Higher Nationals

Assignment Brief – BTEC (RQF)

Higher National Diploma in Business

Student Name ID

Unit Number and Title Unit 9 - Entrepreneurship and Small Business Management

Year and Year 1 -

Academic Year 2020-2021 Cohort April 20
Block Block 4
Dr. Rajini, Ibrahim Adewusi,
Unit Leader Joseph Olaniyan Assessor Shaheed Ayinde, Riaz Bhatti,
Muhammad Kamran
Entrepreneurial Ventures and Exploration of the Entrepreneurial Mindset
Assignment Title
Issue Date 11/01/2021

Submission Start Date 05/03/2021

(Formative)
Submission Date (Summative) 21/03/2021

IV Name and Date Rahima Khatoon 13/10/20

Submission Format:
Learners Declaration: I certify that the work submitted for this unit is my own and the research sources
aresubmission
The fully acknowledged.
is in the form of a strategic management plan report. This should be written in a concise,
formal business style using 1.5 spacing and font size 12. You are required to make use of headings,
Learners Signature: Date:
paragraphs and subsections as appropriate and ensure that the report is justified aligned. All work must be
supported
Please copywith
theresearch
above and and referenced
insert into your using the Harvard
assignment’s referencing system. Please also provide a
front page.
bibliography using the Harvard referencing system. The recommended word limit is 3,000–3,500 words,
Academic
although youMisconduct:
will not be penalised for exceeding the total word limit.
You must upload in a word document, PDF submissions will be classed as a non-submission. a
Any act of Academic Misconduct will be seriously dealt with according to the College’s and awarding
bodies’ regulations.
Resubmission
Academic misconduct includes, but is not limited to, the following: Verbatim (word for word) quotation
Is without clear acknowledgement,
student that hascutting and or
pasting from the Internet without clear acknowledgement,
applicable to any a referral did not submit in the first submission. When resubmitting
collusion, inaccurate citation and failure to acknowledge assistance.
changes made to the assignment should reflect feedback received. The entire assignment should be
Plagiarism
andisnot
presenting someone’s work as your own. It includes copying information directly from the
uploaded just referred sections/tasks.
web or books without referencing the material; submitting joint coursework as an individual effort;
copying another student’s coursework; stealing coursework from another student and submitting it as
your own work. Suspected plagiarism, and any other cases of suspected academic misconduct, will be
Unit Learning Outcomes:
investigated and if found to have occurred will be dealt with according to the College procedure. (For
further details please refer to 5o.i the Academic Misconduct Policy and Procedure; 5o.ii Academic
Misconduct Student Guide; Academic Good Practice Handbook, all available on HELP.)
LO1 – Explore and illustrate the range of venture types that might be considered entrepreneurial
LO2 - Assess the impact of small business on the economy
LO3 – Determine and assess the key aspects of an entrepreneurial mindset
LO4 – Examine the different environments that foster or hinder entrepreneurship

Assignment Brief and Guidance:

Scenario : From rags to riches – true entrepreneurship !

Who are Asda's new owners the Issa brothers?

Two UK billionaire brothers - who made their money in petrol stations - have succeeded in buying UK
supermarket giant Asda from US owners Walmart.
Zuber and Mohsin Issa, 48 and 49, started their business with a single petrol forecourt in Bury, Greater
Manchester, in 2001.
Now their business, EG Group, owns more than 5,200 petrol stations, mainly in Europe and the US, and
employs more than 33,000 people.
The speed of growth marks out the brothers as "remarkable entrepreneurs", says Brian Madderson,
chairman of the Petrol Retailers Association (PRA), of which EG Group is a member.
The expansion came as the major oil companies sold off or closed their High Street petrol outlets to
concentrate on production and refining.
The supermarkets - including Asda - saw an opportunity to drum up customers by adding petrol stations to
their stores. But the Issas saw an opportunity to add more retailing to their petrol stations.
It was a "huge opportunity," Mr Madderson said.
While motorists have been able to pick up a fizzy drink or a pack of gum with their fuel for decades, they are
now being offered fast food, takeaway coffee and groceries.
Industry insiders describe the brothers as softly spoken and modest. At one industry awards ceremony
several years ago, the brothers were present but were said to be too shy to claim their award on stage.
People who know them say that part of their success is in remaining curious about competitors and being
willing to learn and pick-up new ideas.

You have been appointed as a Junior Consultant for a Business Solutions Company and you have been
asked by your line manager to produce a report for a client intending to venture into Entrepreneurship. The
aspects of your report will cover a range of topics such as the venture types that are entrepreneurial in
nature, the impact of entrepreneurship on economy, the entrepreneurial mind set and the environments
that foster or hinder entrepreneurships. You could also choose any entrepreneur or any entrepreneurial
organisation of your choice.

TASK 1:

Critically examine the scope, development and growth of a diverse range of entrepreneurial ventures.

Guidance: While carrying out critical examination, you must include the different types of ventures, the
explanation of how these ventures relate to the typology of entrepreneurship and the similarities and
differences between entrepreneurial ventures.

