. Apple's CFO, Luca Maestri, said, "Solid market growth powered record
Q4 EPS of $3.03 and record Q4 operating cash flow of $19.9 billion." “As we move on our
journey to achieving a net cash neutral status over time, we returned over $21 billion to owners,
including about $18 billion in equity repurchases and $3.5 billion in dividends and equivalents.

Apple corporates vision statement:

Apple Inc.'s mission statement is to "create the best goods on the planet while leaving the
environment in a better state than we find it." “We aspire to produce not only the best products in
the market, but the best products for the world,” said Lisa Jackson, the company's Vice President
of Climate, Strategy, and Social Initiatives. As a result, the corporate mission statement falls in
accordance with Apple's corporate social responsibility approach, stressing innovation,
environmental protection, and overall elimination of the company's health effects.

Apple corp. mission statement:

Apple's corporate mission is to "offer the latest personal computer products and support to
teachers, educators, artists, scientists, developers, businesspeople, and customers in over 140
countries around the world." For example, the organization is aware of consumer electronics
market patterns and developments as well as the business climate. Apple's news releases and
public announcements highlight the company's purpose as a means of resolving existing business
issues.

History of the Company:

The business produces, manufactures, and sells smartphones, laptops, wearables, and
accessories, as well as a range of related services.

The fiscal year of the business is 52 or 53 weeks long and finishes on the last Saturday in
September.

The business was founded in the state of California in the year 1997.

Key problems:

A combination of trade concerns, disappointing iPhone results, legal woes, and other factors
have weighed down the once high-flying stock after hitting a high of $233.47 on Oct. 3, though it
has risen 7% since Christmas. In 2019, there will be further obstacles as well as future prospects.
Here are a couple of the most pressing problems that Apple will face in the coming year.x

No one knows what caused the stock price to plummet, but rumors focused on many factors,
including the fact that Steve Jobs was no longer alive:

(1) the removal of operator discounts and arrangements with AT&T and Verizon, which had
aided iPhone auctions;
(2) Over the last three months, Apple's stock has seen a sharp turnaround. Investors should
expect significant capital gains.

(3) the detail that Apple was not supposed to introduce any new goods to the industry, but for
updates to its Mac computers over the next few months.

Apple incorporated share history

Opening day $584.90


Closing Day $583.98
Max of 52 weeks $644.00
Min of 52 weeks $310.50
M.C $(billion) $546.10
Ave (Volume) millions 28.6
Share in the market (millions) 935
The company's quarterly financial reports not only helped to halt the company's share price
decline over the preceding two weeks on the NASDAQ, it also helped to greatly raise the share
price   In reality, the previous few days had not been especially pleasant.

Apple has had it convenient. The organization had to wait until the end of the period to report the
good figures. Since reaching a high of $644 per share on April 1, the company has been
struggling to maintain a $560 per share valuation.10th of April Apple's shares had grown more
than $50 in just a few days as a result of the positive news.

Concerns about capital:

Apple's revenue from advertising, net earnings, profits per share, portion price, and bazaar
capitalization have all risen significantly in recent years Apple's financial position was solid, and
the firm did not have any debt. Owing capital. Similarly, the firm has a lot of assets on hand,
with more than $100 billion in revenue.as well as floating savings Furthermore, the net profit
margin has increased over the last 12 months. It had a 27 percent over-sales revenue and a 47.1
percent return on equity.

Baker, M., & Wurgler, J. (2004). A Catering Theory of Dividends. The Journal of Finance,
59(3), 1125–1165.
References:

Grotta, S. W. (2012). Review: Adobe’s Creative Cloud and Touch Apps [Tools & Toys]. IEEE
Spectrum, 49(1), 22–23

Fledgling space firm buys up old Soviet gear. (2011). New Scientist, 209(2795), 7. 

Vance, A. and Stone, B. (2010), “Apple buys Intrinsity, a maker of fast chips”, The New York
Times,

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