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Qualitative data collected from brand vations were evaluated.

(a) Literamanagers, different

themes of reseller motiture review

(b)Design methodology approach

(c) both a&b

(d)None of these

Ans

(b)

This research suffers from lack of quantitative data that could

enable the researcher to establish the linkages discussed.

(a) Research limitations

(b) prelimonary search

(c) Research Design

(d) Research Question

Ans

(a)

International branded products provide a competitive

advantage to resellers who work in a resource constrained environment with limited

business opportunities

(a) Glynn and Brodie 2016

(b)Hall and Davis, 2017

(c) Webster and Klebe, 1995

(d) Bendapudi and Leone (2002)

Ans

(c)

motivations, concerns and expectations, as outcomes of impressions formed in the absence

of knowledge and presence of competitors’ actions

(a) international brand in compartive markets


(b) Market segmentation

(c) Geographic segmentaion

(d) both b& c

Ans

(a)

Brand–reseller relationship includes:

(a) Brand support

(b) Brand Credibility

(c) Brand perception

(d) All of the above

Ans

(d)

Research is based on qualitative data..

(a) Research purpose

(b) Future Research

(c) Prelimonary Research

(d) Market Segmentation

Ans

(b)

Theoretical contribution

Available research on psychology links information with motivations..

(a) Garland and Smith,

1981

(b) Bayton, J.A. 1958

(c) Conway and Rubin, 1991

(d) Walter, 1999

Ans

(a)

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