TASK 2:

Critically evaluate how small businesses have an impact on different levels of the economy (local, regional,
national) and in an international context.

Guidance: Your answer should include Interpretation, assessment and evaluation of relevant data and
statistics to illustrate how micro and small businesses impact on the economy as well as an explanation of
the importance of small businesses and business start-ups to the growth of the social economy.

TASK 3: Analyse the characteristic traits, skills and motivational drivers of successful entrepreneurs,
supported by specific examples

Guidance: In your analysis, make sure you determine traits and characteristics of successful entrepreneurs
that differentiate them from managers, assess how the personality of an individual affects entrepreneurial
motivation and examining different lines of argument relating to entrepreneurial characteristics.
Note: The case study relating to Issa Brothers gives you good grounds to relate their entrepreneurial skills to
answer Task 3.

TASK 4 Critically analyse how background and experience influences entrepreneurs, both positively and
negatively, by comparing and contrasting examples
Guidance: In your critical analysis, include an examination of how background and experience can hinder or
foster entrepreneurship. Also provide an analysis of the link between entrepreneurial characteristics and the
influence of personal background and experience using examples of successful entrepreneurs. It is
important to compare and contrast the background and experience both positively and negatively. You may
use the case study as well as other examples to support your answer.

Recommended Resources
Textbooks
BURNS, P (2011) Entrepreneurship and Small Business. 3rd Ed. Basingstoke: Palgrave MacMillan.
DOWN, S. (2010) Enterprise, Entrepreneurship and Small Business. London: Sage.
 CARTER, S. and JONES-EVANS, D. (2012) Enterprise and Small Business: Principles, Practice and Policy.
London: Pearson.
GRIFFITHS, A. and WALL, S. (2011) Economics for Business and Management. 3rd Ed. Harlow: Pearson.

Journals
Journal of Small Business Management. Oxford: Wiley-Blackwell.
(http://onlinelibrary.wiley.com/journal/10.1111/(ISSN)1540-627X)

Assessment Verbs

Explain (How does it work?): Apply reasoning to account for how something is or to show understanding
of underpinning concepts; responses could include examples to support the reasons

Analyse (What makes this work the way it does?): Break the subject or complex situations into separate
parts and examine each part in detail; identify the main issues and show how the main ideas are related
to practice and why they are important; reference to current research or theory may support the analysis

Critically Analyse (What makes this work the way it does, and why?): This is a development of ‘analyse’,
which explores limitations as well as positive aspects of the main ideas in order to form a reasoned
opinion. Implies careful, exact, in-depth or detailed analysis.

Identify (What are they?): Give all the basic facts which relate to a topic. Provide brief information about
a subject, specific process or activity. It Involves some selection of subject matter from a larger set or
context.

Apply: Put into operation or use. Use relevant skills/knowledge/ understanding appropriate to context
Explain how existing knowledge can be linked to new or different situations or in practice

Conduct: To undertake an activity of a practical nature. Carry out

Critically Evaluate (How well does each part of this work, and what needs to be done to make it work
better?): This is a development of ‘evaluate’ where the candidate debates the validity of claims from the
opposing views and produces a convincing argument to support the conclusion or judgement

Learning Outcomes and Assessment Criteria

Pass Merit Distinction
LO1 Explore and illustrate the range of venture types that might be
considered entrepreneurial
P1 Examine different types of M1 Investigate a diverse range of
entrepreneurial ventures and entrepreneurial ventures to D1 Critically examine the scope,
explain how they relate to the demonstrate an understanding development and growth of
typology of entrepreneurship. of entrepreneurship in both the entrepreneurial ventures.
public and corporate sector.
P2 Explore the similarities and
differences between
entrepreneurial ventures
LO2 Assess the impact of small businesses on the economy
P3 Interpret and assess
relevant data and statistics to
illustrate how micro and small
businesses impact on the
economy.
P4 Explain the importance of
small businesses and business
start-ups to the growth of the
social economy.
LO3 Determine and assess the key aspects of an entrepreneurial
mind-set
P5 Determine the
characteristic traits and skills
of successful entrepreneurs
that differentiate them from
other business managers.
P6 Assess how aspects of the
entrepreneurial personality
reflect entrepreneurial
motivation and mind-set.
LO4 Examine the different environments that foster or hinder
entrepreneurships
P7 Examine, using relevant
examples, how background
and experience can hinder or
foster entrepreneurship.
M2 Evaluate the differences
small, medium and large
businesses make to the
economy, applying relevant data
and statistics.
M3 Devise appropriate strategies
to improve competitive edge and
market position based on the
outcomes.
M4. Analyse the link between
entrepreneurial characteristics
and the influence of personal
background and experience to
specific successful entrepreneurs
D2 Critically evaluate how small
businesses have an impact on
different levels of the economy
(local, regional, national) and in
an international context.
D3 Analyse the characteristic
traits, skills and motivational
drivers of successful
entrepreneurs, supported by
specific examples.
D4 Critically analyse how
background and experience
influences entrepreneurs, both
positively and negatively, by
comparing and contrasting
examples.