Cultural knowledge is an important part of our cultural competence.

People often focus on culture

specific information when they interact, and while this knowledge is useful in a specific situation, it is
not necessarily transferable to other cultures. Cultural knowledge is the familiarity with various cultural
characteristics, including values, belief system, history, and social mores. In addition, other interesting
information that can enrich our cultural knowledge is people’s habits and customs: their food, music,
festivals, traditions, rituals. We can pay attention to the way people greet and talk to each other and
what are the thing you shouldn’t do while communicating to someone. Cultural knowledge is the most
important knowledge you should know because it talks about the behaviour of one person towards your
product and services.

Historical knowledge as essentially ‘scientific’, and saw the historian’s task as the ‘re-enactment of past
thoughts’. An approach to historical knowledge which focuses primarily on historical ‘phenomena’ on
that scale, simply as objects of ‘present’ concern, is in danger of losing sight of the essential relativity of
past and present which is fundamental to the principle of re- enactment. Knowing historical knowledge
would give you advantage in knowing what you should be aware of and avoid doing things that may
offend the country that you want to put up your company.

Political knowledge is one of the primary variables in political communication research. In the United
States, as well as other democratic nations, the study of political knowledge is rooted in democratic
theory, which suggests that citizens should be informed if they are to participate. Assuming that political
knowledge is defined as factual information about politics retained in memory, asking factual questions
of a random sample of the population of interest would be the most appropriate method. Knowing the
political trends will give you advantage in understanding how the government works and better access,
can also give you the understanding of legislations that can affect business. Knowing how political power
change is an advantage.

Economic knowledge is the use of knowledge to generate tangible and intangible values. Technology,
and in particular, knowledge technology, helps to incorporate part of human knowledge into machines.
This knowledge can be used by decision support systems in various fields to generate economic value.
Economic knowledge would give you the information of the trends and factors of economy that can
affect the success of the company.

General knowledge is an important component of crystallized intelligence and is strongly associated

with general intelligence, and with openness to experience. Studies have found that people who are
highly knowledgeable in a particular domain tend to be knowledgeable in many. This is something that
really helps us to grow both on personal as well as academic level. It also helps to grow your confidence
level and may prove to be of some great help during some important events of our lives like interview
etc.