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Fall Semester 2020, BUS302: Research Method in Business and Management, Section: 03

Final Exam, Time: 5PM-8PM, Marks: 35

Instructions:

● Before reading the questions below, go through all the contents uploaded in the
“Final Exam” section in buX

● Write your name, ID, Course Code and Section on the upper left corner of your
answer script. DO NOT INCLUDE ANY COVER PAGE OR ANY OTHER PAGE
SUCH AS STUDENT AGREEMENT FORM

● Copy and paste the question, you allocated topic first and then start answering that
particular question. Failing to copy and paste question and allocated topic before
answer will result in marks deduction.

● You must submit through turnitin on time

● In case you cannot find any research topic allocated to you, immediately mail your
respective supervisor. They will get back to you.
● Failing to follow any instructions (i.e. file naming, formatting) will result in marks
deduction
● After completing your exam, there will be a viva with randomly selected students. If
you are selected for the viva, you will receive an email within 10 minutes after the
submission deadline. If you get selected for the viva, an invitation link for the viva
will be sent in your G-suite email ID. The viva will take place immediately after you
receive the email. Failure to attend the viva without a valid reason will be
considered as violating the rules and disciplinary action will be taken against it.
● If you have any emergency, send an email to your instructor. Kindly prepare
yourself to give an instant viva in case you fail to submit your answer script within
due time to complete your final as per buX guideline. Do not keep everything for the
last minute!
● Note: By taking this exam you are consenting to the terms and conditions laid out in
the student agreement page uploaded on BuX. in case you do not consent, please
send me an e-mail and explain why and what you are objecting to.

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ALL THE QUESTIONS ARE INTERCONNECTED. READ THE WHOLE QUESTION FIRST.
THEN START ANSWERING.

EACH INDIVIDUAL STUDENT IS ASSIGNED A TOPIC IN A TABLE AT THE END OF THIS


DOCUMENT.
For the research topic allocated to you, answer the following:

1. Develop alternate and null hypotheses for the given topic. You must develop directional hypothesis
from your given topic. 5 Points

2. Using at least FIVE journal articles, develop a literature review based on the topic allocated to you.
Maximum word count is 500 words for your literature review. Use sci-hub to download articles if you
cannot access full text of any article. 10 Points

3. What sampling technique would you use for the topic allocated to you and why? Explain your
sampling procedure in detail please. For your topic, among the four types of data, which type of data
collection is the most important and which type is the least important for your research? Justify your
answer. 10 points

4. Assume that you have collected data to test the hypotheses. You do not have to run SPSS software to
answer this question. But, in your script, answer the following:
a) Which SPSS test would you have to run to test your hypothesis? Be specific. Is it
regression, correlation, one-sample t-test, paired sample t-test, independent samples t-
test? Describe the process of running the test in a diagram.

b) After you have chosen your test, assume that you have already run the test. Now, you
can hypothetically assume any SPSS output here. For example, if you have run
correlation test to test your hypothesis, you can hypothetically assume any correlation
output here (+1, +.02, 0, -0.5, -1 or any other feasible figure. Do not run SPSS software.

c) Once you have assumed the result, explain your answer, and tell us whether you accept
or reject the null hypothesis and why. Explain all the relevant values that were taught in
class with regards to your SPSS test and analysis. Remember, explanation for each
component of your test carries separate marks.

The main issue that I will assess here is whether you know all the points or issues that
you have to consider from the output window of SPSS in order to find out whether to
accept/reject the null hypothesis. 10 points

Section 03 Topic Allocation

ID Topic
There is a significant relationship between usage of
16104021
virtual reality in advertisement and sales

There is a significant relationship between usage of


16104036
augmented reality in advertisement and sales
There is a significant relationship between electronic
16104066
word-of-mouth and sales
16104163 There is a significant relationship between Service
quality and customer satisfaction in dining
restaurants.

There is a significant relationship between food


16204037 quality and customer satisfaction in dining
restaurants.
There is a significant relationship between perceived
16204047 value/price and customer satisfaction in dining
restaurants.

There is a significant relationship between customer


16204062
satisfaction and revisit intention in dining restaurants.
There is a significant relationship between restaurant
16204082
reputation and revisit intention in dining restaurants.

There is a significant relationship between variety


16304013 seeking tendency and revisit intention in dining
restaurants.
There is a significant relationship between electronic
17104017 word of mouth and revisit intention in dining
restaurants.

There is a significant relationship between online


17104022 brand experience and consumer online purchase
behavior
There is a significant relationship between price
17104040
perception and consumer online purchase behavior

BracU students spends equal amount of hour


17104041 studying than the national average of 20 hours per
week
BracU students spends equal amount of money on
17104042 smoking than the national average of 200 BDT per
week

BracU students spends equal amount of money on


17104076 fast foods than the national average of 400 BDT per
week
BracU students spends equal amount of money on
17104112
smoking compared to NSU students

BracU students spends equal amount of money on


17104117
fast food compared to NSU students
17104120 BracU students spends equal amount of hour
studying per week compared to NSU students

There is a significant improvement of research skills


17104130
after attending research methodology training
There is a significant improvement of communication
17104140
skills after attending oral communication training

There is a significant relationship between job stress


17104149
and employee performance
There is a significant relationship between non-work
17104154
related stress and employee performance

There is a significant relationship between firm


17104163 created social media brand communication and brand
awareness
There is a significant relationship between firm
17104201 created social media brand communication and brand
loyalty

There is a significant relationship between firm


17104240 created social media brand communication and brand
trust
Are Bollywood movies more popular than Hollywood
17204012
movies?

There is a significant Difference between the number


17204019
of marriage photos on Facebook 6 months apart

There is a significant relationship between customer


17204048 service and customer satisfaction in mobile
telecommunication industry in Bangladesh

There is a significant Difference between IQ of


17304014
Batman and Superman

There is a significant Difference between weight


17304047
before and after Covid
There is a significant relationship between price and
17304088 customer satisfaction in mobile telecommunication
industry in Bangladesh

There is a significant relationship between customer


17304110 and switching intention in mobile telecommunication
industry in Bangladesh
18104052 There is a significant relationship between economic
factor and women entrepreneur performance in
Bangladesh

There is a significant relationship between social


18104105 factor and women entrepreneur performance in
Bangladesh
There is a significant relationship between legal factor
18104192
and women entrepreneur performance in Bangladesh

There is a significant relationship between technical


18104284 factor and women entrepreneur performance in
Bangladesh
There is a significant relationship between consumer
18304005 information adoption and consumer online purchase
behavior of local fashion clothing brand products

There is a significant relationship between


18304139 unsupportive environment and entrepreneurial
intention
There is a significant relationship between
19304100 unsupportive environment and perceived personal
problems

There is a significant relationship between perceived


19304106
personal problems and entrepreneurial intention
There is a significant relationship between User
19304112 generated social media brand communication and
Brand Awareness.

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