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TAGOLOAN Community College

Baluarte, Tagoloan, Misamis Oriental
Tel.No. (08822)740-835/(088)5671-215

College of Information Technology

IT 124: Multimedia System
Semester of A.Y. 2020-2021

Introduction

Multimedia is nothing new. The nature of human communication has always involved “multimedia”. We hear,
speak, write, draw, make gestures, play music, and act out our thoughts and feelings to one another. We have
enjoyed multimedia presentations since our childhood through film, televisions, videotape and videodisc. These
have all involved analog media. What makes recent developments in multimedia new and exciting is what we can
now deal with these various media in a digital format.

The digital format allow manipulation, sharing, and merging of data in ways that analog cannot. For example,
writers can incorporate digital images into a word processing document. They can record and edit sounds to
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link with images or text, permitting the data types to serve multiple purposes with a minimum of reworking.
Users can program the computer to seek files randomly, to store these different files digitally, just as any
computer file. They can edit this information, eliminating unnecessary parts, transforming them, or adding
alternative data or special effects – all without expensive post-production.

Rationale

Understand the significance of Multimedia products. Products

of Multimedia in various field.
Identify different multimedia products.

Intended Learning Outcomes

A. Describe the significance of multimedia products.
B. Identify and familiarize different multimedia products.

Activity

Students are given lectures about an overview of multimedia and its elements. Laboratory exercises
will be given after every topic. Virtual lectures, additional resources and quizzes will be uploaded and
updated in google classroom and class marker.
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Discussion
MULTIMEDIA PRODUCTS
There are many different types of Multimedia Products, so many that sometime you may not even realize that you
are using one. Multimedia products can be categorized into briefing, reference, database, education and training,
kiosk, and entertainment and games.

Briefing Products
Small, straightforward, linear products used to present information quickly and concisely.
Characteristics of briefing products:
Short Development Cycle
Limited Number of Presentations
Usage of text to present information with limited use of graphic, audio and video. Have few
navigational controls. (mouse click and button press to move from one
page to another)
Content and the format are suitable for the audience and fulfill the purpose of the presentation.

Good briefing presentation depends on:

The understanding of the presented subject. Seamless
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integration of content.
Consistent layout

Examples:
Corporate Presentation Sales
Presentation
Educational Lectures
Corporate Presentation

Sales Presentation Educational Lectures

Reference Products

Often used for answering specific questions or for general browsing of information. (stored on CD/ DVD
ROM).

Characteristic of reference product:

Used by wide range of user (small – adult)
Have navigational menu, book marking, searching, printing utility
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2 Basic classes of reference product:
Generalized Content (dictionary/encyclopedia)

 Broad treatment of content at a limited depth Detailed

Content
 Focus on specific area and provide extensive information. Good
usability and success depends on:
The developers understanding the body of information and how the end user will want to access
it.
Help function should always available to explain how to access and use the information
Examples are electronic forms of:
Encyclopedia Historical
Augmented Reality
Dictionaries Application
Cookbooks, Historical, Informative
Scientific surveys.
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Digital Encyclopedia Digital Dictionary Digital Survey Digital Cookbook

Database Products

Similar to reference product in a sense that large amount of information is made available to the end user.

Focus on storing and accessing the actual data (multimedia data such as text, graphic, audio, animation
and video).
Characteristics of Database Products are:
Manages multimedia data (large data)
Descriptive finding methods
o Content based search
Simultaneous access
o Online database
Relational consistency in data management.
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Examples:
Collection of fonts, pictures, sound and video clips
Materials of plays, stories
Map, chart
Scientific Survey Information
Phone number and address listings

Google Earth

YouTube
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Education and Training Products

Similar to textbook or training manuals but have added media such as audio, animation and video.
Make up a significant share of the multimedia market ranging from pre-kindergarten to postgraduate
offerings from technical to corporate training products.
3 categories of E&T products:
Instructor Support Products
Standalone or Self-Paced Products
Combination Products
Shares the same characteristics as Reference Product.
Simulation Software

Courseware Distance Learning Computer-Based Training

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Kiosk Products

A product which is usually stationed at public places and allow the user to find information interactively and
also other types of transaction.
Characteristics of Kiosk Products:
Limited target users and usage.
User friendly and easily used by user. Fast
response.

Categories of Kiosk
Point Of Information (POI)
o Provide certain information (e.g. map, timetable, etc.) Point Of
Sales System (POS)
o Allow users to purchase or make orders
Examples:
Instant Photo Booth
Banking Kiosk (money deposit, check)
University Information Kiosk School Campus Kiosk
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ATM Machines Mall Information Kiosk Instant Photo Booth

Entertainment & Games

Most popular
Shipped in the form of Interactive CD / DVD ROM.
Characteristics of E & G Products:
 Immersive.
 Requires constant feedback and interaction with the user.
 Challenging and sometimes intriguing for user
 Enabled online play for more than one user experience.

Online Games VR Attraction at Malls Watching Movies at Home

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Delivering Multimedia

Multimedia delivery is the distribution of rich multimedia content to users. It may need a large storage and
bandwidth in order to be distributed.

Multimedia content is the presentation of integrated text, graphics, video, animation and sound.

Multimedia can be delivered through:

CD/DVD
Flash Drive
External hard Drive
Internet

While CD/DVDs and flash drives remain popular, the internet also has become a primary means of
distribution, via webinars, webcasts, chat sessions, blogs, and social media sites.

Exercise
Assignment and other activities are uploaded in the google classroom.
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Assessment
Quizzes and Exams are uploaded in the Class Marker.

Reflection
Are multimedia products important to your daily living? Why?
What are the benefits of multimedia products at home and school?

Resources and Additional Resources

Additional Resources:

Tay Vaughan, 2011. Multimedia: Making it Work, 8th Edition: The McGraw-Hill
Companies
Norman Desmarals, 1994. Multimedia on the PC A guide for Information
Professionals, New York: McGraw-Hill Inc.