Matrix

Organization

Arindy / 1806153006
Aristyo RR / 1806153025
Fairuz Nawfal H / 1806153201
Naily I. / 1706104073
Olivia Bunga P / 1806153510
Starbucks
organizational
structure is a matrix
structure and is one
of the best
successful
organizational
structure examples.

A matrix structure is
the combination of
more than one
organizational
structures.

The authority in
matrix structure
flows from more
than one ways.
 Starbucks corporation structures
are:
Functional
Hierarchy
Functional Geographic
Hierarchy Divisions

Product Brands
 CEO

Business Quality
Development
Analyst Assurance
The Structure Manager
Manager
Manager

Business
Product A Developer Tester
Analyst

Business
Product B Developer Tester
Analyst

Business
Product C Developer Tester
Analyst

4
 Starbucks has different groups of employees
taking care of different functions.
Functional
Hierarchy The human resource department, finance
department, marketing department, sales
department and so on.

This structure is followed at the top hierarchy

of the firm. The policies they make are
applicable to all Starbucks cafes.
 China and Asia-Pacific, America, and Europe,
Middle East, Russia, and Africa. In the United
States, the divisions are Western, Northwest,
Southeast and Northeast.
Geographic

Each lower level manager reports to two heads,

the geographical head, and the functional head.
Each geographical division is flexible enough to
design the products according to the preferences
of people in that area. Therefore, different
countries offer different product line.
 Starbucks has product-based
divisions in its organizational
Product structure. These divisions address
product lines. For example, the
company has a division for coffee
and related products, another
division for baked goods, and
another division for merchandise
like mugs.
Brand
 What can we learn from this kind of structure?
First, the matrix structure make it possible for the firm
to meet the specialized needs of different customers
in different countries.
Lessons Second, team working could make employees
motivated and more productive as they get a sense of
learned ownership and belonging.
Third, it is possible for each division to focus on their
product and work on their development and
innovation.
It also makes the working get smoother, faster and
reliable, as specialists people are doing the jobs, and
the chances of them making errors are minimal.
Finally, the matrix structure allows the firm to utilize its
human resources efficiently by hiring them for more
than one tasks.