CREATIVE BUSINESS IDEAS

WASETO ADI (192111034)

 BUSINESS IDEAS
• Jepara as a city of carved, making this carving culture pulled to abroad. But
rather than it's wood or carved often qualified for home goods (furniture),
because that is made another innovation regarding carvings. The growing age
and technological advancements make many innovations incurred. The
innovation I mean about my efforts is the case of a handponne and bag.
Which makes the difference in the design and quality of the products
produced. The product in the form of a handponne casing and this bag has a
characteristic of Javanese culture, especially Jepara, because Javanese
carvings are typical and authentic.
 Production Process
Selection and Measurement of wood
Flatten wood surfaces with a machine and shavings
 Drilling / Giving holes for additional accessories
 Wood carving process
 Finishing by checking the quality of goods before marketing
 Production Result
 The types of products that are produced include, among others, bags,
cellphone cassings, and various other accessories
Marketing Strategy

Trading Development
Business of the
Development Marketing area

Promotional Pricing
Activities Strategy
 Business Development Plan

Marketing Strategy • Recognizing Consumers, Doing Promotions, Choosing Strategic Locations, Using
Internet Marketing, and Establishing Good Relationships with Consumers

Production Strategy • The quality of the production process that results in satisfying products and high
accuracy

Organization Strategy • A comprehensive employee management strategy approach to identify, evaluate,

develop and allocate talented human resources to help achieve the best
and SDM performance activities

Financial Strategy • Making Cash Flow Reports, Avoiding Money Stored in Employees, Checking Receipts
Periodically, and Keeping Bookkeeping Neatly
 ANALYSIS OF BUSINESS
IMPACT AND RISK
• Marketing Impact
Impact on the • Impact of Production and Technology
Surrounding Community • Organizational Impact and SDM

• Impact of Production and Technology

Impact on the • Impact of Waste Generated From the Production
Environment Process

• There is fraud, lack of trust from consumers,

Business Risk Analysis complicated production processes, wood has
shortcomings, there are defects in the wood

• Regular application of marketing strategies

Anticipate Business • Selection of quality wood
Risks • The right production strategy
 ANALYSIS OF BUSINESS
ENVIRONMENT (SWOT)

Strenght Weaknesses Opportunities Threats

Promotion limitations Customer loyalty to the Competitive
High product quality product environment
Requires a large
Different product amount of capital Technology advances Decrease in people's
design advantages purchasing power
Inadequate access Good relationship with
Have regular points in the extraction customers Scarcity of raw
customers of raw materials materials
Involving Communities
Have an expert in the Production A business strategy
workforce Lack of time efficiency Process that is easy to imitate