Professional Documents
Culture Documents
implements a new application that analyzes spending levels at their stores and cross-
references this data to popular clothing styles. Which of the following business objectives
is this information intended to support?
A) Customer intimacy
B) Survival
C) Operational excellence
D) Improved decision making
4) Which of the following is not one of the current changes taking place in information
systems technology?
A) Growing business use of big data
B) Growth in cloud computing
C) Growth in the PC platform
D) Emerging mobile digital platform
6) The ________ function is responsible for making sure customers are aware of the
company's products.
A) finance and accounting
B) human resources
C) manufacturing and production
D) sales and marketing
7) Identifying customers is a business process handled by the marketing function.
A) TRUE
B) False
8) If sales of your products declined in a specific region of the country, which of the
following types of system would best help you understand why?
A) ESS
B) TPS
C) MIS
D) DSS
9) Organizations can rewrite enterprise system software to support their existing business
processes.
A) TRUE
B) False
11) A DSS is most commonly used by the executive management level of an organization.
A) True.
B) False.