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Culture Documents
2 weeks ago while watching IND VS NZ cricket match I saw the new ad of
Frooty soft drink – TASTE THE MANGO / LICK THE MANGO at my
home. Beautiful 60 second television ad featuring Bollywood superstar SRK.
SRK opens the cap of a new 250 ml bottle of Frooti and blooms into an
imaginary world of mangoes. Where everything is made up of mango. Mango
cars, mango buildings and mango furniture too. A very catchy repetitive
music “Chase the mango, taste the mango.” Continuously plays in the
background.