TITLE: Influence of Online Market to Traditional Market in Orion Public Market

Main focus of the problem

The main focus of this research study is to identify the effects of online market to the

traditional market and also what are the factors affecting both market. How these Online market

dominates the Traditional Market.

Paradigm of the study

The study’s paradigm adopted the Independent Variable (IV) – Independent

Variable/Dependent Variable (IV/DV) – Dependent Variable (DV) model to present the

conceptual model used to analyze the influence of online market to traditional market in Orion

Public Market.

The record in the study includes the seller’s profile, online market factors that influence the

traditional market and the effects of online market to the traditional market. The first frame

contains the seller’s profile specifically referring to their age, years in business, way of selling and

products they sell. The second frame includes the online market factors that influence the

traditional market. The third frame refers to the effects of online market to the traditional market.

The three frames contain the seller’s profile as the Independent Variables (IV) and the online

market factors that influence the traditional market as the Independent/Dependent Variables

(IV/DV) and the effects of online market to the traditional market as the Dependent Variable (DV).

The line connecting the three boxes proposes that the Independent Variables influence

Independent/Dependent Variables as it influences the Dependent Variable.

What inspired you to choose this particular study?

We decided to choose this kind of topic because we observed that nowadays, online seller

community are getting bigger and different products and services are now offered online. That is

why we decided to study the effects of Online Market to the traditional market.

What is the importance of your study or how will it contribute to add up knowledge to the

problem you presented?

I think this study is important especially to those business owners for them to know how

to sell and advertise their products and services and how they can overcome the stigma that is

happening especially in this pandemic that we are experiencing.

What particular method/s are you going to use? Why?

The researchers will use the descriptive-correlational method of research in this study. It is the

method of choice because the researchers are more interested in describing the relationship

between the variables than in finding a coincidental connection. Survey involves the collection of

data relevant to the present study. It will determine the profile and the relationship between and

among the various factors that are relevant to the study.